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Kenneth B

CFP®, Series 63, Series 66

Boynton Beach, FL

Mass Mutual Investors Services

Kenneth Baron is a CFP® with 19 years of industry experience, currently serving at Mass Mutual Investors Services since 2016. He has also been affiliated with Mass Mutual Life Insurance Company since 2015. Outside of his advisory role, he is involved in the sales and service of life and disability insurance. Mass Mutual Investors Services, LLC is a broker-dealer and SEC-registered investment adviser that provides financial planning and asset management services to individuals, business owners, trusts, estates, charitable organizations, and employers. The firm offers a range of programs including wrap and money-manager options and conducts educational seminars.

Divorce financial planning General estate planning guidance Multi-generational wealth transfer Cash flow / budgeting Founder/Business Owner Attorney Executive Married/Couples/Partners Divorced
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Kevin F

Series 63, Series 65

Palm Beach, FL

Raymond James & Associates

Kevin Fernandez is a financial advisor with Raymond James & Associates in Palm Beach, FL, holding Series 63 and Series 65 licenses and bringing 33 years of industry experience. He has been with Raymond James & Associates since 2016. Raymond James & Associates is a large, dually registered broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets. The firm serves a diverse clientele including individuals, institutional and pension plans, charitable organizations, and municipal entities, offering financial planning, non-discretionary investment consulting, and institutional fiduciary solutions.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Russell A

CFP®, Series 65, Series 63

West Palm Beach, FL

LPL Enterprise

Russell Anderson is a financial advisor with LPL Enterprise, holding the CFP® designation and Series 65 and 63 licenses, with 37 years of industry experience. His prior roles include positions at The Prudential Insurance Company of America and Pruco Securities, LLC. He serves as chairman of the board for Life Recovery Ministries, a nonprofit organization based in West Palm Beach, FL. LPL Enterprise serves a diverse client base that includes individuals, retirement plans, charitable organizations, corporations, and institutional clients, offering financial planning, advisory services, model portfolio programs, and access to brokerage and insurance products through its integrated platform.

General retirement planning Tax-loss harvesting Self-Employed Founder/Business Owner
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Scott A

Series 66

West Palm Beach, FL

UBS Financial Services

Scott Arentsen is a Series 66 licensed financial advisor at UBS Financial Services with 21 years of industry experience. He has been with UBS since 2013. Outside of his advisory role, he works as a caddie at Seminole Golf Club in Juno Beach, Florida. UBS Financial Services serves individual, corporate, and institutional clients through a range of brokerage and advisory services, combining institutional trading capabilities with wealth management offerings.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Bruce P

Series 63, Series 65

West Palm Beach, FL

UBS Financial Services

Bruce Pratt is a financial advisor with UBS Financial Services in West Palm Beach, FL, holding Series 63 and Series 65 licenses and bringing 46 years of industry experience. He has been with UBS since 1987. Outside of his advisory role, he is a governing person for a jewelry sourcing and design LLC but holds no active role or compensation. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and investment advisory offerings, combining proprietary market research with model-based asset allocations to tailor plans to client goals and risk tolerances. The firm integrates institutional trading capabilities with wealth management services and operates as a broker-dealer, investment adviser, and futures commission merchant.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Michael P

Series 66

West Palm Beach, FL

Merrill

Michael Preate is a Senior Financial Advisor with Merrill Lynch Wealth Management. He specializes in various areas including divorce transition planning, family wealth management strategies, institutional and corporate benefit services, liquidity management, managing new wealth, philanthropic planning, portfolio management services, and socially responsible, values-based, and ESG investing. He also focuses on tax minimization and planning for retirement income. Michael holds a Bachelor's Degree from the University of Scranton and has earned the Personal Investment Advisor (PIA) professional designation. Outside of his professional work, he is involved with the American Red Cross. His personal interests include basketball, biking, chess, music, swimming, tennis, and traveling.

Retirement income strategy Tax-loss harvesting Wealth management ESG / Sustainable investing
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Jeffrey H

Series 63

West Palm Beach, FL

Morgan Stanley

Jeffrey Heun is a financial advisor with Morgan Stanley in West Palm Beach, FL, holding a Series 63 designation and 45 years of industry experience. He has worked with Citigroup Global Markets since 1983 and has been with Morgan Stanley and its affiliated entities since 2009. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer providing a wide range of advisory programs to individuals and institutional clients. The firm emphasizes structured financial planning using firm-approved tools and offers services through Financial Advisors and its Estate Planning Strategies Group.

General estate planning guidance
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Kevin G

Series 66

Palm Beach, FL

Wells Fargo Clearing

Kevin Gai is a financial advisor with Wells Fargo Clearing in Palm Beach, FL, holding a Series 66 designation and possessing 21 years of industry experience. He previously worked at J.P. Morgan Securities for 10 years before joining Wells Fargo in 2024. Wells Fargo Advisors is a national securities firm serving individual, corporate, and institutional clients with investment advisory services, financial planning, and retirement plan consulting. The firm manages approximately $671 billion in assets and offers a range of brokerage and advisory solutions supported by research from Wells Fargo Investment Institute and third-party databases.

Retired Founder/Business Owner
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Peggy K

Series 66

Boynton Beach, FL

LPL Financial

Peggy Kelleher is a financial advisor with LPL Financial, holding a Series 66 designation and 20 years of industry experience. She previously worked at Morgan Stanley and Morgan Stanley Private Bank from 2011 to 2021. LPL Financial is an SEC-registered investment adviser and broker-dealer serving individuals, retirement plans, banks, credit unions, corporations, and charitable organizations through a national network. The firm offers a range of financial planning and advisory programs, including discretionary and non-discretionary management supported by research and model portfolios.

College savings (529s, UTMA, etc.)
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Jacqueline S

Series 63, Series 66

West Palm Beach, FL

UBS Financial Services

Jacqueline Spiro is a financial advisor at UBS Financial Services with 26 years of industry experience. She holds Series 63 and Series 66 credentials and has worked at UBS since 2019, following four years at Merrill. Outside of her advisory role, she owns Prime Properties of South Florida Inc., an S-corporation involved in real estate investments. UBS Financial Services serves individual, corporate, and institutional clients through a combination of brokerage and investment advisory offerings. The firm integrates proprietary capital market research and model-based asset allocations to tailor financial plans and manages a range of services including portfolio management, financial planning, and capital markets activities.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Carlo D

Series 63, Series 66

Lake Worth, FL

Edward Jones

Carlo Della Mea is a financial advisor at Edward Jones with 22 years of industry experience. He holds Series 63 and Series 66 licenses and has previously worked at firms including E*TRADE Securities, Equitable Advisors, Axa Advisors, Lincoln Investment, and Legend Equities Corp. Outside of finance, he is involved in sports data collection through STATS LLC and serves as an official scorer for Minor League Baseball games in Florida. Edward Jones is a full-service wealth management firm serving individual and institutional clients with a broad range of investment advisory programs and affiliated financial services, supported by a nationwide network of financial advisors and branch offices.

Wealth management Tax-loss harvesting Multi-generational wealth transfer Retired Founder/Business Owner Executive
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Jetaindranath S

Series 63, Series 65

North Palm Beach, FL

Primerica Advisors

Jetaindranath Sitahal is a financial advisor at Primerica Advisors with 26 years of industry experience. He holds Series 63 and Series 65 licenses and has been with Primerica Advisors since 2000. Outside of his advisory role, he is a partner in The Jammers, Inc., a business formed for Primerica purposes, which he operates with his wife. Primerica Advisors offers discretionary asset management through its Lifetime Investment Program, providing model-delivery strategies and a limited number of discretionary separately managed account options primarily for individual and high-net-worth clients. The firm uses third-party asset managers and a tiered wrap-fee structure for its investment approach.

ESG / Sustainable investing Tax-loss harvesting Income planning
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Thomas P

Series 66

Palm Beach, FL

Merrill

Thomas Pinckney is a financial advisor at Merrill with seven years of industry experience. He holds the Series 66 designation and has previously worked at Sanford C. Bernstein & Co. LLC and ABN AMRO Capital USA LLC. He serves on the fundraising committee of the Town of Palm Beach United Way. Merrill, along with its affiliate Managed Account Advisors LLC, offers managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program, providing model-based and discretionary investment strategies for individuals, high-net-worth clients, pension plans, corporations, and charitable organizations.

Tax-loss harvesting Active portfolio management Wealth management
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Bruce H

ChFC®, Series 63, Series 65

Boynton Beach, FL

LPL Financial

Bruce Horvitz is a financial advisor at LPL Financial with 41 years of industry experience. He holds the ChFC® designation as well as Series 63 and Series 65 licenses. His prior experience includes over 20 years at Lincoln Financial Advisors and three years at Lincoln Financial Advisors Corp. Bruce is based in Boynton Beach, FL. LPL Financial is an SEC-registered investment adviser and broker-dealer serving individuals, retirement plans, financial institutions, and charitable organizations through a national network of investment adviser representatives. The firm offers a range of advisory programs, financial planning, and consulting services, utilizing model portfolios, research, and diverse investment strategies.

College savings (529s, UTMA, etc.)
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Benjamin F

Series 66

West Palm Beach, FL

Merrill

Benjamin Foster is a Private Wealth Advisor and Managing Director at Merrill Private Wealth Management, based in the West Palm Beach office. He has experience consulting to wealthy families, endowments, and foundations, with a focus on working with business owners who have undergone liquidity events. He adopts an educational approach in advising clients on asset allocation, portfolio strategy, manager selection, and wealth preservation strategies. In his current role, he does not provide tax advice. Benjamin began his career as a senior economic consultant at Arthur Andersen, working on international tax strategy for large multinational corporations. He holds an MBA in Accounting and Finance from the University of Chicago and graduated Cum Laude with a Bachelor of Arts in Mathematics and Economics from Bowdoin College. He is designated as a Personal Investment Advisor (PIA). Outside of his professional work, Benjamin has personal interests in basketball, golfing, and running.

Liquidity event planning Wealth management Family Business Charitable giving & philanthropy Retirement income strategy
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Donna B

Series 66

West Palm Beach, FL

Morgan Stanley

Donna Bartelotti is a financial advisor at Morgan Stanley with 16 years of industry experience. She holds the Series 66 designation and has worked at Morgan Stanley and affiliated firms, as well as at Bank of America and Merrill. Bartelotti is based in West Palm Beach, Florida. Morgan Stanley Wealth Management provides advisory and brokerage services to both individual and institutional clients, offering tailored financial planning supported by structured discovery and firm-approved tools. The firm manages approximately $2.74 trillion in client assets and offers a range of investment programs including corporate financial planning agreements.

General estate planning guidance
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Shannon E

Series 66

West Palm Beach, FL

Merrill

Shannon Erickson is a financial advisor with Merrill, holding a Series 66 designation and two years of industry experience. Prior to joining Merrill, Erickson has held various roles in real estate and hospitality, including positions at Lokation Real Estate and Dreamworks Real Estate Inc. Outside of financial advising, Erickson maintains a real estate license, which is used for personal purposes only. Merrill, together with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program, offering model-based and discretionary investment strategies for individuals, high-net-worth clients, pension plans, corporations, and charitable organizations.

Tax-loss harvesting Active portfolio management Wealth management
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Douglas C

Series 63, Series 65

Greenacres, FL

Primerica Advisors

Douglas Coller is a financial advisor with Primerica Advisors, holding Series 63 and Series 65 credentials and possessing nine years of industry experience. He has been with Primerica Advisors since 2016 and also operates Douglas E Coller, PA, a separate investment-related business. Outside of financial advising, he is involved in real estate brokerage with Coldwell Banker Commercial NRT and works as a self-employed driver for Uber and Lyft. Primerica Advisors provides discretionary asset management through its Lifetime Investment Program, offering model-delivery strategies and a limited number of separately managed account options to individual and high-net-worth clients. The firm curates third-party asset managers and delegates trading responsibilities to BNY Mellon Advisors, operating primarily on a tiered wrap-fee basis.

ESG / Sustainable investing Tax-loss harvesting Income planning
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Tara M

Series 65, Series 63

West Palm Beach, FL

OSAIC

Tara Mccafferty is a financial advisor at OSAIC with 25 years of industry experience. She holds Series 65 and Series 63 licenses and has previously worked at Brighthouse Securities, LLC and MetLife Investors Distribution Company. OSAIC serves a wide range of retail and institutional clients, offering brokerage and advisory services, retirement consulting, and access to third-party money managers. The firm employs various portfolio construction tools and supports multiple advisory platforms, including unified managed accounts and advisor-managed portfolios.

Annuities Wealth management Tax-loss harvesting Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
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Keith M

Series 63, Series 66

Boynton Beach, FL

Fidelity

Keith Mahler is a Financial Consultant who specializes in creating customized financial plans for families and individuals. He focuses on developing well-rounded investment strategies that include tax-efficient investing, asset allocation, and diversification. His goal is to provide clients with the tools they need to feel confident leading up to and throughout retirement. Keith has been with Fidelity Investments in various roles since 2020. He served as a Financial Representative from 2020 to 2021, then as a Central Relationship Manager from 2021 to 2023, and has been a Planning Consultant since 2023.

General retirement planning Wealth management Tax-loss harvesting Income planning
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