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Rushang D

CFA®

Fairport, NY

LPL Financial

Rushang Desai is a CFA® charterholder affiliated with LPL Financial in Fairport, NY, with two years of industry experience. He has also been associated with Halleran Financial Group and LPL Financial LLC since 2017 and worked at the University of Rochester from 2016 to 2018. LPL Financial is an SEC-registered investment adviser and broker-dealer serving a wide range of clients including individuals, retirement plans, banks, corporations, and charitable organizations through a national network of investment adviser representatives. The firm offers various advisory programs, retirement plan consulting, and brokerage services, utilizing model portfolios, third-party subadvisors, and advanced technologies in its investment approach.

College savings (529s, UTMA, etc.)
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Brent C

Series 66

Rochester, NY

Fidelity

Brent Carmello is a Planning Consultant at Fidelity Investments. In this role, he collaborates with clients to develop financial plans tailored to their unique situations and planning needs, utilizing the resources available at Fidelity to support clients in striving toward their financial goals. Brent has been with Fidelity Investments since 2022, progressing through roles as a Financial Representative, Relationship Manager, and currently as a Planning Consultant. His experience spans client relationship management and financial planning within the firm. Outside of his professional work, Brent has interests in baseball, football, golf, music, reading, and traveling.

General retirement planning Income planning Wealth management Cash flow / budgeting Debt management
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Jennifer M

Series 63, Series 66

Brighton, NY

LPL Financial

Jennifer Moss is a financial advisor with LPL Financial, holding Series 63 and Series 66 licenses and 17 years of industry experience. She previously worked at Key Investment Services LLC for seven years before joining LPL Financial in 2022. Outside of her advisory role, Moss is active as a licensed mortgage and real estate services agent with Empire Realty Group. LPL Financial is an SEC-registered investment adviser and broker-dealer serving individuals, retirement plans, banks, corporations, and charitable organizations through a national network of investment adviser representatives. The firm offers a range of advisory programs, financial planning, and consulting services, utilizing both discretionary and non-discretionary management with support from LPL Research and third-party subadvisors.

College savings (529s, UTMA, etc.)
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Charles G

Series 66

Rochester, NY

J.P. Morgan Securities

Charles Gadsden is a financial advisor at J.P. Morgan Securities with a Series 66 credential and two years of industry experience. His work history includes roles at JPMorgan Chase Bank, N.A. and J.P. Morgan Securities. J.P. Morgan Securities LLC provides investment consulting and advisory services primarily to institutional clients and retirement plan sponsors, combining quantitative asset-allocation modeling with centralized due diligence and applying an ESG eligibility framework in its investment recommendations.

Wealth management Executive Founder/Business Owner
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Lisa B

Series 63, Series 65

Rochester, NY

Edelman Financial Engines

Lisa Benchaabane is a financial advisor at Edelman Financial Engines with 16 years of industry experience. She holds the Series 63 and Series 65 designations and has worked at Financial Engines Advisors L.L.C. since 2016, following a brief tenure at TMFS Advisors, LLC. Edelman Financial Engines provides technology-enabled investment advisory and financial planning services to individual investors, retirement-plan participants, and institutional clients. The firm combines proprietary modeling with planner delivery and online tools, offering a range of discretionary and non-discretionary solutions, and manages approximately $326 billion for roughly 477,000 clients.

Retirement income strategy General retirement planning Tax-loss harvesting Private / alternative investments Concentrated stock management Retired Founder/Business Owner
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Rachel N

Series 63

Rochester, NY

Fidelity

Rachel Nolan is a Financial Consultant at Fidelity Investments, where she has been serving clients since 2022. She collaborates with clients to develop financial plans tailored to their unique family situations, aiming to help them achieve their financial goals and provide peace of mind through life's various events. Rachel has been with Fidelity Investments since 2014, holding roles including Financial Representative, Investment Consultant, and currently as a Financial Consultant. This experience has contributed to her expertise in financial planning and investment consulting. Outside of her professional work, Rachel enjoys activities such as barre, fitness, hiking, traveling, and exploring food. She also has an interest in pets.

General retirement planning Wealth management
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Robert W

Series 65, Series 63

Rochester, NY

OSAIC

Robert Whitbeck is a financial advisor with Osaic Wealth, Inc. in Rochester, NY, holding Series 65 and Series 63 licenses and with 37 years of industry experience. Prior to joining Osaic in 2025, he spent 27 years at Lincoln Financial Advisors Corporation. He is also an insurance agent offering accident and health, disability, fixed annuities, index annuities, fixed life settlements, fixed life premium financing, and traditional life insurance. Osaic Wealth, Inc. serves a diverse client base including individual and high-net-worth investors, pension and profit-sharing plans, corporations, and charitable organizations. The firm provides integrated brokerage and advisory services through a large network of advisers, using asset-allocation tools, risk assessments, and automated rebalancing to manage portfolios that may include a broad range of investment vehicles.

Annuities Wealth management Tax-loss harvesting Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
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Brian D

Series 63, Series 65

Rochester, NY

UBS Financial Services

Brian Dejoy is a financial advisor with UBS Financial Services in Rochester, NY, holding Series 63 and Series 65 credentials and bringing 33 years of industry experience. He has been with UBS since 2015. Outside his advisory role, Dejoy serves as a board member and treasurer for the House of Mercy, a nonprofit organization providing services such as food, clothing, shelter, and advocacy to underserved populations. He is also involved with the Pittsford Mustangs Soccer Club. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and investment advisory services, combining proprietary capital market research and model-based asset allocations to tailor financial plans. The firm integrates institutional trading capabilities with wealth management, offering a broad range of services including portfolio management, financial planning, and capital markets solutions.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Tamara C

Series 66

Pittsford, NY

OSAIC

Tamara Comins is a financial advisor at OSAIC with five years of industry experience. She holds a Series 66 designation and previously worked at Lincoln Financial Advisors and various university programs. In addition to her advisory role, she is licensed to sell insurance products, including disability insurance, fixed and fixed-indexed annuities, and traditional life insurance. OSAIC serves a diverse range of retail and institutional clients through a large network of affiliated advisers, offering integrated brokerage and investment advisory services, financial planning, and access to third-party money managers and wrap programs. The firm employs asset-allocation tools and automated rebalancing to construct portfolios that may include a variety of investment types, managed on discretionary or non-discretionary bases.

Annuities Wealth management Tax-loss harvesting Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
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Richard M

Series 63, Series 66

Pittsford, NY

Merrill

Richard Monroe is a Financial Advisor with Merrill Lynch Wealth Management. He focuses on understanding clients' priorities to help develop their short-, mid-, and long-term financial goals. His areas of expertise include general investing, retirement planning, and saving strategies, and he works to provide access to additional banking, credit, home financing, and small business solutions through Bank of America specialists. Richard holds a Bachelor's Degree from Tulane University and has earned professional designations including Accredited Portfolio Management Advisor (APMA), Chartered Retirement Planning Counselor (CRPC), and Personal Investment Advisor (PIA). He has lived in Charlottesville for 20 years and has been actively involved in the community through roles on various school boards, volunteering as an EMT, and coaching soccer and wrestling. In addition to his professional work, Richard is engaged in community activities such as the Charlottesville Wrestling Club, International School of Charlottesville, Ivy Elementary, and serves as a soccer coach with SOCA. He lives in Charlottesville with his family and values connecting with clients to advocate for their financial well-being.

College savings (529s, UTMA, etc.) Wealth management Retirement income strategy ESG / Sustainable investing Parents Values-based investing SRI/ESG (Socially Responsible Investing/Environmental, Social and Corporate Governance) LGBTQIA
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Marcia F

Series 63

Rochester, NY

Cetera

Marcia Ford is a financial advisor at Cetera with 43 years of industry experience and holds a Series 63 designation. She has worked within the Cetera network since 2013. In addition to her advisory role, she is licensed as a fixed insurance agent, selling life, health, disability, annuities, and long-term care insurance. Cetera Investment Advisers LLC is an SEC-registered firm serving individual, retirement plan, corporate, charitable, and institutional clients through a nationwide network of over 10,000 advisors. The firm offers a range of portfolio management and financial planning services through multiple program structures and investment approaches.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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John A

Series 66

Pittsford, NY

Merrill

John Atwater is a Wealth Management Advisor specializing in creating personalized financial strategies that align with clients’ individual goals and evolving market conditions. He leverages the investment insights of Merrill Lynch Wealth Management and the banking resources of Bank of America to address various aspects of clients’ financial lives. His client focus areas include divorce transition planning, executive compensation, retirement income, portfolio management, tax minimization, and strategies for endowments, foundations, and non-profits. John holds a bachelor’s degree in Prelaw from Pensacola Christian College. He obtained the Chartered Retirement Planning Counselor™ designation in 2012 and earned the CERTIFIED FINANCIAL PLANNER® certification in 2016. Prior to joining Merrill Lynch Wealth Management in 2008, he worked in a Rochester law firm. John is also a Personal Investment Advisor (PIA). In addition to his professional responsibilities, John participates in community service and currently serves on the Williamson Public Library Board. His personal interests include running, woodworking, and spending time with his family.

General retirement planning Retirement income strategy Wealth management Retirement withdrawal strategies Tax strategies for small businesses
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Kaitlyn S

Series 66

Rochester, NY

UBS Financial Services

Kaitlyn Stagnitta is a financial advisor with UBS Financial Services in Rochester, NY, holding a Series 66 designation and 13 years of industry experience. She has been with UBS since 2009. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and investment advisory services, including fee-based financial planning and portfolio management. The firm combines institutional trading capabilities with wealth management, offering a broad range of services supported by proprietary research and capital markets expertise.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Amanda A

Series 63

Rochester, NY

Fidelity

Amanda Archer is a Branch Leader at Fidelity Investments, a position she has held since 2024. In this role, she leads a team of financial advisors who work with clients to deliver personalized financial planning experiences. Her approach focuses on helping clients feel confident in their financial plans while prioritizing their goals, enabling them to concentrate on what matters most to them. Amanda has been with Fidelity Investments since 2012, progressing through several roles including Financial Representative, Relationship Manager, Senior Relationship Manager, and Planning Consultant. This extensive experience within the company has contributed to her expertise in financial advisory and client relationship management.

Charitable giving & philanthropy Active portfolio management Financial Professional
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Broderick L

Series 66

Pittsford, NY

LPL Financial

Broderick Laese is a financial advisor with LPL Financial, holding a Series 66 designation and two years of industry experience. Prior to joining LPL Financial, he worked at West Pharmaceutical Services, Inc. and Archwood, Inc. He is also involved with Upstate Professional Planning Services, an entity related to his LPL business. LPL Financial is an SEC-registered investment adviser and broker-dealer serving individuals, retirement plans, financial institutions, and charitable organizations through a national network of investment adviser representatives. The firm offers a range of advisory programs, financial planning, and brokerage services, utilizing both discretionary and non-discretionary management supported by in-house and third-party research.

College savings (529s, UTMA, etc.)
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Heather W

Series 63

Rochester, NY

Morgan Stanley

Heather Warne Hopkins is a financial advisor with Morgan Stanley in Rochester, NY, holding a Series 63 license and 25 years of industry experience. She has worked at Morgan Stanley Smith Barney since 2009 and has been with Citigroup Global Markets since 2000. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving both individual and institutional clients with a range of advisory programs, including financial planning and estate strategies. The firm manages approximately $2.74 trillion in client assets and employs a structured planning process that incorporates firm-approved tools and market outlook models.

General estate planning guidance
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Allen C

CFP®, Series 66

Pittsford, NY

Wells Fargo Clearing

Allen Cantoni is a CFP® with 18 years of industry experience, currently serving as a financial advisor at Wells Fargo Clearing since 2023. He previously worked at LPL Financial and ESL Investment Services, LLC from 2015 to 2023. Outside of advisory work, he has ownership interests in several investment-related businesses, including wineries and real estate ventures. Wells Fargo Clearing provides retirement plan consulting to qualified ERISA and non-qualified deferred compensation plans, offering both discretionary and non-discretionary services. The firm’s advisory process is IPS-driven and includes a broader range of financial product offerings than many peers, such as insurance-related vehicles and bank deposit sweep options.

Retired Founder/Business Owner
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Andrew W

CFP®, Series 66, Series 63

Canandaigua, NY

LPL Financial

Andrew Ward is a CFP® certificant with ten years of industry experience, currently serving as a financial advisor with LPL Financial in Canandaigua, NY. His prior experience includes roles at ESL Investment Services, ESL Federal Credit Union, American Portfolios Financial Services, Inc, and KeyBank. LPL Financial is an SEC-registered investment adviser and broker-dealer that serves a broad range of clients, including individuals, retirement plans, banks, corporations, and charitable organizations. The firm offers various advisory programs and financial planning services, utilizing both discretionary and non-discretionary management along with research-driven model portfolios.

College savings (529s, UTMA, etc.)
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Daniel R

Series 63, Series 65, Series 66

Pittsford, NY

Wells Fargo Clearing

Daniel Rundberg is a financial advisor with Wells Fargo Clearing, holding Series 63, Series 65, and Series 66 designations and bringing 35 years of industry experience. He previously worked at Bank of America, N.A. for 11 years before joining Wells Fargo Clearing in 2022. Wells Fargo Clearing provides retirement plan consulting to qualified ERISA plans and non-qualified deferred compensation plans, offering both discretionary and non-discretionary services. The firm’s advisory process is IPS-driven and based on modern portfolio theory, with a notable inclusion of insurance-related vehicles and bank deposit sweep options among its investment offerings.

Retired Founder/Business Owner
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Jacob S

CFP®, Series 66

Rochester, NY

OSAIC

Jacob Sadwick is a financial advisor at OSAIC with seven years of industry experience. He holds the CFP® designation and Series 66 license. His prior experience includes roles at Securities America Advisors, Morgan Stanley Private Bank, and the University of Rochester. He is a partial owner of Allied Financial Services, a financial advisory LLC based in Rochester, NY. OSAIC serves a diverse client base including individual investors, pension plans, corporations, and charities through a large network of advisers. The firm provides integrated brokerage and advisory services, utilizing asset-allocation tools and third-party platforms to manage portfolios that may include a broad range of investment products.

Annuities Wealth management Tax-loss harvesting Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
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