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Michael H C

Series 63, Series 65

Rochester, NY

UBS Financial Services

Michael H Cooper is a financial advisor with UBS Financial Services in Rochester, NY, holding Series 63 and Series 65 licenses and bringing 25 years of industry experience. He has been with UBS since 2011. Outside of his advisory role, Cooper serves on multiple nonprofit and community organization boards, including The Jewish Home of Rochester and CypherWorx Inc., and is involved in investment and foundation committees. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and advisory offerings, employing model-based asset allocations and proprietary research from its Chief Investment Office and global teams to tailor financial plans. The firm combines institutional trading capabilities with wealth management services and offers a broad range of capital markets and advisory services.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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John M

Series 63

Rochester, NY

Mass Mutual Investors Services

John Mitrano is a financial advisor with Mass Mutual Investors Services in Rochester, NY, holding a Series 63 designation and 22 years of industry experience. He has worked with Mass Mutual Investors Services since 2017 and was previously with Metlife Securities, Inc. for 13 years. He also holds a role with MassMutual Life Insurance Company. MassMutual Investors Services is a broker-dealer and SEC-registered investment adviser serving individuals, business owners, trusts, estates, charitable organizations, and employers. The firm provides financial planning, asset management, and educational seminars through collaborative, annual engagements utilizing firm-approved software to analyze client goals.

Divorce financial planning General estate planning guidance Multi-generational wealth transfer Cash flow / budgeting Founder/Business Owner Attorney Executive Married/Couples/Partners Divorced
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Nicholas B

Series 66

Pittsford, NY

Merrill

Nicholas Berno is a financial advisor with Merrill, holding a Series 66 designation and bringing 21 years of industry experience. He has been with Merrill and its affiliated Bank of America since 2015. Outside of his advisory role, he owns JMBL Development, LLC, a company that buys, renovates, and sells single-family residential properties in Rochester, New York. Merrill provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions program, offering a range of model-based and discretionary investment strategies to individuals, high-net-worth clients, pension and profit-sharing plans, charitable organizations, and corporate fiduciaries.

Tax-loss harvesting Active portfolio management Passive / index investing
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Roger P

Series 66

Rochester, NY

J.P. Morgan Securities

Roger Purcell is a financial advisor at J.P. Morgan Securities with a Series 66 designation and one year of industry experience. His prior roles include positions at JPMorgan Chase Bank, Mmb & Co., Coopercompanies, ESL Federal Credit Union, and Wegmans Food Markets. J.P. Morgan Securities LLC provides institutional consulting services to corporations, foundations, and defined contribution plan sponsors, offering asset allocation advice, investment manager searches, and customized performance reporting through a select group of Wealth Advisors. The firm combines large institutional advisory operations with broker-dealer and investment adviser registrations, delivering recommendations on a non-discretionary basis.

Wealth management Executive Founder/Business Owner
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Joseph C

Series 63

Rochester, NY

LPL Financial

Joseph Cappello is a financial advisor with LPL Financial based in Rochester, NY. He holds the Series 63 designation and has 23 years of industry experience. Since 2009, he has worked with both LPL Financial and ESL Investment Services, LLC. LPL Financial is an SEC-registered investment adviser and broker-dealer serving individuals, retirement plans, financial institutions, corporations, and charitable organizations. The firm offers a wide range of advisory programs, retirement plan consulting, and brokerage services, utilizing both discretionary and non-discretionary management supported by research from LPL and third-party subadvisors.

College savings (529s, UTMA, etc.)
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Christopher M

Series 63, Series 65

Pittsford, NY

Merrill

Christopher Moore is a Senior Financial Advisor at Merrill Lynch Wealth Management. He provides professional advice and services focused on helping clients identify and achieve their financial goals through personalized wealth management strategies. Christopher works closely with families and corporate executives, delivering tailored financial plans that align with clients' long-term objectives. His areas of expertise include education planning, family wealth management, services for endowments, foundations, and non-profits, employee financial health, managing new wealth, personal retirement planning, portfolio management, socially responsible and ESG investing, tax minimization, and corporate investment strategy. Christopher also offers risk management, retirement income strategies, long-term care, wealth transfer, trust and estate planning services, philanthropic planning, legacy management, and customized lending through Bank of America. Christopher holds a Bachelor's degree and a Master's degree from the University of Rochester. He holds professional designations including CERTIFIED PLAN FIDUCIARY ADVISOR (CPFA), Personal Investment Advisor (PIA), and Retirement Accredited Financial Advisor (RAFA). He is actively involved in community organizations such as the Episcopal Diocese of Rochester, Fairport Baptist Home Foundation, St. Paul's Episcopal Church, and Water for South Sudan. Christopher resides in Fairport, NY with his wife, Louise, and enjoys baseball, football, genealogy, golfing, music, and singing.

Retirement income strategy Long-term care insurance Wealth management Concentrated stock management General estate planning guidance Executive Established Professionals Parents Values-based investing SRI/ESG (Socially Responsible Investing/Environmental, Social and Corporate Governance)
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Richard M

Series 63, Series 66

Fairport, NY

J.P. Morgan Securities

Richard Miller Jr. is a financial advisor with J.P. Morgan Securities, holding Series 63 and Series 66 credentials and 17 years of industry experience. He has been with JPMorgan Chase Bank and J.P. Morgan Securities since 2014. J.P. Morgan Securities LLC provides institutional consulting services to corporations, foundations, and defined contribution plan sponsors, delivering asset allocation advice, investment manager searches, and customized performance reporting through a select group of Wealth Advisors. The firm combines large institutional advisory operations with brokerage, distribution, and investment management capabilities.

Wealth management Executive Founder/Business Owner
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Connie D

Series 63, Series 65

Rochester, NY

LPL Financial

Connie Dinicola is a financial advisor with LPL Financial and holds Series 63 and Series 65 licenses. She has 10 years of industry experience, including roles at Sagepoint Financial, Cadaret, Grant & Co., and OSAIC. Outside of her advisory work, she is involved in tax preparation and accounting through her separate business activities. LPL Financial is an SEC-registered investment adviser and broker-dealer serving individuals, retirement plans, banks, corporations, and charitable organizations. The firm offers a range of financial planning and advisory programs, including discretionary and non-discretionary management, model portfolios, and retirement plan consulting.

College savings (529s, UTMA, etc.)
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Carrie R

Series 66

Rochester, NY

Edward Jones

Carrie Rodriguez is a financial advisor with Edward Jones in Rochester, NY, holding a Series 66 designation and six years of industry experience. Prior to joining Edward Jones in 2020, she worked for the Webster Central School District for five years. Outside of her advisory role, she teaches group exercise classes at the YMCA. Edward Jones is a full-service wealth management firm serving individual and institutional clients with a range of investment and advisory services, managing approximately $1.01 trillion in assets through a large network of financial advisors and branch offices nationwide.

Retirement income strategy General retirement planning Wealth management General estate planning guidance Retired Founder/Business Owner Executive
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Katie R

Series 63, Series 66

Rochester, NY

Morgan Stanley

Katie Rudow is a financial advisor at Morgan Stanley with 16 years of industry experience. She holds Series 63 and Series 66 credentials and has been with Morgan Stanley and its Private Bank since 2016. In addition to her financial advisory role, she has been affiliated with DICK's Sporting Goods since 2016. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving individual and institutional clients. The firm offers a range of advisory programs and financial planning services utilizing structured discovery and analytical tools, managing approximately $2.74 trillion in client assets.

General estate planning guidance
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Karen L

Series 63, Series 65

Pittsford, NY

Merrill

Karen Lally is a financial advisor at Merrill in Pittsford, NY, with 27 years of industry experience. She has been with Merrill since 2010. Outside of her advisory role, she serves as an executor for a non-investment-related entity. Merrill provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions program, offering model-based and discretionary investment strategies to individuals, high-net-worth clients, pension plans, charitable organizations, and corporate fiduciaries.

Tax-loss harvesting Active portfolio management Passive / index investing
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Nelson M

Series 66

Rochester, NY

UBS Financial Services

Nelson Miles III is a financial advisor at UBS Financial Services with 11 years of industry experience. He holds a Series 66 designation and previously worked at Morgan Stanley and PNC Investments. Outside of his advisory role, he is also active as an Uber driver, providing ride-sharing and delivery services. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and investment advisory offerings, combining institutional trading capabilities with wealth management services. The firm’s advisory work leverages proprietary research and model-based asset allocations to tailor financial plans aligned with clients’ goals and risk tolerances.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Ross M

Series 66

Rochester, NY

UBS Financial Services

Ross Marple is a financial advisor at UBS Financial Services with 15 years of industry experience. He holds the Series 66 designation and has been with UBS since 2011. UBS Financial Services Inc. serves individual, corporate, and institutional clients through brokerage and investment advisory offerings, including financial planning and portfolio management. The firm combines institutional trading capabilities with wealth management services, operating as a broker-dealer, investment adviser, and futures commission merchant.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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James G

Series 66, Series 65

Fairport, NY

STIFEL

James Goetz Jr. is a financial advisor with Stifel, holding Series 65 and Series 66 credentials and bringing 28 years of industry experience. He has been with Stifel Nicolaus & Co. since 2014. Outside of his advisory role, he serves as an Investment Committee Member and board member for Heritage Christian Services Foundation, a human services agency in Upstate New York. Stifel serves a diverse client base including individuals, institutional clients, and municipal entities, offering brokerage and investment advisory services supported by a proprietary investment methodology developed by its Investment Strategy Group.

General retirement planning Income planning
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Anthony M

Series 63, Series 65

Rochester, NY

Mass Mutual Investors Services

Anthony Murray is a financial advisor with Mass Mutual Investors Services in Rochester, NY, holding Series 63 and Series 65 licenses and having 16 years of industry experience. He previously worked with Penn Mutual Life Insurance Co and Hornor Townsend & Kent Inc for over a decade. Outside of his advisory role, he serves as president and financial advisor at Tessera Wealth Management Inc. LLC, focusing on insurance sales and service. Mass Mutual Investors Services, LLC is a broker-dealer and SEC-registered investment adviser serving individuals, business owners, trusts, estates, charitable organizations, and employers. The firm offers financial planning, asset management, and educational programs, utilizing collaborative planning supported by firm-approved analytical tools.

Divorce financial planning General estate planning guidance Multi-generational wealth transfer Cash flow / budgeting Founder/Business Owner Attorney Executive Married/Couples/Partners Divorced
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Donald H

Series 63, Series 65, Series 66

Fairport, NY

Wells Fargo Advisors

Donald Hoyt Jr. is a financial advisor at Wells Fargo Advisors with 26 years of industry experience. He holds Series 63, Series 65, and Series 66 licenses and has been with Wells Fargo Advisors Financial Network LLC since 2011. Wells Fargo Advisors Financial Network is a large broker-dealer and registered investment adviser affiliated with Wells Fargo that serves individuals, trusts, and institutional clients. The firm offers a broad range of financial planning services and investment solutions, using proprietary research and planning tools to develop tailored recommendations.

Divorce financial planning Planning for children with special needs Business exit / sale strategy Cash flow / budgeting Founder/Business Owner
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Lori F

Series 63, Series 65

Fairport, NY

Wells Fargo Advisors

Lori Facinelli is a financial advisor with Wells Fargo Advisors who holds Series 63 and Series 65 licenses and has 34 years of industry experience. She has been with Wells Fargo Advisors Financial Network LLC since 2011. Outside of her advisory role, she co-owns a financial practice, ACE Financial Group, with her spouse. Wells Fargo Advisors Financial Network is a large broker-dealer and registered investment adviser affiliated with Wells Fargo, serving individuals, trusts, and institutional clients. The firm offers a broad range of financial planning services tailored to clients who meet a net-worth threshold, utilizing Wells Fargo’s research, planning tools, and simulation models to develop and present recommendations.

Divorce financial planning Planning for children with special needs Business exit / sale strategy Cash flow / budgeting Founder/Business Owner
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Richard B

Series 65, Series 63

Pittsford, NY

LPL Financial

Richard Bucenec is a financial advisor with LPL Financial based in Pittsford, NY. He holds Series 63 and Series 65 licenses and has 25 years of industry experience. Prior to joining LPL Financial in 2024, he spent nine years at Raymond James and Associates. LPL Financial is an SEC-registered investment adviser and broker-dealer serving individuals, retirement plans, banks, corporations, and charitable organizations nationwide. The firm offers a range of financial planning and advisory programs, including discretionary and non-discretionary management, supported by research and model portfolios from LPL Research and third-party subadvisors.

College savings (529s, UTMA, etc.)
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Leykun B

Series 63

Rochester, NY

LPL Financial

Leykun Brouk is a financial advisor at LPL Financial with 38 years of industry experience. He holds a Series 63 designation and has worked previously at Lincoln Financial Advisors and Lincoln Financial Securities Corporation. Brouk is also the owner of Brouk Capital Management, an investment-related business. LPL Financial is an SEC-registered investment adviser and broker-dealer serving individuals, retirement plans, banks, corporations, and charitable organizations through a national network of investment adviser representatives. The firm offers a range of advisory programs, financial planning, and brokerage services, utilizing model portfolios and research from multiple sources.

College savings (529s, UTMA, etc.)
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Jason P

Series 63, Series 65

Rochester, NY

UBS Financial Services

Jason Pierce is a financial advisor with UBS Financial Services in Rochester, NY, holding Series 63 and Series 65 designations and having 14 years of industry experience. He has been with UBS since 2013. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and investment advisory offerings, including financial planning, portfolio management, and distribution of mutual funds and alternative products. The firm combines institutional trading capabilities with wealth management services and provides research-driven, model-based asset allocations tailored to clients’ goals and risk tolerances.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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