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Joseph A

Series 63, Series 65

Oakland, CA

JLA Investment Management

Joseph Aldridge is the sole advisor at JLA Investment Management in Oakland, CA, holding Series 63 and Series 65 licenses with 26 years of industry experience. He has led JLA Investment Management since 2014. Outside of his advisory work, he is involved in retail by selling antiques and collectibles, including vintage Hawaiian shirts. JLA Investment Management provides discretionary portfolio management and financial consulting to a limited client base consisting of individuals, high-net-worth clients, trusts, estates, and charitable organizations. The firm emphasizes customized portfolio allocations using stocks, bonds, ETFs, mutual funds, and non-speculative options, avoiding margin, cryptocurrencies, and penny stocks.

Options & derivatives strategies Active portfolio management
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Mark D

CFP®, Series 63, Series 65

San Ramon, CA

Fortitude Wealth Management L.L.C.

Mark Dossa is a CFP® professional with 23 years of industry experience, currently serving as the sole advisor at Fortitude Wealth Management L.L.C. He previously worked at Dw Advisors LLC Dba CCG Advisors for five years before founding his current firm in 2018. In addition to his advisory work, he is a licensed insurance agent offering fixed insurance products. Fortitude Wealth Management provides discretionary investment supervisory services and individualized portfolio management to individual and high-net-worth clients. The firm also offers comprehensive financial planning covering retirement, tax, insurance, estate, and business-planning topics.

General retirement planning Cash flow / budgeting
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Dana S

Series 65

Orinda, CA

Outflyers LLC

Dana Soltani is a Series 65-credentialed financial advisor based in Orinda, CA, with seven years of industry experience. She is the principal of Outflyers LLC, an independent firm she founded in 2019. In addition to her advisory work, Dana holds a Senior Director of Product position at Ellie Mae Inc., a technology company. Outflyers LLC provides discretionary asset management and financial planning services to individuals, high-net-worth clients, charitable organizations, and business entities. The firm combines portfolio management with hourly financial planning and publishes educational materials for the public, tailoring investment strategies to client goals using fundamental and cyclical analysis.

Options & derivatives strategies
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Torr S

Series 63, Series 65

Walnut Creek, CA

Munro Asset Management L.L.C.

Torr Steinhilber is a financial advisor at Munro Asset Management L.L.C. with 17 years of industry experience. He holds Series 63 and Series 65 designations. His work history includes roles at Alterity Financial Group, Naples Asset Management Company, and Munro Asset Management. Munro Asset Management L.L.C. provides advisory and consulting services to institutional and individual clients, offering portfolio management, retirement plan services, investor education, and subadvisory arrangements. The firm’s investment process involves client data gathering to build diversified portfolios combining active and passive strategies across various asset classes.

Active portfolio management Tax-loss harvesting Annuities Founder/Business Owner Retired
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Robert J

CFA®, Series 63

Danville, CA

Jersin Financial Services

Robert Jersin is the principal of Jersin Financial Services in Danville, CA, where he has worked since 2003. He holds the CFA® designation and Series 63 license, with 15 years of industry experience. In addition to his advisory role, he serves as president of an affiliated income tax preparation business, dedicating significant time to both tax and investment services. Jersin Financial Services provides investment management and financial planning to individuals as well as pension and profit-sharing plan clients. The firm integrates income tax planning and in-house tax preparation with investment decisions to address multi-year tax effects and improve after-tax returns.

General retirement planning General estate planning guidance General tax planning
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Jon G

Series 66

Walnut Creek, CA

Orderly Finance

Jon Gross is a financial advisor at Orderly Finance with 23 years of industry experience. He holds a Series 66 designation and previously worked at Bank of America and Merrill Lynch from 2012 to 2020. Orderly Finance is an independent firm that offers portfolio management, financial planning, and family-office concierge services primarily for individuals and high-net-worth clients. The firm combines modern portfolio theory with fundamental, quantitative, and technical analysis to build tailored portfolios that may include a range of public and private securities, and employs performance-based fees and derivative strategies in client accounts.

Active portfolio management Options & derivatives strategies Tax-loss harvesting Wealth management
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Daniel L

CFP®, Series 63

San Ramon, CA

Powering Your Retirement

Daniel Leonard is a CFP® with 14 years of experience in financial advising. He is the owner of Powering Your Retirement, an independent firm based in San Ramon, CA, where he has worked since 2021. Leonard also owns and operates Marathon Tax Planning, a tax preparation business, and holds an Enrolled Agent designation. Powering Your Retirement provides discretionary portfolio management and financial planning primarily to individual and high-net-worth clients. The firm employs a variety of analytical methods and trading strategies while offering tailored portfolio construction and comprehensive financial plans.

Annuities College savings (529s, UTMA, etc.)
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Minyi C

CFA®

Oakland, CA

Qubed Capital, LLC

Minyi Chen is a CFA® charterholder and the sole advisor at Qubed Capital, LLC, an independent investment advisory firm based in Oakland, CA. Chen has 11 years of industry experience, including 12 years at Qubed Capital. He also serves as a portfolio strategist and consultant for AdvisorShares Investments, LLC, contributing to the AdvisorShares Insiders Advantage ETF (Ticker: SURE). Qubed Capital primarily serves individual clients by managing discretionary portfolios, preparing Investment Policy Statements, and providing ongoing monitoring. The firm employs a multifaceted investment approach that combines fundamental, technical, cyclical, and quantitative analysis, including a proprietary algorithmic model, across equities, ETFs, futures, and commodities.

Active portfolio management Factor investing / smart beta
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Sarah G

CFP®, Series 63, Series 65

Albany, CA

Farm Girl Capital LLC

Sarah Green is a financial advisor at Farm Girl Capital LLC in Albany, CA, holding the CFP® designation with 17 years of industry experience. She previously worked at North Berkeley Investment Partners and Transformative Wealth Management LLC. Green serves as a board member at Healing Tide, a nonprofit focused on eco-wellness and sustainable travel. Farm Girl Capital provides investment management, financial planning, and retirement-plan advisory services to individuals, trusts, estates, businesses, and employer-sponsored retirement plans. The firm employs a primarily long-term investment approach using fundamental and technical analysis and offers specialized retirement-plan services, including ERISA fiduciary oversight and participant education.

General retirement planning
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Thomas M

Series 63, Series 66

San Ramon, CA

Manetta Wealth

Thomas Manetta is the sole advisor at Manetta Wealth, an independent firm based in San Ramon, CA. He holds Series 63 and Series 66 licenses and has 20 years of industry experience, including roles at Perigon Wealth Management and Anthem Wealth Partners. Manetta Wealth manages approximately $50 million in assets for about 45 primarily high-net-worth clients, focusing on long-term equity and fixed-income investment strategies guided by client-specific investment policy statements. The firm employs a combination of charting, fundamental and quantitative analysis, and modern portfolio theory, operating under discretionary authority with quarterly portfolio reviews.

Passive / index investing Active portfolio management
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Rosario C

CFP®, Series 66

Oakland, CA

Wealth-Source Financial

Rosario Chacon is a CFP® professional with eight years of experience in financial advising and currently operates as the sole advisor at Wealth-Source Financial in Oakland, CA. Prior to establishing Wealth-Source Financial, she worked at Mission Economic Development Agency and Personal Financial Consultants. In addition to her advisory role, she works seasonally as a tax preparer. Wealth-Source Financial is an independent registered investment adviser serving individual clients with tailored portfolio management and comprehensive financial planning services. The firm emphasizes long-term asset allocation and passive management with index funds and ETFs, and it also offers public education through courses and seminars, alongside one-on-one advisory work.

Student loan debt Business ownership considerations Cash flow / budgeting College savings (529s, UTMA, etc.) Founder/Business Owner Young Professionals Retired
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Lorne A

CFP®, CFA®, Series 63, Series 65

Burlingame, CA

Abramson Financial Planning, LLC

Lorne Abramson is the principal of Abramson Financial Planning, LLC, an independent firm based in Burlingame, CA. He holds the CFP® and CFA® designations and has 23 years of industry experience, including 17 years at Elm Advisors, LLC. Abramson Financial Planning provides comprehensive financial planning services to individuals, high-net-worth clients, pension and profit-sharing plans, and charitable organizations. The firm offers written and electronic financial plans without providing investment management or custody of client assets, focusing instead on investment recommendations and coordinated retirement planning using third-party software.

Cash flow / budgeting College savings (529s, UTMA, etc.) Retirement income strategy General tax planning
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Lincoln E

Series 63, Series 66

Danville, CA

Edgar Investment Management LLC

Lincoln Edgar is the sole advisor at Edgar Investment Management LLC, an independent firm based in Danville, CA. He holds Series 63 and Series 66 designations and has 16 years of industry experience, including 17 years with his current firm. Edgar Investment Management is a fee-only registered investment adviser that manages approximately $5.93 million in discretionary accounts. The firm serves individuals, pension and profit-sharing plans, trusts, estates, charitable organizations, and corporations, focusing on disciplined equity investing through a proprietary screening process targeting “Stable Growth” companies and complementing stock holdings with sector and fixed-income ETFs for diversification.

Active portfolio management Passive / index investing Wealth management
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Christian B

CFP®

Oakland, CA

Christian Curry Batchelder, CFP

Christian Batchelder is the sole advisor at Christian Curry Batchelder, CFP, an independent advisory firm based in Oakland, CA. He holds the CFP® designation and has 32 years of industry experience, having operated his practice since 1987. The firm provides comprehensive financial planning and discretionary portfolio management for private investors, families, personal trusts, and estates. It employs a proprietary discovery and planning process that integrates financial analysis with clients’ attitudes toward money and legacy, managing portfolios on a discretionary basis with mutual funds and third-party managers.

General retirement planning Income planning College savings (529s, UTMA, etc.) Real estate investing
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Eugene C

CFA®

Orinda, CA

Paragon Asset Management Inc.

Eugene Chow is a CFA® charterholder with 12 years of industry experience, currently serving as the sole advisor at Paragon Asset Management Inc. He has been with Paragon since 1989. Outside of his advisory role, he operates a computer consulting business focused on investment portfolio accounting and performance calculations. Paragon Asset Management provides discretionary asset management services to individuals, businesses, and charitable organizations, managing approximately $110.7 million across 72 client relationships. The firm customizes investment programs based on clients’ objectives and risk tolerance, employing both fundamental and technical analysis and a broad range of investment instruments.

Active portfolio management
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Alison D

CFP®, Series 65

Berkeley, CA

Fruition Advisors LLC

Alison Davies is a CFP® professional with 15 years of experience in the financial advisory industry. She has been the sole advisor at Fruition Advisors LLC since 2013. Fruition Advisors serves individual clients through financial planning and by selecting and monitoring third-party investment advisors rather than providing direct portfolio management. The firm works primarily with clients who meet a portfolio minimum and emphasizes client-specific planning and asset allocation based on Modern Portfolio Theory.

Cash flow / budgeting General tax planning Wealth management
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Paul S

CFP®

Walnut Creek, CA

Collabria Capital, Inc

I'm a CERTIFIED FINANCIAL PLANNER™ and founder of Collabria Capital, Inc., a San Ramon-based fee-only fiduciary financial planning firm serving the Bay Area and virtual clients nationwide. I started Collabria Capital because I believe financial planning should be collaborative, transparent, and centered around what truly matters — people’s lives, not just their portfolios. Over the years, I’ve met too many hardworking professionals who’ve done all the “right” things financially but still feel unsure about their future. My goal is to bring clarity and confidence to that picture. Originally from Montreal, I moved to the Bay Area in 1997 and quickly came to appreciate the unique blend of innovation, opportunity, and complexity that defines life here. Having raised three kids, I understand firsthand how financial priorities evolve — from career growth and family needs to preparing for a more flexible, fulfilling next chapter. I work primarily with mid- to late-career professionals who want straightforward, fiduciary advice on everything from stock options and deferred compensation to retirement and tax planning. My approach is simple: listen carefully, bring clarity to complexity, and help clients make decisions that align their finances with their values. For me, financial planning has always been about more than numbers ; it’s about creating the freedom to focus on what truly matters.

Equity Recipients (RS/RSU, SOP, ESPP) General retirement planning Mid-Career Professionals
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Donovan M

CFP®, Series 63

Oakland, CA

Greenbook Financial

Donovan Malone is a CFP® professional with nine years of industry experience, currently serving as the sole advisor at Greenbook Financial LLC. His background includes roles at Charles Schwab, TD Ameritrade, JP Morgan Securities, and the University of California Office of the President. Greenbook Financial provides investment management, financial planning, and educational seminars to individuals, high-net-worth clients, charitable organizations, and businesses. The firm employs a mix of passive and active asset allocation, offers both discretionary and non-discretionary portfolio management, and incorporates ESG considerations when requested.

Business ownership considerations Business exit / sale strategy Cash flow / budgeting College savings (529s, UTMA, etc.) Founder/Business Owner
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Gregory G

Series 63, Series 65

Moraga, CA

Gaskin Wealth Management

Gregory Gaskin is the principal advisor at Gaskin Wealth Management in Moraga, CA, holding Series 63 and Series 65 licenses with 25 years of industry experience. He has led his independent firm since 2007. Outside of his advisory role, he operates a vacation rental business in Moraga. Gaskin Wealth Management provides fee-only investment advisory and portfolio management services to a diverse client base, including individuals, trusts, estates, charitable organizations, corporations, and pension or profit-sharing plans. The firm manages approximately $88.7 million across about 215 client relationships, employing a disciplined investment process that integrates relative-strength sector analysis with a systematic market-risk approach.

Active portfolio management Tax-loss harvesting Options & derivatives strategies
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Jason M

Series 65

Oakland, CA

Gibson Monroe Wealth Advisors

Jason Matthews is a financial advisor at Gibson Monroe Wealth Advisors in Oakland, CA, holding a Series 65 designation with three years of industry experience. He also owns Matthews Financial & Insurance Solutions, a business offering life, disability, annuity, and long-term care insurance products. Gibson Monroe Wealth Advisors provides investment management, financial planning, and retirement plan advisory services to individuals, high-net-worth clients, trusts, estates, businesses, and employer-sponsored retirement plans. The firm focuses on a fiduciary relationship with clients, utilizing a primarily long-term, fundamental analysis approach to portfolio construction and offering complementary pension consulting, tax, and estate planning services.

Wealth management General tax planning Retirement plans for business owners (SEP, solo 401k) Real estate investing
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