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David D

Series 66

Corona, CA

Forefront

David Daley is a financial advisor with Forefront in Corona, CA, holding a Series 66 designation and three years of industry experience. His prior work includes positions at Daley Financial Planning LLC, End Pro Services, and Cambridge Investment Research Inc. He is also involved in marketing for the financial industry through contract work with N2 Content Marketing. Forefront provides investment management and financial planning services to individuals, high-net-worth clients, and select businesses. The firm develops individualized investment policies using fundamental and cyclical analysis and offers specialized services such as discretionary portfolio management and special needs planning.

Business exit / sale strategy Business ownership considerations Business succession planning Cash flow / budgeting Founder/Business Owner
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Christopher M

Series 63, Series 66

Corona, CA

Safeguard Investment Advisory Group, LLC

Christopher Miller is a financial advisor with Safeguard Investment Advisory Group, LLC, holding Series 63 and Series 66 licenses and bringing 23 years of industry experience. He has worked at Safeguard since 2017 and concurrently serves as Vice President and Business Consultant at Asset Marketing Systems, where he recruits and trains advisors. Outside of finance, Miller is co-owner and CFO of Chickpea Kitchen LLC, a food service business. Safeguard Investment Advisory Group serves individual, high-net-worth, institutional, and business clients, managing over $600 million across approximately 1,800 relationships. The firm employs a fundamental-analysis investment process with a typical time horizon of two to ten years, using mutual funds, ETFs, and equities, and frequently utilizes sub-advisers and third-party model managers.

Wealth management Passive / index investing Active portfolio management Retirement income strategy
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Deryk C

Series 63, Series 65

Corona, CA

Safeguard Investment Advisory Group, LLC

Deryk Cherubini is a financial advisor with Safeguard Investment Advisory Group, LLC, holding Series 63 and Series 65 licenses and possessing 14 years of industry experience. His prior roles include positions at LPL Financial, LLC, and U.S. Bank. Outside of his advisory work, he occasionally resells collectibles and rare sneakers online and works as a commissioned sales representative for a remodeling company. Safeguard Investment Advisory Group serves individual, high-net-worth, institutional, and business clients, offering discretionary portfolio management, access to third-party sub-advisers, and fee-based financial planning. The firm manages over $600 million across approximately 1,800 client relationships and employs a fundamental-analysis investment process with a preferred horizon of two to ten years.

Wealth management Passive / index investing Active portfolio management Retirement income strategy
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Marc C

Ontario, CA

Hamilton-Bates Investment Research, Inc.

Marc Calderon is a financial advisor at Hamilton-Bates Investment Research, Inc. with one year of industry experience. Prior to his current role, he worked at Integrity Financial and Insurance Services for four years and operated Marcus Calderon Barbering Co. for thirteen years. Hamilton-Bates Investment Research, Inc. provides continuous asset management to individuals, pension and profit-sharing plans, charitable organizations, and businesses through individualized portfolio management and model portfolio programs. The firm utilizes multiple analytic methods and both long-term and shorter-term trading strategies to serve its clients.

Passive / index investing Active portfolio management Tax-loss harvesting
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Nino P

CFP®, Series 63

Claremont, CA

Financial Designs Corporation

Nino Pavan is a CFP® with 17 years of industry experience and has been with Financial Designs Corporation since 1993. He is based in Las Vegas, NV, and holds a Series 63 license. Outside of his advisory role, he owns and operates a life insurance agency where he primarily sells single premium deferred and indexed annuities as part of client investment plans. Financial Designs Corporation provides wealth management, financial planning, and portfolio management services to individuals, trusts, estates, charitable organizations, and retirement plan participants. The firm emphasizes retirement planning and employs an active management approach with tailored asset allocation and ongoing account monitoring.

General retirement planning Active portfolio management
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Derek B

CFA®

Claremont, CA

Gould Asset Management LLC

Derek Baldwin is a CFA® charterholder with 11 years of industry experience, currently serving at Gould Asset Management LLC since 2014. He is based in Claremont, CA, and is part of a nine-advisor team. Gould Asset Management LLC is an SEC-registered investment adviser that manages discretionary portfolios for individuals, retirement plans, trusts, foundations, and institutions. The firm offers tailored accounts, sub-advisory services, and access to private market opportunities, employing diversified strategies focused on risk-adjusted returns over a long horizon.

Concentrated stock management Options & derivatives strategies Private / alternative investments Real estate investing
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Brandon M

CFP®

Claremont, CA

Financial Designs Corporation

Brandon Morton is a CFP® professional with one year of industry experience, currently serving at Financial Designs Corporation in Claremont, CA. He has been with Financial Designs Corp. since 2008. Financial Designs Corporation provides wealth management, financial planning, and portfolio management services to individuals, trusts, estates, charitable organizations, and qualified retirement plan participants. The firm follows an active management approach and offers tailored financial planning and asset allocation services, managing portfolios primarily through its own wrap fee program.

General retirement planning Active portfolio management
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Scott S

CFA®, Series 65

Claremont, CA

Gould Asset Management LLC

Scott Smith is a CFA® charterholder with over 21 years of experience in the financial industry. He has been with Gould Asset Management LLC since 2004. Gould Asset Management LLC is an SEC-registered investment adviser serving individuals, retirement plans, trusts, foundations, and other institutions. The firm offers discretionary portfolio management with a focus on risk-adjusted returns, disciplined diversification, and various investment strategies, including access to private market opportunities.

Concentrated stock management Options & derivatives strategies Private / alternative investments Real estate investing
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Gabriel S

CFP®, Series 66

Ontario, CA

Falcon Wealth Planning, LLC

Gabriel Shahin is a CFP® with 16 years of industry experience, currently serving Falcon Wealth Planning, LLC. He has held leadership roles in affiliated businesses, including Falcon Wealth Tax Services and the Financial Community Education Foundation, where he provides community education seminars to help individuals understand complex financial products. Shahin’s background also includes involvement in property management through Falcon Empire Properties, LLC and Falcon Wealth Properties, LLC. Falcon Wealth Planning, LLC offers investment advisory and financial planning services to individuals, charitable organizations, and business entities, including a Family Office for clients with over $5 million in assets. The firm utilizes a combination of fundamental and technical analysis, modern portfolio theory, and a range of trading strategies, with client accounts reviewed and reported quarterly.

Options & derivatives strategies Active portfolio management Wealth management Retirement plans for business owners (SEP, solo 401k)
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Matthew S

CFP®, Series 63, Series 65

Ontario, CA

Falcon Wealth Planning, LLC

Matthew Shahin is a CFP®-certified financial advisor with 11 years of industry experience. He joined Falcon Wealth Planning, LLC in 2024 after spending eight years at The Vanguard Group, Inc. Shahin holds Series 63 and Series 65 licenses and is based in Ontario, CA. Falcon Wealth Planning, LLC provides investment advisory and financial planning services to individuals, charitable organizations, and business entities, including a Family Office offering for clients with over $5 million in assets. The firm employs fundamental and technical analysis alongside modern portfolio theory, managing accounts primarily on a discretionary basis and reviewing client portfolios at least quarterly.

Options & derivatives strategies Active portfolio management Wealth management Retirement plans for business owners (SEP, solo 401k)
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Arpy R

CFP®, Series 63

Chino Hills, CA

Shah Wealth Advisors

Arpy Raval is a CFP® with 11 years of industry experience, currently serving at Shah Wealth Advisors. Prior to joining Shah Wealth Advisors in 2026, Arpy worked at Ameriprise, LPL Financial, NATIONAL PLANNING CORPORATION, and AR Financial Planning. Shah Wealth Advisors offers personalized financial planning and investment advisory services to a diverse client base, including individuals, high-net-worth clients, family offices, and corporations. The firm employs a long-term, fundamental-analysis approach to portfolio construction, utilizing a range of investment vehicles tailored to each client’s goals and risk tolerance.

Private / alternative investments Real estate investing Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Retired
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Jamil A

CFP®, CFA®, Series 63

Ontario, CA

Falcon Wealth Planning, LLC

Jamil Abdullah is a financial advisor at Falcon Wealth Planning, LLC with 11 years of industry experience. He holds the CFP®, CFA®, and Series 63 credentials. His work history includes roles at Falcon Wealth Planning, Vance Wealth Management, EF Legacy Securities, and Edelman Financial Services. Falcon Wealth Planning, LLC provides investment advisory and financial planning services to individuals—including high-net-worth clients—charitable organizations, and business entities. The firm employs fundamental and technical analysis along with modern portfolio theory and offers services such as portfolio management, comprehensive financial planning, and a Family Office offering.

Options & derivatives strategies Active portfolio management Wealth management Retirement plans for business owners (SEP, solo 401k)
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Robert C

Series 65

Claremont, CA

LifeSteps Financial

Robert Cardenas is a financial advisor at LifeSteps Financial in Claremont, CA, holding a Series 65 designation. He has 24 years of prior experience with Wells Fargo before joining LifeSteps Financial in 2024. LifeSteps Financial provides investment advisory and financial planning services to individuals, high-net-worth clients, trusts, businesses, and retirement plans. The firm uses Modern Portfolio Theory with a tactical asset allocation overlay and emphasizes ETFs for portfolio implementation, offering features such as an in-house bill-pay service and access to third-party managed accounts.

Equity Recipients (RS/RSU, SOP, ESPP) Retirement plans for business owners (SEP, solo 401k) Cash flow / budgeting Debt management General estate planning guidance Founder/Business Owner Executive
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Randy B

CFP®, Series 63, Series 66

Riverside, CA

TriCord Advisors, Inc.

Randy Barkley is a CFP® with 25 years of industry experience, currently serving as an advisor at TriCord Advisors, Inc. since 2010. He also has a longstanding affiliation with Liberty Group, LLC. Outside of his advisory role, Barkley is a licensed real estate and insurance agent and holds a wholesale auto dealer license. TriCord Advisors serves individuals—including high-net-worth clients—as well as pension and profit-sharing plans, charitable organizations, and corporations. The firm offers a range of services including discretionary portfolio management, model portfolios, and manager-of-managers solutions, employing a mix of fundamental, technical, and quantitative analysis in its investment process.

Annuities
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Kenneth V

CFP®, Series 63

Ontario, CA

Falcon Wealth Planning, LLC

Kenneth Vendley is a CFP® with 22 years of industry experience, currently serving at Falcon Wealth Planning, LLC. He spent over two decades at Farmers Financial Solutions LLC and Farmers Insurance Group. Vendley is also president of Kenneth Vendley Insurance Agency Inc., an Oregon-based insurance agency with limited activity. Falcon Wealth Planning, LLC provides investment advisory and financial planning services to individuals, charitable organizations, and business entities, including a Family Office offering for clients with more than $5 million under management. The firm uses a combination of fundamental and technical analysis, modern portfolio theory, and various trading strategies to manage discretionary accounts, which are reviewed and reported quarterly.

Options & derivatives strategies Active portfolio management Wealth management Retirement plans for business owners (SEP, solo 401k)
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Jeremiah L

Series 65

Riverside, CA

TriCord Advisors, Inc.

Jeremiah Lee is a financial advisor with TriCord Advisors, Inc. in Riverside, CA, holding a Series 65 designation and five years of industry experience. Prior to joining TriCord Advisors in 2020, he worked at Best Best & Kreiger LLP for six years. He is also the owner and operator of TriCord Legal Services, Inc., a law firm specializing in estate planning and business-related legal services. TriCord Advisors serves individuals, pension and profit-sharing plans, charitable organizations, and corporations by offering discretionary portfolio management, model portfolio management, financial planning, and pension consulting. The firm utilizes a manager-of-managers approach and combines fundamental, technical, and quantitative analysis in its investment process.

Annuities
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Patricia G

Series 63, Series 65

Riverside, CA

CPR Investments Inc

Patricia Gomez is a financial advisor at CPR Investments Inc with 13 years of industry experience. She holds Series 63 and Series 65 licenses and has previously worked at First Advisors National, LLC and Kaiser Permanente. In addition to her advisory role, she is self-employed as an insurance agent, tax preparer, and notary public. CPR Investments Inc primarily serves individual investors, offering discretionary portfolio management, comprehensive financial planning, and ERISA plan services. The firm employs a multi-manager approach that emphasizes tactical and absolute-return strategies to manage risk and provides a broad range of financial products through affiliated sales activities.

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting Founder/Business Owner Retired
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John H

CFA®, Series 63, Series 65

Claremont, CA

Gould Asset Management LLC

John Heitkemper is a CFA® charterholder with 11 years of industry experience, currently serving as an advisor at Gould Asset Management LLC. His prior roles include positions at R Squared BM LLC (d/b/a Ducenta Squared Asset Management) and Tortoise Credit Strategies, LLC. Gould Asset Management provides discretionary investment management to individuals, retirement plans, trusts, foundations, and institutional clients. The firm’s approach emphasizes long-term, risk-aware diversification, cost control, and tax sensitivity, utilizing a range of public-market strategies alongside access to certain private investments for qualified clients.

Concentrated stock management Options & derivatives strategies Private / alternative investments Real estate investing
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Joseph L

CFP®, Series 65

Riverside, CA

TriCord Advisors, Inc.

Joseph Lyons is a CFP® with 19 years of industry experience, currently serving as an advisor at TriCord Advisors, Inc. since 2010. He also has experience with Hargrave & Associates, LLC dating back to 2006. TriCord Advisors serves a diverse client base including high-net-worth individuals, pension and profit-sharing plans, charitable organizations, and corporations. The firm offers discretionary portfolio management, model portfolio management, and manager-of-managers services, employing a mix of fundamental, technical, and quantitative analysis within a structured investment process.

Annuities
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Christopher C

Series 66

Ontario, CA

Falcon Wealth Planning, LLC

Christopher Carreon is a financial advisor at Falcon Wealth Planning, LLC with 10 years of industry experience. He holds a Series 66 designation and has worked at firms including Northwestern Mutual, Integrated Wealth Concepts, Lake Avenue Financial, and Compass Financial Planning. Prior to his career in finance, he spent over a decade at Lowes Home Improvement. Falcon Wealth Planning provides investment advisory and financial planning services to individuals, charitable organizations, and business entities, including a Family Office offering for clients with more than $5 million under management. The firm employs fundamental and technical analysis along with modern portfolio theory and offers discretionary account management with regular client reviews.

Options & derivatives strategies Active portfolio management Wealth management Retirement plans for business owners (SEP, solo 401k)
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