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Jared A
Series 65
Holland, MI
Advisory Alpha, LLC
Jared Aulick is a Series 65 licensed financial advisor with Advisory Alpha, LLC, where he has worked since 2023. He has three years of industry experience and previously held roles at Consolidated Electrical Distributors, Meijer Inc, Spectrum Health, and Shipt Inc. Outside of his advisory work, he serves as an assistant coach for the West Ottawa Boys Varsity Lacrosse Team. Advisory Alpha serves a broad retail client base, including individual and high-net-worth investors, offering portfolio management, financial planning, and specialized solutions such as retirement plan services and donor-advised funds. The firm also provides subadvisory and co-advisory services to other registered investment advisors, managing portfolios with a range of strategies including fund-of-funds, individual securities, and structured products.
Brenden D
Series 65
Holland, MI
Advisory Alpha, LLC
Brenden De Wys is a Series 65-licensed advisor with Advisory Alpha, LLC, based in Holland, MI, and has three years of industry experience. Prior to joining Advisory Alpha, he worked at Adecco and Skylark Machine Inc. and spent over two decades in full-time education. Advisory Alpha serves a broad retail client base, including individual and high-net-worth investors, offering portfolio management, financial planning, and specialty solutions such as retirement plan services and donor-advised funds. The firm also provides subadvisory and co-advisory services to other registered investment advisors, managing a diverse range of managed portfolio strategies with an emphasis on discretionary management and a broad menu of specialty investment options.
Justin C
Series 65
Holland, MI
Advisory Alpha, LLC
Justin Chase is a financial advisor at Advisory Alpha, LLC with two years of industry experience. He holds a Series 65 designation and has prior work experience at firms including Sift and Member First Mortgage. Advisory Alpha manages over $4.3 billion for individual and high-net-worth clients, offering financial planning, specialty retirement-plan solutions, and serving as a subadvisor and co-advisor to other registered investment advisers. The firm employs a centralized Investment Team that uses a fund-of-funds approach across diversified managed portfolios.
Riley A
Series 66
Holland, MI
Advisory Alpha, LLC
Riley Aalderink is a financial advisor with Advisory Alpha, LLC, holding a Series 66 credential and eight years of industry experience. His prior roles include positions at Vision Financial Group, Cambridge Investment Research Advisors, and Merrill. He is also active as an insurance agent, selling fixed and traditional insurance products. Advisory Alpha serves a diverse retail client base, including individual and high-net-worth investors, offering portfolio management, financial planning, and specialty solutions such as retirement plan services and donor-advised fund offerings. The firm also provides subadvisory and co-advisory services to other registered investment advisors and employs a discretionary investment process featuring a broad range of managed portfolio strategies.
Daniel R
CFP®, Series 65
Holland, MI
Advisory Alpha, LLC
Daniel Ribbink is a CFP® professional with six years of industry experience, currently serving at Advisory Alpha, LLC since 2019. Prior to his current role, he has held positions at Amazon, AXA Advisors, and several other organizations. Outside of finance, he is the head bowling coach at Grand Valley State University, managing players and coordinating tournaments. Advisory Alpha is a multi-team SEC-registered adviser managing over $4.3 billion for individual and high-net-worth clients. The firm employs a fund-of-funds approach guided by a centralized Investment Team and is notable for its subadvisory roles with other RIAs and specialized retirement-plan solutions.
Jonathan L
CFA®
Holland, MI
Advisory Alpha, LLC
Jonathan Lohr is a CFA® charterholder with nine years of industry experience. He has been with Advisory Alpha, LLC since 2016. Outside of his advisory work, he is the sole member of Universal Financial Consulting Group LLC, where he performs bookkeeping and reporting. Advisory Alpha is an SEC-registered adviser managing over $4.3 billion for a range of individual and high-net-worth clients. The firm employs a fund-of-funds investment approach supported by a centralized Investment Team and also serves as a subadvisor and co-advisor to other RIAs.
James S
Series 63, Series 66
Holland, MI
Advisory Alpha, LLC
James Schipper is a financial advisor with Advisory Alpha, LLC, holding Series 63 and Series 66 licenses and bringing 31 years of industry experience. He has been a partner at Schipper & Osterink since 1995, providing financial management, consulting, and insurance services. Schipper is also a licensed insurance agent offering term life insurance and fixed annuities to clients. Advisory Alpha is an SEC-registered enterprise adviser managing over $4.3 billion for individual and high-net-worth clients through a centralized Investment Team utilizing a fund-of-funds approach. The firm serves a broad client base and acts as a subadvisor and co-advisor for other registered investment advisers while offering specialized retirement-plan solutions and various discretionary portfolio management strategies.
Benjamin A
CFP®
Holland, MI
Advisory Alpha, LLC
Benjamin Allen is a CFP® professional with seven years at Advisory Alpha, LLC and a prior 20-year career in the United States Air Force. He is based in Holland, MI, and has four years of industry experience. Advisory Alpha, LLC manages over $4.3 billion for individual and high-net-worth clients through a centralized Investment Team that employs a fund-of-funds approach across diverse portfolios. The firm also acts as a subadvisor and co-advisor to other RIAs and offers specialized retirement-plan solutions along with technology services for advisors.
Nathan W
Series 63, Series 66
Holland, MI
Advisory Alpha, LLC
Nathan Weeber is a financial advisor with Advisory Alpha, LLC, holding Series 63 and Series 66 licenses and 18 years of industry experience. He previously worked at Cambridge Investment Research Advisors and Cambridge Investment Research, Inc. for nine years and has been associated with Vision Financial Group since 2007, where he also acts as an insurance agent specializing in fixed and traditional insurance products. Advisory Alpha serves a broad retail client base including individual and high-net-worth investors, offering portfolio management, financial planning, and specialty solutions such as retirement plan services and donor-advised funds. The firm also provides subadvisory and co-advisory services to other registered investment advisors and employs a diversified investment approach featuring managed portfolio series and discretionary management.
Connor G
CFP®, Series 63, Series 65
Holland, MI
Advisory Alpha, LLC
Connor Gaffney is a CFP® with seven years of industry experience, currently serving as a financial advisor at Advisory Alpha, LLC. His prior roles include positions at LPL Financial, Plante Moran Financial Advisors, and Simplicity Wealth. Outside of his advisory work, he owns and operates Victory Peak Wealth Management, providing financial services, consulting, and education. Advisory Alpha serves a diverse retail client base, including individual and high-net-worth investors, offering portfolio management, financial planning, and specialty solutions such as retirement plan services and donor-advised funds. The firm also acts as a subadvisor or co-advisor for other registered investment advisors and manages a broad range of managed portfolio series with discretionary oversight.
Michael D
CFP®, Series 63, Series 66
Holland, MI
Advisory Alpha, LLC
Michael Dewitt is a CFP® with ten years of industry experience, currently serving as a financial advisor at Advisory Alpha, LLC. He has held positions at Fidelity and MDRN Capital LLC prior to joining Advisory Alpha. Outside of his advisory work, he is the owner of Booner Mountain Outdoors LLC. Advisory Alpha serves a diverse retail client base, including individual and high-net-worth investors, offering portfolio management, financial planning, and specialty solutions such as retirement plan services and donor-advised funds. The firm also provides subadvisory and co-advisory services to other RIAs and employs a broad range of managed portfolio strategies overseen by an internal Investment Team.
Nicholas H
CFP®, CFA®, Series 66
Holland, MI
Advisory Alpha, LLC
Nicholas Heinrich is a CFP®, CFA®, and Series 66-registered advisor with Advisory Alpha, LLC, based in Holland, MI. He has 11 years of industry experience, including prior roles at Triad Advisors, Inc. Heinrich is also a licensed insurance agent, offering term life insurance, annuities, and fixed insurance products to clients. Advisory Alpha is an SEC-registered firm managing over $4.3 billion for individual and high-net-worth clients. The firm utilizes a centralized Investment Team to implement a fund-of-funds approach across diverse managed portfolio series and serves as a subadvisor and co-advisor to other registered investment advisers.
Luke R
Series 65, Series 63
Grand Haven, MI
ON Investment Management CO
Luke Reising is an advisor at ON Investment Management Company, holding Series 65 and Series 63 credentials. He has been with the firm since 2025 and has prior work experience in the service industry. ON Investment Management Company is a SEC-registered investment adviser that provides financial planning, portfolio management, and retirement-plan advisory services to a broad client base including individuals, families, trusts, estates, charitable organizations, and businesses. The firm offers a mix of discretionary and non-discretionary advisory services and commonly integrates third-party investment programs.
Manuel C
Series 63, Series 65
Zeeland, MI
HBW Advisory Services LLC
Manuel Campins is a financial advisor at HBW Advisory Services LLC with 16 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at firms including Cetera Advisor Networks LLC and HBW Securities LLC. Outside of advising, he owns and operates a farm where he maintains fields and sells blueberries. HBW Advisory Services manages approximately $1.75 billion in client assets, serving individuals, families, charitable organizations, and institutional clients with asset management, financial planning, and consulting. The firm employs a blended investment approach using third-party money managers, model portfolios, and tactical asset allocation, and is noted for its high client load per advisor and diversified service offerings including sub-advisory and retirement plan subscription services.
James H
CFP®, Series 66
Holland, MI
Advisory Alpha, LLC
James Hill is a CFP® with 11 years of industry experience, currently serving as a financial advisor at Advisory Alpha, LLC. His prior experience includes roles at Cambridge Investment Research Advisors and Purshe Kaplan Sterling Investments. Hill is also president and owner of Trustment, LLC, a firm providing financial services and insurance consulting. Advisory Alpha serves a broad retail client base, including individual and high-net-worth investors, offering portfolio management, financial planning, and specialized solutions such as retirement plan services and donor-advised funds. The firm also acts as a subadvisor or co-advisor to other registered investment advisors, employing a discretionary, fund-of-funds investment approach overseen by an internal Investment Team.
Bryan G
CFP®
Holland, MI
HBW Advisory Services LLC
Bryan Geurink is a CFP® professional with eight years of experience in financial planning. He is currently with HBW Advisory Services LLC and also holds ownership and works as a financial planner at Pathway Financial Design LLC. He served as treasurer and provided fundraising support for American Friends of Beautiful Gates Ministries International from 2010 to 2018. HBW Advisory Services manages approximately $1.75 billion in client assets and provides a range of asset management, financial planning, and consulting services to individuals, families, charitable organizations, businesses, and retirement plans. The firm employs a blended investment approach using third-party money managers and sub-advisers, emphasizing diversification and downside protection, and offers sub-advisory, co-advisory, and retirement-plan subscription services.
Steve O
CFP®, CFA®, Series 63, Series 66
Holland, MI
Advisory Alpha, LLC
Steve Osterink Jr. is a CFP® and CFA® with 16 years of industry experience. He is a financial advisor at Advisory Alpha, LLC and has previously worked at Simplicity Wealth, LLC and Planners Alliance, LLC. Outside of his advisory role, he is a licensed insurance agent offering term life insurance and fixed annuities and manages a holding company as well as an insurance planning business. Advisory Alpha serves individual and high-net-worth clients, providing portfolio management, financial planning, and specialty solutions such as retirement plan services and donor-advised funds. The firm also acts as a subadvisor or co-advisor for other registered investment advisors, offering a broad range of managed portfolio strategies typically implemented through fund-of-funds structures.
David V
Series 63, Series 65
Zeeland, MI
HBW Advisory Services LLC
David Veltkamp is a financial advisor with HBW Advisory Services LLC, holding Series 63 and Series 65 credentials and bringing 41 years of industry experience. He has worked with several firms, including Cetera Advisor Networks, Clark Financial Group, and his own Veltkamp & Associates LLC. Outside of advisory roles, he serves as treasurer for Great Lakes Urban, a community development organization. HBW Advisory Services manages approximately $1.75 billion in client assets and provides asset management, financial planning, and consulting to individuals, families, charitable organizations, businesses, and pension plans. The firm employs a blended investment approach that includes tactical asset allocation and multi-manager diversification, serving a large and diverse client base through retail, institutional, and intermediary relationships.
William O
Series 63, Series 65
Holland, MI
Advisory Alpha, LLC
William O'Neil is a financial advisor with Advisory Alpha, LLC, holding Series 63 and Series 65 licenses and bringing 43 years of industry experience. He previously worked at First Advisors National, LLC and Cetera ADVISORS LLC. In addition to his advisory role, he is involved in insurance sales, education, consulting, and coaching through the O'Neil Insurance Agency. Advisory Alpha serves a broad retail client base, including individual and high-net-worth investors, offering portfolio management, financial planning, and specialty solutions such as retirement plan services and donor-advised funds. The firm also acts as a subadvisor or co-advisor for other registered investment advisors and manages a diverse range of managed portfolio series with discretionary oversight.
Janine O
Series 65
Holland, MI
Advisory Alpha, LLC
Janine Osterink is a financial advisor at Advisory Alpha, LLC with 13 years of industry experience. She holds a Series 65 credential and has worked at firms including Advisory Alpha and Planners Alliance. Outside of advising, she owns and operates Osterink Farm, LLC, a farming enterprise. Advisory Alpha serves a broad retail client base, including individual and high-net-worth investors, offering portfolio management, financial planning, and specialty solutions such as retirement plan services and donor-advised funds. The firm also provides subadvisory and co-advisory services to other registered investment advisors and manages a diverse range of managed portfolio strategies.
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