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Christopher S
Series 63
Rochester, NY
Mass Mutual Investors Services
Christopher Shekell is a financial advisor with Mass Mutual Investors Services in Rochester, NY, holding a Series 63 designation and 17 years of industry experience. He has been with Mass Mutual Investors Services and MassMutual Life Insurance since 2017 and is also an agent with Pinnacle Insurance & Financial Services, where he has worked since 2015. Mass Mutual Investors Services is a broker-dealer and SEC-registered investment adviser serving individuals, business owners, trusts, estates, charitable organizations, and employers. The firm offers financial planning, asset management, and educational seminars, with planning engagements that focus on goal analysis and strategy recommendations rather than specific product selections.
David G
Series 63, Series 65
Pittsford, NY
Merrill
David Guadagnino is a financial advisor at Merrill with 33 years of industry experience. He holds Series 63 and Series 65 credentials and has worked at Merrill since 1993 and Bank of America, N.A. since 2009. He serves on the board and audit committee of a local nursing home and elder care facility foundation. Merrill, along with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program, offering model-based and discretionary investment strategies for individuals, high-net-worth clients, pension plans, corporations, and charitable organizations.
Brittany B
CFP®, Series 63, Series 66
Rochester, NY
Morgan Stanley
Brittany Bieger is a CFP®-credentialed financial advisor with Morgan Stanley in Rochester, NY, bringing 13 years of industry experience. She has been with Morgan Stanley and Morgan Stanley Private Bank, National Association since 2015. Morgan Stanley Wealth Management serves both individual and institutional clients with a range of advisory programs, including tailored financial planning. The firm employs structured planning tools and investment modeling techniques while acting primarily in an advisory capacity.
Kaden H
Series 66
Rochester, NY
Ameriprise
Kaden Helmer is a financial advisor with Ameriprise in Victor, NY, holding a Series 66 designation and one year of industry experience. Prior to joining Ameriprise in 2022, he worked at Under Armour and has a background that includes roles at Duquesne University and Victor Junior/Senior High School. He also manages an advisory business under Creative Management Consultants, LLC. Ameriprise provides a retirement-income planning service primarily for individuals approaching or in retirement with significant investable assets, combining research-driven recommendations with tax-smart withdrawal strategies and algorithmic automation to support client planning.
Alyssa C
Series 65, Series 63
Rochester, NY
OSAIC
Alyssa Cruz is a financial advisor with OSAIC Wealth, Inc., holding Series 63 and Series 65 licenses and two years of industry experience. She previously worked at Financial Freedom Group and has experience in content creation for social media platforms such as Instagram and TikTok. She also holds a public notary designation. OSAIC Wealth, Inc. serves a diverse range of retail and institutional clients through a large network of affiliated advisors and advisory platforms. The firm offers integrated brokerage and investment advisory services with a focus on asset allocation, risk tolerance, and portfolio construction using a variety of securities and third-party management solutions.
Samantha C
Series 66
Pittsford, NY
Merrill
Samantha Cotter is a financial advisor at Merrill with eight years of industry experience. She holds a Series 66 designation and has been with Merrill since 2016. Merrill, together with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program. The firm offers model-based and discretionary investment strategies and serves individuals, high-net-worth clients, pension plans, corporations, and charitable organizations.
Francis W
Series 66
Rochester, NY
UBS Financial Services
Francis Wacenske is a Series 66-credentialed financial advisor with 22 years of industry experience. He has been with UBS Financial Services Inc. since 2009. UBS Financial Services Inc. serves individual, corporate, and institutional clients through brokerage and investment advisory offerings, including financial planning and portfolio management. The firm combines institutional trading capabilities with wealth management services and leverages proprietary research and model-based asset allocations to tailor solutions to clients.
Christina B
Series 66
Pittsford, NY
Merrill
Christina Battista is a financial advisor at Merrill with seven years of industry experience. She has held roles at AVI FoodSystems, Faculty Student Association Centre Pointe, SUNY Fredonia, and Old Navy prior to joining Merrill in 2018. She holds a Series 66 designation and is based in Pittsford, NY. Merrill, together with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program. The firm serves individuals, high-net-worth clients, pension plans, corporations, and charitable organizations using model-based and discretionary investment strategies developed by internal and third-party managers.
David M
Series 66
Rochester, NY
Morgan Stanley
David Marulli is a Series 66-credentialed financial advisor with Morgan Stanley in Rochester, NY, and has 22 years of industry experience. He has been with Morgan Stanley and its affiliated entities since 2009, including over a decade at Morgan Stanley Private Bank, N.A. Morgan Stanley Wealth Management serves both individual and institutional clients, offering a range of advisory programs and tailored financial planning. The firm manages approximately $2.74 trillion in client assets and utilizes structured planning processes supported by firm-approved tools and market simulations.
Edward D
Series 63
Rochester, NY
OSAIC
Edward Denning is a financial advisor at OSAIC with 28 years of industry experience. He holds a Series 63 designation and previously worked for Lincoln Financial Advisors Corp. for 22 years. In addition to advising, Denning sells and services accident/health insurance, traditional life insurance, and fixed annuities. OSAIC serves a diverse client base including individual and high-net-worth investors, pension plans, corporations, and charitable organizations. The firm offers integrated brokerage and advisory services, utilizing various platforms and asset-allocation tools to construct customized portfolios across multiple asset classes.
Dylan J
Series 66
Walworth, NY
Ameriprise
Dylan Joy is a financial advisor at Ameriprise with Series 66 credentials and five years of industry experience. Prior to joining Ameriprise in 2020, he held positions at Dick's Sporting Goods, National General Insurance, and Canisius College. Outside of his advisory role, Joy contributes as an assistant coach for a local high school lacrosse team. Ameriprise Financial Services is a large advisory firm serving individual and institutional clients, known for its specialized Premier Retirement Income service that provides annual retirement-income planning advice through a centralized team collaborating with advisors. The firm’s approach includes detailed recommendation reports focusing on income sources, tax-aware withdrawal strategies, and Social Security options within a defined investment framework.
Sandra K
CFP®, ChFC®, Series 63, Series 65
Rochester, NY
LPL Financial
Sandra Kobel is a financial advisor with LPL Financial, holding CFP® and ChFC® designations and over 39 years of industry experience. She previously worked at NEXT Financial Group for 16 years and has experience with Wall Street Financial Group and 1st Global Advisors. Kobel also operates Kobel Consulting, focusing on non-variable insurance. LPL Financial is a national broker-dealer and SEC-registered investment adviser that serves individuals, retirement plan participants, banks, trust companies, and institutions. The firm offers a range of financial planning and investment management services supported by its extensive network of advisors and a variety of advisory platforms.
Carmen M
Series 63, Series 66
Webster, NY
UBS Financial Services
Carmen Marrero is a financial advisor at UBS Financial Services with 18 years of industry experience. She holds Series 63 and Series 66 designations and has worked at UBS since 2021. Her prior experience includes roles at Atlantic Family Wealth, LPL Financial, and First State Bank of the Florida Keys. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and advisory offerings, combining institutional trading capabilities with wealth management services. The firm provides a range of investment solutions supported by proprietary research and model-based asset allocations.
Andrew C
ChFC®, Series 63
Pittsford, NY
OSAIC
Andrew Comins is a ChFC® with 47 years of industry experience. He has worked at Osaic since 2025 and previously spent 27 years at Lincoln Financial Advisors Corporation. Outside of his advisory role, he is involved in educating clients and writing insurance coverage, including term and long-term care insurance, through a local Rochester insurance broker. Osaic Wealth, Inc. serves a broad range of retail and institutional clients through a large network of affiliated financial advisers, offering integrated brokerage and investment advisory services, financial planning, and access to third-party money managers. The firm utilizes asset-allocation tools, risk-tolerance assessments, and automated rebalancing to construct diversified portfolios that can include stocks, bonds, mutual funds, ETFs, and alternative investments.
Georgiann C
Series 63, Series 65, Series 66
Rochester, NY
Morgan Stanley
Georgiann Collins is a financial advisor with Morgan Stanley in Rochester, NY, holding Series 63, 65, and 66 licenses and 26 years of industry experience. She has been with Morgan Stanley Smith Barney LLC since 2009. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving both individual and institutional clients. The firm offers a range of advisory programs including tailored financial planning, managing approximately $2.74 trillion in client assets, and employs structured planning tools as part of its approach.
Kevin R
CFP®, Series 66, Series 63
Rochester, NY
UBS Financial Services
Kevin Roe is a financial advisor with UBS Financial Services in Rochester, NY, holding the CFP® designation along with Series 66 and Series 63 licenses. He has 13 years of industry experience and has previously worked at Facet Wealth and UBS Financial Services Inc. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and investment advisory services, including financial planning, portfolio management, and access to mutual funds and alternative products. The firm combines institutional trading capabilities with wealth management services and leverages proprietary research and capital market assumptions to tailor solutions to client goals and risk tolerances.
Angelo C
Series 66, Series 63
Pittsford, NY
LPL Financial
Angelo Costanza II is a financial advisor at LPL Financial with 11 years of industry experience. He holds the Series 63 and Series 66 designations and has previously worked at The Pitti Group Wealth Management, Wells Fargo Advisors, and American Portfolios Financial Services. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of advisory and brokerage services, including financial planning, model portfolio programs, and institutional platforms, supported by research tools and technology.
Ryan J
Series 66
Pittsford, NY
Merrill
Ryan Joslyn is a Wealth Management Advisor at Merrill Lynch Wealth Management. He focuses on a goals-based wealth management approach, reviewing all aspects of a client's life to implement disciplined wealth management processes. Ryan leads planning efforts around concentrated equity positions, tax-efficient divesting strategies, and securities-based lending. Ryan holds several professional designations, including Accredited Wealth Management Advisor (AWMA), CERTIFIED PLAN FIDUCIARY ADVISOR (CPFA), Chartered Retirement Planning Counselor (CRPC), Personal Investment Advisor (PIA), and Retirement Benefits Consultant (RBC). He earned his Bachelor's degree from Saint Bonaventure University, where he studied Finance and Economics. Outside of his professional work, Ryan enjoys fishing, skiing, and traveling. He is also involved with Ducks Unlimited.
Heather G
Series 66
Pittsford, NY
Merrill
Heather Goodbody is a Private Wealth Advisor with Merrill Private Wealth Management based in Rochester, New York. She is the founding advisor of Goodbody & Associates within Merrill Lynch Wealth Management and oversees the financial management of a group of families alongside her team. Heather collaborates with families and individuals to bring purpose to their wealth, focusing on realizing their hopes, dreams, and goals. Her client focus areas include family wealth management strategies, legacy planning, liquidity management, philanthropic planning, and socially responsible investing. Heather holds professional designations including Certified Exit Planning Advisor (CEPA), Certified Plan Fiduciary Advisor (CPFA), Personal Investment Advisor (PIA), Retirement Accredited Financial Advisor (RAFA), and Sports & Entertainment Accredited Wealth Management Advisor (SE-AWMA). She earned her bachelor's degree from Daemen College and completed an accredited certificate program at New York University. Heather's expertise includes working with ultra high net worth families, private foundations, endowments, closely held businesses regarding mergers and acquisitions, and executive benefits. Beyond her professional work, Heather is actively involved in community organizations. She has served as a trustee and board member for several institutions including the Golisano Children's Hospital at Strong, Golisano Institute for Business & Entrepreneurship, Our Lady of Mercy School for Young Women, Rochester Museum & Science Center, and The United Way of Rochester and the Finger Lakes. Heather has held leadership roles with Merrill Lynch's Women's Exchange. She and her husband, John, have two sons and reside in Rochester, New York.
Emilio M
CFP®, Series 63, Series 65
Penfield, NY
Cambridge Investment Research Advisors
Emilio Monti Jr. is a CFP® professional affiliated with Cambridge Investment Research Advisors, with five years of industry experience. Prior to joining Cambridge in 2022, he worked at Mass Mutual Investors Services and Mass Mutual Life Insurance Company. He also has experience with F. Monti Enterprises LTD and has been involved in paraplanning and advisory roles in related activities. Cambridge Investment Research Advisors serves a diverse client base including individuals, pension plans, charitable organizations, and trusts by providing financial planning, investment management, and retirement plan advisory services. The firm offers both discretionary and non-discretionary investment strategies through multiple platforms and supports a range of portfolio management options, including proprietary models and third-party solutions.
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