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Louis H

Series 63, Series 65

St. Petersburg, FL

Raymond James & Associates

Louis Horning is a financial advisor with Raymond James & Associates in St. Petersburg, FL. He holds Series 63 and Series 65 designations and has one year of industry experience. Prior to joining Raymond James, he worked at Morgan Stanley and Fisher Investments, among other positions. Raymond James & Associates is a large broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets and serving a diverse client base, including individuals, institutions, and municipal entities. The firm offers financial planning, investment consulting, and institutional fiduciary services, with a focus on tailored, non-discretionary planning supported by firm research and a wide range of portfolio management options.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Jeffrey R

Series 66

St. Petersburg, FL

UBS Financial Services

Jeffrey Ritch is a Series 66-licensed financial advisor with 14 years of industry experience, currently with UBS Financial Services in St. Petersburg, FL since 2021. His prior experience includes roles at J.P. Morgan Securities, Harrisdirect LLC, and Merrill. Outside of finance, he is a high school basketball referee and a non-operating owner of a fitness and personal training business in St. Petersburg. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and investment advisory offerings, combining model-based asset allocations and proprietary research to tailor financial plans. The firm provides a broad range of capital markets services alongside wealth management.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Charles S

Series 66

St. Petersburg, FL

Raymond James & Associates

Charles Saylor is a Series 66-credentialed financial advisor with 11 years of industry experience. He is currently with Raymond James & Associates in St. Petersburg, FL, where he has worked in various capacities since 2016. Outside of his advisory role, he also works as an independent contractor involved in training AI systems through data annotation. Raymond James & Associates is a large dual-registered broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets. The firm serves a diverse client base including individuals, institutional investors, pension plans, and charitable organizations, and provides financial planning, non-discretionary investment consulting, and municipal advisory services.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Douglas A

Series 63, Series 65, Series 66

St. Petersburg, FL

Raymond James & Associates

Douglas Anderson is a financial advisor with Raymond James & Associates, holding Series 63, 65, and 66 licenses and bringing 29 years of industry experience. He previously worked at Scottrade, Inc. for 18 years before joining Raymond James and its affiliated entities in 2018. Raymond James & Associates is a large broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets. The firm serves a diverse client base including individuals, institutional investors, and municipalities, offering financial planning, non-discretionary investment consulting, and municipal advisory services.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Nicole F

Series 66

St. Petersburg, FL

Charles Schwab

Nicole French is a financial advisor at Charles Schwab with five years of industry experience. She holds a Series 66 designation and previously worked at TD Ameritrade, Regions Bank, First Commerce Credit Union, and Electronet Broadband Communications. French is based in St. Petersburg, FL. Charles Schwab & Co., Inc. serves a large client base primarily composed of high- and ultra-high-net-worth individuals through its Schwab Wealth Advisory wrap fee program and affiliated managed-account and financial planning services. The firm combines non-discretionary advisory relationships with access to discretionary separate managed accounts, using multi-asset model portfolios and a centralized operational structure.

Private / alternative investments Real estate investing Multi-state taxation College savings (529s, UTMA, etc.)
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Michael S

Series 66

St. Petersburg, FL

Raymond James & Associates

Michael Saut is a financial advisor with Raymond James & Associates, holding a Series 66 license and bringing 11 years of industry experience. He has been with Raymond James & Associates since 2012. Raymond James & Associates is a large, dually registered broker-dealer and SEC-registered investment adviser overseeing approximately $501 billion in assets. The firm serves a diverse client base including individuals, institutional investors, and municipal entities, offering financial planning, non-discretionary investment consulting, and institutional advisory services through a variety of portfolio management styles and affiliated research.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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David W

Series 66

St. Petersburg, FL

Raymond James & Associates

David Warren is a financial advisor with Raymond James & Associates, holding a Series 66 designation and 22 years of industry experience. He has worked at Raymond James since 2020 and previously held positions at Royal Alliance Associates, Signator Investors, and RW Financial Partners. Outside of his advisory work, Warren is a musician and has recorded an album scheduled for release in 2022; he is also a member of the FINRA Continuing Education Content Committee. Raymond James & Associates is a large dually registered broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets. The firm serves individual, institutional, and municipal clients through financial planning, non-discretionary investment consulting, and institutional fiduciary services, with a focus on tailored advice supported by firm research and multiple portfolio management styles.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Keith K

Series 63, Series 66

St. Petersburg, FL

Raymond James Financial

Keith Kopperud is a financial advisor at Raymond James Financial with 20 years of industry experience. He holds the Series 63 and Series 66 designations. His prior work includes roles at Raymond James Financial Services INC. and T. Rowe Price Advisory Services, Inc. Raymond James Financial Services Advisors, Inc. provides financial planning, investment consulting, and advisory services to a diverse client base, including individuals, high-net-worth clients, pension plans, corporations, and institutions. The firm offers non-discretionary planning tailored to client goals and uses analytical tools such as risk profiling and probability modeling to support its recommendations.

Wealth management Tax strategies for small businesses Business succession planning General estate planning guidance Founder/Business Owner Executive
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Eric S

Series 63, Series 65

Saint Petersburg, FL

Merrill

Eric Sidor serves as a Senior Financial Advisor at Merrill Lynch Wealth Management, where he leads a team that provides personalized family wealth management services to an exclusive clientele including physicians, attorneys, entrepreneurs, corporate executives, retirees, and small business owners. The team emphasizes a client-centric philosophy, offering focused attention, best-of-breed strategies, and regular performance assessments to accommodate new circumstances and timely adjustments. Eric's expertise encompasses asset and liability management, income and asset preservation, retirement income planning, liquidity management, tax minimization, and generational wealth transfers. He coordinates with clients' attorneys and accountants to develop integrated, advice-focused plans aimed at minimizing risk and preserving capital during market volatility. Eric holds the Chartered Retirement Planning Counselor designation among others and is licensed in life, health, and long-term care insurance. He earned a Bachelor of Science degree in Finance and International Business from the University of Tampa, where he also serves on the Board of Fellows. Eric joined Merrill Lynch in 2004 after six years at another firm. He lives in St. Petersburg with his wife and two children and has personal interests in boating, fishing, hunting, running, scuba diving, and soccer.

Wealth management Retirement income strategy General retirement planning Retirement withdrawal strategies Business ownership considerations Doctor or Medical Professional Attorney Founder/Business Owner Executive Retired Established Professionals Parents
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Sherida F

CFP®, Series 63, Series 65

St. Petersburg, FL

Raymond James & Associates

Sherida Ferguson is a CFP®-certified financial advisor with over 40 years of industry experience. She is currently with Raymond James & Associates in St. Petersburg, FL, where she has been since 2017. Her prior experience includes roles at Mindful Money Management, S.L. Ferguson WMS, and Aon Universe. Raymond James & Associates is a large, dually registered broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets. The firm serves a diverse client base including individuals, institutions, pension plans, and charitable organizations, offering financial planning and consulting services supported by a range of portfolio management strategies.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Matthew G

Series 63, Series 65

St. Petersburg, FL

Raymond James & Associates

Matthew Gootson is a financial advisor with Raymond James & Associates in St. Petersburg, FL, holding Series 63 and Series 65 credentials and 25 years of industry experience. He has been with Raymond James & Associates since 2007 and also associated with Raymond James Financial Services, Inc. since 2020. Raymond James & Associates is a large broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets. The firm serves individuals, institutions, pension plans, and municipal entities, offering financial planning, non-discretionary investment consulting, and institutional fiduciary solutions.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Rachel N

CFP®, Series 66

St. Petersburg, FL

Raymond James & Associates

Rachel Nohlgren is a CFP®-designated financial advisor with Raymond James & Associates, where she has worked since 2005, accumulating 18 years of industry experience. She serves as a board member and finance/investment committee member of the SPC Foundation, a nonprofit organization. Raymond James & Associates is a large broker-dealer and SEC-registered investment adviser that manages approximately $501 billion in assets. The firm serves a diverse client base including individuals, institutions, charitable organizations, and municipal entities, offering financial planning, investment consulting, and institutional fiduciary solutions with a variety of portfolio management styles.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Joanne G

Series 66

St. Petersburg, FL

RBC Capital Markets

Joanne Germak is a financial advisor with RBC Capital Markets in St. Petersburg, FL, holding a Series 66 designation and 27 years of industry experience. She previously worked at Merrill from 2018 to 2022 and Morgan Stanley Smith Barney from 2009 to 2018. RBC Wealth Management, a division of RBC Capital Markets, LLC, serves individual investors, institutional clients, pension and profit-sharing plans, corporations, and charitable organizations. The firm offers a range of advisory programs with tailored investment strategies implemented through a combination of in-house and third-party managers, along with various portfolio management and financial planning services.

Tax-loss harvesting ESG / Sustainable investing Private / alternative investments Concentrated stock management Wealth management Executive Founder/Business Owner Retired Financial Professional Approaching retirement HENRY (High Earners, Not Rich Yet)
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Steven W

Series 66

Saint Petersburg, FL

Thrivent Investment Management

Steven Welch is a financial advisor at Thrivent Investment Management with 11 years of industry experience. He holds a Series 66 designation and has worked with Thrivent Financial and Thrivent Investment Management since 2016. Thrivent Investment Management provides Dedicated Planning Services to individuals, families, businesses, and nonprofit clients through a network of Financial Advisors. The firm offers goal-based, holistic planning covering various topics such as retirement and estate planning, with the option to combine planning and managed-account services under a consolidated billing program called WealthPlan.

Business ownership considerations
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David H

Series 66

St. Petersburg, FL

Raymond James & Associates

David Holroyd is a financial advisor with Raymond James & Associates in St. Petersburg, FL, holding a Series 66 designation and 18 years of industry experience. He has been with Raymond James & Associates since 2008. Raymond James & Associates is a large, dually registered broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets and serving a broad client base that includes individuals, institutional clients, and municipal entities. The firm provides financial planning, non-discretionary investment consulting, and municipal advisory services, supported by a nationwide adviser force and a range of portfolio management styles.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Chad C

CFP®, Series 63, Series 65

St. Petersburg, FL

OSAIC

Chad Cornell is a Certified Financial Planner® affiliated with OSAIC, bringing 28 years of industry experience. His prior roles include nearly two decades at Investacorp Advisory Services and four years with Securities America Advisors. Outside of his advisory work, he serves as president of Frank Cornell Associates, Inc., a firm providing payroll, bookkeeping, and tax services. OSAIC serves a diverse client base including individual investors, institutional clients, and charitable organizations. The firm offers a wide range of brokerage and advisory services supported by advanced portfolio construction tools and access to multiple third-party investment platforms.

Annuities Wealth management Tax-loss harvesting Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
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Kathryn M

Series 66

St Petersburg, FL

LPL Financial

Kathryn Messick is a financial advisor with LPL Financial in St. Petersburg, FL, holding a Series 66 license and having 23 years of industry experience. Her prior roles include positions at Kestra Financial, Ameriprise Financial Services, Wells Fargo Clearing, Morgan Stanley, Citigroup Global Markets, and others. She is also a Notary Public. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and institutions. The firm offers a range of advisory and brokerage services, including financial planning and access to third-party asset management, utilizing a variety of strategies supported by research and technology tools.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Brent O

CFP®, ChFC®, Series 63, Series 66

St Petersburg, FL

Edward Jones

Brent O'Neal is a CFP® and ChFC® with seven years of industry experience, currently advising clients at Edward Jones since 2021. Prior to joining Edward Jones, he spent five years with Eagle Asset Management and Carillon Fund Distributors Inc. He is based in St. Petersburg, FL. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients. The firm offers a range of advisory programs and investment solutions, including discretionary and non-discretionary wrap fee strategies, separately managed accounts, and affiliated mutual funds, operating under a fiduciary standard.

Wealth management Business ownership considerations Tax strategies for small businesses Founder/Business Owner Executive Doctor or Medical Professional Professional Athlete Attorney
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Patricia Z

Series 66

St. Petersburg, FL

Raymond James & Associates

Patricia Zito is a financial advisor with Raymond James & Associates in St. Petersburg, FL, holding a Series 66 designation and 28 years of industry experience. She has been with Raymond James since 2008, working first with Raymond James Financial Services and then with Raymond James & Associates since 2018. Raymond James & Associates is a large, dually registered broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets. The firm serves a diverse client base including individuals, institutional and pension plans, and municipal entities, offering financial planning, non-discretionary investment consulting, and institutional fiduciary solutions.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Sara H

Series 66

St. Petersburg, FL

Raymond James & Associates

Sara Hobbs is a financial advisor at Raymond James & Associates with five years of industry experience. She holds a Series 66 designation and previously worked at Synovus from 2016 to 2019. Hobbs is based in St. Petersburg, FL. Raymond James & Associates is a large, dually registered broker-dealer and SEC-registered investment adviser that manages approximately $501 billion in assets. The firm serves individuals, institutions, pension plans, and municipal entities with financial planning and investment consulting, offering a range of portfolio management styles supported by affiliated research and sub-advisers.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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