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Emily S

Series 66

San Mateo, CA

LPL Financial

Emily Sims is a financial advisor with LPL Financial in San Mateo, CA, holding a Series 66 designation and six years of industry experience. Her prior roles include positions at Waddell and Reed and Amy Cook, as well as operating as a notary and managing a home-based Etsy shop and freelance design business. LPL Financial is a national broker-dealer and SEC-registered investment adviser that provides advisory and brokerage services through a large network of investment adviser representatives. The firm serves individuals, retirement plans, banks, trust companies, and institutions, offering a range of financial planning and investment management solutions with access to both proprietary and third-party strategies.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Ruhi M

Series 66

San Jose, CA

Merrill

Ruhi Mistry is a Financial Advisor based in San Jose, working with Merrill Lynch Wealth Management. She focuses on client areas including Corporate Benefits, LGBT Wealth Planning, Liquidity Management, Managing New Wealth, Personal Retirement Planning, Socially Responsible and ESG Investing, Women and Wealth, and Retirement Income. Ruhi is committed to helping individuals and families gain clarity around their finances and improve their financial well-being. Ruhi believes that financial health is a crucial aspect of overall well-being that is often overlooked. She works to empower clients by understanding their unique circumstances, enabling them to make informed decisions and achieve financial goals they may have thought unattainable. Her mission is to help clients build a solid financial foundation to live well today and create the future they envision. She holds a Personal Investment Advisor (PIA) designation and earned her education from the University of California, Santa Cruz. Outside of her professional work, Ruhi enjoys biking, music, and traveling.

Retirement income strategy Wealth management ESG / Sustainable investing Social Security optimization LGBTQIA Women's Finance Women Professionals
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Kin L

Series 63, Series 66

Menlo Park, CA

Morgan Stanley

Kin Lau is a financial advisor with Morgan Stanley in Menlo Park, CA, holding Series 63 and Series 66 designations and possessing 20 years of industry experience. He has worked at Morgan Stanley Private Bank, N.A. and Morgan Stanley Smith Barney LLC since 2019, with prior roles at Prestige Asset Management Limited and BTL Asset Management. Morgan Stanley Wealth Management serves both individual and institutional clients, providing advisory programs including tailored financial planning supported by firm-approved tools and methodologies. The firm manages approximately $2.74 trillion in client assets and offers a wide range of retail and institutional investment services.

General estate planning guidance
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Eric L

Series 66

Palo Alto, CA

Morgan Stanley

Eric Lucero is a financial advisor at Morgan Stanley in Palo Alto, CA, holding a Series 66 designation with six years of industry experience. Prior to joining Morgan Stanley in 2020, he worked briefly at Fisher Investments and has been involved with Nu-Image, an automotive and transportation business, since 2013. His background also includes roles at Uber, the San Jose Earthquakes, Mills Hospital, and the San Mateo Athletic Club. Morgan Stanley Wealth Management is an SEC-registered adviser and broker-dealer serving both individual and institutional clients with a range of advisory programs, including customized financial planning. The firm manages approximately $2.74 trillion in client assets and offers planning services supported by firm-approved tools and investment research.

General estate planning guidance
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Larysa S

Series 63, Series 66

Palo Alto, CA

Fidelity

Larysa Smykovskaya is a Vice President and Financial Consultant at Fidelity Investments, where she has been serving since 2018. In her role, she partners with clients to build personalized financial plans that address both short-term and long-term investment goals. She has extensive experience in wealth management and portfolio management, having held positions such as Vice President and Senior Portfolio Manager at TD Wealth Private Client Group from 2015 to 2018, Vice President and Portfolio Manager at PNC Wealth Management from 2013 to 2015, Senior Investment Specialist at Wells Fargo Private Bank from 2008 to 2013, and Financial Advisor to High Net Worth Clients at Vanguard Group from 2005 to 2008. Larysa holds a California Insurance License. Outside of her professional work, she enjoys fitness, hiking, skiing, theater, and traveling.

Wealth management Active portfolio management
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Linh T

CFP®, Series 63, Series 66

Menlo Park, CA

Edward Jones

Linh Thai is a CFP® professional with 11 years of industry experience, currently serving as a financial advisor at Edward Jones since 2016. Based in Menlo Park, CA, Linh holds Series 63 and Series 66 licenses. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients. The firm manages approximately $1.01 trillion in assets through a nationwide network of more than 23,700 advisors, offering a range of advisory programs and affiliated investment products under a fiduciary standard.

Retirement income strategy Early retirement planning Liquidity event planning Stock option exercise strategy Wealth management Retired Founder/Business Owner Executive
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Jacob C

Series 66

San Jose, CA

Mass Mutual Investors Services

Jacob Cadena is a financial advisor with Mass Mutual Investors Services in San Jose, CA, holding a Series 66 designation and four years of industry experience. His prior work includes roles at LPL Financial LLC, Robert W. Baird & Co Inc, New York Life Insurance Co, and Greenpeace International. Mass Mutual Investors Services is a broker-dealer and SEC-registered investment adviser that serves individuals, business owners, trusts, estates, charitable organizations, and employers. The firm provides ongoing financial planning, asset management, and educational seminars, using firm-approved tools and structured planning engagements.

Divorce financial planning General estate planning guidance Multi-generational wealth transfer Cash flow / budgeting Founder/Business Owner Attorney Executive Married/Couples/Partners Divorced
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Paul K

CFP®, Series 63, Series 65

Campbell, CA

LPL Financial

Paul King is a financial advisor with LPL Financial in Campbell, California, holding the CFP® designation and securities licenses Series 63 and Series 65. He has 38 years of industry experience, including over three decades with LPL Financial and King Wealth Planning, Inc. Since 2025, he has been associated with Pence Financial Group LLC. LPL Financial is a national broker-dealer and SEC-registered investment adviser providing advisory and brokerage services to individuals, institutions, and retirement plans. The firm offers a range of financial planning and investment management solutions, utilizing model portfolios, third-party subadvisors, and customized strategies across various asset classes.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Rachelle R

Series 63, Series 65

Palo Alto, CA

Morgan Stanley

Rachelle Ruiz is a financial advisor at Morgan Stanley with 23 years of industry experience. She has been with Morgan Stanley Smith Barney since 2010 and holds Series 63 and Series 65 licenses. Morgan Stanley Wealth Management provides advisory programs and tailored financial planning to individuals and institutional clients, managing approximately $2.74 trillion in client assets. The firm employs a structured financial planning process supported by proprietary tools and offers a broad range of investment and planning services.

General estate planning guidance
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Joseph S

Series 63, Series 65

Palo Alto, CA

Merrill

Joseph Samuels is a Wealth Management Advisor and Vice President at Merrill Lynch Wealth Management in Palo Alto, CA. As a CERTIFIED FINANCIAL PLANNER™ certificant and Chartered Retirement Planning Counselor®, Joseph specializes in working with clients to determine their long-term financial goals and implement comprehensive financial management strategies. His areas of expertise include asset management, liability strategies, education planning, retirement planning, and estate planning. He collaborates with clients' other advisors to support the development of their estate plans. Joseph has been in the financial services industry since 1990, with over two decades of experience at Merrill Lynch. He holds a bachelor's degree from the University of California system. Outside of his professional responsibilities, Joseph volunteers as a piano entertainer at local senior centers and is an avid jazz pianist. He is also committed to community involvement as part of Merrill's tradition of service.

Wealth management College savings (529s, UTMA, etc.) General retirement planning General estate planning guidance
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Amanda L

CFP®, Series 66

Foster City, CA

J.P. Morgan Securities

Amanda Lo is a CFP® with 18 years of industry experience, currently serving as a financial advisor at J.P. Morgan Securities since 2021. Her prior experience includes roles at Bank of America N.A. and Merrill, where she worked from 2008 to 2021. J.P. Morgan Securities provides institutional consulting services to plan sponsors, corporations, endowments, and other institutional clients, focusing on asset allocation advice, manager and fund searches, and customized performance reporting. The firm’s advisory process combines quantitative screening and qualitative research supported by a centralized manager solutions team and incorporates ESG criteria within eligible strategies.

Founder/Business Owner
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Lauro H

Series 66

Campbell, CA

Fidelity

Lauro Hernandez Cabral is an Investment Consultant at Fidelity Investments, where he assists clients in wealth planning by simplifying complex financial decisions. He has over a decade of experience in the financial services industry, providing personalized plans to clients and their families focused on their long-term goals. His career includes roles such as Relationship Manager and Financial Representative at Fidelity Investments, as well as Relationship Banker at Wells Fargo. Lauro holds a California Insurance License. Outside of his professional work, Lauro enjoys baseball, football, running, outdoor adventures, cars, and family activities.

Wealth management Active portfolio management Retirement income strategy Cash flow / budgeting Financial Professional
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Robert W

Series 66

San Jose, CA

Merrill

Robert Wheeler is a Financial Advisor with Merrill Lynch Wealth Management. He focuses on helping clients gain a clear understanding of their financial situation, both past and present, to develop personalized strategies aimed at pursuing their long-term goals. His approach is grounded in principles of respect, integrity, collaboration, honesty, and empathy. His areas of expertise include college education planning, retirement income, philanthropic planning, portfolio management services, and small business strategies among others. Robert holds professional designations such as CERTIFIED PLAN FIDUCIARY ADVISOR (CPFA), Personal Investment Advisor (PIA), and Retirement Accredited Financial Advisor (RAFA). He is a member of the Financial Planning Association and the National Association of Plan Advisors. Robert earned both his Bachelor's and Master's degrees from Golden Gate University. He also holds two Associate's degrees from West Valley College and a High School Diploma from Los Gatos High School. Outside of his professional work, he dedicates time to volunteering within his community and enjoys activities such as biking, hiking, ice hockey, music, running, traveling, watching movies, and writing.

General retirement planning Retirement income strategy Wealth management College savings (529s, UTMA, etc.) Business ownership considerations
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Ruoyun L

Series 66

Milpitas, CA

Charles Schwab

Ruoyun Liang is a financial advisor at Charles Schwab with a Series 66 designation and four years of industry experience. Prior to joining Charles Schwab in 2021, Liang worked at Trumpet Behavioral Health and held roles at Sky Resource Trading Co. LTD. and Aldo Shoes. Liang’s background also includes five years at The University of British Columbia. Charles Schwab & Co., Inc. serves a large client base, primarily high- and ultra-high-net-worth individuals, through its Schwab Wealth Advisory wrap fee program and affiliated managed-account and financial planning services. The firm offers a mix of non-discretionary advisory relationships and access to discretionary separately managed accounts, providing multi-asset model portfolios, written advice policies, and due diligence on alternative investments.

Private / alternative investments Real estate investing Multi-state taxation College savings (529s, UTMA, etc.)
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Tara F

Series 66

San Mateo, CA

Merrill

Tara Fowler is a Wealth Management Advisor at Merrill Lynch Wealth Management. She and her team provide researched-based, active portfolio management and financial strategies tailored for sophisticated clients with complex needs. Her approach focuses on collaborating with clients to help them make informed decisions, supporting them in confidently pursuing their personal goals. Tara emphasizes honesty, integrity, and transparency in her advisory services. Her areas of expertise include college education planning, executive compensation, family wealth management strategies, legacy planning, personal retirement planning, philanthropic planning, portfolio management services, socially responsible and values-based investing, as well as tax minimization. Tara holds multiple professional designations, including CERTIFIED FINANCIAL PLANNER (CFP), Chartered Retirement Planning Counselor (CRPC), Certified Divorce Financial Analyst (CDFA), Accredited Domestic Partnership Advisor (ADPA), and Personal Investment Advisor (PIA). She earned her bachelor's degree from Santa Clara University. Tara is actively involved in her community and professional organizations. She serves on the boards of the Kainos Auxiliary, RCSMC Chamber of Commerce, The Sequoia Awards, and the Bay Area Cancer Connection. Her commitment to these organizations reflects her engagement beyond financial advising. She resides in Burlingame, California.

Wealth management Active portfolio management Charitable giving & philanthropy General retirement planning College savings (529s, UTMA, etc.)
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Clemy L

Series 66, Series 65

Menlo Park, CA

Morgan Stanley

Clemy Law is a financial advisor at Morgan Stanley in Menlo Park, CA, holding Series 65 and Series 66 licenses with 10 years of industry experience. Prior to joining Morgan Stanley in 2017, Law worked at Ameriprise Financial Services, Inc. for one year. Morgan Stanley Wealth Management serves individual and institutional clients with a range of advisory programs and financial planning services, managing approximately $2.74 trillion in client assets. The firm employs a structured planning process utilizing firm-approved tools and models, offering services primarily in an advisory capacity.

General estate planning guidance
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Peter E

Series 66

San Mateo, CA

LPL Financial

Peter Evans is a financial advisor with LPL Financial, holding a Series 66 designation and one year of industry experience. Prior to joining LPL Financial, he worked at In2Deep Santa Monica and served with the Spanish Ministry of Education. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plans, banks, trust companies, and institutions. The firm offers a range of advisory and brokerage services, including financial planning, model portfolios, third-party asset management, and institutional platforms.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Kam C

Series 65, Series 63

Redwood City, CA

LPL Financial

Kam Chak is a financial advisor with LPL Financial, holding Series 65 and Series 63 credentials and having four years of industry experience. His career includes roles at BMO, Bank of the West, Citibank, and JP Morgan Chase Bank and Securities. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and institutions. The firm offers various advisory and brokerage services, including financial planning, model portfolios, third-party asset management, and institutional platforms, supported by a large network of advisors and advanced research tools.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Alexander C

Series 66

Fremont, CA

LPL Financial

Alexander Chin is a financial advisor with LPL Financial in Fremont, CA, holding a Series 66 designation and one year of industry experience. His prior experience includes roles at DCN Wealth Management, Sorrento Pacific Financial, LLC, and operating his own practice. Outside of finance, he works as a professional golfer and coach. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and institutions. The firm offers a range of advisory and brokerage services, utilizing model portfolios, third-party subadvisors, and customized strategies, supported by technology and a broad platform that includes insurance and credit services.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Frank A

Series 63, Series 65

Cupertino, CA

Morgan Stanley

Frank Auyeung is a financial advisor with Morgan Stanley in Cupertino, CA, holding Series 63 and Series 65 designations and bringing 34 years of industry experience. He has worked at Morgan Stanley Private Bank since 2015 and with Morgan Stanley Smith Barney since 2012, following prior roles at Wells Fargo and Banc of America Investment Services. Outside of his advisory work, Auyeung is involved as a partner in a property management business. Morgan Stanley Wealth Management serves both individual and institutional clients, offering a broad range of advisory programs including tailored financial planning supported by firm-approved tools and a structured process.

General estate planning guidance
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