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Todd J

Long Beach, CA

Strategic Portfolio Advisors, Inc.

Todd Jones is the sole advisor at Strategic Portfolio Advisors, Inc. in Long Beach, CA, with 39 years of industry experience. He has led the firm since 2008. Strategic Portfolio Advisors, Inc. provides discretionary portfolio management to individuals, trusts, estates, charitable organizations, and institutional clients. The firm manages approximately $87 million in discretionary assets through a wrap fee program, employing a mix of analytical approaches and both long- and short-term strategies tailored to client objectives and risk tolerance.

Active portfolio management
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Rand B

CFP®

Irvine, CA

Ascend Financial Advisers, Inc

Rand Borresen is a CFP® professional with 25 years of experience in financial advising. He has been with Ascend Financial Advisers, Inc. since 2000 and also maintains a legal practice as an attorney since 1988. His dual career includes providing non-investment-related legal services. Ascend Financial Advisers, Inc. offers personal financial planning and investment management to individuals, families, trusts, estates, and related entities. The firm employs a customized, tactical asset-allocation approach combining passive and active investments, and provides both ongoing and project-based planning services.

Divorce financial planning Family Business Attorney Founder/Business Owner
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William O

Series 63

Irvine, CA

Applied Financial Planning, Inc.

William Oconnor is a financial advisor with Applied Financial Planning, Inc. in Irvine, CA, holding a Series 63 designation and over 40 years of industry experience. His career includes roles at LPL Financial and Midland National Life, and he currently owns and operates several financial and tax-related businesses. He also hosts a radio program called The Money Guys, which promotes local news and financial planning ideas. Applied Financial Planning, Inc. provides tax preparation and tax planning services to individuals, institutions, and various organizations, focusing on tax-efficiency and long-term investment considerations. The firm bills on a fixed-fee or hourly basis and does not manage client investment accounts directly.

General tax planning Tax-loss harvesting
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Karen B

Series 63, Series 65

Irvine, CA

Fortuna Asset Management LLC

Karen Brenner is the sole advisor at Fortuna Asset Management LLC in Irvine, CA, holding Series 63 and Series 65 licenses with 12 years of industry experience. She has been with Fortuna Asset Management since 2001 and is also the owner and CEO of Fortuna Advisors, Inc., a consulting company that holds the software license for portfolio management used by her firm. She dedicates limited time to Fortuna Advisors, Inc., which is unrelated to investment activities. Fortuna Asset Management provides discretionary portfolio management and tailored investment advice to individuals, high-net-worth clients, foundations, and corporations. The firm emphasizes passive cash flow development and downside risk management through a diversified mix of income-generating securities, derivatives strategies, and a third-party macro portfolio.

Active portfolio management Private / alternative investments Options & derivatives strategies Income planning Founder/Business Owner
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Puneet S

CFA®, Series 63

Irvine, CA

Iron Horse Capital, Inc.

Puneet Sahi is a CFA® charterholder with 13 years of industry experience. He is the sole advisor at Iron Horse Capital, Inc., an independent firm based in Irvine, CA. His prior roles include positions at Palo Capital, GenSpring Family Offices, and SunTrust Bank. Iron Horse Capital, Inc. provides discretionary portfolio management, financial planning, and consulting primarily to individual and high-net-worth clients, as well as pooled vehicles and institutional clients. The firm manages a focused client base with tailored advice and model portfolios across varying risk tolerances, employing derivatives and related strategies within its investment approach.

General retirement planning Wealth management Active portfolio management
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Taylor B

Series 63, Series 65

Santa Ana, CA

Aequitas Financial, LLC

Taylor Bell is a financial advisor with Aequitas Financial, LLC, holding Series 63 and Series 65 credentials and five years of industry experience. He previously worked at firms including Blue Barn Wealth and Fidelity Brokerage Services and is also the owner of Aequitas Bookkeeping, a business providing bookkeeping and accounting services to small business owners. Additionally, Bell is employed as a Direct Solutions Consultant at Addepar, a performance reporting software company. Aequitas Financial is a single-advisor independent firm serving individual and high-net-worth clients with fee-only financial planning and discretionary investment management. The firm combines passive and active investments with socially responsible options and offers educational seminars alongside ongoing client engagements.

Cash flow / budgeting College savings (529s, UTMA, etc.)

Denny H

Series 63, Series 65

Huntington Beach, CA

VanMay Wealth Management

Denny Hooten is a Financial Advisor with Merrill Lynch Wealth Management who integrates his expertise in wealth management and healthcare finance with a strong background in economics. He focuses on helping families prepare for unforeseen circumstances and develop clear strategies aimed at achieving financial independence. Denny’s approach emphasizes tailoring financial plans to each individual's unique needs and goals, recognizing that there is no one-size-fits-all solution in investment and wealth planning. Denny holds an MBA from Pepperdine University’s Graziadio School of Business with an emphasis on economics, a Bachelor’s degree from Otis College of Art and Design, and a Financial Analysis & Valuation Graduate Certificate from the USC Marshall School of Business. He has earned the Accredited Portfolio Management Advisor (APMA) and Personal Investment Advisor (PIA) designations. Additionally, Denny teaches finance in the Master of Health Administration program at the University of Southern California’s Sol Price School of Public Policy. Beyond his professional work, Denny is involved with Leyna’s Love Across the Ocean (LATO). His personal interests include adventure sports such as football, golfing, hiking, scuba diving, surfing, and traveling.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) General retirement planning Tax-loss harvesting Young Families Parents
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Kate G

CFP®, Series 63, Series 66

Huntington Beach, CA

Gregory Advisors Inc.

Kate Gregory Walker is a CFP® with 24 years of industry experience, currently serving at RAI Wealth Management. She has been with Gregory Advisors Inc. since 2000 and joined RAI Wealth Management in 2020. In addition to her advisory work, she is licensed as an insurance agent and conducts insurance sales to retail clients. RAI Wealth Management serves individuals, high-net-worth clients, trusts and estates, employer-sponsored retirement plans, and charitable organizations. The firm emphasizes asset allocation and long-term total-return strategies through discretionary management primarily using mutual funds and ETFs, with tailored approaches to client risk profiles.

General retirement planning Social Security optimization Cash flow / budgeting College savings (529s, UTMA, etc.)
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Nicholas C

CFP®, Series 63, Series 65

Irvine, CA

Swell Financial

Nicholas Covyeau is a CFP® professional with 10 years of industry experience, currently serving as the sole advisor at Swell Financial. His prior roles include positions at K2 Financial, Lincoln Investment Planning, and USAA Financial Advisors. Outside of his advisory work, he co-hosts the Real Personal Finance podcast, providing educational content on financial topics. Swell Financial is an independent, state-registered advisory firm managing approximately $27.9 million for around 40 clients, including individuals, high-net-worth clients, pension and profit-sharing plans, and charitable organizations. The firm’s investment approach focuses on strategic asset allocation using a mix of passive and active funds, supported by third-party platforms and quarterly portfolio consulting, with a notable emphasis on employer retirement plan consulting and coordinated tax-planning support.

College savings (529s, UTMA, etc.) Cash flow / budgeting Retirement income strategy Founder/Business Owner Retired Mid-Career Professionals
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Randy J

Series 63, Series 65

Huntington Beach, CA

ATIP, Inc

Randy Jacobson is the sole advisor at ATIP, Inc., an independent firm based in Huntington Beach, CA. He holds Series 63 and Series 65 licenses and has 21 years of industry experience. In addition to his advisory role since 2014, he owns a life insurance and annuities business and is a licensed real estate agent and loan originator. ATIP, Inc. provides personalized investment management and planning services to a small number of clients, including individuals, trusts, and charitable organizations. The firm uses a core-and-satellite investment approach combining passive index funds and ETFs with actively managed funds and tactical sector allocations, managing accounts on a non-discretionary basis with client approval required for each trade.

General retirement planning General tax planning Cash flow / budgeting
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Aalok D

Series 65

Irvine, CA

Devkota Capital Advisors

Aalok Devkota is the principal of Devkota Capital Advisors in Irvine, CA, holding a Series 65 designation with nine years of industry experience. His prior work includes roles at Markel Corp., Strategic Advisors, Inc., and Abundance Insurance Solutions, Inc. Devkota Capital Advisors LLC is an independent investment adviser providing discretionary asset management to individuals, high-net-worth clients, trusts, endowments, and corporate and small-business clients. The firm also offers model portfolios and sub-advisory services, employing a combination of fundamental, behavioral, technical, and cyclical analysis across several model strategies.

Active portfolio management Passive / index investing Income planning
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Steve H

CFP®, CPA

Fountain Valley, CA

Recalibrating Wealth

Recalibrating Wealth is a fee-only Registered Investment Advisor based in Orange County, CA, serving clients both locally and virtually. We provide comprehensive financial planning and investment management for thoughtful, busy mid-career professionals and families who feel stretched thin by the growing complexity of their financial lives. Whether you're establishing your financial foundation, preparing for major milestones, or navigating big career or life changes, our collaborative life-centered financial planning approach is designed to align your money with what matters most to you so that you can live more, worry less, and plan for your future with confidence. There are two ways for us to work together: - "Financial check-up" - a 3-4 month financial planning deep-dive designed to organize finances, clarify goals, and create a clear, actionable roadmap for the years ahead. Ideal for DIYers and those earlier on in their wealth building journey. - Ongoing Support - Ongoing comprehensive financial planning, tax planning, and investment management for those seeking a long-term partnership with a trusted financial professional.

Cash flow / budgeting Career Changers Dual Income Family Gen Y/Millennials (Born 1980-1995)
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Scott M

Series 65

Long Beach, CA

Dollar Sign Ventures LLC

Scott Myers is a financial advisor at Dollar Sign Ventures LLC with a Series 65 credential and four years of industry experience. He has held roles at several firms, including The RFC Group, where he is also active as a licensed real estate agent and mortgage loan originator. Additionally, Myers serves as CEO of Chipsticks LLC, an e-commerce business, and as Chief Technology Officer at DES Consulting, an IT consulting firm. Dollar Sign Ventures provides discretionary and non-discretionary asset management, financial planning, and consulting services primarily to individual and high-net-worth clients. The firm’s investment approach incorporates fundamental, technical, and charting analysis and utilizes various strategies including options and derivatives, with regular account reviews and educational seminars.

General retirement planning General tax planning General estate planning guidance
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Sagar P

Series 66

Tustin, CA

PMA Wealth Management

Sagar Parikh is a financial advisor at PMA Wealth Management with 18 years of industry experience. He holds a Series 66 designation and has worked at firms including Silber Bennett Financial, Woodbury Financial Services, and Emerson Equity. Parikh is also a partner at Parikh, Mehta & Associates, a CPA firm providing tax preparation and business management services. PMA Wealth Management offers portfolio management services to individuals, high-net-worth clients, and charitable organizations. The firm employs a diverse investment approach that includes fundamental analysis, modern portfolio theory, and both long- and short-term trading strategies, with a focus on ETFs and alternative investments such as private placements and venture capital funds.

Annuities Private / alternative investments Passive / index investing
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Paul K

Brea, CA

Kirz, Paul H

Paul Kirz is a CFP professional with 23 years of experience as Paul H Kirz CFP and 2 years in his current investment management role at Kirz, Paul H. He operates as a sole-owner advisory based in Brea, CA, with credentials in financial planning and tax preparation. Kirz, Paul H provides fee-only financial planning and investment advice to individuals, small businesses, and nonprofit organizations. The firm generally acts as a planner without routinely managing client assets but can do so under a power of attorney, emphasizing diversified portfolios of low-cost index mutual funds and ETFs tailored to client goals and risk tolerance.

General retirement planning Long-term care insurance College savings (529s, UTMA, etc.) Annuities Retired
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Jason M

Series 66, Series 65

Irvine, CA

Einstok Wealth Management LLC

Jason Micheli is the sole advisor at Einstök Wealth Management LLC, an independent investment advisory firm based in Irvine, CA. He holds Series 65 and Series 66 licenses and has eight years of industry experience. Micheli also serves in an executive leadership role with the Presbytery of Santa Barbara. Einstök Wealth Management provides discretionary portfolio management and ongoing investment advice to individuals, trusts, charitable organizations, and businesses. The firm follows a primarily passive investment approach grounded in Modern Portfolio Theory, using diversified portfolios of low-cost index funds and ETFs, and incorporates a proprietary algorithm to tactically adjust allocations.

Passive / index investing Wealth management
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Kenneth H

Series 66

Seal Beach, CA

Kenneth Dean & Co Financial Advisory Services

Kenneth Hinkle is a financial advisor with Kenneth Dean & Co Financial Advisory Services, holding a Series 66 designation and nine years of industry experience. His prior roles include positions at Waddell & Reed Financial Advisors and longstanding involvement in mortgage brokerage through Midcity Mortgage. He continues to operate as a mortgage broker alongside his advisory work. Kenneth Dean & Co Financial Advisory Services offers non-discretionary asset management, comprehensive financial planning, and retirement-plan advisory services to individuals, high-net-worth clients, pension and profit-sharing plans, trusts, estates, and business entities. The firm’s investment approach is based on fundamental analysis and customized asset allocation, with client approval required before transactions and regular account reviews.

Wealth management Retirement plans for business owners (SEP, solo 401k) Retirement income strategy Tax strategies for small businesses General estate planning guidance Founder/Business Owner
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Mahesh J

Series 65

Irvine, CA

Kuber Investments

Mahesh Jain is a financial advisor at Kuber Investments with seven years of industry experience. He holds a Series 65 designation and has worked as the CEO of Gray Matrix Inc., an IT consulting and software development business, since 2011. Kuber Investments is a boutique independent firm providing discretionary portfolio management to individuals and small businesses. The firm employs an active, fundamental investment approach with relatively concentrated and customized portfolios focused on large- and mid-cap stocks, selective ETFs, and tactical risk management.

Active portfolio management Tax-loss harvesting ESG / Sustainable investing
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John O

Series 63, Series 65

Irvine, CA

John G. O'Connell

John O'Connell is the principal of John G. O'Connell, a firm he founded in 2022. He holds Series 63 and Series 65 licenses and has 46 years of experience in the financial industry, with prior roles at firms including J Alden Associates, National Securities Corporation, and Fsic. John G. O’Connell provides investment advisory and portfolio management services to individuals, trusts, estates, and charitable organizations. The firm manages approximately $24 million on a discretionary basis for about 30 clients, applying a qualitative and fundamental investment process that incorporates sector and cyclical analysis along with multiple asset allocation strategies.

Passive / index investing
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Alphonse C

Series 63

Newport Beach, CA

California Benefits and Retirement Group, LLC

Alphonse Calicchio III is a financial advisor with California Benefits and Retirement Group, LLC, where he has served as president since 2019. He holds a Series 63 designation and has 33 years of industry experience, including prior roles at Euro Pacific Capital Inc. and Alliance Global Partners. Outside of his advisory work, he is a managing member of JCAL Capital Management, LLC, a consulting firm, and serves as co-chair of Drive Out Cancer – Endless Summer Invitational, a volunteer organization that raises funds for cancer research and support for children with cancer. California Benefits and Retirement Group provides portfolio management and financial planning services to individuals, charitable organizations, and business entities. The firm employs a multifaceted investment approach, including charting, cyclical, fundamental, quantitative, technical analysis, and modern portfolio theory, typically focusing on long-term trading aligned with client risk tolerances.

Annuities
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