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Sophie L

Series 63, Series 66

Gainsville, FL

Cetera

Sophie Lancaster is a financial advisor with Cetera who holds Series 63 and Series 66 licenses and has 20 years of industry experience. She has been with Cetera Advisors LLC since 2015 and joined Cetera in 2024. In addition to her advisory role, she serves as president of the nonprofit Batoirai Widows & Orphans, is the founder of the nonprofit Global Reach, and acts as a pastor at Activate Church in Gainesville, FL. Cetera Investment Advisers LLC is an SEC-registered firm serving a broad client base including individual investors, retirement plans, corporate and charitable clients, and institutional accounts. The firm offers a range of portfolio management and financial planning services and operates a multi-manager platform allowing advisors to utilize affiliated and third-party investment models.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Jonathan B

Series 66

Gainesville, FL

Edward Jones

Jonathan Broska is a financial advisor with Edward Jones in Gainesville, Florida, holding a Series 66 designation and four years of industry experience. Prior to joining Edward Jones, he spent 15 years at the University of Florida. Outside of his advisory role, he works as a college basketball official and serves as president of the BNI Lunch Bunch networking group in Gainesville. Edward Jones is a full-service wealth management firm serving individual and institutional clients with a range of advisory programs, including discretionary and non-discretionary wrap fee strategies, separately managed accounts, and affiliated mutual funds. The firm maintains a large national advisor and branch network and offers additional services such as tax-efficient overlays and securities-based lending.

Wealth management Tax-loss harvesting Multi-generational wealth transfer Retired Founder/Business Owner Executive
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Mark S

Series 63, Series 65

Gainesville, FL

STIFEL

Mark Sullivan is a financial advisor with Stifel in Gainesville, FL, holding Series 63 and Series 65 credentials and 43 years of industry experience. His prior firms include Morgan Stanley Private Bank, where he worked from 2015 to 2017, before joining Stifel Nicolaus & Co Inc in 2017. Outside of financial advising, he is involved in farming through Sullivan Farms, LLC, which focuses on cattle and hay sales, and serves as president of multiple homeowners associations. Stifel serves a broad range of clients, including individuals, institutional clients, charitable organizations, and municipalities, offering brokerage and investment advisory services. The firm’s investment guidance is based on a proprietary methodology utilizing forward-looking capital market assumptions and probabilistic modeling developed by its Investment Strategy Group.

General retirement planning Income planning
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Kenneth T

Series 66

Gainesville, FL

LPL Financial

Kenneth Toops is a financial advisor with LPL Financial, holding a Series 66 license and 17 years of industry experience. He previously worked at CUSO Financial Services, SWBC Investment Company, SWBC Investment Services, and Wells Fargo Clearing. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of advisory and brokerage services including financial planning, model portfolios, third-party asset management, and institutional platforms.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Reagan P

CFP®, Series 63, Series 65

Gainesville, FL

Edward Jones

Reagan Potts is a CFP® with 21 years of industry experience, currently serving as a financial advisor at Edward Jones since 2006. Based in Gainesville, FL, Potts holds Series 63 and Series 65 licenses. Edward Jones is a full-service wealth management firm that serves over four million individual and institutional clients, offering a range of advisory services including discretionary and non-discretionary wrap fee strategies, separately managed accounts, and affiliated mutual funds, supported by a nationwide network of more than 23,700 advisors.

Charitable giving & philanthropy General estate planning guidance Multi-generational wealth transfer General retirement planning Wealth management Executive
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Lance S

Series 63, Series 66

Gainesville, FL

Fidelity

Lance Strickland is a financial advisor at Fidelity with 13 years of industry experience. His background includes roles at Wells Fargo Bank and Wells Fargo Clearing before joining Fidelity, where he has worked since 2022. He holds Series 63 and Series 66 designations. Fidelity's Strategic Advisers LLC provides investment management and advisory services to retail and institutional clients, offering discretionary and non-discretionary portfolio management, fund advisory, and model portfolio delivery. The firm uses a combination of fundamental research, quantitative analysis, and algorithmic portfolio construction, and is noted for its use of systematic methodologies, delegated management, and AI-driven research techniques.

Charitable giving & philanthropy Active portfolio management
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Dustin S

Series 66

Gainesville, FL

Merrill

Dustin Smith is a financial advisor with Merrill in Gainesville, FL, holding a Series 66 credential and five years of industry experience. His prior roles include positions at Bank of America, Prudential Insurance Company of America, Equitable Advisors, and the International Monetary Fund. Outside of finance, he is involved as an owner of Moon Tree Farm, a family-operated business offering wellness retreats and handcrafted goods. Merrill serves a broad range of clients, including individuals, retirement plans, corporations, and institutions, providing managed account programs, third-party manager selection, discretionary portfolio management, and brokerage services. The firm’s investment approach includes diverse strategy options overseen by a central investment office, with tax-focused capabilities and integration with Bank of America’s broader financial platform.

Tax-loss harvesting Active portfolio management Wealth management
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Gregory G

CFP®, Series 63, Series 65

Gainesville, FL

Charles Schwab

Gregory Grooms is a CFP® with 32 years of industry experience, currently affiliated with Charles Schwab in Gainesville, Florida. He has worked at Charles Schwab since 2016 and previously spent 17 years at 1st Global Advisors Inc and five years at Davis-Monk Financial Group, INC. Outside of his advisory work, he is a member manager of MHS Partners LLC, a limited liability company used for administrative and payroll purposes. Charles Schwab & Co., Inc. serves primarily high- and ultra-high-net-worth individuals through its Schwab Wealth Advisory wrap fee program and affiliated managed accounts and financial planning services. The firm offers both non-discretionary and discretionary investment options, utilizing multi-asset model portfolios and rigorous due diligence on alternative investments.

Private / alternative investments Real estate investing Multi-state taxation College savings (529s, UTMA, etc.)
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Amanda P

Series 66

Alachua, FL

Ameriprise

Amanda Payne is a financial advisor with Ameriprise in High Springs, FL, holding a Series 66 designation and 24 years of industry experience. She has been with Ameriprise since 2009 and also owns and operates Snelgrove Enterprises, a tax preparation and bookkeeping business. Ameriprise offers retirement-income planning services primarily for clients with substantial investable assets, combining research, modeling, and tax-efficiency analysis to deliver tailored recommendations through a centralized consulting team.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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Tyler O

Series 66

Gainesville, FL

Merrill

Tyler O Neill is a financial advisor at Merrill with one year of industry experience. He holds the Series 66 designation and previously worked at GIA Partners, LLC. His background also includes positions outside the industry, such as roles at Crate and Barrel and North Hempstead Country Club, as well as involvement with Bramalo's Pizzeria. Merrill, together with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program, offering model-based and discretionary investment strategies for individuals, high-net-worth clients, pension plans, corporations, and charitable organizations.

Tax-loss harvesting Active portfolio management Wealth management
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Hannah P

Series 66

Gainesville, FL

Merrill

Hannah Peterson is a financial advisor at Merrill with a Series 66 designation and two years of industry experience. She previously worked at Bank of America for five years and at Starbucks for two years. Merrill, together with its affiliate Managed Account Advisors LLC, provides managed account services through the Select Portfolio Solutions Program, offering model-based and discretionary strategies for a range of clients including individuals, high-net-worth investors, and institutions.

Tax-loss harvesting Active portfolio management Wealth management
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Tomas G

Series 66

Gainesville, FL

Merrill

Tomas Galavis Odreman is a Financial Advisor at Merrill Lynch Wealth Management. He works closely with individuals and families to define their financial goals and develop portfolio strategies aimed at helping them achieve these objectives. Tomas offers ongoing advice and adapts portfolio plans as clients' situations change. He specializes in areas including family wealth management strategies, managing new wealth, personal retirement planning, sports and entertainment financial advisory services, and retirement income planning. Tomas holds professional designations including Chartered Retirement Planning Counselor (CRPC), Personal Investment Advisor (PIA), and Sports & Entertainment Accredited Wealth Management Advisor (SE-AWMA). He has a bachelor's degree and a master's degree from Universidad Simon Bolivar, as well as a master's degree from Instituto de Estudios Superiores de Administracion. Tomas is bilingual in English and Spanish. His interests include adventure sports, camping, cooking, dancing, pickleball, rock climbing, skiing, soccer, tennis, and traveling.

General retirement planning Retirement income strategy Wealth management Financial Professional Established Professionals
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Frederick H

Series 66

Gainesville, FL

LPL Financial

Frederick Hilton is a financial advisor at LPL Financial with 34 years of industry experience. He holds a Series 66 designation and has worked at LPL Financial since 2022. Prior to that, he spent over two decades with Cuna Brokerage Services and has been involved with Campus USA Credit Union since 2006. Hilton also serves as a notary and has held program management roles related to investment services within financial institutions. LPL Financial is a national broker-dealer and SEC-registered investment adviser providing advisory and brokerage services to individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of investment solutions including financial planning, model portfolios, third-party asset management, and institutional platforms, supported by technology tools and oversight of substantial discretionary assets.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Ryan W

Series 66

Gainesville, FL

Merrill

Ryan Westerburg is a Wealth Management Advisor and managing partner of Davis, Westerburg & Associates at Merrill Lynch Wealth Management. He leads a nationally recognized wealth management team entrusted with overseeing more than $1 billion in private and institutional assets as of July 2026. Ryan is responsible for overseeing practice operations, establishing the team’s investment philosophy, and serving as lead portfolio manager. He works with affluent clients whose complex financial situations require sophisticated planning and dynamic solutions, focusing on areas such as education planning, retirement planning, philanthropic planning, tax minimization, and portfolio management services. Ryan holds the Certified Investment Management Analyst® (CIMA®) designation through the Investments & Wealth Institute®, the Chartered Retirement Planning Counselor™ (CRPC™) designation, FINRA Series 7 and 66 registrations, and Florida Life, Health, and Variable Annuity insurance licenses. He has completed accredited certificate programs from the College for Financial Planning, University of Pennsylvania, and College of Southern Nevada. Ryan also completed the executive education program at The Wharton School of University of Pennsylvania. He is a member of the Investments & Wealth Institute. Originally from Cleveland, Ohio, Ryan moved to Florida in 2010 and resides in Gainesville. He is involved in the community, serving on the Board of Directors for Young Life Gainesville and the Santa Fe College International Center. He also supports charitable organizations such as Habitat for Humanity. Outside of work, Ryan enjoys playing golf and tennis, volunteering, traveling with family and friends, and following the Florida Gators and Cleveland sports teams.

Wealth management Retirement income strategy General retirement planning Tax-loss harvesting
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Zane S

Series 66

Gainesville, FL

Charles Schwab

Zane Shelley is a financial advisor with Charles Schwab in Gainesville, FL, holding a Series 66 designation and having 10 years of industry experience. He has worked at Charles Schwab since 2016 and was previously involved with First Magnitude Brewing Inc. from 2014 to 2020. Charles Schwab & Co., Inc. serves a large client base primarily composed of high- and ultra-high-net-worth individuals through its Schwab Wealth Advisory wrap fee program and affiliated managed-account and financial planning services. The firm offers a combination of non-discretionary advisory services with access to discretionary separately managed accounts, using multi-asset model portfolios and a centralized operational structure.

Private / alternative investments Real estate investing Multi-state taxation College savings (529s, UTMA, etc.)
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Delano C

Series 66

Gainesville, FL

Wells Fargo Clearing

Delano Cobran is a Private Wealth Advisor at Merrill Private Wealth Management. He works with senior executives, business owners, entrepreneurs, next-generation wealth creators, and ultra-affluent families to address multiple facets of their financial lives. Delano utilizes a holistic, goals-based framework to help clients advance their personal, professional, and philanthropic objectives. Delano has approximately 20 years of experience in the investment field, collaborating with successful families and business owners. He is part of a team that leverages the investment resources of Merrill and the banking services of Bank of America to offer clients strategies encompassing asset management, wealth transfer, philanthropy, cash flow management, banking, lending, and preparing multiple generations for financial responsibility. He holds a Bachelor’s degree from the University of Montana and the Chartered Financial Analyst (CFA) and CERTIFIED FINANCIAL PLANNER (CFP) designations. Delano is an active member of the CFA Society of Minnesota and participates in community activities including the CFA Research Challenge and Habitat for Humanity. Outside of work, he enjoys spending time with his two young children on their hobby farm in Delano, MN, and building and flying large-scale radio-controlled aircraft.

Wealth management Charitable giving & philanthropy Multi-generational wealth transfer Cash flow / budgeting ESG / Sustainable investing Founder/Business Owner Young Families
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Thomas T

Series 66, Series 63

Gainesville, FL

Wells Fargo Clearing

Thomas Turk is a financial advisor with Wells Fargo Clearing in Gainesville, FL, holding Series 63 and Series 66 designations and with 28 years of industry experience. He has been with Wells Fargo Clearing since 2016. Outside of his advisory role, he serves as secretary for the Villages of Weatherly Homeowner's Association board. Wells Fargo Advisors is a national securities firm serving individual, corporate, and institutional clients with investment advisory services, financial planning, and retirement plan consulting. The firm employs both brokerage and advisory solutions, managing approximately $671 billion in assets through a network of more than 14,000 financial advisors.

Retired Founder/Business Owner
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Jeffrey R

Series 63, Series 66

Gainsville, FL

UBS Financial Services

Jeffrey Rizzo is a financial advisor at UBS Financial Services with 13 years of industry experience. He holds Series 63 and Series 66 credentials and has been with UBS since 2015. UBS Financial Services Inc. serves individual, corporate, and institutional clients through brokerage and investment advisory offerings, including fee-based financial planning and portfolio management. The firm combines institutional trading capabilities with wealth management services, providing a broad range of financial solutions.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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James C

CFP®, Series 63, Series 65

Gainesville, FL

STIFEL

James Curbow is a CFP®-designated financial advisor with 28 years of industry experience, currently with Stifel since 2022. He previously worked at Morgan Stanley and Morgan Stanley Private Bank, N.A. from 2009 to 2022. Outside of his advisory role, he serves as Vice President of the Athletic Booster Board at Oak Hall School in Gainesville, FL. Stifel serves a broad range of clients including individuals, institutional investors, and charitable organizations, offering brokerage and investment advisory services. The firm’s investment guidance is based on a proprietary methodology developed by its Investment Strategy Group, emphasizing client discretion in implementation.

General retirement planning Income planning
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Jennifer T

Series 66

Gainesville, FL

Wells Fargo Advisors

Jennifer Taylor is a financial advisor with Wells Fargo Advisors, holding a Series 66 designation and 27 years of industry experience. Her prior experience includes roles at Wachovia Bank, N.A., Citigroup Global Markets, and Wells Fargo Clearing. She has ownership in Legacy Wealth Management Group LLC. Wells Fargo Advisors is a large broker-dealer and registered investment adviser that serves individuals, trusts, and institutional clients. The firm offers a broad range of financial planning services tailored to clients meeting specific net-worth thresholds, using proprietary research and planning tools to develop personalized recommendations.

Divorce financial planning Planning for children with special needs Business exit / sale strategy Cash flow / budgeting Founder/Business Owner
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