Matthew King is a CFA charterholder with 20 years of experience in the financial advisory industry. He has worked at Bell Investment Advisors, Inc. from 2000 to 2018 and has been with King Wealth Advisors, LLC since 2015. King Wealth Advisors is a small independent firm serving individuals, families, high-net-worth clients, retirement plans, trusts, charitable organizations, and business entities. The firm focuses on discretionary investment management using mutual funds and ETFs, applying a selection process based on momentum, value factors, and economic conditions, with an analytic approach that includes fundamental, technical, cyclical, and charting methods.

Harrison Lazarus, Jr. is a financial advisor with Harrison Lazarus Advisors, Inc. in San Francisco, CA, holding a Series 65 designation and 18 years of industry experience. He has been with his current firm since 2007. The firm provides investment advisory and financial planning services to individuals, high-net-worth clients, and business entities, managing most client assets on a non-discretionary basis with a focus on mutual fund–based asset-class allocations and periodic rebalancing. It is affiliated with a separate CPA/accounting practice operated by the principal, offering tax and accounting services under a separate agreement.

Robert Sawyer is a financial advisor at 3 Factor Indexing, LLC with 13 years of industry experience. He holds a Series 65 license and has worked at Synthium Capital since 2012. In addition to his advisory role, Sawyer operates as a self-employed consultant providing product marketing advice to companies. 3 Factor Indexing is a registered investment adviser serving high-net-worth individuals, families, trusts, and closely held businesses. The firm focuses on portfolio construction and management aligned with clients’ financial plans, using a diversified investment approach based on modern portfolio theory.

Frank Branson is a financial advisor with Branson Frank A Inc in Burlingame, CA, holding 28 years of industry experience. He has been associated with Duncan & Branson since 1992 and has operated Frank A. Branson Inc. since 1986. Branson Frank A Inc provides investment advisory services to individuals, trusts and estates, pension and profit-sharing plans, and foundations, focusing primarily on portfolio management for individual accounts. The firm emphasizes fundamental security analysis and a buy-and-hold strategy, managing a diversified portfolio of equity securities, ETFs, U.S. government securities, and money market funds.

Josh Schein is a financial advisor at Global Key Advisors with 29 years of industry experience. He holds Series 63 and Series 65 designations and has been involved with Global Key Management LLC since 2014. Outside of advisory work, he serves on the advisory board of Lifeboat Ventures, a venture studio focused on disaster mitigation, and holds a general partner stake in Global Key Energy Equipment Fund I, LP, which trades used natural gas compression equipment. Global Key Management provides integrated financial planning and investment management to individuals, families, trusts, and other entities through separately managed account portfolios. The firm employs a statistically driven investment process using proprietary data screening and back-testing, focusing on concentrated long-only models without attempting to time market trends.

Susan Gavrich is a CFP® professional with nine years of industry experience. She is affiliated with MoneyWell, where she has worked since 1998, and also has experience with Seasonal Strategy since 2018. MoneyWell provides discretionary investment management and financial planning primarily to individuals, families, trusts, and pension plans, typically serving clients with $1 million to $7 million in investable assets. The firm employs a lower-volatility “SuperDiversification” approach, using a mix of conventional asset classes and diversifiers, and incorporates a subadvisor arrangement to access specialized strategies for larger accounts.

Wanwan Hong is a financial advisor at Asia Global Asset Management, Inc. with 11 years of industry experience. She holds a Series 65 designation and has been with Asia Global Asset Management since 2014. In addition to her advisory role, she operates as a sole proprietor in fixed insurance and indexed annuities sales. Asia Global Asset Management serves a diverse client base including individuals, pension plans, trusts, and charitable organizations by providing financial planning and facilitating relationships with independent third-party investment managers. The firm emphasizes a data-driven discovery process and relies primarily on outside managers for portfolio management and custody.

Christopher Caruso is a financial advisor at Veritas Wealth Partners, LLC with 11 years of industry experience. He holds the Series 63, Series 66, and Series 65 designations. Prior to joining Veritas Wealth Partners in 2021, he worked for eight years at Glovista Investments LLC. Veritas Wealth Partners provides discretionary wealth management, financial planning, and consulting services to individuals, trusts, estates, charitable organizations, corporations, and other business entities. The firm emphasizes asset allocation guided by written Investment Policy Statements and serves a notable non-U.S. client base, addressing foreign-currency and cross-border investment considerations.

Cliff Shum is a CFP® professional with 27 years of industry experience, currently serving as an advisor at Shum Financial Group, Inc. since 2016. He previously operated as a sole proprietor and worked at Girard Securities, Inc. from 2013 to 2017. Outside of his advisory role, he maintains a limited insurance practice. Shum Financial Group serves individuals, businesses, and charitable organizations with portfolio management, financial planning, and retirement plan advisory services. The firm employs a fundamental analysis approach with written investment policies and quarterly reviews, and it is notable for permitting the use of derivatives and margin in separately managed accounts.

Randy Tam is a financial advisor at Beyond Wealth Advisory LLC with 32 years of industry experience. He holds Series 63 and Series 65 licenses and previously worked for Ameriprise Financial Services, Inc. for 14 years. Outside of advisory roles, he co-owns a tax preparation business with his spouse and serves as an independent insurance agent in South San Francisco. Beyond Wealth Advisory serves individual and high-net-worth clients as well as trusts, pension, and corporate clients. The firm provides discretionary asset management and comprehensive portfolio management alongside standalone financial planning and consulting, employing a range of analytical methods and asset-allocation strategies tailored to client objectives.

Roger Wittlin is a financial advisor at Wittlin Advisory with eight years of industry experience. He holds Series 63 and Series 65 licenses and has worked at firms including True Capital, Monroe Capital, and PCCP. Wittlin Advisory is a fee-only investment management firm serving high-net-worth individuals, families, and foundations, with a notably international client base. The firm provides discretionary and non-discretionary portfolio management, utilizing fundamental analysis and ongoing monitoring to guide asset allocation, including traditional funds, private placements, and digital assets.

Miho Hatori is a financial advisor at Asset Planning and Protection LLC (APP) with 19 years of industry experience. She holds Series 63 and Series 65 licenses and previously worked at LPL Financial from 2013 to 2022. Hatori is also involved in non-variable insurance services through multiple insurance agencies. APP is a small independent registered investment adviser serving individual investors, including high-net-worth clients, and pension/profit-sharing plans. The firm provides portfolio management, financial planning, consulting, and pension plan services, employing a range of analytical methods and focusing on long-term investment strategies.

Anthony Sam is a financial advisor with Alpha Solutions Investment Advisors and holds a Series 65 designation. He has 15 years of industry experience and concurrently serves as Executive Vice President of Operations at Xtronx, Inc., a digital video billboard company, where he has worked since 2000. He also sits on the boards of Valstock Management Inc and WSJ Management LLC, both real estate-related businesses. Alpha Solutions serves individual clients—including high-net-worth and non-HNW—as well as institutional and organizational clients such as pensions and foundations. The firm provides discretionary wealth management and portfolio construction across major asset classes, combining fundamental and technical analysis with both long- and short-term trading strategies.

James Sanford is a financial advisor at Balanced Plan Financial Investment Advisors, Inc. with four years of industry experience. He holds Series 65 and Series 63 licenses and has previously worked at World Equity Group, Inc. and CSP Financial Group LLC. Outside of advising, Sanford is a licensed general contractor involved in home owner consulting and maintains an active role as an independent insurance agent. Balanced Plan Financial Investment Advisors, Inc. is a state-registered firm managing approximately $48.8 million for around 149 clients, including individuals, small businesses, trusts, and estates. The firm offers tailored investment programs that incorporate a variety of methods and may delegate management to sub-advisors or third-party managers, with an emphasis on monitoring and disclosure of potential conflicts.

Valerija Martinovic is a financial advisor at Global Key Advisors with Series 63 and Series 65 licenses and two years of industry experience. She has worked at several firms, including Global Insight Advisors and ESG Planning, and has a background that includes roles in various educational institutions. Outside of advisory work, she holds life insurance, mortgage loan origination, and real estate salesperson licenses and is affiliated with Mortgage Magic in Santa Clara, CA. Global Key Advisors provides financial planning and investment management primarily through separately managed accounts branded InsideTrack®. The firm uses statistically driven, nonstandard analysis and proprietary tools to identify risks and opportunities, serving a range of clients from individuals to family offices.

Stephen McCarthy is a CFP® professional with 20 years of experience in financial advising. He has led McCarthy Asset Management, Inc. since 2004 and has operated a CPA practice since 1986. McCarthy Asset Management serves individuals, trusts, small businesses, and pension plans, managing approximately $378 million in discretionary assets. The firm offers customized portfolio management and financial planning, integrating tax preparation and planning through its principals’ CPA credentials.

Heather Knuff is a CFA® charterholder and principal at Knuff & Company LLC with five years of industry experience. She has worked at Knuff & Company since 2018 and previously spent 19 years at Fiduciary Trust Company. Knuff & Company advises high-net-worth individuals, families, charities, endowments, and an affiliated private pooled investment vehicle. The firm uses a goals-driven asset allocation process with a focus on value-oriented and event-driven strategies, combining discretionary portfolio management through Unified Managed Accounts with private fund management.

Soumyalakshmi Parasuraman is a CFP® and holds a Series 66 designation, with three years of industry experience. She has worked at Griffin Black, LLC since 2025 and previously held roles at J.P. Morgan Wealth Management, Merrill Lynch, and Bank of America. Outside of her financial advisory work, her background includes entrepreneurial ventures with Ascendency Interlinks Pvt Ltd and Ennsignn Advisory Services Pvt Ltd. Griffin Black serves individuals, retirees, executives, professionals, entrepreneurs, and small business owners, with experience assisting Silicon Valley technology and bio-tech professionals as well as clients with cross-border or international ties. The firm offers Holistic Wealth Management, Investment Management, and ongoing financial planning, tailoring investment programs to clients’ goals and risk profiles.

Michael Madsen is a financial advisor with SO LLC and holds a Series 66 designation. He has one year of industry experience, including a prior role at Equitable Advisors, LLC. SO LLC, operating as Silver Oak, provides estate and trust planning, trust-drafting, standalone financial planning consultations, and portfolio management for institutions, businesses, startups, families, and individuals. The firm uses a combination of technical, fundamental, and quantitative analysis, including AI-generated signals verified by mathematical models, to guide portfolio construction and management.

Stephanie Lee is a CFP® and holds a Series 65 license with 17 years of industry experience. She has been with East Rock Financial Services, LLC since 2008. Outside of her financial advisory role, she is also a musician, performing under her own name. East Rock Financial Services provides investment management and financial planning to individuals, high-net-worth clients, trusts, and estates, with a focus on asset allocation, diversification, and periodic rebalancing. The firm dedicates significant time to comprehensive financial planning and employs fixed-fee planning engagements, serving a small client roster with approximately $111 million in discretionary assets under management.