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Lori S

Series 66

Whittier, CA

Cetera

Lori Sherman is a financial advisor with Cetera, holding a Series 66 designation and 19 years of industry experience. She has worked at various firms including Purshe Kaplan Sterling Investments and Thrivent Advisor Network. In addition to her advisory role, she is a senior events specialist at Kitces.com, where she runs internal personal retreats and produces virtual content. Cetera Investment Advisers LLC is an SEC-registered firm serving individuals, employer-sponsored retirement plans, corporate and charitable clients, and institutional accounts. The firm offers a range of portfolio management, financial planning, and consulting services through a multi-manager platform with over 10,000 advisors and more than $256 billion in assets under management.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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William J

Series 66

Los Angeles, CA

Morgan Stanley

William Johnson is a financial advisor with Morgan Stanley, holding a Series 66 designation and two years of industry experience. His prior roles include positions at UBS Financial Services Inc. and Civic Financial Services. Outside of advising, he is involved with Vice Elite Basketball LLC, a recreational wholesale and distribution business based in Los Angeles. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving individual and institutional clients with a range of advisory programs, including tailored financial planning supported by firm-approved tools and modeling techniques. The firm manages approximately $2.74 trillion in client assets and offers services both directly and through corporate financial planning agreements.

General estate planning guidance
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Concela T

Series 66, Series 63

El Segundo, CA

Mass Mutual Investors Services

Concela Tarver is a financial advisor with Mass Mutual Investors Services in El Segundo, CA, holding Series 66 and Series 63 licenses and one year of industry experience. Prior to joining Mass Mutual, Tarver worked with New York Life Insurance and NYLIFE Securities, as well as Bank of America for ten years. Outside of financial services, Tarver is involved with the Pacific Coast Regional Small Business Development Center. Mass Mutual Investors Services, LLC is a broker-dealer and SEC-registered investment adviser serving individuals, business owners, trusts, estates, and charitable organizations. The firm offers financial planning, asset management, and educational programs, with a focus on collaborative annual planning engagements and event-driven services such as estate-settlement and employer-sponsored planning.

Divorce financial planning General estate planning guidance Multi-generational wealth transfer Cash flow / budgeting Founder/Business Owner Attorney Executive Married/Couples/Partners Divorced
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Howard W

Series 63, Series 65

Pasadena, CA

Morgan Stanley

Howard Wen is a financial advisor at Morgan Stanley with 28 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at Morgan Stanley Private Bank, N.A. and Morgan Stanley Smith Barney LLC since 2016. Outside of his advisory role, he is involved in rental property management in Pasadena, CA. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving both individual and institutional clients. The firm offers a broad range of advisory programs, including tailored financial planning that utilizes structured discovery and firm-approved tools to model financial outcomes.

General estate planning guidance
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John A

Series 66

Los Angeles, CA

Mass Mutual Investors Services

John Annas is a financial advisor with Mass Mutual Investors Services in Los Angeles, holding a Series 66 designation and eight years of industry experience. He previously worked at SoundHaven Capital Management from 2015 to 2017. Mass Mutual Investors Services is a broker-dealer and SEC-registered investment adviser serving individuals, business owners, trusts, estates, and charitable organizations. The firm offers financial planning, asset management, and educational seminars, emphasizing collaborative, annual planning engagements using firm-approved analytical tools.

Divorce financial planning General estate planning guidance Multi-generational wealth transfer Cash flow / budgeting Founder/Business Owner Attorney Executive Married/Couples/Partners Divorced
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Reece R

Series 66

Los Angeles, CA

Thrivent Investment Management

Reece Roubic is a financial advisor at Thrivent Investment Management with four years of industry experience. He holds a Series 66 designation and has previously worked at Ameriprise and the Fund Evaluation Group. Thrivent Investment Management provides Dedicated Planning Services to individuals, families, businesses, and nonprofit clients, offering comprehensive written recommendations on a range of topics including retirement, tax, and estate planning. The firm emphasizes goal-based analyses and periodic reviews, delivering planning and managed-account services separately.

Business ownership considerations
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Wai C

Series 66, Series 63

Monterey Park, CA

Merrill

Wai Cheung is a financial advisor at Merrill with six years of industry experience. Their work history includes positions at JPMorgan Chase Bank, N.A., JPMorgan Securities LLC, and Bank of America. Wai Cheung holds Series 66 and Series 63 licenses. Merrill provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions program, offering a range of model-based and discretionary investment strategies to individuals, high-net-worth clients, and institutional investors. The firm integrates with Bank of America’s broader platform, providing access to a variety of investment products and services.

Tax-loss harvesting Active portfolio management Passive / index investing
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Maxwell S

Series 66

Alhambra, CA

Mass Mutual Investors Services

Maxwell Stanley is a financial advisor at MassMutual Investors Services with two years of industry experience. He holds the Series 66 credential and has previously worked at Merrill and TEC Newport Beach LLC. Outside of finance, he operated a kayak rental business for two years. MassMutual Investors Services is a broker-dealer and SEC-registered investment adviser providing financial planning and asset management services to individuals, business owners, trusts, estates, charitable organizations, and employers. The firm employs firm-approved software and a collaborative planning process to deliver tailored recommendations, with options for clients to implement strategies through separate brokerage or insurance arrangements.

Divorce financial planning General estate planning guidance Multi-generational wealth transfer Cash flow / budgeting Founder/Business Owner Attorney Executive Married/Couples/Partners Divorced
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Irina B

Series 66

Pasadena, CA

Wells Fargo Clearing

Irina Bykova is a financial advisor with Wells Fargo Clearing in Sherman Oaks, CA, holding a Series 66 designation and bringing 22 years of industry experience. She has worked at Wells Fargo Clearing since 2016 and previously spent five years with Wells Fargo Advisors LLC, along with over two decades at Wells Fargo Bank NA. Wells Fargo Clearing provides retirement plan consulting to qualified ERISA and non-qualified deferred compensation plans, offering both discretionary and non-discretionary services. The firm’s advisory process is IPS-driven and incorporates modern portfolio theory, with a notable inclusion of insurance-related vehicles and bank deposit sweep options among its investment offerings.

Retired Founder/Business Owner
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Genesis S

Series 66

Los Angeles, CA

Merrill

Genesis Sanchez is a Financial Advisor at Merrill Lynch Wealth Management, where she works to develop personalized investment strategies tailored to her clients' unique goals. She provides investing advice across a broad range of areas including general investing, retirement planning, and saving for unforeseen circumstances. In her role as a Merrill Financial Solutions Advisor, she also facilitates access to Bank of America services for banking and lending needs. Sanchez holds the Chartered Retirement Planning Counselor (CRPC) and Personal Investment Advisor (PIA) professional designations. She earned her Bachelor's degree from California State University of Dominguez Hills. By taking the time to understand what matters most to her clients, she aims to help them pursue their financial objectives through ongoing advice and guidance.

General retirement planning Wealth management Passive / index investing Retirement income strategy
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Vincent C

Series 63, Series 66

Arcadia, CA

Wells Fargo Clearing

Vincent Chu is a financial advisor with Wells Fargo Clearing, holding Series 63 and Series 66 designations and 19 years of industry experience. He has worked at Wells Fargo-related firms since 2012 and has been advising clients under his own name since 2009. Chu serves on the finance and administration committee of Kindle Hill Church in Ontario, CA. Wells Fargo Advisors is a national securities firm that provides investment advisory, financial planning, and retirement plan consulting services to individual, corporate, and institutional clients. The firm manages roughly $671 billion in assets through more than 14,000 financial advisors and offers a broad range of brokerage and advisory solutions.

Retired Founder/Business Owner
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Zhen Rong Y

Series 66

Temple City, CA

Merrill

Zhen Rong Yu is a Series 66 licensed financial advisor at Merrill with nine years of industry experience. He has worked at Merrill since 2017 and concurrently at Bank of America, N.A. since 2014. Outside of his advisory role, he is a co-owner of a family rental property. Merrill provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions program, offering a range of model-based and discretionary investment strategies tailored to individuals, high-net-worth clients, and institutional investors.

Tax-loss harvesting Active portfolio management Passive / index investing
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Stephan S

Series 63, Series 65

Brea, CA

Wells Fargo Clearing

Stephan Shatynski is a financial advisor with Wells Fargo Clearing, holding Series 63 and Series 65 credentials and bringing 35 years of industry experience. He has worked with Wells Fargo Advisors LLC and Wells Fargo Clearing since 2009. Outside of finance, he is a former actor with residual earnings from past roles and serves as an information officer overseeing Naval Academy admissions outreach in Orange County schools. Wells Fargo Clearing provides retirement plan consulting to qualified ERISA and non-qualified deferred compensation plans, offering both discretionary and non-discretionary services. Their IPS-driven advisory process incorporates a broad range of investment options, including insurance-related products and bank deposit sweep programs, tailored to plan objectives and risk tolerances.

Retired Founder/Business Owner
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Chauthy P

Series 63, Series 65

Los Angeles, CA

Cetera

Chauthy Pham is a financial advisor at Cetera with 27 years of industry experience. She holds Series 63 and Series 65 licenses and has worked with Cetera and its affiliates since 2013. Pham is also a partner at Rathbun Sargent Insurance & Financial Services, where she is involved in life, health, and employee benefits sales and service. Cetera Investment Advisers LLC is a nationwide, SEC-registered advisory firm serving individuals, retirement plans, corporate, charitable, and institutional clients. The firm offers a variety of portfolio management and consulting services through a multi-manager platform, supporting a broad range of investment strategies and program structures.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Samantha P

Series 66

Pasadena, CA

Wells Fargo Clearing

Samantha Power is a financial advisor at Wells Fargo Clearing with 10 years of industry experience. She holds a Series 66 designation and has worked with Wells Fargo since 2016. Outside of her advisory role, she owns a company called Apricity LLC, which is a potential candle business. Wells Fargo Advisors is a national securities firm serving individual, corporate, and institutional clients with investment advisory services, financial planning, and retirement plan consulting. The firm manages approximately $671 billion in assets and offers both brokerage and advisory solutions.

Retired Founder/Business Owner
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Eliz S

Series 66

Pasadena, CA

UBS Financial Services

Eliz Shahverdyan is a financial advisor at UBS Financial Services with three years of industry experience. She holds a Series 66 designation and previously worked at Union Bank Investment Services, Bank of the West, and Firefighters First Credit Union. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and investment advisory offerings, combining wealth management with institutional trading capabilities. The firm uses proprietary research and model-based strategies to tailor financial plans and portfolio management to clients’ goals and risk tolerances.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Daniel C

Series 66

El Segundo, CA

J.P. Morgan Securities

Daniel Curtis is a financial advisor at J.P. Morgan Securities with 17 years of industry experience. He holds a Series 66 designation and has previously worked at U.S. Bancorp Investments, U.S. Bank, and Wells Fargo in various capacities. J.P. Morgan Securities provides institutional consulting services to corporations, foundations, and defined contribution plan sponsors, offering asset allocation advice, investment manager searches, and customized performance reporting through its Wealth Advisors. The firm combines large institutional advisory operations with broker-dealer and investment adviser registrations, delivering services on a non-discretionary basis while maintaining a centralized due-diligence framework.

Wealth management Executive Founder/Business Owner
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Michele S

Series 66

Studio City, CA

LPL Financial

Michele Steinberg is a financial advisor with LPL Financial, holding a Series 66 designation and with 22 years of industry experience. She has been with LPL Financial since 2008. LPL Financial is an SEC-registered investment adviser and broker-dealer serving individuals, retirement plans, financial institutions, corporations, and charitable organizations through a national network of investment adviser representatives. The firm offers a range of advisory programs, financial planning services, and retirement plan consulting, providing both discretionary and non-discretionary management supported by research and model portfolios.

College savings (529s, UTMA, etc.)
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Daniel P

Series 66

Beverly Hills, CA

RBC Capital Markets

Daniel Prichard is a financial advisor with RBC Capital Markets, holding a Series 66 designation and one year of industry experience. His prior work includes roles at City National Bank, El Capitan Advisors, and Kayne Anderson Rudnick. RBC Wealth Management, a division of RBC Capital Markets, serves a broad client base including individual investors, institutional clients, and charitable organizations. The firm offers various advisory programs that provide discretionary and non-discretionary portfolio management, financial planning, and brokerage services tailored to each client's risk profile.

Tax-loss harvesting ESG / Sustainable investing Private / alternative investments Concentrated stock management Wealth management Executive Founder/Business Owner Retired Financial Professional Approaching retirement HENRY (High Earners, Not Rich Yet)
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David L

Series 66

Burbank, CA

J.P. Morgan Securities

David Lee is a financial advisor at J.P. Morgan Securities with 18 years of industry experience. He holds a Series 66 designation and has been with J.P. Morgan Securities since 2012, also working with JPMORGAN Chase Bank, N.A. since 2010. Outside of his advisory role, he is an owner of a rental property. J.P. Morgan Securities provides institutional consulting services to corporations, foundations, and defined contribution plan sponsors, offering asset allocation advice, investment manager searches, and customized performance reporting through a team of Wealth Advisors. The firm combines large institutional advisory operations with brokerage and investment management capabilities, delivering services on a non-discretionary basis.

Wealth management Executive Founder/Business Owner
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