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Eric M

Series 66

Florham Park, NJ

Merrill

Eric Muchmore is a Senior Financial Advisor and Senior Vice President at Merrill Lynch Wealth Management, where he has been serving clients since 2002. He works collaboratively as part of a wealth management team and focuses on helping clients achieve financial confidence and freedom by providing wise wealth management and solid investment returns. Eric's approach centers on building long-term relationships and tailoring financial strategies to fit individual client needs and goals. Eric holds a Bachelor of Science degree from Bucknell University, where he graduated cum laude in 1978. He is a Certified Kingdom Advisor member since 2008 and has earned professional designations including Certified Plan Fiduciary Advisor (CPFA), Personal Investment Advisor (PIA), and Retirement Accredited Financial Advisor (RAFA). His expertise includes impact investing, and he is actively involved in Kingdom Advisors, which aligns with his focus on integrating financial returns with clients' faith and values. Beyond his professional commitments, Eric is an active member of Mendham Hills Community Church and serves on the board of Potter's House Association International, a non-profit organization in Guatemala City. He participates in guiding the organization's vision, accountability, finances, and mission protection. Additionally, he volunteers annually with his family to support the organization's efforts to alleviate poverty. Eric resides in Morristown, New Jersey, with his wife and their five children.

Wealth management ESG / Sustainable investing Parents Mid-Career Professionals
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Robert E

Series 63, Series 65

Edison, NJ

Cetera

Robert Edelson is a financial advisor with Cetera, holding Series 63 and Series 65 licenses and bringing 21 years of industry experience. His prior firms include Bank of America and Merrill. Outside of advising, he operates a small online resale business on eBay. Cetera Investment Advisers LLC is an SEC-registered firm serving individuals, retirement plans, corporate, charitable, and institutional clients through a nationwide network of independent advisors. The firm offers a range of portfolio management and consulting services with multiple program structures, combining proprietary and third-party models to accommodate various client needs.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Seth F

CFA®, Series 63

Morristown, NJ

Morgan Stanley

Seth Finkelstein is a CFA® charterholder with 11 years of industry experience, currently serving as a financial advisor at Morgan Stanley. Prior to joining Morgan Stanley in 2025, he worked for nine years at Schroder Investment Management North America Inc. in New York. Morgan Stanley Wealth Management provides a broad range of advisory programs and tailored financial planning services to both individual and institutional clients. The firm manages approximately $2.74 trillion in client assets and employs a structured planning process utilizing firm-approved tools and market models.

General estate planning guidance
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Matthew T

Series 66

Warren, NJ

Fidelity

Matthew Trzaska is a financial advisor at Fidelity with two years of industry experience. He holds a Series 66 designation and has worked at Fidelity Investments since 2024. Prior to his career in finance, he held various roles including positions at Guitar Center and Whole Foods Market. Fidelity’s affiliate, Strategic Advisers LLC, provides investment management and advisory services to retail and institutional clients, including registered investment companies and charitable funds. The firm utilizes a combination of fundamental research, quantitative analysis, and algorithmic portfolio construction, and is noted for its use of AI-driven methodologies and formal advisory roles to multiple registered investment companies.

Charitable giving & philanthropy Active portfolio management
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Daenna T

Series 63, Series 66

Short Hills, NJ

UBS Financial Services

Daenna Tarullo is a financial advisor with UBS Financial Services, holding Series 63 and Series 66 credentials and bringing 21 years of industry experience. She has been with UBS since 2014. Outside of her advisory role, she serves as a Notary Public in New Jersey. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and investment advisory offerings, utilizing proprietary market assumptions and research to tailor financial plans. The firm combines institutional trading capabilities with wealth management services and provides a broad range of capital markets and custody solutions.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Mark K

Series 63, Series 65

Edison, NJ

Primerica Advisors

Mark Kranz is a financial advisor with Primerica Advisors in Edison, NJ, holding Series 63 and Series 65 licenses and totaling 35 years of industry experience. He has been associated with Primerica Advisors since 1990 and Primerica Financial Services since 1991, and also spent 30 years with Jbp Enterprises Inc. Kranz’s other business activities include part-time sales of loan products and home security and automation services through affiliates of Primerica. Primerica Advisors sponsors a wrap-fee asset management program primarily serving individual investors, as well as corporate and charitable clients. The firm operates with nearly 3,700 advisors and $15.5 billion in assets under management, delivering services through model-driven recommendations and utilizing third-party asset managers and custodians.

ESG / Sustainable investing Tax-loss harvesting Income planning
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Laura S

Series 63, Series 65

Florham Park, NJ

UBS Financial Services

Laura Strubel is a financial advisor at UBS Financial Services with 32 years of industry experience. She has been with UBS since 1993 and holds Series 63 and Series 65 licenses. UBS Financial Services Inc. serves individual, corporate, and institutional clients by offering brokerage and investment advisory services, including fee-based financial planning and portfolio management. The firm combines institutional trading capabilities with wealth management services to deliver tailored financial solutions.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Francis A

Series 63, Series 65

Florham Park, NJ

UBS Financial Services

Francis Ahmed is a financial advisor with UBS Financial Services in Florham Park, NJ, holding Series 63 and Series 65 licenses and six years of industry experience. His prior work includes seven years at J.P. Morgan Securities and JPMorgan Chase Bank, N.A., along with two years at The Boston Consulting Group. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and investment advisory offerings, combining model-based asset allocation with proprietary research to tailor financial plans. The firm blends institutional trading capabilities with wealth management services and provides a broad range of capital markets and advisory solutions.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Denise L

Series 63, Series 65

Warren, NJ

Morgan Stanley

Denise Li Brizzi is a financial advisor with Morgan Stanley in Warren, NJ, holding Series 63 and Series 65 licenses and bringing 45 years of industry experience. Her career includes tenures at Merrill and Bank of America before joining Morgan Stanley in 2021. She is involved in a family-held business, Libbys Kids LLC. Morgan Stanley Wealth Management serves both individual and institutional clients with a range of advisory programs, including tailored financial planning supported by firm-approved tools and methodologies. The firm manages approximately $2.74 trillion in client assets and offers services through both direct and corporate financial planning agreements.

General estate planning guidance
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Eric L

CFA®, Series 66

Florham Park, NJ

UBS Financial Services

Eric Levine is a CFA® charterholder and holds a Series 66 license with 15 years of industry experience. He has worked at UBS Financial Services since 2023 and previously spent six years each at Newton Investment Management and Lord Abbett. Outside of advisory work, Levine serves as an executor of an estate trust in accordance with family directives. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and investment advisory offerings, combining proprietary research and capital market assumptions to tailor client portfolios. The firm integrates institutional trading capabilities with wealth management services and provides a broad range of financial solutions including fee-based planning, portfolio management, and market-making activities.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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George T

Series 63, Series 65

Morristown, NJ

STIFEL

George Tackett is a financial advisor with Stifel who holds Series 63 and Series 65 credentials and has 56 years of industry experience. He previously worked at Wells Fargo Clearing and Wells Fargo Advisors LLC before joining Stifel in 2020. Stifel serves a diverse client base including individuals, institutional clients, and charitable organizations, offering brokerage and investment advisory services. The firm employs a proprietary investment methodology developed by its Investment Strategy Group to support asset allocation and financial planning analyses.

General retirement planning Income planning
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Francis C

Series 63, Series 66

Florham Park, NJ

Wells Fargo Advisors

Francis Carroll is a financial advisor at Wells Fargo Advisors with 43 years of industry experience. He holds Series 63 and Series 66 registrations and previously worked at Wells Fargo Clearing and Gruntal & Co., L.L.C. Outside of advising, he owns and manages a rental property in Wharton, NJ. Wells Fargo Advisors Financial Network serves individuals, trusts, and institutional clients, offering a broad range of investment and financial planning services that include cash-flow, retirement, and niche planning areas. The firm uses proprietary research and tools to develop client recommendations delivered through meetings and written summaries, with clients choosing how to implement the advice.

Divorce financial planning Planning for children with special needs Business exit / sale strategy Cash flow / budgeting Founder/Business Owner
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Christopher B

Series 63, Series 66

Morristown, NJ

Equitable Advisors

Christopher Baker is a financial advisor with Equitable Advisors in Morristown, NJ, holding Series 63 and Series 66 licenses and bringing 30 years of industry experience. His prior roles include positions at Macquarie Capital Inc. and AXA Advisors, LLC. Outside of his advisory work, he is involved with PGP Benefits, a general agency specializing in health insurance. Equitable Advisors serves a broad client base, including individuals across wealth levels, pension plans, corporations, and charitable organizations, offering financial planning, retirement consulting, and asset management programs. The firm utilizes a variety of third-party asset managers and advisory programs, focusing on risk assessment and customized investment model matching.

Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Concentrated stock management Equity Recipients (RS/RSU, SOP, ESPP) Long-term care insurance Founder/Business Owner Retired Executive Approaching retirement Sandwich Generation
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Thomas M

Series 63, Series 65

Short Hills, NJ

Morgan Stanley

Thomas Madaras is a financial advisor with Morgan Stanley in Short Hills, NJ, holding Series 63 and Series 65 licenses and bringing 40 years of industry experience. He has worked at Morgan Stanley Private Bank since 2015 and previously spent 16 years at Citigroup Global Markets. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving individuals and institutional clients with a wide range of advisory programs, including tailored financial planning. The firm manages approximately $2.74 trillion in client assets and offers planning services based on structured discovery processes and firm‑approved tools.

General estate planning guidance
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Sandra S

Series 63, Series 66

Morristown, NJ

Morgan Stanley

Sandra Swain is a financial advisor at Morgan Stanley with 25 years of industry experience. She holds Series 63 and Series 66 credentials and has worked at Morgan Stanley Smith Barney since 2020, following a 14-year tenure at Merrill Lynch, Pierce, Fenner & Smith Incorporated. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving individual and institutional clients with a range of advisory programs, including tailored financial planning supported by firm-approved tools and methodologies. The firm manages approximately $2.74 trillion in client assets and offers services directly to individuals as well as through Corporate Financial Planning agreements with employers.

General estate planning guidance
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Alan M

Series 66

Summit, NJ

J.P. Morgan Securities

Alan Morales Toledano is a financial advisor with J.P. Morgan Securities LLC, holding a Series 66 designation and four years of industry experience. His work history includes roles at J.P. Morgan Chase Bank, Amazon.com Services LLC, Robert Half International Inc., and Rutgers University. J.P. Morgan Securities LLC provides investment consulting and advisory services primarily to institutional clients and retirement plan sponsors through its Institutional Consulting Services program. The firm combines quantitative asset-allocation modeling with centralized due diligence and applies an ESG eligibility framework in its recommendations.

Wealth management Executive Founder/Business Owner
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Daniel C

Series 63, Series 66

Florham Park, NJ

RBC Capital Markets

Daniel Carollo is a financial advisor at RBC Capital Markets with 14 years of industry experience. He holds Series 63 and Series 66 designations and has worked previously at Goldman Sachs & Co. LLC and The AYCO Company, L.P./Mercer Allied. RBC Wealth Management, a division of RBC Capital Markets, serves a wide range of clients including individual investors, institutional clients, and charitable organizations. The firm offers various advisory programs that provide portfolio management, financial planning, custody, and brokerage services tailored to clients' risk profiles through both in-house and third-party managers.

Tax-loss harvesting ESG / Sustainable investing Private / alternative investments Concentrated stock management Wealth management Executive Founder/Business Owner Retired Financial Professional Approaching retirement HENRY (High Earners, Not Rich Yet)
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Jared C

Series 63, Series 66

Morristown, NJ

Fidelity

Jared Cook is a Financial Consultant at Fidelity, where he applies a holistic planning approach to assist clients in understanding how different aspects of their financial lives work together to achieve their goals. He utilizes the resources available at Fidelity to address client questions, concerns, and objectives. Jared has held several financial advisory roles since 2007, including positions at TD Ameritrade, Mass Mutual, Prudential Advisors, Allied Wealth Partners, AXA Advisors, PFS Investments, Merrill Lynch, and West Rock Advisors. His experience spans over a decade in financial consulting and advisory services. Outside of his professional work, Jared engages in family activities, fitness, football, sailing, traveling, and volunteering.

General retirement planning Income planning Wealth management Cash flow / budgeting Debt management
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Rakema W

Series 63, Series 66

Florham Park, NJ

Ameriprise

Rakema White is a financial advisor at Ameriprise with 24 years of industry experience. She holds Series 63 and Series 66 designations and previously worked for Stifel Nicolaus & Co Inc for nine years before joining Ameriprise. Ameriprise Financial Services is a large advisory firm serving individual and institutional clients, offering a specialized Premier Retirement Income service that provides written recommendation reports and ongoing retirement-income planning focused on dependable income and tax-aware withdrawal strategies.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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Ramin S

Series 66

Short Hills, NJ

Wells Fargo Clearing

Ramin Saeedian is a financial advisor with Wells Fargo Clearing in Livingston, NJ, holding a Series 66 designation and 27 years of industry experience. He has worked at Wells Fargo Advisors LLC from 2009 to 2016 before joining Wells Fargo Clearing in 2016. Outside of his advisory role, he serves as a finance committee member for Crestmont Country Club in West Orange, NJ. Wells Fargo Clearing provides retirement plan consulting services to qualified ERISA plans and non-qualified deferred compensation plans, offering both discretionary and non-discretionary investment advisory services. The firm’s approach is IPS-driven and incorporates a range of financial products, including insurance-related vehicles and bank deposit sweep options.

Retired Founder/Business Owner
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