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Ali Y
Series 66
Menlo Park, CA
Morgan Stanley
Ali Yousuf is a financial advisor at Morgan Stanley with one year of industry experience. He previously held roles at Merrill and Proscribe and attended Baylor University. Morgan Stanley Wealth Management offers advisory programs and tailored financial planning to individuals and institutional clients, managing approximately $2.74 trillion in client assets. Their planning process includes structured discovery conversations and firm-approved tools but does not provide individual security recommendations as part of standalone planning.
Louis L
Series 63, Series 65
Palo Alto, CA
Morgan Stanley
Louis Larson is a financial advisor with Morgan Stanley in Palo Alto, CA, holding Series 63 and Series 65 credentials and bringing 30 years of industry experience. He has worked at Morgan Stanley and Morgan Stanley Private Bank, National Association since 2014 and 2015, respectively. Larson is also involved in managing real estate investments as a sole proprietor. Morgan Stanley Wealth Management serves individual and institutional clients by offering a wide range of advisory programs, including tailored financial planning and estate planning strategies. The firm manages approximately $2.74 trillion in client assets and employs structured planning tools and models to guide client financial plans.
Richa R
CFP®, Series 66
Burlingame, CA
Fidelity
Richa Rastogi is the Vice President and Branch Leader at Fidelity Investments, a position she has held since 2023. She leads a team of associates who collaborate with clients to develop customized financial plans and assist in implementing strategies. Her role involves coaching and guiding her team to achieve their potential and success. Richa has been with Fidelity Investments since 2015, progressing from Financial Representative to Financial Consultant and Vice President Financial Consultant CFP® before assuming her current leadership role. Prior to joining Fidelity, she worked as a Financial Advisor at Northwestern Mutual in 2015 and as an Associate at JM Financial Services from 2011 to 2014. She holds a California Insurance License. Outside of her professional career, Richa enjoys family activities, fitness, hiking, and music.
Jeffrey G
Series 63, Series 66
Menlo Park, CA
Charles Schwab
Jeffrey Gong is a financial advisor with Charles Schwab in Menlo Park, CA, holding Series 63 and Series 66 licenses and with 12 years of industry experience. He has been with Charles Schwab and Charles Schwab Bank since 2012. Charles Schwab & Co., Inc. serves a large client base primarily consisting of high- and ultra-high-net-worth individuals through its Schwab Wealth Advisory wrap fee program and affiliated managed-account and financial planning services. The firm combines non-discretionary advisory relationships with access to discretionary separately managed accounts and offers multi-asset model portfolios supported by in-house research and due diligence on alternative investments.
Hadis F
Series 66, Series 63
San Mateo, CA
J.P. Morgan Securities
Hadis Farazmand is a financial advisor with J.P. Morgan Securities in San Mateo, CA, holding Series 66 and Series 63 designations and two years of industry experience. Prior to joining J.P. Morgan Securities and JPMC Bank NA in 2024, Farazmand worked at Technology Credit Union and San Francisco Federal Credit Union. J.P. Morgan Securities LLC provides investment consulting and advisory services primarily to institutional clients and retirement plan sponsors, combining quantitative asset-allocation modeling with centralized due diligence and an ESG eligibility framework to support non-discretionary investment decisions.
Jairo R
Series 66
Palo Alto, CA
Merrill
Jairo Rodriguez Aleman is a Financial Advisor with Merrill Lynch Wealth Management, working with individuals, business owners, and families to clarify their financial priorities and develop aligned long-term strategies. He focuses on providing a structured planning process that brings clarity, organization, and confidence throughout the stages of his clients' financial lives. He holds a Bachelor's Degree from San Francisco State University and holds professional designations including Chartered Retirement Planning Counselor (CRPC) and Personal Investment Advisor (PIA). Jairo works with clients on areas including college education planning, retirement income, employee benefits, equity compensation services, tax minimization, and small business strategies. In addition to his professional work, Jairo is involved in his community as a volunteer coach in high school wrestling. He is fluent in English and Spanish.
Dyana M
Series 65
San Mateo, CA
Fisher Investments
Dyana Mathis is a Series 65 licensed financial advisor with Fisher Investments in San Mateo, CA, where she has worked since 2014. She has nine years of industry experience. Fisher Investments serves a global mix of institutional and private clients, including pension plans, foundations, and high-net-worth individuals, providing discretionary portfolio management across equity, fixed-income, and blended mandates. The firm combines quantitative and qualitative research through a centralized investment process and employs tax-aware strategies and risk management techniques to construct diversified portfolios.
Elif B
Series 66
Palo Alto, CA
Merrill
Elif Bower is a Financial Advisor at Merrill Lynch Wealth Management specializing in providing tailored wealth management strategies that address the financial needs of individuals and multigenerational families. She collaborates with a team of specialists to integrate investment insights from Merrill Lynch and banking resources from Bank of America, aiming to align clients' near-term priorities with their long-term financial goals such as retirement and legacy planning. With over 20 years of experience across multiple industries, Elif applies a disciplined and solutions-oriented approach to financial advising. She holds a Bachelor of Science in Business Administration with a double major in Decision Sciences (Business Analytics) and Management from Old Dominion University. Her professional designations include Chartered Retirement Planning Counselor (CRPC) and Personal Investment Advisor (PIA). Fluent in English and Turkish, with conversational skills in Arabic, she often assists clients with diverse cultural and international backgrounds. Outside of her professional role, Elif engages in community activities including volunteering with organizations such as ETACUSA (Empowering the Turkish American Community), Preventing Child Abuse, and The Salvation Army. Her personal interests include painting, cooking Mediterranean food, dancing, and traveling with her family.
Nathan J
CFP®, Series 65, Series 63
Burlingame, CA
Fidelity
Nathan Jia is a Financial Consultant at Fidelity Investments, a position he has held since 2024. He focuses on ensuring clients' capital is actively working towards their financial success, emphasizing regular in-person meetings to refine and adjust financial plans aligned with clients' goals. Nathan's professional experience includes roles as Vice President at Sunstone Management Inc from 2023 to 2024, Managing Director at Sunstone Trust Company from 2021 to 2023, and Investment Manager at American Lending Center Holdings Inc from 2017 to 2021. He holds a California Insurance License. Outside of his professional work, Nathan enjoys activities such as badminton, fitness, hiking, movies, outdoor adventures, and traveling.
Carson S
Series 66
Palo Alto, CA
J.P. Morgan Securities
Carson Schmick is a Series 66-registered financial advisor at J.P. Morgan Securities with three years of industry experience. His prior work includes positions at First Republic Investment Management and Northwestern Mutual Life Insurance Company. J.P. Morgan Securities provides investment consulting and advisory services mainly to institutional clients and retirement plan sponsors, combining quantitative asset-allocation modeling with centralized due diligence and applying an ESG eligibility framework in its recommendations.
Xueling Z
CFP®, Series 63, Series 65, Series 66
Cupertino, CA
Charles Schwab
Xueling Zhang is a CFP® professional affiliated with Charles Schwab, with 10 years of industry experience. She has previously worked at National Life Insurance Company and TD Ameritrade prior to joining Charles Schwab Bank and Charles Schwab and Co., Inc. Zhang holds Series 63, Series 65, and Series 66 licenses. Charles Schwab & Co., Inc. serves a large client base primarily composed of high- and ultra-high-net-worth individuals through its Schwab Wealth Advisory program, offering both non-discretionary and discretionary investment solutions. The firm integrates advisory, brokerage, custody, and cash-sweep services within its wrap fee programs, supported by centralized operations and access to alternative investments.
Areeba A
Series 66
Mountain View, CA
Morgan Stanley
Areeba Abdullah is a financial advisor at Morgan Stanley with five years of industry experience. She holds a Series 66 designation and has worked at Morgan Stanley since 2018. Her prior roles include positions at Virtus Partners LLC and involvement with the Second Harvest Food Bank of Santa Clara and San Mateo Counties. Morgan Stanley Wealth Management provides a wide range of advisory programs to individual and institutional clients, offering tailored financial planning supported by firm-approved tools and a structured discovery process. The firm manages approximately $2.74 trillion in client assets and delivers services both directly and through corporate financial planning agreements.
Christopher M
Series 63, Series 66
Belmont, CA
Equitable Advisors
Christopher Mansfield is a financial advisor at Equitable Advisors with four years of industry experience. He holds Series 63 and Series 66 licenses and previously worked at the College of Financial Planning and First Republic Securities Company. Outside of his advisory role, he is involved with Dergalis Associates, LLC, focusing on the sales of group and individual ancillary products. Equitable Advisors serves individual investors, retirement plan sponsors, corporations, and charitable organizations by providing financial planning, retirement-plan support, and access to asset management through LPL programs and various third-party asset managers. The firm operates a hybrid referral and implementation model that includes advisory and brokerage/insurance channels tailored to client goals and risk tolerance.
Dukens H
Series 66
San Mateo, CA
Edward Jones
Dukens Holmes Tallandier is a financial advisor at Edward Jones in San Mateo, CA, holding a Series 66 designation with one year of industry experience. Prior to joining Edward Jones, they were involved with Bay Area Home Cleaning, a residential and commercial cleaning service they owned and managed. Dukens also served in the US Army Reserves from 2013 to 2022. Edward Jones is a full-service wealth management firm serving more than four million individual and institutional clients, offering a range of advisory programs and investment strategies supported by a large nationwide network of advisors and branch offices.
Borami Y
Series 66
Menlo Park, CA
Morgan Stanley
Borami Yoon is a financial advisor at Morgan Stanley with eight years of industry experience. She holds a Series 66 designation and has worked at Morgan Stanley Private Bank, N.A., Morgan Stanley, Bank of America, N.A., and Merrill. Morgan Stanley Wealth Management serves both individual and institutional clients, offering a range of advisory programs and tailored financial planning supported by firm-approved tools and modeling techniques. The firm manages approximately $2.74 trillion in client assets and provides services through Financial Advisors and the Estate Planning Strategies Group.
Fang W
Series 66
Palo Alto, CA
Merrill
Fang Wang is a Financial Advisor at Merrill Lynch Wealth Management, fluent in Mandarin Chinese and English. She is committed to assisting individuals, families, and professionals in making clear and confident financial decisions. With more than 14 years of experience in client relationship management and a robust background in financial services, Fang employs a personalized, goals-focused approach to wealth planning. Throughout her career, Fang has developed expertise in relationship management, client engagement, and cross-cultural communication. She has led cross-functional teams and managed large initiatives, honing her skills in listening, clear communication, and delivering professional results. Before becoming a financial advisor, she worked in client service and account operations within the firm, gaining insight into client priorities such as responsiveness and trust. Her bilingual abilities enable her to serve a diverse community effectively. Fang holds a bachelor's degree from Shanghai International Studies University and carries the Personal Investment Advisor (PIA) designation. Beyond her professional work, she participates in her community through involvement in the Parent Teacher Association. Her personal interests include badminton, biking, cooking, dancing, music, photography, scuba diving, singing, spending time with family, and traveling.
Zana L
Series 66
San Mateo, CA
Fidelity
Zana Lugo is a Vice President and Financial Consultant at Fidelity Investments, a position she has held since 2026. She brings extensive experience in financial advisory roles, having worked as a Financial Consultant at Fidelity Investments from 2020 to 2025, Senior Financial Consultant at TD Ameritrade from 2019 to 2020, Financial Advisor at Pettinelli Financial Partners from 2018 to 2019, Vice President Financial Consultant at Charles Schwab from 2014 to 2018, and Financial Advisor at Ameriprise Financial from 2003 to 2013. Zana holds a California Insurance License and focuses on financial planning to help clients work towards goals important to them and their families. She values the opportunity to support clients on their financial journeys.
Victoria M
Series 65
Menlo Park, CA
Cetera
Victoria Makovitch is a financial advisor with Cetera, holding a Series 65 credential and three years of industry experience. Prior to joining Cetera in 2025, she worked at Avantax Advisory Services for two years. She has been involved since 2001 with Wellings & Co. and Wellings Wealth Care, where she performs tax preparation and accounting services alongside wealth management assistance. Cetera Investment Advisers LLC serves a broad client base including individuals, employer-sponsored retirement plans, corporate and charitable clients, and institutional accounts. The firm offers a multi-manager platform that allows advisors to implement model portfolios, select third-party managers, or create custom strategies across various program structures.
Theresa S
Series 66
Mountain View, CA
Fidelity
Theresa Sellinger is a financial advisor at Fidelity with two years of industry experience. She holds a Series 66 designation and has previously worked at Next Insurance and HSBC US, as well as having been affiliated with Cornell University. Strategic Advisers LLC, a Fidelity Investments company, provides investment management and advisory services to retail and institutional clients, including charitable funds and registered investment companies. The firm uses a combination of proprietary fundamental research, quantitative analysis, and algorithmic portfolio construction to develop model portfolios across a broad investable universe.
Lindsay A
Series 66
Palo Alto, CA
J.P. Morgan Securities
Lindsay Adamson is a financial advisor at J.P. Morgan Securities with two years of industry experience. She holds the Series 66 designation and has previously worked at Wells Fargo Advisors, First Republic Wealth Management, and JPMorgan Chase Bank. J.P. Morgan Securities provides investment consulting and advisory services primarily to institutional clients and retirement plan sponsors. The firm combines quantitative asset-allocation modeling with centralized due diligence and applies an ESG eligibility framework when recommending investment strategies.
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