Justin Wollman is a financial advisor at Composed Capital LLC in San Francisco, CA, with 13 years of industry experience. He holds Series 65 and Series 66 licenses and has worked with firms including Invesco Advisers, AllianceBernstein, and Amoretti Advisors. Outside of his advisory role, he is the founder of Sonar Signal, Inc., a financial technology company focused on behavioral planning. Composed Capital LLC provides discretionary investment management and financial planning primarily to high-earning professionals and retirement plans. The firm emphasizes client-specific portfolios using diversified ETFs and offers subscription-based financial planning, integrating proprietary technology and third-party software to support client engagement and retirement plan consulting.

Glenn Tom is a financial advisor at Personal Best Financial LLC in Oakland, CA, with three years of industry experience. He holds a Series 65 designation and previously worked at NCR Corporation for six years. Personal Best Financial LLC is an independent, fee-only advisory firm serving individuals, trusts, estates, charitable organizations, and corporate clients. The firm focuses on technology and medical professionals as well as business owners, employing an investment approach based on Modern Portfolio Theory that combines passive and active strategies with options for ESG customization.

Gaurav Kumar is a financial advisor at Tilden Path Capital LLC, holding a Series 65 designation with four years of industry experience. Prior to his current role, he worked at firms including SquareSpace, Veza, MongoDB, Google LLC, Amazon Web Services, and GoPro. Tilden Path Capital LLC is an independent investment adviser that provides discretionary portfolio management to individual and high-net-worth clients through separately managed accounts and a private pooled investment vehicle. The firm’s strategies focus on technology‑oriented small‑ and mid‑cap equities, employing bottom-up fundamental research and incorporating limited options strategies, with performance-based fee arrangements available for qualified clients.

Boris Senderzon is a CFA® charterholder and holds a Series 65 license with ten years of industry experience. He has been the sole advisor at Hilbar Capital, LLC since 2016, based in San Bruno, CA. Hilbar Capital, LLC provides discretionary investment management and financial advisory services primarily to individuals, high-net-worth clients, and small businesses. The firm employs both passive strategies using low-cost index funds and ETFs, as well as an active approach with concentrated investments tailored to each client's investment policy, managing approximately $2.84 million in assets.

Mario Hernandez is a CFP® with 38 years of experience in the financial services industry. He is the principal of Longevity Wealth Management LLC in Walnut Creek, CA, where he has worked since 2022. Prior to founding Longevity Wealth Management, Hernandez spent over two decades at Gemmer Asset Management LLC. He also provides access to estate planning software through an online platform separate from his advisory practice. Longevity Wealth Management offers investment management, financial planning, and access to third-party advisory programs for individuals, charitable organizations, and retirement plans. The firm primarily allocates client assets through third-party managers and turnkey platforms, providing coordinated financial planning and portfolio management with quarterly reviews.

In 2009 I founded Game Theory Academy, a nonprofit that teaches financial skills to teenagers through the lens of strategic decision-making. My favorite part of that work has been guiding young people to set their own goals outside of what their grownups want for them and then align their day-to-day decisions with those goals. I bring that same strategic curiosity to financial planning for you. Prior to Game Theory Academy, I was CFO of a news media organization. I hold an MBA from Yale and a BA in Political Science from UC Berkeley. I am a CFP® professional, and a member of the XY Planning Network and National Association of Personal Financial Advisors. I have a lifelong interest in economics and am excited to work with you to do the heavy lifting of financial planning so you can focus on what you love to do. When I’m not creating financial plans, I’m the mother of a child with avid and ever-changing interests. I love to play guitar and sing bluegrass, roots, and old-time music, with a pop twist.

Roy Peterkofsky is the sole advisor at Peterkofsky, Roy, an independent firm based in San Francisco, CA. He holds a Series 65 designation and has six years of industry experience. Prior to founding his advisory practice in 2020, he worked at Google for five years. Besides his advisory role, Mr. Peterkofsky has actively traded securities in his own account since 1987. Peterkofsky, Roy provides discretionary trade-direction services primarily to institutional clients and some qualified high-net-worth individuals. The firm employs a proprietary, AI-driven quantitative approach focused on short-term positions in common stocks and ETFs, frequently using margin and short sales, with strategies often held from days to months.

Michael Beardsley is an investment advisor with Internet Securities in Oakland, CA, holding Series 63 and Series 65 licenses and 28 years of industry experience. He has worked at Internet Securities since 1998 and at Rainmaker Securities, LLC since 2013. Outside of his advisory role, he manages the RIA division at Internet Securities. Internet Securities Technology Fund advises accredited individual and institutional investors by creating and managing series LLCs and special purpose vehicles focused on late-stage, privately held technology companies. The firm emphasizes equity research and industry analysis within targeted technology segments, structuring each series LLC to hold a single company with tailored compensation and governance terms.

Mark Rowen is the principal of Rowen Capital Management, LLC, an independent registered investment adviser based in San Francisco. He holds a Series 63 designation and has 16 years of industry experience, all with his current firm since its founding in 2010. Rowen Capital Management provides discretionary portfolio management primarily to individual clients, focusing on long-term capital appreciation through bottom-up fundamental analysis of stocks, mutual funds, and ETFs. The firm typically manages concentrated portfolios of 15–30 positions and accommodates client-imposed investment restrictions such as socially responsible or tax-efficient guidelines.

Perry Piazza Jr. is a financial advisor at Cogent Investment Advisors LLC with 21 years of industry experience. He holds Series 63 and Series 65 credentials and has worked at Blue Hall Capital, LLC and the City of San Francisco. Outside of his advisory role, he serves as vice president and treasurer of Bardolph Automation Inc., a company that develops software to control smart light bulbs. Cogent Investment Advisors LLC provides fee-only investment management primarily to individual and high-net-worth clients, offering discretionary portfolio management through proprietary model portfolios and custom strategies tailored to clients’ goals and risk tolerance. The firm actively manages portfolios using a combination of fundamental, technical, and quantitative analyses and may employ derivatives and illiquid investments for suitable clients.

George Chang is a financial advisor at Pillar Point Wealth Management LLC with 18 years of industry experience. He holds a Series 65 designation and previously worked at Charles Schwab and Charles Schwab Premier Bank. Pillar Point Wealth Management is an independent, fee-only registered investment adviser that serves individuals and high-net-worth clients with discretionary wealth management and financial planning. The firm combines Modern Portfolio Theory with fundamental and cyclical analysis, utilizing both passive and active investment vehicles, and offers socially conscious/ESG portfolios upon request.

Oliver Richner is the sole advisor at Richner Capital LLC in San Francisco, holding a Series 65 credential with 16 years of industry experience. He has been with Richner Capital since 2009. Outside of his primary role, Richner Capital provides equity research to a third-party investment management company on an intermittent basis. Richner Capital serves pooled investment vehicles and institutional accounts as a general partner and discretionary investment manager. The firm employs a value-oriented approach focused on small- and mid-cap equities across U.S. and international markets, using long and short positions, derivatives, and leverage as part of its strategy.

Neville Richardson is a financial advisor with Alpha Private Wealth Advisors LLC in San Francisco, holding Series 63 and Series 66 licenses and bringing 21 years of industry experience. Prior to his current role, he was involved with Ruwa Entertainment LLC for seven years. He serves as vice chair on the board of Richmond College Prep. Alpha Private Wealth Advisors offers portfolio management, financial planning, and pension consulting primarily for high-net-worth individuals, trusts, charitable organizations, and business entities. The firm employs a combination of fundamental and technical analysis and utilizes a range of investment strategies, including derivatives and borrowing, with a notable focus on ERISA-aware pension consulting and institutional portfolio management.

Matthew Gordon is a CFA® credentialed financial advisor with seven years of industry experience. He is the principal of Lobos Creek Investors LLC, an independent firm he joined in 2026 after previous roles at Summitry, LLC, Golub Group, and Grouse Rock, LLC. Lobos Creek Investors LLC provides discretionary asset management primarily for individual and high-net-worth clients, focusing on fundamental equity analysis with a generally long-term investment orientation. The firm emphasizes tailored portfolio management based on clients’ goals, time horizons, and risk tolerance.

Aleea McGuire is a CFP® with 40 years of experience in financial planning and advising, currently operating at Financial Services Group in San Francisco. Her career includes roles at Sandro Wealth Management LLC, OSAIC, and a long tenure at McGuire Financial Services Group. She is also a licensed agent in health, life, disability, and long-term care insurance. Financial Services Group is an independent, employee-owned registered adviser serving individuals and retirement plan sponsors. The firm provides comprehensive financial planning and consulting services with a non-discretionary, fiduciary investment approach that emphasizes strategic asset allocation and a multi-asset, multi-style portfolio construction.

Leon Mazza is a financial advisor at Heritage Grove Wealth Management, LLC in Danville, CA, with 15 years of industry experience. He holds Series 65 and Series 63 licenses and previously worked at Fisher Investments for 12 years and Fidelity Brokerage Services LLC for 6 years. Heritage Grove Wealth Management provides fee-based wealth management services primarily for high-net-worth individuals, trusts and estates, foundations, and select institutional clients. The firm emphasizes custom portfolio construction using fundamental analysis, strategic asset allocation, and tax-efficient investment selection without relying on model portfolios or third-party managers.

Christina Empedocles is a CFP® with eight years of industry experience and currently the sole advisor at Insight Personal Finance in San Francisco, CA. She founded Smartly Collective Services, a personal finance educational company, which occupies a portion of her professional time. Prior to her current role, she operated Empedocles Design for over a decade. Insight Personal Finance serves individual clients, including those with higher net worth, providing comprehensive financial planning and referral-based investment advisory services. The firm focuses on a primarily passive, non-discretionary investment approach and offers educational seminars along with an online community in addition to traditional planning.

Nathan Roozee is a financial advisor at Crest Wealth Management LLC with 12 years of industry experience. He previously worked at Fidelity Investments and E*Trade Securities. Outside of his advisory role, he holds a 50% ownership in a small construction company where he manages bookkeeping, finances, and marketing. Crest Wealth Management LLC provides portfolio management and financial planning services to individuals, high-net-worth clients, and business entities. The firm employs a variety of investment strategies including fundamental and technical analysis, options trading, and offers both asset-based and hourly financial planning arrangements.

Andrew Fisher is the sole advisor at Southfork Investment Management, holding a Series 65 credential with experience dating back to 2013 across roles including End-to-End Analytics and his own advisory practice. He has been with Southfork Investment Management since its founding in 2024. Southfork Investment Management serves individuals, high-net-worth clients, trusts, and business entities with discretionary and non-discretionary investment management and financial planning. The firm’s approach focuses on quantitative analysis and diversified, risk-based portfolios using primarily no-load mutual funds, ETFs, individual stocks, and bonds, offering both advisory discretion and quarterly account reviews.

Sylvia Kwan is the Co-founder and Chief Investment Officer of SimplySmart Asset Management, with 25 years of industry experience. She holds the CFA® designation and Series 65 license. Ms. Kwan has worked at SimplySmart since 2010 and has been with Ellevest since 2015, dividing her time between New York and California. SimplySmart Asset Management is an independent firm offering discretionary, fee-based investment management primarily to individual investors and trusts. The firm focuses on yield and income generation while aiming to reduce fees, taxes, and portfolio risk through diversification, using a top-down, asset allocation-driven process with individually tailored global portfolios.