Aleea McGuire is a CFP® with 40 years of experience in financial planning and advising, currently operating at Financial Services Group in San Francisco. Her career includes roles at Sandro Wealth Management LLC, OSAIC, and a long tenure at McGuire Financial Services Group. She is also a licensed agent in health, life, disability, and long-term care insurance. Financial Services Group is an independent, employee-owned registered adviser serving individuals and retirement plan sponsors. The firm provides comprehensive financial planning and consulting services with a non-discretionary, fiduciary investment approach that emphasizes strategic asset allocation and a multi-asset, multi-style portfolio construction.

Leon Mazza is a financial advisor with Heritage Grove Wealth Management, LLC in Danville, CA, holding Series 63 and Series 65 licenses and 14 years of industry experience. He previously worked at Fisher Investments for 12 years and has been associated with Fidelity Investments and Fidelity Brokerage Services LLC since 2020. Heritage Grove Wealth Management provides fee-based wealth management for high-net-worth individuals, trusts, estates, foundations, and select institutional clients. The firm offers customized portfolios based on fundamental analysis and strategic asset allocation, avoiding model portfolios and third-party managers, with services including investment, retirement, tax, and estate planning.

Christina Empedocles is a CFP® with eight years of industry experience and currently the sole advisor at Insight Personal Finance in San Francisco, CA. She founded Smartly Collective Services, a personal finance educational company, which occupies a portion of her professional time. Prior to her current role, she operated Empedocles Design for over a decade. Insight Personal Finance serves individual clients, including those with higher net worth, providing comprehensive financial planning and referral-based investment advisory services. The firm focuses on a primarily passive, non-discretionary investment approach and offers educational seminars along with an online community in addition to traditional planning.

Daven Sharma is a CFP® professional with 22 years of industry experience, currently serving as the sole advisor at Abundance Advisers in Pleasanton, CA. He holds CPA credentials and is involved in several business activities including a CPA practice, accounting and tax services, and is a board member and treasurer for the nonprofit Truekarma.org. Abundance Wealth Advisers provides discretionary asset management, financial planning, and consulting services to individuals, trusts, estates, charitable organizations, business clients, and qualified retirement plans. The firm employs an asset-allocation model based on fundamental analysis, manages portfolios for the long term with quarterly reviews, and offers specialized strategies such as the “Turtle & Hare” investment approach alongside insurance-based principal protection and pension consulting.

Nathan Roozee is a financial advisor at Crest Wealth Management LLC with 12 years of industry experience. He previously worked at Fidelity Investments and E*Trade Securities. Outside of his advisory role, he holds a 50% ownership in a small construction company where he manages bookkeeping, finances, and marketing. Crest Wealth Management LLC provides portfolio management and financial planning services to individuals, high-net-worth clients, and business entities. The firm employs a variety of investment strategies including fundamental and technical analysis, options trading, and offers both asset-based and hourly financial planning arrangements.

Andrew Fisher is the sole advisor at Southfork Investment Management, holding a Series 65 credential with experience dating back to 2013 across roles including End-to-End Analytics and his own advisory practice. He has been with Southfork Investment Management since its founding in 2024. Southfork Investment Management serves individuals, high-net-worth clients, trusts, and business entities with discretionary and non-discretionary investment management and financial planning. The firm’s approach focuses on quantitative analysis and diversified, risk-based portfolios using primarily no-load mutual funds, ETFs, individual stocks, and bonds, offering both advisory discretion and quarterly account reviews.

Sylvia Kwan is the Co-founder and Chief Investment Officer of SimplySmart Asset Management, with 25 years of industry experience. She holds the CFA® designation and Series 65 license. Ms. Kwan has worked at SimplySmart since 2010 and has been with Ellevest since 2015, dividing her time between New York and California. SimplySmart Asset Management is an independent firm offering discretionary, fee-based investment management primarily to individual investors and trusts. The firm focuses on yield and income generation while aiming to reduce fees, taxes, and portfolio risk through diversification, using a top-down, asset allocation-driven process with individually tailored global portfolios.

Robert Brown is a CFA charterholder and principal of The R.L. Brown Advisory Group, LLC, an independent advisory firm based in Pleasanton, California. He has 18 years of industry experience and has led his firm since 2007. In addition to his advisory work, he operates R.L. Brown Insurance Services, a life and health insurance business. The R.L. Brown Advisory Group provides asset management and integrated financial planning for individuals, families, trusts, estates, businesses, and organizations. The firm offers discretionary portfolio management guided by Modern Portfolio Theory and a value-oriented investment approach, serving a diverse client base that includes corporate and institutional accounts.

Ryan Dolan is the managing partner of Dolan Partners LLC in Danville, CA, holding the CFP® designation with 15 years of industry experience. He has led Dolan Partners since 2008. Outside of his advisory role, he manages administrative and operational tasks for two multifamily real estate holdings unrelated to investment advice. Dolan Partners provides financial planning, wealth management, and discretionary investment management primarily for individual and high-net-worth clients. The firm customizes portfolios using ETFs, individual securities, and mutual funds, focusing on long-term capital appreciation, risk control, and tax efficiency.

Daryoosh Khalilollahi is a CFP®-certified financial advisor with 18 years of industry experience. He is the principal of DABK Financial Planning Services, an independent firm he has operated since 1998. Outside of financial planning, he works full-time as a Principal Verification Engineer at Axonne Inc., specializing in integrated circuit design verification. DABK Financial Planning Services offers fee-only, non-discretionary financial planning and investment advice, primarily serving clients through hourly or flat-fee engagements. The firm’s client base includes individuals as well as various institutional and organizational entities, with a focus on research-based recommendations that avoid high-frequency trading and do not involve custody or discretionary authority.

Bomdad Nouredini is the sole advisor at BBN Management, LLC in San Francisco, holding a Series 65 credential with 17 years of industry experience. He has led BBN Management since 2008. In addition to his advisory role, Nouredini consults on outsourced financial modeling, forecasting, and analysis for operating companies and investment firms. BBN Management provides discretionary portfolio management primarily to individual and trust clients through separately managed accounts and operates a proprietary private pooled investment vehicle for accredited investors. The firm focuses on capital appreciation through fundamental research, investing in publicly traded securities with strategies that include concentrated positions, hedging, short-selling, and selective use of leverage, distinguishing it from many independent advisory firms.

Joseph Aldridge is the sole advisor at JLA Investment Management in Oakland, CA, holding Series 63 and Series 65 licenses with 26 years of industry experience. He has led JLA Investment Management since 2014. Outside of his advisory work, he is involved in retail by selling antiques and collectibles, including vintage Hawaiian shirts. JLA Investment Management provides discretionary portfolio management and financial consulting to a limited client base consisting of individuals, high-net-worth clients, trusts, estates, and charitable organizations. The firm emphasizes customized portfolio allocations using stocks, bonds, ETFs, mutual funds, and non-speculative options, avoiding margin, cryptocurrencies, and penny stocks.

Mark Dossa is a CFP® professional with 24 years of experience in financial advising. He is the principal advisor at Fortitude Wealth Management L.L.C., where he has worked since 2018. Prior to founding Fortitude, he held advisory roles at Dw Advisors LLC and Centara Capital Management Group. Dossa is also a licensed insurance agent and spends a small portion of his time offering fixed insurance products. Fortitude Wealth Management provides discretionary investment supervisory services and portfolio management primarily to individual and high-net-worth clients. The firm emphasizes tailored investment policies based on personal client objectives and uses asset allocation alongside mutual fund and ETF analysis to guide long- and short-term strategies.

Dana Soltani is a Series 65-credentialed financial advisor based in Orinda, CA, with seven years of industry experience. She is the principal of Outflyers LLC, an independent firm she founded in 2019. In addition to her advisory work, Dana holds a Senior Director of Product position at Ellie Mae Inc., a technology company. Outflyers LLC provides discretionary asset management and financial planning services to individuals, high-net-worth clients, charitable organizations, and business entities. The firm combines portfolio management with hourly financial planning and publishes educational materials for the public, tailoring investment strategies to client goals using fundamental and cyclical analysis.

Torr Steinhilber is a financial advisor at Munro Asset Management L.L.C. with 17 years of industry experience. He holds Series 63 and Series 65 designations. His work history includes roles at Alterity Financial Group, Naples Asset Management Company, and Munro Asset Management. Munro Asset Management L.L.C. provides advisory and consulting services to institutional and individual clients, offering portfolio management, retirement plan services, investor education, and subadvisory arrangements. The firm’s investment process involves client data gathering to build diversified portfolios combining active and passive strategies across various asset classes.

Robert Jersin is the principal of Jersin Financial Services in Danville, CA, with 23 years at the firm and 16 years of industry experience. He holds the CFA® designation and Series 63 license. In addition to his advisory work, he serves as president of the firm's affiliated tax preparation business, dedicating half his time to income tax preparation. Jersin Financial Services provides investment management and financial planning to individual clients as well as pension and profit-sharing plan clients. The firm integrates investment decisions with personal income tax planning and offers in-house tax preparation, aiming to address multi-year tax effects and reduce tax drag.

Jon Gross is a financial advisor at Orderly Finance with 23 years of industry experience. He holds a Series 66 designation and previously worked at Bank of America and Merrill Lynch from 2012 to 2020. Orderly Finance is an independent firm that offers portfolio management, financial planning, and family-office concierge services primarily for individuals and high-net-worth clients. The firm combines modern portfolio theory with fundamental, quantitative, and technical analysis to build tailored portfolios that may include a range of public and private securities, and employs performance-based fees and derivative strategies in client accounts.

Daniel Leonard is a CFP® with 14 years of experience in financial advising. He is the owner of Powering Your Retirement, an independent firm based in San Ramon, CA, where he has worked since 2021. Leonard also owns and operates Marathon Tax Planning, a tax preparation business, and holds an Enrolled Agent designation. Powering Your Retirement provides discretionary portfolio management and financial planning primarily to individual and high-net-worth clients. The firm employs a variety of analytical methods and trading strategies while offering tailored portfolio construction and comprehensive financial plans.

Donald Hansen Jr. is a financial advisor at A & L Personal Business Management, LLC with 26 years of industry experience. He holds a Series 66 designation and previously worked at Merrill and Bank of America, N.A. for over a decade. He is also licensed as an insurance agent, though he spends minimal time on insurance sales. A & L Personal Business Management provides asset management and comprehensive portfolio services to individuals, trusts, estates, and business entities, with a focus on primarily non-discretionary management. The firm uses a range of analytical methods and investment strategies while emphasizing client-directed decisions.

Minyi Chen is a CFA® charterholder and the sole advisor at Qubed Capital, LLC, an independent investment advisory firm based in Oakland, CA. Chen has 11 years of industry experience, including 12 years at Qubed Capital. He also serves as a portfolio strategist and consultant for AdvisorShares Investments, LLC, contributing to the AdvisorShares Insiders Advantage ETF (Ticker: SURE). Qubed Capital primarily serves individual clients by managing discretionary portfolios, preparing Investment Policy Statements, and providing ongoing monitoring. The firm employs a multifaceted investment approach that combines fundamental, technical, cyclical, and quantitative analysis, including a proprietary algorithmic model, across equities, ETFs, futures, and commodities.