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Jocelyn M

Series 66, Series 63

Los Angeles, CA

Morgan Stanley

Jocelyn Moran is a financial advisor at Morgan Stanley with nine years of industry experience. She holds Series 66 and Series 63 licenses and has previously worked at Merrill and JP Morgan Chase Bank. Morgan Stanley Wealth Management serves individual and institutional clients with a variety of advisory programs, including tailored financial planning and estate planning strategies. The firm manages approximately $2.74 trillion in client assets and employs structured planning tools and scenario modeling to support its advisory services.

General estate planning guidance
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Adam F

Series 66

Glendale, CA

Cambridge Investment Research Advisors

Adam Fallert is a financial advisor with Cambridge Investment Research Advisors, holding a Series 66 designation and 13 years of industry experience. His prior roles include positions at Bank of America, Merrill, Northwestern Mutual, and Prudential. Cambridge Investment Research Advisors is a large SEC-registered firm serving a diverse client base that includes individuals, retirement plans, charitable organizations, and trusts. The firm offers financial planning, investment management, and retirement plan advisory services through a network of independent financial professionals, with multiple investment platforms and both proprietary and third-party strategies.

Wealth management Retirement plans for business owners (SEP, solo 401k) Retirement income strategy Annuities Self-Employed
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Christian C

Series 63, Series 65

Brea, CA

Merrill

Christian Cruz is a Wealth Management Advisor at Merrill Lynch Wealth Management, serving clients in Los Angeles and Orange County. He works closely with families, including business owners, executives, and teachers, to develop customized financial strategies that address investment and retirement planning, liability management, debt consolidation, and legacy planning. Christian coordinates with clients' CPAs and attorneys to align tax minimization and estate planning strategies and provides access to Bank of America N.A. for residential and securities-based lending. Christian holds the CERTIFIED FINANCIAL PLANNER® (CFP®) certification, Accredited Wealth Management Advisor™ (AWMA™) designation, Chartered Retirement Planning Counselor™ (CRPC™) designation, and Personal Investment Advisor (PIA) credential. He earned a Bachelor of Business Administration degree from California State University, Los Angeles. Christian began his career at Washington Mutual in 2006 and joined Merrill Lynch six years later. Raised in southern California, Christian is married to Evelyn and is a father to two children, Olivia and Enzo. He is also a dog owner and practices Brazilian Jiu-Jitsu, holding a Black Belt. Christian enjoys spending time with his family and has a background in soccer.

Wealth management Retirement income strategy General retirement planning Retirement withdrawal strategies Private / alternative investments Executive Founder/Business Owner Educators, Teachers, and Academics Parents Mid-Career Professionals Women Professionals Married/Couples/Partners
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Logan F

Series 63, Series 66

Brea, CA

Fidelity

Logan Fritze is a Planning Consultant at Fidelity Investments. In this role, he collaborates with clients to develop holistic financial plans and investment strategies. Prior to his current position, Logan held several roles at Fidelity Investments, including Relationship Manager from 2024 to 2026, Financial Representative from 2023 to 2024, and High Net Worth Associate from 2021 to 2023. He holds a California Insurance License.

Wealth management General retirement planning
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Mikko S

Series 66

Burbank, CA

Edward Jones

Mikko Sperber is a financial advisor at Edward Jones in Burbank, CA, holding a Series 66 designation with one year of industry experience. His prior roles include work at Pluto Partners and the Santa Monica Education Foundation. Sperber is also the founder and of counsel for Fundamental Strategy, a nonprofit management advisory where he mentors nonprofit executives and consultants. Edward Jones is a full-service wealth management firm serving individual and institutional clients, offering a range of advisory programs and investment solutions supported by a nationwide network of over 23,000 financial advisors.

Retirement income strategy Business ownership considerations Retirement plans for business owners (SEP, solo 401k) Business succession planning General estate planning guidance Founder/Business Owner Entertainment Industry
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Kevin M

Series 63, Series 65

Pasadena, CA

Raymond James & Associates

Kevin McCarthy is a financial advisor at Raymond James & Associates with 42 years of industry experience. He holds the Series 63 and Series 65 designations and has been with Raymond James since 2012. Outside of his advisory work, he engages in a TV consulting hobby related to soccer and hockey advertising. Raymond James & Associates is a large broker-dealer and SEC-registered investment adviser serving individuals, institutions, and municipal entities. The firm offers non-discretionary financial planning and investment consulting, utilizing a variety of portfolio management styles and affiliated research.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Michael S

CFP®, PFS™, Series 66, Series 63

West Covina, CA

Cetera

Michael Stern is a financial advisor with Cetera, holding CFP® and PFS™ designations and 12 years of industry experience. His prior work history includes roles at MML Investor Services, Massachusetts Mutual Life Insurance Company, and The Prudential Insurance Company of America. He is also an insurance agent involved in the sales of life, health, disability, annuities, and long-term care products. Cetera Investment Advisers LLC is a nationwide SEC-registered firm serving individual, retirement plan, corporate, charitable, and institutional clients. The firm offers a multi-manager platform with discretionary and non-discretionary portfolio management, financial planning, and access to a range of third-party money managers.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Emily C

Series 63, Series 65

Brea, CA

Merrill

Emily Chon is a Financial Advisor at Merrill Lynch Wealth Management, specializing in the financial needs of affluent clients and their families. She has more than 17 years of experience in the financial industry, including nearly a decade as a wealth manager at Citibank. Emily has worked with hundreds of families both internationally and globally, assisting them in achieving their financial goals through personalized strategies. Born in a small town in China, Emily immigrated to the United States over 20 years ago. She earned a Bachelor's Degree from the California State University System while working various jobs, including her first role at a local bank where she developed her passion for financial services. Throughout her career, Emily has tailored financial products to meet the unique needs of individuals and families across various areas, such as retirement planning, funding education, home purchasing, business transactions, and estate and trust planning. Emily holds the Personal Investment Advisor (PIA) designation and is fluent in Mandarin, Chinese, Yue (Cantonese), and English. Outside of work, she enjoys cooking, golfing, hiking, painting, spending time with her family, and traveling.

Wealth management Retirement income strategy General estate planning guidance College savings (529s, UTMA, etc.) Retirement withdrawal strategies
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Adalina G

Series 66

Pasadena, CA

Morgan Stanley

Adalina Gonzalez is a financial advisor with Morgan Stanley in Pasadena, CA, holding a Series 66 designation and one year of industry experience. Prior to joining Morgan Stanley, she worked at Misunderstood Genius for six years and held positions at Forever21 Inc and Onestop Internet. Outside of her advisory role, she occasionally provides dog sitting services for friends and family. Morgan Stanley Wealth Management serves both individual and institutional clients, offering financial planning and advisory programs supported by firm-approved tools and a structured planning process. The firm manages approximately $2.74 trillion in client assets and provides a range of investment and planning services through its Financial Advisors and Estate Planning Strategies Group.

General estate planning guidance
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Yasha M

Series 66

El Segundo, CA

UBS Financial Services

Yasha Maylamyan is a financial advisor at UBS Financial Services with a Series 66 designation and experience in the financial industry beginning in 2025. Prior to joining UBS, Yasha worked at U.S. Bank N.A. and has held roles in various sectors including banking and retail in Armenia and the United States. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and investment advisory offerings, combining institutional trading capabilities with wealth management services. The firm employs proprietary capital market assumptions and research to tailor financial plans and portfolio management to clients’ goals and risk tolerances.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Huiying J

Series 66

Monterey Park, CA

Cetera

Huiying Jiang is a financial advisor with Cetera, holding a Series 66 designation and four years of industry experience. Her work history includes roles at East West Bank, Cathay Bank, and Cetera Investment Services LLC. Outside of advising, she also works as a DoorDash driver. Cetera Investment Advisers LLC is an SEC-registered firm serving individuals, retirement plans, corporate, charitable, and institutional clients. The firm offers a range of portfolio management and financial planning services through a multi-manager platform with access to both affiliated and third-party managers.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Ramya S

Series 66

Studio City, CA

J.P. Morgan Securities

Ramya Sreepathi is a financial advisor at J.P. Morgan Securities with 14 years of industry experience. She holds a Series 66 designation and has previously worked at UBS Financial Services and First Republic Investment Management. J.P. Morgan Securities provides institutional consulting services to corporations, foundations, and defined contribution plan sponsors, offering asset allocation advice, investment manager searches, and customized performance reporting. The firm delivers these services alongside affiliated brokerage and investment management capabilities.

Wealth management Executive Founder/Business Owner
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Xiao Chun Y

Series 66

Pasadena, CA

UBS Financial Services

Xiao Chun Yu is a financial advisor with UBS Financial Services in Pasadena, CA, holding a Series 66 designation and bringing 25 years of industry experience. She has been with UBS Financial Services since 2016. UBS Financial Services Inc. serves individual, corporate, and institutional clients through brokerage and investment advisory services, including fee-based financial planning and portfolio management. The firm combines institutional trading capabilities with wealth management services and utilizes proprietary research and model-based asset allocations to tailor investment plans to client goals and risk tolerances.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Derek J

Series 66

Brea, CA

Morgan Stanley

Derek Johnson is a financial advisor with Morgan Stanley in Brea, CA, holding a Series 66 designation and 20 years of industry experience. His prior roles include positions at J.P. Morgan Securities and JPMorgan Chase Bank NA. Outside of his advisory work, he serves as Treasurer for the Interfaith Food Center, a nonprofit focused on food distribution for homeless and less fortunate families. Morgan Stanley Wealth Management offers a broad range of advisory programs to individuals and institutional clients, providing tailored financial planning supported by firm-approved tools and a structured discovery process. The firm manages approximately $2.74 trillion in client assets and provides services through Financial Advisors and its Estate Planning Strategies Group.

General estate planning guidance
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Michael F

Series 65, Series 66

Los Angeles, CA

Mass Mutual Investors Services

Michael Ford is a financial advisor with Mass Mutual Investors Services in Los Angeles, CA, holding Series 65 and Series 66 credentials and seven years of industry experience. His career includes roles at Integrity Financial Corporation and Family Heritage Life before joining MassMutual Life Insurance Co. and MML Investors Services. Outside of his advisory work, he is involved in selling various insurance products and owns a residential investment property. MML Investors Services, LLC operates as a broker-dealer and SEC-registered investment adviser under MassMutual, providing financial planning and asset management services to individuals, business owners, trusts, estates, charitable organizations, and employers. The firm offers collaborative financial planning using advanced software tools and event-driven planning services, including a recent Divorce Planning offering.

Divorce financial planning General estate planning guidance Multi-generational wealth transfer Cash flow / budgeting Founder/Business Owner Attorney Executive Married/Couples/Partners Divorced
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Kyle R

Series 66

Los Angeles, CA

Mass Mutual Investors Services

Kyle Rayder is a financial advisor with Mass Mutual Investors Services in Los Angeles, CA, holding a Series 66 designation and six years of industry experience. His work history includes roles at MML Investors Services, LLC, Mass Mutual Life Insurance Company, and Lenox Advisors, as well as prior experience at Equitable Advisors, AXA Advisors, and the Rayder Law Firm. Outside of advisory work, he serves as a relationship manager for life and health insurance at Lenox Advisors. Mass Mutual Investors Services is a broker-dealer and SEC-registered investment adviser serving individuals, business owners, trusts, estates, charitable organizations, and employers. The firm provides ongoing financial planning and asset management using firm-approved tools and offers specialized services such as divorce planning and event-driven planning programs.

Divorce financial planning General estate planning guidance Multi-generational wealth transfer Cash flow / budgeting Founder/Business Owner Attorney Executive Married/Couples/Partners Divorced
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Andrew Y

Series 66

Pasadena, CA

Morgan Stanley

Andrew Yoon is a financial advisor with Morgan Stanley in Pasadena, CA, holding a Series 66 credential and 13 years of industry experience. His prior roles include positions at Wells Fargo Clearing, Fidelity Brokerage Services, JP Morgan Chase Bank, and Bank of America. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving individuals and institutional clients with a range of advisory programs, including tailored financial planning and estate planning strategies. The firm manages approximately $2.74 trillion in client assets and employs a structured financial planning process using firm-approved tools and modeling techniques.

General estate planning guidance
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Wei C

Series 66

Pasadena, CA

Morgan Stanley

Wei Chen is a financial advisor with Morgan Stanley in Pasadena, CA, holding a Series 66 designation and 12 years of industry experience. He has been with Morgan Stanley since 2014, including over 11 years at Morgan Stanley Private Bank, National Association. Outside of his advisory role, he owns and manages rental properties in Encinitas, California. Morgan Stanley Wealth Management provides a wide range of advisory and financial planning services to individuals and institutional clients, managing approximately $2.74 trillion in client assets and employing structured planning tools without offering individual security recommendations in standalone plans.

General estate planning guidance
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Anthony S

Series 63, Series 66

Brea, CA

Merrill

Anthony Sanchez is a Financial Advisor at Merrill Lynch Wealth Management. He specializes in legacy planning, personal retirement planning, and portfolio management services, focusing on creating tailored strategies that align with his clients' unique needs and aspirations. He holds a Bachelor's Degree from California State University Fullerton and holds the Chartered Retirement Planning Counselor (CRPC) and Personal Investment Advisor (PIA) designations. Throughout his career, Anthony has guided clients through complex financial landscapes, emphasizing clear communication, transparency, and empowering clients with knowledge to make informed financial decisions. Outside of his professional role, Anthony is actively involved in his community, volunteering as a coach for youth sports including AYSO Soccer, Pony Baseball, and Youth Basketball. He enjoys football, spending time with his family, and traveling.

General retirement planning Retirement income strategy Wealth management
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Michael R

Series 66, Series 63

Los Angeles, CA

Fidelity

Michael Rodriguez is a financial advisor with Fidelity in Los Angeles, CA, holding Series 66 and Series 63 credentials and four years of industry experience. His prior roles include positions at Wells Fargo and Chase Bank. He works with Strategic Advisers LLC, a Fidelity Investments company that provides investment management and advisory services to retail and institutional clients, including registered investment companies. The firm employs a combination of proprietary fundamental research, quantitative analysis, and algorithmic portfolio construction in managing discretionary and non-discretionary portfolios.

Charitable giving & philanthropy Active portfolio management
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