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Catherine D

Series 63, Series 66

San Francisco, CA

Charles Schwab

Catherine Deane Gong is a financial advisor with Charles Schwab in San Francisco, holding Series 63 and Series 66 licenses and eight years of industry experience. Her background includes roles at TD Ameritrade and Charles Schwab Bank, with prior involvement in community and athletic organizations such as the Guadalupe-Nipomo Dunes Center and Cal Poly Athletics. Charles Schwab & Co., Inc. serves a large client base primarily composed of high- and ultra-high-net-worth individuals through its Schwab Wealth Advisory wrap fee program and affiliated managed-account and financial planning services. The firm offers both non-discretionary and discretionary investment options, utilizing multi-asset model portfolios and a centralized operational structure.

Private / alternative investments Real estate investing Multi-state taxation College savings (529s, UTMA, etc.)
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Brianna R

Series 66

San Francisco, CA

Morgan Stanley

Brianna Reyes is a financial advisor at Morgan Stanley in San Francisco, holding a Series 66 designation and with 11 years of industry experience. She has been with Morgan Stanley since 2013. Morgan Stanley Wealth Management serves both individual and institutional clients, offering a range of advisory programs including tailored financial planning through its Financial Advisors and Estate Planning Strategies Group. The firm manages approximately $2.74 trillion in client assets and uses structured planning tools and models to support its planning process.

General estate planning guidance
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Arnold T

Series 63, Series 65

San Francisco, CA

Cetera

Arnold Tang is a financial advisor at Cetera with 33 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at Cetera since 2013, including his current role starting in 2023. Tang also operates UBF Consulting, which refers companies interested in employee benefits, and sells fixed insurance products such as life, health, annuities, and long-term care insurance. Cetera Investment Advisers LLC serves a broad client base including individuals, retirement plans, corporate and charitable clients, and institutional accounts. The firm offers a multi-manager platform with discretionary and non-discretionary portfolio management, financial planning, and access to third-party money managers.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Nicholas T

Series 66

San Francisco, CA

Edward Jones

Nicholas Thompson is a financial advisor at Edward Jones in San Francisco, CA, holding a Series 66 designation with two years of industry experience. Prior to joining Edward Jones, he worked at AB InBev and Premium Retail Services. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients. The firm manages approximately $1.01 trillion in assets under management and provides a range of advisory strategies, including discretionary and non-discretionary wrap fee programs, separately managed accounts, and affiliated mutual funds.

Wealth management Tax-loss harvesting Multi-generational wealth transfer Retired Founder/Business Owner Executive
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Jack E

Series 65

San Francisco, CA

Morgan Stanley

Jack Eckenrode is a financial advisor at Morgan Stanley in San Francisco, holding a Series 65 designation. He has one year of industry experience, including two years at CLG Wealth Management and four years at the University of California, Los Angeles. Morgan Stanley Wealth Management provides a broad range of advisory programs to individuals and institutional clients, offering tailored financial planning supported by firm-approved tools and models. The firm manages approximately $2.74 trillion in client assets and provides services both directly and through corporate financial planning agreements.

General estate planning guidance
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Naing L

CFP®, Series 66

San Francisco, CA

RBC Capital Markets

Naing Lin is a CFP® and holds a Series 66 license, with seven years of experience in the financial services industry. He has worked at RBC Capital Markets since 2023 and previously held roles at First Republic Investment Management, Merrill, and Bank of America. His background also includes time at the University of California, Berkeley. RBC Wealth Management, a division of RBC Capital Markets, LLC, serves a diverse client base including individuals, institutions, pension plans, corporations, and charitable organizations. The firm offers a range of wrap fee advisory programs with both discretionary and non-discretionary portfolio management, combining in-house and third-party investment managers to tailor strategies to clients’ risk profiles.

Tax-loss harvesting ESG / Sustainable investing Private / alternative investments Concentrated stock management Wealth management Executive Founder/Business Owner Retired Financial Professional Approaching retirement HENRY (High Earners, Not Rich Yet)
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Benjamin P

Series 63, Series 65

San Francisco, CA

Wells Fargo Clearing

Benjamin Pryden is a financial advisor with Wells Fargo Clearing in San Francisco, CA, holding Series 63 and Series 65 credentials and 15 years of industry experience. He has been with Wells Fargo since 2008, including 10 years at Wells Fargo Clearing. Outside of his advisory role, he serves as a resident manager for Ham Delles Company Inc. and is a member of the audit committee for Petaluma Ecumenical Properties Housing. Wells Fargo Advisors is a national securities firm serving individual, corporate, and institutional clients with investment advisory services, financial planning, and retirement plan consulting. The firm manages approximately $671 billion in assets, employing a research-driven approach that incorporates diversification principles and modern portfolio theory.

Retired Founder/Business Owner
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Victoria H

Series 63, Series 66

San Francisco, CA

UBS Financial Services

Victoria Hargrove is a financial advisor at UBS Financial Services with 38 years of industry experience. She has held roles at Morgan Stanley and Citigroup Global Markets before joining UBS in 2015. Hargrove holds Series 63 and Series 66 licenses. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and investment advisory offerings, combining institutional trading capabilities with wealth management services. The firm employs proprietary research and model-based asset allocations to tailor plans to clients’ goals and risk tolerances.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Pallavi I

Series 66

San Francisco, CA

Morgan Stanley

Pallavi Iyer is a Series 66 credentialed financial advisor at Morgan Stanley with 13 years of industry experience. She has worked at Morgan Stanley since 2017 and previously spent three years with UBS Financial Services. Morgan Stanley Wealth Management is a large, SEC-registered investment adviser and broker-dealer that serves both individual and institutional clients. The firm offers a range of advisory programs and financial planning services supported by proprietary tools and research, managing approximately $2.74 trillion in client assets.

General estate planning guidance
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Patrick W

Series 66

San Francisco, CA

Morgan Stanley

Patrick Welsh is a financial advisor at Morgan Stanley in San Francisco, holding a Series 66 designation. He joined Morgan Stanley in 2025 and previously held various roles connected to California Polytechnic State University and other organizations. Outside of his advisory work, he was involved with Running Revolution from 2019 to 2022. Morgan Stanley Wealth Management serves both individual and institutional clients, offering a range of advisory programs including customized financial planning. The firm manages approximately $2.74 trillion in client assets and uses structured discovery processes and firm-approved tools to develop financial plans.

General estate planning guidance
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Emily A

Series 63, Series 66

San Francisco, CA

Morgan Stanley

Emily Andrew is a financial advisor at Morgan Stanley with 19 years of industry experience. She holds Series 63 and Series 66 licenses and has been with Morgan Stanley since 2009. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving both individual and institutional clients. The firm offers a range of advisory programs and financial planning services, managing approximately $2.74 trillion in client assets.

General estate planning guidance
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Melinda L

Series 63, Series 66

San Francisco, CA

Charles Schwab

Melinda Louie is a financial advisor at Charles Schwab with 30 years of industry experience. She holds Series 63 and Series 66 licenses and has worked at multiple Schwab entities since 1998, including Charles Schwab Trust Bank, Charles Schwab Premiere Bank, and Charles Schwab Bank. Charles Schwab & Co., Inc. serves primarily high- and ultra-high-net-worth individuals through its Schwab Wealth Advisory wrap fee program and affiliated managed-account and financial planning services. The firm offers a combination of non-discretionary and discretionary investment guidance supported by centralized custody and operational infrastructure.

Private / alternative investments Real estate investing Multi-state taxation College savings (529s, UTMA, etc.)
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Arthur C

Series 63, Series 66

San Francisco, CA

Merrill

Arthur Chow is a financial advisor with Merrill in San Francisco, CA, holding Series 63 and Series 66 licenses and seven years of industry experience. His prior roles include positions at J.P. Morgan Securities LLC, Cambridge Investment Research Advisors, Northern Trust, Morgan Stanley, and The Vanguard Group. Merrill, along with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program. The firm offers model-based and discretionary investment strategies for individuals, high-net-worth clients, pension and profit-sharing plans, corporations, and charitable organizations.

Tax-loss harvesting Active portfolio management Wealth management
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Adam W

Series 63, Series 66

Mill Valley, CA

Robert Baird & Co.

Adam White is a financial advisor at Robert W. Baird & Co. with 13 years of industry experience. He holds Series 63 and Series 66 licenses and has worked at Baird since 2017, following prior roles at Eaton Vance Management and Eaton Vance Distributors, Inc. He is part of The DDK Group, a team within Robert W. Baird & Co.’s Private Wealth Management practice that serves individuals, families, pensions, profit-sharing plans, corporations, charitable organizations, and institutional clients. The group offers a range of consulting and portfolio services tailored to client goals and risk tolerances, utilizing both in-house and third-party managers across traditional and non-traditional investment strategies.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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Tri N

Series 63, Series 66

San Francisco, CA

Morgan Stanley

Tri Nguyen is a financial advisor at Morgan Stanley in San Francisco, CA, with 27 years of industry experience. He holds Series 63 and Series 66 licenses and has worked at several firms, including GWFS Equities and LPL Financial. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer providing advisory programs to individuals and institutional clients. The firm offers tailored financial planning supported by a structured process and utilizes tools such as Monte Carlo simulations but generally does not provide individual security recommendations as part of standalone planning services.

General estate planning guidance
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Robert E

CFP®, Series 63, Series 65

Richmond, CA

Raymond James Financial

Robert Emmer is a CFP® with 48 years of industry experience, currently affiliated with Raymond James Financial Services Advisors, Inc. He has worked with several firms, including Associated Planners Investment Advisory Inc., Linsco Private Ledger (LPL), and Geneos Wealth Management Inc. Emmer also provided financial advisory services as an independent contractor for Silversage Advisors. Raymond James Financial Services Advisors, Inc. offers financial planning, investment consulting, and advisory services to a diverse client base, including individuals, high-net-worth clients, corporations, and institutional clients. The firm employs tailored, non-discretionary planning and analytical tools to help clients achieve their financial goals and supports municipal and public finance work through a unique municipal advisor affiliation.

Wealth management Tax strategies for small businesses Business succession planning General estate planning guidance Founder/Business Owner Executive
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Christopher M

Series 63, Series 65

San Francisco, CA

Merrill

Christopher Maher is a Private Wealth Advisor with Merrill Private Wealth Management. He works with a select group of clients, providing detailed financial advice and guidance to help them make informed decisions. His approach emphasizes clarity, transparency, and service, fostering long-term, discreet relationships with clients and their families. Since beginning his career in financial services in 1996, Christopher has developed expertise in areas including investment management, pre- and post-liquidity event planning, concentrated and restricted stock management, business structuring, customized credit, trust and estate planning, and philanthropic strategies. He serves clients such as business owners, entrepreneurs, senior executives, and others with complex wealth management needs. Christopher holds a bachelor's degree from DePauw University and the Personal Investment Advisor (PIA) designation. He has been involved in various community organizations, including serving as an ambassador and holding leadership positions with local educational and sports associations. Christopher and his family reside in the East Bay area of San Francisco.

Private / alternative investments Liquidity event planning Concentrated stock management Wealth management Charitable giving & philanthropy Founder/Business Owner Executive
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Luis M

Series 63, Series 65

San Francisco, CA

Wells Fargo Clearing

Luis Mercado Jr. is a financial advisor with Wells Fargo Clearing, holding Series 63 and Series 65 credentials and 16 years of industry experience. He has worked at Wells Fargo in various capacities since 2014 and has also held roles at Fidelity Investments and U.S. Bancorp Investments. Wells Fargo Advisors is a national securities firm serving individual, corporate, and institutional clients with investment advisory services, financial planning, retirement consulting, and brokerage solutions. The firm manages approximately $671 billion in assets and employs over 14,000 financial advisors.

Retired Founder/Business Owner
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Maddie L

Series 63, Series 66

San Francisco, CA

Wells Fargo Clearing

Maddie Lau is a financial advisor at Wells Fargo Clearing with nine years of industry experience. She holds Series 63 and Series 66 licenses and has been with Wells Fargo Clearing Services LLC since 2017, following a year at Wells Fargo Bank NA. Wells Fargo Advisors is a national securities firm serving individual, corporate, and institutional clients, including pension and charitable organizations. The firm offers investment advisory services, financial planning, retirement plan consulting, and both brokerage and advisory solutions, managing approximately $671 billion in assets.

Retired Founder/Business Owner
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Justin A

Series 63, Series 65

San Rafael, CA

Raymond James & Associates

Justin Adams is a financial advisor with Raymond James & Associates in San Rafael, CA, holding Series 63 and Series 65 licenses and 26 years of industry experience. He has been with Raymond James & Associates since 2014. Raymond James & Associates is a large, dually registered broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets. The firm serves a diverse client base, including individuals, institutional and pension plans, charitable organizations, and municipal entities, offering financial planning, non-discretionary investment consulting, and institutional fiduciary services.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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