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Gary B

Series 63, Series 66

Lakeside, CA

LPL Financial

Gary Bjornson is a financial advisor with LPL Financial, holding Series 63 and Series 66 designations and bringing 48 years of industry experience. He has been with LPL Financial since 2004. LPL Financial is a national broker-dealer and SEC-registered investment adviser that provides advisory and brokerage services to individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of financial planning and asset management solutions, including model portfolios and third-party management, supported by advanced technology tools.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Octavio T

Series 66

San Diego, CA

Morgan Stanley

Octavio Tudela is a financial advisor with Morgan Stanley Wealth Management in San Diego, CA, holding a Series 66 designation and five years of industry experience. His prior roles include positions at Merit Financial Group, LPL Financial, Avantax Advisory Services, and Reason Financial. Morgan Stanley Wealth Management provides a wide range of advisory programs to individuals and institutions, offering tailored financial planning supported by firm-approved tools and investment analysis, with approximately $2.74 trillion in client assets under management.

General estate planning guidance
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Michelle A

Series 66

San Diego, CA

LPL Financial

Michelle Anderson is a financial advisor with LPL Financial in San Diego, CA. She holds a Series 66 designation and has six years of industry experience, including 11 years with LPL Financial. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of advisory and brokerage services, including financial planning, model portfolios, third-party asset management, and institutional platforms.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Jorge O

Series 63, Series 66

Imperial Beach, CA

J.P. Morgan Securities

Jorge Orozco is a financial advisor at J.P. Morgan Securities with 12 years of industry experience. He holds Series 63 and Series 66 licenses and has been with J.P. Morgan Securities since 2014. Outside of his advisory role, he serves on the Finance Council at Christ the King Catholic Church, a nonprofit organization focused on Catholic spirituality and cultural diversity. J.P. Morgan Securities provides investment consulting and advisory services primarily to institutional clients and retirement plan sponsors. The firm combines quantitative asset-allocation modeling with centralized manager due diligence and applies an ESG eligibility framework when recommending investment strategies.

Wealth management Executive Founder/Business Owner
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Max Z

Series 66

La Jolla, CA

Ameriprise

Max Zimet is a financial advisor at Ameriprise with four years of industry experience. He holds a Series 66 designation and previously worked at JP Morgan Chase and Palomar College. Outside of Ameriprise, he is employed by SD Socal Group LLC, where he manages an advisory business. Ameriprise provides retirement-income planning services primarily for individuals with significant investable assets, combining research and modeling with tax-efficient strategies. The firm offers a broad range of advisory, brokerage, and insurance solutions through affiliated companies.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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Jason M

Series 63, Series 65

San Diego, CA

LPL Financial

Jason Mochi is a financial advisor at LPL Financial with 33 years of industry experience. He holds Series 63 and Series 65 designations and has previously worked at Morgan Stanley and Raymond James Financial. His career includes extensive roles at Morgan Stanley Private Bank and Morgan Stanley. LPL Financial is a national broker-dealer and SEC-registered investment adviser that offers advisory and brokerage services to individuals, retirement plan participants, banks, trust companies, and institutions. The firm provides a range of financial planning, asset management, and institutional platforms, utilizing both proprietary and third-party strategies supported by advanced operational tools.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Mark M

Series 63, Series 65

Chula Vista, CA

J.P. Morgan Securities

Mark Marcelo is a financial advisor with J.P. Morgan Securities in Chula Vista, CA, holding Series 63 and 65 licenses and five years of industry experience. His prior roles include positions at Northwestern Mutual Wealth Management Company and Northwestern Mutual Investment Services. J.P. Morgan Securities provides investment consulting and advisory services primarily to institutional clients and retirement plan sponsors, offering asset-allocation advice, investment manager searches, and customized performance reporting through its Institutional Consulting Services program. The firm combines quantitative asset-allocation modeling with centralized due diligence and applies an ESG eligibility framework when recommending strategies.

Wealth management Executive Founder/Business Owner
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Michael K

Series 63, Series 65

San Diego, CA

LPL Financial

Michael Kelly is a financial advisor with LPL Financial in San Diego, CA, holding Series 63 and Series 65 credentials and over 30 years of industry experience. He previously worked at SCF Investment Advisors, INC. and SCF Securities, INC. for eight years and has operated Kelly Financial since 1995. Outside of his advisory work, he owns a pet care business called Pampered Pooch. LPL Financial is a national broker-dealer and SEC-registered investment adviser that serves individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of advisory and brokerage services, including financial planning, third-party asset management access, and institutional platforms, combining scale with a broad suite of financial and credit products.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Anthony G

Series 63, Series 65

San Diego, CA

Merrill

Anthony Gee is a Senior Financial Advisor with Merrill Lynch Wealth Management. In this role, he supports clients in addressing a range of financial objectives, including retirement planning, funding education expenses, and developing customized strategies to meet long-term family goals. Anthony holds professional designations as a Chartered Retirement Planning Counselor (CRPC) and Personal Investment Advisor (PIA). He earned a Bachelor's Degree from San Diego State University. His approach emphasizes aligning financial planning with each client's unique priorities, aiming to simplify the investment process and enhance transparency throughout the wealth management journey.

General retirement planning Medicare planning College savings (529s, UTMA, etc.) Wealth management
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Cristian A

Series 63, Series 66

San Diego, CA

LPL Financial

Cristian Ardelean is a financial advisor with LPL Financial in San Diego, CA, holding Series 63 and Series 66 licenses and bringing 18 years of industry experience. He previously worked at T3 Trading Group, LLC and Hold Bros. Capital, LLC before joining LPL Financial in 2018. LPL Financial is a national broker-dealer and SEC-registered investment adviser that offers advisory and brokerage services to individuals, retirement plan participants, banks, trust companies, and other institutions. The firm provides a range of financial planning and investment management options, including access to model portfolios, third-party asset managers, and institutional platforms.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Derek H

Series 63, Series 65

San Diego, CA

LPL Financial

Derek Hofeling is a financial advisor with LPL Financial in San Diego, CA, holding Series 63 and Series 65 licenses and nine years of industry experience. He joined LPL Financial in 2017 after working at TD Ameritrade for one year. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of financial planning and investment management services through a large network of advisors, employing various model portfolios and customized strategies supported by technology tools.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Anthony B

Series 66

La Jolla, CA

Raymond James Financial

Anthony Bayona is a financial advisor at Raymond James Financial with 17 years of industry experience. He previously worked at Edward Jones for 11 years before joining Raymond James in 2025. Bayona is also an author engaged in publishing activities outside of his advisory work. Raymond James Financial Services Advisors, Inc. provides financial planning, investment consulting, and advisory services to individual and high-net-worth clients, corporations, pension and profit-sharing plans, charitable organizations, and institutional clients. The firm offers tailored, non-discretionary planning and investment consulting, utilizing analytical tools to illustrate potential outcomes.

Wealth management Tax strategies for small businesses Business succession planning General estate planning guidance Founder/Business Owner Executive
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Bradley M

Series 63, Series 66

La Jolla, CA

UBS Financial Services

Bradley Maienschein is a financial advisor with UBS Financial Services in La Jolla, CA, holding Series 63 and Series 66 licenses and 13 years of industry experience. His prior roles include positions at Morgan Stanley Smith Barney, Gelber Group, and working as a self-employed trader. He has been with UBS Financial Services since 2019. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and advisory offerings, including fee-based financial planning and portfolio management. The firm combines institutional trading capabilities with wealth management services, leveraging proprietary research and model-based asset allocations to tailor investment solutions.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Brooke D

Series 66

San Diego, CA

LPL Financial

Brooke Duchaney is a Series 66-licensed financial advisor with 11 years of industry experience. She has worked at LPL Financial since 2018 and was previously with Ameriprise Financial Services, Inc. from 2014 to 2018. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of advisory and brokerage services, including financial planning and access to third-party asset management, with a platform supported by technology and a large network of over 22,800 advisors.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Carlos C

Series 63, Series 65

El Cajon, CA

LPL Financial

Carlos Carrillo is a financial advisor at LPL Financial with 34 years of industry experience. He holds Series 63 and Series 65 credentials. His prior roles include positions at CUNA Mutual Group, Questar Capital Corporation, Cetera Investment Services, and Independent Financial Group. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plans, banks, trust companies, and other institutions. The firm offers a range of advisory services, including financial planning, model portfolios, third-party asset management, and institutional platforms, with investment management conducted through both discretionary and non-discretionary strategies.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Christopher K

CFP®, Series 63, Series 65

La Jolla, CA

Wells Fargo Clearing

Christopher Kozo is a CFP® with 27 years of industry experience, currently serving at Wells Fargo Clearing since 2016. He previously worked at Wells Fargo Advisors LLC from 2009 to 2016. Wells Fargo Clearing provides retirement plan consulting services to qualified ERISA and non-qualified deferred compensation plans, offering both discretionary and non-discretionary investment advice. The firm’s IPS-driven approach includes a broad range of investment options, including insurance-related vehicles and bank deposit sweep programs, tailored to plan objectives and risk tolerances.

Retired Founder/Business Owner
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Jeffrey L

Series 66

San Diego, CA

LPL Financial

Jeffrey Litel is a financial advisor with LPL Financial in San Diego, CA, holding a Series 66 designation and eight years of industry experience. He previously worked at Edward Jones for eight years and spent 19 years with the Yucaipa-Calimesa Joint Unified School District. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and institutions. The firm offers a range of advisory and brokerage services, including financial planning, model portfolios, third-party asset management, and institutional platforms, supported by a network of more than 22,800 advisors and oversight of over $819 billion in discretionary assets.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Stefano R

Series 66

La Jolla, CA

Morgan Stanley

Stefano Rakigjija is a financial advisor with Morgan Stanley in La Jolla, CA, holding a Series 66 designation and eight years of industry experience. He has been with Morgan Stanley and Morgan Stanley Private Bank since 2018. Outside of finance, he assists in design work for a small high-end garment manufacturing company founded by his brother. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving individuals and institutional clients with a wide array of advisory programs, including tailored financial planning and estate strategies. The firm manages approximately $2.74 trillion in client assets and employs firm-approved planning tools and modeling techniques as part of its structured financial planning process.

General estate planning guidance
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Daniel C

Series 66

San Diego, CA

Merrill

Daniel Cohn is a Financial Advisor and Senior Portfolio Advisor with Merrill Lynch Wealth Management, operating out of the Del Mar San Diego office. He collaborates with clients to create financial plans and investment strategies tailored to their personal goals, providing ongoing advice as their needs change. His expertise includes areas such as college education planning, equity compensation services, family wealth management strategies, legacy planning, liquidity management, personal retirement planning, philanthropic planning, small business strategies, sports and entertainment, and tax minimization. Daniel holds a Bachelor of Science degree in Mathematical & Computational Science from Stanford University and maintains professional designations including Chartered Retirement Planning Counselor (CRPC) and Personal Investment Advisor (PIA). Prior to joining Merrill Lynch, he accumulated experience on Wall Street in New York working with a large wealth management team, commodities and rates trading desks, and contributing to a large-cap value institutional mutual fund and equity research team covering several sectors. Outside of his professional responsibilities, Daniel enjoys fishing, golfing, pickleball, running, soccer, and tennis.

General retirement planning Wealth management Equity Recipients (RS/RSU, SOP, ESPP) Business ownership considerations Charitable giving & philanthropy Financial Professional
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Alan P

Series 63, Series 65

La Jolla, CA

Morgan Stanley

Alan Peller is a financial advisor with Morgan Stanley Wealth Management in La Jolla, CA, holding Series 63 and Series 65 licenses and bringing 32 years of industry experience. His prior work includes roles at Wells Fargo Advisors and Wells Fargo Clearing. Outside of his advisory work, he is involved in rental property management alongside his spouse. Morgan Stanley Wealth Management serves individual and institutional clients with a range of advisory programs, emphasizing structured financial planning supported by firm-approved tools and research from its Global Investment Committee. The firm manages approximately $2.74 trillion in client assets and offers comprehensive planning services both directly and through corporate financial planning agreements.

General estate planning guidance
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