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Chun Pong L

Series 63, Series 65

Pasadena, CA

Cetera

Chun Pong Lau is a financial advisor at Cetera with 13 years of industry experience. He holds Series 63 and Series 65 licenses and has worked previously at HSBC Securities (USA) Inc. and CTBC. Outside of advisory work, he is co-owner of Ares Palace LLC, a company focused on wholesale real estate acquisitions and residential property sales and remodeling. Cetera Investment Advisers LLC serves a broad client base including individuals, retirement plans, corporate, charitable, and institutional accounts. The firm offers a range of portfolio management and financial planning services through a large nationwide network of independent advisors, utilizing a multi-manager platform with various program options and model portfolio implementations.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Ted H

Series 66

Pasadena, CA

Morgan Stanley

Ted He is a financial advisor with Morgan Stanley in Pasadena, CA, holding a Series 66 license and possessing 22 years of industry experience. He has worked at Morgan Stanley since 2009, including a role with Morgan Stanley Private Bank, National Association since 2015. Outside of his advisory work, he manages property rentals in the Los Angeles area. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving both individual and institutional clients. The firm offers a variety of advisory programs, including tailored financial planning that utilizes structured discovery conversations and firm-approved planning tools.

General estate planning guidance
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Maximillian P

Series 66

Pasadena, CA

Cetera

Maximillian Prato is a financial advisor at Cetera with two years of industry experience and holds a Series 66 designation. Prior to his advisory role, he has held positions including bartender at South Hill Country Club. Cetera Investment Advisers LLC serves a diverse client base including individuals, retirement plans, corporate and charitable clients, and institutional accounts, offering a range of portfolio management and financial planning services through a multi-manager platform.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Michael Z

Series 63, Series 66

Los Angeles, CA

Merrill

Michael Zenowitz is a financial advisor with Merrill in Los Angeles, CA, holding Series 63 and Series 66 licenses and possessing 17 years of industry experience. He has worked at Merrill since 2009 and at Bank of America, N.A. since 2011. Outside of his advisory role, he is a general partner and managing member of FAT CAT GOL LLC, an entity associated with ownership of a catamaran sailboat. Merrill, together with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program, offering model-based and discretionary investment strategies for individuals, high-net-worth clients, pension plans, corporations, and charitable organizations.

Tax-loss harvesting Active portfolio management Wealth management
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Yunfen Y

Series 63, Series 66

Pasadena, CA

Merrill

Yunfen Yi is a Senior Financial Advisor at Merrill Lynch Wealth Management, specializing in wealth and investment management for high net worth clients. With nine years of experience in the financial industry, she has worked with firms such as US Bancorp, JP Morgan, and PNC Bank, collaborating with teams to provide investment solutions tailored to clients' goals and needs. Yunfen's expertise includes managing new wealth, personal retirement planning, portfolio management services, and strategies for individual and corporate investments. Yunfen holds a Personal Investment Advisor (PIA) designation and earned her Bachelor's degree as well as a Master of Business Administration from Ramon Magsaysay Technological University, and an additional MBA from Mercer University. She is proficient in Chinese, Yue (Cantonese), and English. Yunfen values building trust and simplicity in her client relationships, focusing on open communication and understanding clients' life priorities to develop personalized financial plans. Outside of her professional work, Yunfen enjoys playing badminton, basketball, dancing, golfing, music, reading, running, singing, traveling, and practicing yoga. She is actively involved with the Chinese University Alumni Association Alliance of Southern California and the North America Chinese University Alumni Alliance.

Wealth management Retirement income strategy Income planning Founder/Business Owner Executive Women Professionals
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Steven L

Series 63, Series 65

Los Angeles, CA

Raymond James Financial

Steven Lee is a financial advisor with Raymond James Financial Services Advisors, Inc. in Los Angeles, CA, holding Series 63 and Series 65 credentials and 27 years of industry experience. He has been with Raymond James since 2014. Outside of his advisor role, he owns and operates several businesses including Steven Lee Wealth Management and steve lee, inc, where he serves as president. Raymond James Financial Services Advisors, Inc. provides financial planning, investment consulting, and advisory services to a wide range of clients, including individuals, high-net-worth clients, institutions, and charitable organizations. The firm offers tailored, non-discretionary planning and employs analytical tools to support client goals, while maintaining specialized programs such as municipal advisory services and SIMPLE IRA Employer Advisory & Consulting Services.

Wealth management Tax strategies for small businesses Business succession planning General estate planning guidance Founder/Business Owner Executive
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Brian Z

Series 65, Series 63

Pasadena, CA

Cetera

Brian Zhu is a financial advisor at Cetera with three years of industry experience. He holds Series 65 and Series 63 licenses and has worked at Cetera Investment Services LLC since 2023. His prior work experience includes roles at East West Bank, Bank of the West, China Southern Airline, and UCLA. Cetera Investment Advisers LLC is an SEC-registered firm serving individuals, retirement plans, corporate and charitable clients, and institutional accounts. The firm offers a range of portfolio management and financial planning services through a nationwide network of independent advisors, utilizing multiple program structures and a variety of investment strategies.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Howard W

Series 63, Series 66

Whittier, CA

LPL Financial

Howard Wess Jr. is a financial advisor with LPL Financial, holding Series 63 and Series 66 licenses and bringing 30 years of industry experience. Before joining LPL Financial in 2025, he was affiliated with FAFCU Service Organization and CUSO Financial Services, L.P. for over two decades. Wess is also involved with F&A Investment Services, a business related to his LPL activities. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of financial planning and investment management services through a large network of advisors using both proprietary and third-party strategies.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Daniel L

CFP®, Series 66

Los Angeles, CA

Mass Mutual Investors Services

Daniel Long is a financial advisor with Mass Mutual Investors Services in Los Angeles, CA. He holds CFP® and Series 66 designations and has 39 years of industry experience. His prior work includes 22 years at Metlife Securities Inc. and more than a decade at MassMutual Life Insurance Company. He is also an independent insurance agent specializing in life, accident, and health insurance. Mass Mutual Investors Services, LLC is a broker-dealer and SEC-registered investment adviser that serves individuals, business owners, trusts, estates, charitable organizations, and employers. The firm provides ongoing financial planning, asset management, and educational seminars, focusing on collaborative and goal-based planning without investment discretion.

Divorce financial planning General estate planning guidance Multi-generational wealth transfer Cash flow / budgeting Founder/Business Owner Attorney Executive Married/Couples/Partners Divorced
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Jackson B

Series 66

West Hollywood, CA

Fidelity

Jackson Bliss is a financial advisor at Fidelity with Series 66 credentials and less than one year of industry experience. He has held roles at several firms including Ameriprise Financial Services and WestPac Wealth Partners. Outside of finance, he is a professional author and musician who occasionally participates in book reading tours. Fidelity’s Strategic Advisers LLC provides investment management and advisory services to retail and institutional clients, utilizing a process that combines fundamental research, quantitative analysis, and algorithmic portfolio construction across multi-manager and fund-of-fund strategies.

Charitable giving & philanthropy Active portfolio management
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Lorenzo D

Series 66

Pasadena, CA

Merrill

Lorenzo Detoma is a Wealth Management Advisor with Merrill Lynch Wealth Management. He has been with the firm since 2005 and holds the title of Senior Vice President. Lorenzo's work focuses on building long-term relationships with individuals, multigenerational families, and business owners. He has over 13 years of experience in the financial services industry, providing guidance in areas such as college education planning, corporate executive services, executive compensation, family wealth management, retirement income, and portfolio management services. Lorenzo utilizes Merrill Lynch's resources and collaborates with internal specialists as well as clients' attorneys and accountants to address tax, trust, estate, and wealth transfer matters. Lorenzo holds a Bachelor's Degree from San Diego State University and is designated as a Personal Investment Advisor (PIA). Outside of his professional responsibilities, he spends time cooking, traveling, and being with his family.

Wealth management Retirement income strategy Family Business Business ownership considerations General estate planning guidance Founder/Business Owner Executive
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Trudy H

CFP®, Series 63

Pasadena, CA

LPL Financial

Trudy Haussmann is a CFP® professional with 39 years of industry experience, currently affiliated with LPL Financial. Her prior career includes roles at SECURITIES AMERICA, Inc., Haussmann Financial, Inc., and OSAIC. Outside of her advisory work, she has been involved with Double H Properties for over two decades. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plans, banks, trust companies, and institutions. The firm offers a range of advisory and brokerage services, including financial planning and access to third-party asset management, supported by technology tools and a platform overseeing over $819 billion in discretionary assets.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Dujuan Z

Series 66

San Gabriel, CA

Merrill

Dujuan Zhou is a financial advisor at Merrill with four years of industry experience. He holds a Series 66 designation and has been affiliated with both Bank of America, N.A. and Merrill since 2016. Outside of advisory work, he is a co-owner of multiple family rental properties in Las Vegas, Nevada. Merrill, together with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program. The firm offers model-based and discretionary investment strategies designed for individuals, high-net-worth clients, pension and profit-sharing plans, corporations, and charitable organizations.

Tax-loss harvesting Active portfolio management Wealth management
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Eric D

Series 63, Series 65

Beverly Hills, CA

Raymond James & Associates

Eric Degoldsmith Rothschild is a financial advisor with Raymond James & Associates in Beverly Hills, CA, holding Series 63 and Series 65 licenses and with 31 years of industry experience. His prior firms include UBS Financial Services, UBS International Inc., Wells Fargo Clearing, and Prudential Equity Group. Rothschild is a limited partner and passive investor in an investment company called Blackbird LP. Raymond James & Associates is a large broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets. The firm serves individuals, institutional clients, pension and profit-sharing plans, and municipal entities, offering financial planning and advisory services that are generally non-discretionary, supported by firm research and a range of portfolio management styles.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Alex C

Series 63, Series 65

Pasadena, CA

LPL Financial

Alex Choi is a financial advisor with LPL Financial, holding Series 63 and Series 65 licenses and 12 years of industry experience. He previously worked at CUSO Financial Services for 10 years and at Genesis Wealth Partners for 2 years. Outside of advisory work, he is the business owner of BBTails LLC, a trading-related venture based in Los Angeles. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and institutions. The firm offers a range of services including financial planning, model portfolio programs, third-party asset management, and institutional platforms, with advice delivered primarily through its network of investment adviser representatives.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Leon C

CFP®, Series 63, Series 66

Temple City, CA

Fidelity

Leon Chen is a Financial Consultant currently working at Fidelity Investments. He has built a career in the financial industry spanning over a decade, with previous roles including Financial Solutions Advisor at Merrill from 2019 to 2025 and Private Client Banker at JP Morgan Chase from 2011 to 2019. Leon focuses on providing personalized financial planning and guidance tailored to each client's goals and priorities. He holds a California Insurance License, which supports his ability to offer comprehensive financial solutions. Outside of his professional work, Leon enjoys camping, hiking, traveling, and spending time with family and friends through various social activities.

General retirement planning Wealth management Cash flow / budgeting
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Lesley H

Beverly Hills, CA

Raymond James & Associates

Lesley Holmes is a financial advisor with Raymond James & Associates, holding nine years of industry experience. She has been with Raymond James & Associates since 2016 and also has a legal background with Natan Rose Fulbright starting in 2011. Raymond James & Associates is a large, dually registered broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets. The firm serves a wide range of clients, including high-net-worth individuals, institutions, and municipal entities, offering financial planning, non-discretionary investment consulting, and institutional fiduciary solutions.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Ryan M

Series 65, Series 63

Covina, CA

OSAIC

Ryan Mouton is a financial advisor at Osaic with Series 65 and Series 63 credentials and four years of industry experience. Prior to joining Osaic in 2024, he worked at Woodbury Financial Services. Outside of his advisory work, he is co-owner of an e-commerce business specializing in seasoning retail. Osaic Wealth serves a diverse client base including individual investors, retirement plan sponsors, charities, and corporate clients, offering brokerage and advisory services through a multi-advisor platform. The firm emphasizes model-based asset allocation and portfolio optimization, supporting various investment strategies and third-party manager programs.

Annuities Private / alternative investments
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Kevin J

Series 63, Series 65

Los Angeles, CA

Equitable Advisors

Kevin Jung is a financial advisor with Equitable Advisors in Los Angeles, CA, holding Series 63 and Series 65 licenses and bringing 31 years of industry experience. He has been with Equitable Advisors since 1999, previously associated with AXA Advisors, LLC. Outside of his advisory role, he has involvement in a fixed business. Equitable Advisors serves a broad client base including individuals, pension plans, corporations, and charitable organizations, providing financial planning, retirement consulting, and asset management programs. The firm uses a variety of third-party advisory models and emphasizes fiduciary services through credentialed representatives.

Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Concentrated stock management Equity Recipients (RS/RSU, SOP, ESPP) Long-term care insurance Founder/Business Owner Retired Executive Approaching retirement Sandwich Generation
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Jeremy H

Series 66

Los Angeles, CA

Merrill

Jeremy Haneline is a Senior Financial Advisor at Merrill Lynch Wealth Management with over 25 years of experience in the financial services industry. Since joining Merrill Lynch in 1998, he has focused on developing personalized strategies and advice for individuals, families, and businesses, taking into account their short- and long-term financial objectives. His client expertise includes areas such as college education planning, retirement income, portfolio management, and services tailored for endowments, foundations, and defined benefit and contribution plans. He holds a Bachelor of Arts degree in International Economics from the University of California at Los Angeles. Jeremy has earned multiple professional designations, including Chartered Retirement Planning Counselor (CRPC), Certified Plan Fiduciary Advisor (CPFA), Personal Investment Advisor (PIA), and Retirement Accredited Financial Advisor (RAFA). Committed to client financial well-being, he emphasizes a one-on-one approach to develop personalized financial strategies aligned with each client’s goals. Outside of work, Jeremy is engaged in community volunteer activities consistent with Merrill Lynch’s tradition. He enjoys spending time with his family and pursues interests such as baseball, basketball, biking, boxing, fishing, football, and traveling.

General retirement planning Retirement income strategy College savings (529s, UTMA, etc.) Wealth management Liquidity event planning
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