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Skyler S

Series 66, AIF®, Series 7

Cardiff, CA

Aloha Wealth Partners

Aloha! I'm Skyler Stokes, CEPA®, AIF®, and founder of Aloha Wealth Partners, based right here on the coast in Cardiff, CA. With over a decade in the industry, I built my practice around a simple idea: financial advice should feel like a conversation with someone who actually has your back, not a sales pitch. I work closely with real estate professionals, high income business owners, and accredited investors, helping them think through 1031 exchanges, Delaware Statutory Trust (DST) investments, pre-IPO access, and private credit opportunities. Much of my work is planning and consulting focused, built around your goals rather than a product. Outside the office, you'll find me experimenting with wood-fired pizza, chasing down a good Calabrian wine, or just enjoying the surf, which makes this part of San Diego home. If you're looking for a partner who brings clarity, honesty, and a little bit of aloha to your financial life, I'd love to talk story.

Real estate investing General tax planning Private / alternative investments General estate planning guidance Liquidity event planning Real Estate Professional Baby Boomers (Born 1946-1964) Established Professionals Retired
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Kevin M

Series 63, Series 65, Series 7

Carlsbad, CA

Stirlingshire Investments

Kevin Meyer is a financial advisor at Stirlingshire Investments with 15 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at firms including Equitable Advisors, Morgan Stanley, and Ameriprise Financial Services. Outside of his advisory role, he occasionally sells annuities as a sole proprietor. Stirlingshire Investments provides discretionary portfolio management to individuals, trusts, and other entities, serving both non‑high-net-worth and high-net-worth clients. The firm employs a range of investment strategies combining quantitative, fundamental, technical, and modern portfolio theory, offering access to diverse investment types and model strategies through its Advyzon marketplace.

Options & derivatives strategies Active portfolio management Private / alternative investments Annuities
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Frederick P

Series 65

Poway, CA

Pearson, Frederick, Norman Jr.

Frederick Pearson is a Series 65-licensed financial advisor with 15 years of industry experience. He operates as a self-employed advisor through his independent firm, Pearson, Frederick, Norman Jr., based in Poway, CA. His firm provides discretionary portfolio management primarily for individual investors, focusing on IRA accounts. The investment strategy centers on income through dividend-paying stocks and ETFs, with a smaller allocation to growth equities managed under a strict money-management framework.

Income planning Active portfolio management
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Gerardo G

CFP®

Vista, CA

Confianza Wealth Management

Hi, I'm Gerardo but most people call me Jerry. I am a Marine Corps veteran, a first-generation Latino, a CFP® Professional, and the co-founder of Confianza Wealth Management. Everything I've built to this point started from a moment I will never forget. The day I left the Marines, everything changed. In uniform I had structure, purpose, camaraderie, and a consistent paycheck. The day I left, all of it vanished. What followed was a cascade of emotions I was not prepared for: depression, anxiety, and fear. I had grown up facing financial hardships, relying on food stamps and public aid, and suddenly I was on my own with no roadmap and no one who understood what that transition actually costs. That moment changed the direction of my life. I decided to become the guide I wished I had. I obtained my licenses, earned my CFP® certification and my MBA, and joined a firm to learn how to help people build real wealth. For years I helped high-net-worth clients grow their assets but kept seeing the same gap. First-gen families who earn well, save consistently, own property but have no one looking at the full picture. No one building the plan around their actual life. No one who understands that their financial reality includes family obligations that never show up on a spreadsheet and cultural expectations that no textbook ever taught. Growing up in a Latino household, the elders have the final say. I watched financial decisions get made around me that I knew were not right. But questioning them meant disrespecting the people who sacrificed everything for me. So I absorbed it. And I carried that weight into my own financial life without realizing it. I felt the firm I worked at was never built for families like mine. So in 2024, my wife Bianca and I launched Confianza - a name that means trust and confidence built specifically for the first-gen professional who has figured out how to earn well and needs a roadmap for what comes next. We work with first-gen professionals and entrepreneurs, 33 and older, who are already saving and investing but have never had a coordinated financial plan built around their real life: income, assets, family, and the future they are working toward. When I am not working with clients, you will find me outside hiking or camping with Bianca and our German Shepherd, Obi. If you are a first-gen professional or entrepreneur who earns well but has never had a plan built around your actual life, we built this for you.

Equity compensation tax strategy Business sale tax planning Debt management College savings (529s, UTMA, etc.) General estate planning guidance Hispanic/Latino/Latinx HENRY (High Earners, Not Rich Yet) Gen Y/Millennials (Born 1980-1995)
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Terrence G

CFP®, Series 63

Oceanside, CA

Gustafson Financial Solutions

Terrence Gustafson is a CFP® with over 22 years at Gustafson Financial Solutions and five years of industry experience. He holds the Series 63 designation and operates his independent firm in Oceanside, CA. Gustafson also prepares client tax returns as an Enrolled Agent. Gustafson Financial Solutions provides fee-only financial planning and tax services to individuals, pension and profit-sharing plans, trusts, estates, and charitable organizations. The firm emphasizes quantitative screening of mutual funds and ETFs, asset allocation, diversification, and low-expense investments while focusing significantly on tax preparation and broader financial planning.

General retirement planning General tax planning College savings (529s, UTMA, etc.) Debt management
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John O

Series 65

Carlsbad, CA

O'Reilly Wealth Advisors

John O'Reilly is the sole advisor at O'Reilly Wealth Advisors in Carlsbad, CA, holding a Series 65 designation with 19 years of industry experience. He has been the principal of O'Reilly Financial Services, LLC since 2006. In addition to his advisory role, Mr. O'Reilly is a licensed insurance agent affiliated with various companies. O'Reilly Wealth Advisors serves individuals, corporations, and pension/profit-sharing plans, offering investment management, financial planning, retirement advisory, and insurance services. The firm employs a risk-tolerance questionnaire to construct diversified model portfolios primarily using low-expense mutual funds and reviews accounts quarterly.

Wealth management Retirement plans for business owners (SEP, solo 401k) General retirement planning
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Clair L

Series 63, Series 65

Rancho Santa Fe, CA

Leedom Asset Management, Inc.

Clair Leedom is the principal of Leedom Asset Management, Inc., an independent firm based in Rancho Santa Fe, CA. He holds Series 63 and Series 65 licenses and has 20 years of industry experience. Prior to founding Leedom Asset Management in 2007, he has been involved with California Equity Research since 2003, where he also serves as chairman of the board. Leedom Asset Management provides discretionary portfolio management for individual investors, charitable organizations, and pension/profit-sharing plans. The firm manages equity and fixed-income portfolios, operates a private pooled investment vehicle, and employs a growth-oriented strategy focused on small- to mid-cap emerging-growth stocks using a proprietary strength indicator and a combination of fundamental and technical analysis.

Active portfolio management Concentrated stock management Options & derivatives strategies Private / alternative investments Founder/Business Owner
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John M

Series 65

Poway, CA

Engineering Financial Independence, Inc.

John Malaney is a financial advisor at Engineering Financial Independence, Inc. with four years of industry experience. He holds the Series 65 designation and has a background as a Program Manager at General Atomics, where he worked for fourteen years. Engineering Financial Independence, Inc. provides portfolio management and financial planning services to individual and high-net-worth clients, managing approximately $5.0 million across a small number of relationships. The firm offers a free subscription service featuring general investor commentary, and employs an investment approach that includes fundamental analysis, modern portfolio theory, quantitative methods, long-term equity strategies, options trading, mutual funds, ETFs, and fixed income.

Options & derivatives strategies Active portfolio management Technology Professional
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Earl W

Series 66

San Diego, CA

Spirit Global Investment Advisors, LLC

Earl Wong is a financial advisor at Spirit Global Investment Advisors, LLC with 14 years of industry experience. He holds a Series 66 designation and has been with Spirit Global since 2013. Outside of his advisory role, he manages One Road Media Ventures, focusing on developing and distributing global media projects with an emphasis on partnerships in Asia. Spirit Global Investment Advisors serves family offices, ultra-high-net-worth individuals, and institutional investors with integrated wealth management, combining public-market portfolio management, alternative fund access, and institutional-grade digital asset services. The firm employs a manager-of-managers approach with significant allocations to alternatives and digital assets, primarily targeting sophisticated and institutional mandates.

Private / alternative investments Tax-loss harvesting Real estate investing Wealth management Founder/Business Owner Executive Retired
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Brad R

Series 65

Oceanside, CA

QTR Capital Management LLC

Brad Reinard is the sole advisor at QTR Capital Management LLC, an independent firm based in Oceanside, CA. He holds a Series 65 designation and has six years of industry experience. Brad is also an adjunct professor of Management Science at Chapman University and serves as Chief Publisher of an investment newsletter through MCTO Capital Management LLC DBA Upside Options. QTR Capital Management provides discretionary portfolio management primarily for high-net-worth individuals, offering a range of single-strategy portfolios that include equity, sector rotation, options-based income, and dividend-focused strategies. The firm employs a research-intensive process combining technical, fundamental, and quantitative analysis, utilizing both traditional and options-based positions within client guidelines.

Active portfolio management Options & derivatives strategies Concentrated stock management
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Gabriel K

CFP®

Carlsbad, CA

Frame Wealth Management

Gabriel Katzner is a CFP® professional with five years of experience at Frame Wealth Management and over 17 years as a solo attorney at Katzner Law Group, P.C., specializing in estate planning, asset protection, and estate administration. He operates out of Carlsbad, CA, combining financial advisory with legal expertise in his practice. Frame Wealth Management offers a “Personal Chief Financial Officer” style wealth management program focused on discretionary investment management, advanced planning, and financial planning for individuals, trusts, and charitable organizations. The firm’s approach is based on Modern Portfolio Theory and a long-term, buy-and-hold strategy utilizing diversified asset-class exposure primarily through no-load mutual funds and ETFs, and includes affiliated legal services for estate and asset protection planning.

ESG / Sustainable investing College savings (529s, UTMA, etc.) Equity compensation tax strategy General estate planning guidance
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Curt D

CFP®, Series 63, Series 65

Solana Beach, CA

Goal Line Wealth Management, Inc.

Curt Di Giacomo is a CFP® professional with 24 years of industry experience, currently serving as the sole advisor at Goal Line Wealth Management, Inc. He has previously worked at Morgan Stanley, Citigroup Global Markets, and Wells Fargo Advisors. Outside of his advisory role, he is a licensed insurance agent and a notary public. Goal Line Wealth Management serves individual and high-net-worth clients by providing both discretionary and non-discretionary investment advisory and financial planning services. The firm customizes portfolios based on clients’ objectives and risk tolerances, using various investment strategies and reviews accounts quarterly.

Wealth management Annuities
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Francis E

Series 63, Series 66, Series 65

Oceanside, CA

10/28 Wealth Management LLC

Francis Edsall III is a financial advisor with 25 years of industry experience, currently serving as the sole advisor at 10/28 Wealth Management LLC. He holds Series 63, 65, and 66 licenses and has previously worked at firms including Presidio Capital Management, Virtus Investment Advisers, VP Distributors, Virtus Fund Advisers, and UBS Financial Services. 10/28 Wealth Management LLC provides investment management and comprehensive financial planning services to individual and high-net-worth clients. The firm employs a mix of passive and active investment strategies, including Modern Portfolio Theory-based asset allocation, and offers socially responsible investing options through fee-only advisory services.

College savings (529s, UTMA, etc.)
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Andrew A

Series 65

San Diego, CA

Andrew Arroyo Investments, LLC

Andrew Arroyo is the principal of Andrew Arroyo Investments, LLC and holds a Series 65 designation with 15 years of industry experience. He has operated Andrew Arroyo Real Estate Inc. since 1999, focusing on residential real estate sales and investment. Arroyo is also involved in managing real estate and securities investment funds through related entities. Andrew Arroyo Investments, LLC provides investment supervisory services to pooled investment vehicles and a variety of individual, corporate, and retirement clients. The firm employs a combination of fundamental, technical, and cyclical analyses across equity, options, and real estate-related investments, offering both discretionary and consultative advisory services.

Active portfolio management Options & derivatives strategies Real estate investing
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Ahmet T

Series 65

San Marcos, CA

Turken Investments Llc.

Ahmet Turken is a financial advisor with Turken Investments LLC in San Marcos, CA. He holds a Series 65 designation and has six years of industry experience. Prior to founding Turken Investments, he worked at Thermo Fisher Scientific and is currently a Senior Finance Manager at Becton Dickinson, focusing on financial planning and budgeting for their Biosciences division. Turken Investments provides investment management and financial planning services to individuals and legal entities, including executives, retirees, and business owners. The firm emphasizes diversified portfolios based on written Investment Policies and client risk questionnaires, operating on a non-discretionary basis with client approval for trades.

Cash flow / budgeting College savings (529s, UTMA, etc.) Debt management Executive Founder/Business Owner Retired
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Scott M

Series 63, Series 65

San Diego, CA

Taxable Wealth

Scott Melbrod is the sole advisor at Taxable Wealth in San Diego, CA, holding Series 63 and 65 licenses with 23 years of industry experience. Prior to founding Taxable Wealth in 2019, he worked at NATIONAL PLANNING CORPORATION from 2002 to 2017 and has been associated with M Wealth Management since 2015. He is also managing partner of Accumulation Wealth Partners and SH Partners, LLC, the latter involving real estate management. Taxable Wealth provides investment advisory and financial planning services mainly to individual and high-net-worth clients, as well as corporate clients. The firm emphasizes passive portfolio construction using low-cost index funds combined with fundamental analysis and periodic reviews, and it sponsors affiliated private real estate investment vehicles.

Real estate investing Wealth management College savings (529s, UTMA, etc.) Cash flow / budgeting General estate planning guidance
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John G

CFP®, ChFC®, Series 63, Series 65

Escondido, CA

Goodrich Financial Group, LLC

John Goodrich is a CFP® and ChFC® with 25 years of experience in financial advising. He has been the principal of Goodrich Financial Group, LLC in Escondido, CA since 2006. Outside of advising, he owns a single-family townhouse rental property in San Diego. Goodrich Financial Group provides discretionary investment supervisory services to individuals, high-net-worth individuals, and select corporate clients. The firm employs a blend of asset allocation and multiple analytical methods, using both long- and short-term strategies and active instruments such as options and margin transactions.

Options & derivatives strategies
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James H

CFP®, Series 66

La Jolla, CA

Holland Strategic Wealth Advisors LLC

James Holland is the founder and sole advisor at Holland Strategic Wealth Advisors LLC in La Jolla, CA. He holds the CFP® designation and Series 66 license, with four years of industry experience. His background includes roles in mortgage lending and real estate brokerage, alongside operating Aethon Consulting LLC, a financial and operational consulting firm. Holland is also licensed as an insurance agent and mortgage associate. Holland Strategic Wealth Advisors serves individuals, high-net-worth clients, corporations, charities, and pension and profit-sharing plans. The firm employs a passive investment approach grounded in modern portfolio theory, providing discretionary management and integrating financial planning with investment oversight. In addition to advisory services, the firm offers insurance, mortgage, and real estate services through its principal’s related licenses and provides non-ERISA fiduciary retirement plan consulting and educational seminars.

General retirement planning College savings (529s, UTMA, etc.) Charitable giving & philanthropy General estate planning guidance
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Robert S

CFP®, Series 66

Del Mar, CA

Favrile Financial

Robert Shopes is a CFP® with 15 years of industry experience and operates as the sole advisor at Favrile Financial in Del Mar, CA. His prior experience includes seven years at Waddell & Reed, Inc. and over two decades with Exotica Biologics. Outside of his advisory work, he owns and manages an eBay store, TeraBio, which buys and resells used goods online. Favrile Financial offers discretionary wealth management and financial planning services to individuals, high-net-worth clients, and corporate entities. The firm’s investment approach emphasizes fundamental analysis and long-term orientation, utilizing low-cost mutual funds and ETFs alongside other securities, while employing fixed and hourly fee arrangements rather than asset-based fees.

Active portfolio management Options & derivatives strategies
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Chano A

Series 63, Series 66

Oceanside, CA

Building Equities, LLC

Chano Arellano is a financial advisor at Building Equities, LLC with 35 years of industry experience. He holds Series 63 and Series 66 licenses and has worked independently since 1995, with prior roles at Calton & Associates, Inc. and Whitney Kuhn, LLC. Outside of advisory work, he operates as a licensed insurance agent and serves as an independent contractor for Redfin, assisting with home showings. Building Equities LLC provides portfolio management and investment advisory services primarily to individual clients, utilizing standard instruments such as mutual funds, equities, fixed income, and ETFs. The firm employs both charting and fundamental analysis, engaging in various trading strategies including long- and short-term trading, margin transactions, and options.

Options & derivatives strategies Active portfolio management Wealth management
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