CFP®-certified, passive / index investing financial advisors in Cupertino, CA
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you want to grow your investments steadily without frequent trading, a passive or index investing advisor can help you avoid costly mistakes like chasing hot stocks or market timing. The top matches here hold CFP® certification, meaning they've completed rigorous training in financial planning, which supports a disciplined, long-term approach.
- Index fund selection. Ask how they choose funds to match your goals and risk tolerance, not just popular or trendy options.
- Fee transparency. Confirm they explain all costs clearly, since fees can erode returns over time.
- Rebalancing strategy. Find out how often they adjust your portfolio to maintain your target asset mix without unnecessary trades.
- Tax efficiency. Discuss how they manage investments to minimize taxes, especially important in California's high-income tax environment.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
-
Anandi K
CFP®, Series 65
Cupertino, CA
Akrish Financial Advisory
Anandi Krishnamurthy specializes in passive and index investing with CFP® certification, offering disciplined, tax-aware portfolio strategies in Cupertino, CA. Her independent firm uses a Core + Satellite approach and provides flexible flat or hourly fee options, catering to individuals and high-net-worth clients without discretionary asset management, distinguishing her from advisors with larger teams or different fee structures.
Experience: 9 years
-
Alexander C
CFP®, Series 63, Series 65
Sunnyvale, CA
Fidelity
Alexander Carter's 14 years of experience and CFP® certification equip him to support passive and index investing strategies tailored to steady growth without frequent trading. Based in nearby Sunnyvale and working at Fidelity, a large firm, he combines wealth management and active portfolio management expertise, offering comprehensive financial planning with a focus on disciplined investment approaches.
Experience: 14 years
Avg account: $234,793
-
Michael H
CFP®, Series 65
Sunnyvale, CA
Client First Finance LLC
Michael Hollars offers expertise in passive and index investing with 20 years of experience and CFP® certification, serving high-net-worth clients from Sunnyvale, CA. His firm emphasizes behavioral finance, tax efficiency, and low-cost strategies without discretionary portfolio management, charging $400 per hour, which may appeal to those seeking personalized, transparent financial planning near Cupertino.
Experience: 21 years
Avg account: $0
-
Lan L
CFP®, Series 66
Cupertino, CA
HSBC SECURITIES (USA) Inc.
Lan Li's 20 years of experience and CFP® certification equip him to support passive and index investing strategies in Cupertino, CA. Working with HSBC Securities, a large firm offering managed account programs and a multi-profile investment process, he provides both client-directed and discretionary options, differentiating him through access to diverse advisory and fund selection resources.
Experience: 20 years
Avg account: $307,151
-
Tom C
CFP®, Series 63
Sunnyvale, CA
Honu Wealth Management
Tom Chun offers expertise in passive and index investing with 19 years of experience and CFP® certification, serving high-net-worth clients from Sunnyvale, CA. His firm, Honu Wealth Management, uses a low-cost, research-based asset allocation approach and provides flat-fee wealth management and financial planning, distinguishing him from advisors with traditional AUM-based fees.
Experience: 20 years
Avg account: $1,840,116
Want help finding the right advisor?
Answer a few questions to see advisors matched to you.
Advisors focused on
People also searched
Popular in Cupertino, CA
Find advisors by type
Not sure where to start?
We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor's Form ADV and do your own diligence before deciding whether to work with them.
Advisor matching and referrals are provided by FinanceHQ LLC ("FHQ"), a wholly-owned subsidiary of Warmer and an SEC-registered investment adviser. We may be compensated by participating advisors. You pay no fee to use our matching service, and advisor fees are not increased because of a referral. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
By using our service, you agree to the Warmer Terms of Service and FHQ Advisory Agreement, and acknowledge Warmer's Privacy Policy. Please review FHQ's ADV Part 2A and Form CRS. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. ("Warmer")