Top financial advisors in Florida
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
Choosing the right financial advisor in Florida means focusing on whether they can handle your specific financial needs, not just picking from a large list. A common mistake is hiring an advisor based on a quick recommendation and later finding out they don't work with your particular situation.
- Match on the actual work. Ask what the advisor does day-to-day. An advisor experienced with retirement income might not be the best fit if you need help with real estate investments.
- Tax planning frame. Florida has no state income tax, so tax planning usually centers on federal income, property, and sales taxes. Make sure the advisor understands this focus.
- Continuity risk. If the advisor works solo, ask about their plan if they retire or leave. In a team, find out who else would manage your account if your main contact is unavailable.
- Fee model fit. Advisors may charge flat fees, hourly rates, or a percentage of assets. Confirm how they get paid to understand their incentives.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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Rafael R
Series 66
Miami, FL
Morgan Stanley
Rafael Rosenthal is equipped to assist with estate planning needs in Florida, leveraging 18 years of industry experience and a Series 66 designation. Operating within Morgan Stanley's large firm environment, he offers access to extensive advisory programs and structured planning tools, which may provide more comprehensive support compared to smaller firms or solo advisors in the region.
Experience: 18 years
Avg account: $670,481
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Gary C
Series 63
St. Augustine, FL
Mass Mutual Investors Services
Gary Conicella's 34 years of experience and specialties in divorce financial planning, estate guidance, and multi-generational wealth transfer make him well-suited for clients seeking comprehensive financial advice in Florida. Operating within the large firm MassMutual Investors Services, he offers collaborative annual planning and serves diverse clients including business owners and trusts, distinguishing him from advisors focused solely on individual portfolios or smaller firms.
Experience: 35 years
Avg account: $249,379
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Michael H
Series 63, Series 66
Delray Beach, FL
Fidelity
Michael Henderson specializes in retirement income strategy and general retirement planning, making him well-suited for clients seeking income planning in Florida's tax environment. Working at Fidelity, a large firm, he brings four years of industry experience and a focus on personalized financial plans, which may offer more structured support compared to solo advisors in the area.
Experience: 5 years
Avg account: $234,793
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David G
Series 66
Jacksonville, FL
Merrill
David Glenn's expertise in tax-loss harvesting and active portfolio management suits clients seeking sophisticated investment strategies in Florida's tax environment. With 10 years of experience at Merrill, a large firm offering managed accounts and discretionary portfolio management, he serves mid-career professionals and high earners, charging a 1.10% AUM fee for managed strategies under $2 million, distinguishing him from advisors at smaller firms or with different fee models.
Experience: 10 years
Avg account: $860,085
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John Z
Series 63, Series 66
Boca Raton, FL
Nfsg Corporation
John Zaffarano offers wealth management services in Florida with nine years of experience and holds Series 63 and 66 licenses, making him capable of addressing diverse financial needs in the state. His firm, NFSG Corporation, provides customized portfolios using various investment strategies and offers both discretionary and non-discretionary services, with flexible fee options including flat fees and asset-based charges, distinguishing him from advisors with more rigid fee structures.
Experience: 10 years
Avg account: $339,979
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