Top college savings (529s, UTMA, etc.) financial advisors in Kentwood, MI
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
Saving for college often starts when you want to make the most of tax-advantaged accounts like 529 plans or UTMA custodial accounts. A common mistake is not aligning your savings strategy with your child's timeline and your overall financial picture, which can reduce the benefits of these accounts.
- Account type suitability. Confirm which savings vehicles they recommend for your goals and why, considering tax benefits and flexibility.
- Investment approach. Ask how they adjust investment choices as your child nears college age to balance growth and risk.
- Coordination with other goals. Ensure they consider your retirement plans and any pension decisions tied to local industries when advising on college savings.
- Fee structure clarity. Understand how their fees might impact your savings growth over time, especially with flat-fee advisors.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
-
Mark A
CFP®, Series 66
Grand Rapids, MI
Edward Jones
Mark Asma specializes in college savings strategies including 529 plans and UTMA accounts, leveraging his CFP® certification and eight years of experience to tailor plans that align with your child's timeline and your financial goals. Based in nearby Grand Rapids, he operates within Edward Jones, a large firm managing over $1 trillion in assets, offering a comprehensive wealth management approach with an annual program fee up to 1.35% AUM, which may differ from smaller firms or fee structures.
Experience: 8 years
Avg account: $246,728
-
Andrew B
CFP®, Series 66
Kentwood, MI
LPL Financial
Andrew Bopra specializes in college savings strategies, including 529 plans and UTMA accounts, with 16 years of experience and CFP® certification in Kentwood, MI. Affiliated with LPL Financial, a large firm offering diverse investment solutions, he provides flat-fee financial planning, which may appeal to clients seeking transparent costs alongside expertise in retirement plans and tax-loss harvesting.
Experience: 17 years
Avg account: $399,489
-
John S
Series 63, Series 65
Grand Rapids, MI
ON Investment Management CO
John Sweeney specializes in college savings strategies including 529 plans and UTMA accounts, supported by 24 years of experience and Series 63 and 65 licenses. Operating from Grand Rapids, MI, he offers flat-fee and negotiable AUM pricing through On Investment Management Co, which serves diverse clients with fee-based planning and managed accounts, distinguishing him with a broad service approach and independent status.
Experience: 24 years
Avg account: $319,610
-
Leonard R
Series 63, Series 65
Grand Rapids, MI
J. W. Cole Advisors, Inc.
Leonard Rhoades specializes in college savings plans like 529s and UTMA accounts, supported by 15 years of experience and credentials including Series 63 and 65. Operating from a large firm, J. W. Cole Advisors, he offers flat-fee financial planning and consulting, which may appeal to clients seeking transparent fees and access to diverse managed account solutions near Kentwood, MI.
Experience: 16 years
Avg account: $255,702
-
Kurt S
Series 66
Grand Rapids, MI
Money Concepts Capital Corp
Kurt Sytsma specializes in college savings strategies including 529 plans and UTMA accounts, supported by 10 years of experience and a Series 66 designation. Operating within the large firm Money Concepts Capital Corp in Grand Rapids, MI, he offers a mix of portfolio management and financial planning with a fee structure that includes an annual AUM fee of 0.8125%, distinguishing him from advisors with different fee models or smaller firm affiliations.
Experience: 11 years
Avg account: $237,847
Want help finding the right advisor?
Answer a few questions to see advisors matched to you.
Advisors focused on
People also searched
Popular in Kentwood, MI
Find advisors by type
Not sure where to start?
We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor’s Form ADV and do your own diligence before deciding whether to work with them.
Advisor matching and introductions are provided by FinanceHQ LLC (“FHQ”), a wholly-owned subsidiary of Warmer and an SEC-registered investment advisor. We receive compensation from certain participating advisors for introductions or referrals. This creates a conflict of interest because we have an incentive to recommend advisors who compensate us, including those who pay us more. You pay no fee to use our matching service, and advisor fees are not increased because of a referral or introduction. We do not review the ongoing performance of advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
By using our service, you agree to our Terms of Service and Advisory Agreement, and acknowledge our Privacy Policy. Please review FHQ’s ADV Part 2A and Form CRS. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. (“Warmer”)