CFP®-certified financial advisors in Pharr, TX

The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.

You might seek a CFP®-certified advisor in Pharr, TX if you're navigating complex federal tax planning or managing significant property taxes that impact your overall financial picture. Without expertise in Texas's unique tax environment, it's easy to overlook how property and sales taxes affect your long-term wealth.

  • Federal and property tax insight. Confirm how they integrate federal tax strategies with local property tax considerations to avoid surprises.
  • Long-term tax modeling. Ask if they project your tax liabilities over multiple years, not just the current tax season.
  • Holistic financial planning. Ensure they consider sales tax impacts alongside income and property taxes in your spending and saving plans.
  • Experience with Texas clients. Look for advisors familiar with the state's tax nuances and economic factors influencing your financial decisions.

Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.

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Rafael M

Series 63, Series 65

McAllen, TX

LPL Financial

Rafael Munguia is a financial advisor with LPL Financial based in McAllen, TX, holding Series 63 and Series 65 licenses and three years of industry experience. He has prior experience at Northwestern Mutual Wealth Management Company and Lone Star National Bank. Outside of his advisory work, he owns Caribella Construction LLC, a subcontracting business he has operated since 2009. LPL Financial is an SEC-registered investment adviser and broker-dealer serving individuals, retirement plans, banks, credit unions, corporations, and charitable organizations. The firm offers a variety of advisory programs, retirement plan consulting, and brokerage services supported by model portfolios and research from multiple sources.

College savings (529s, UTMA, etc.)
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Krista C

Series 66

Pharr, TX

Merrill

Krista Cuevas is a financial advisor at Merrill with a Series 66 designation and seven years of industry experience. Her prior work includes positions at Bank of America, N.A., South Texas College, and Heb. Outside of finance, she owns a photography business called Krista Lee Photography. Merrill, along with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program, offering model‑based and discretionary strategies for individuals, high-net-worth clients, pension and profit-sharing plans, corporations, and charitable organizations.

Tax-loss harvesting Active portfolio management Wealth management
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Frank U

Series 63, Series 65

McAllen, TX

Mutual of Omaha Investor Services, Inc.

Frank Ulloa is a financial advisor with Mutual of Omaha Investor Services, Inc., holding Series 63 and Series 65 credentials, and has two years of industry experience. Prior to his current role, he worked as an independent insurance agent and has experience with Mutual of Omaha Insurance Company and Doctor's Hospital at Renaissance. Outside of his advisory work, Ulloa is involved in insurance sales and mortgage lead generation. Mutual of Omaha Investor Services, Inc. provides advisory services to individuals, corporations, and qualified retirement plans, offering financial planning, managed account programs, and retirement plan consulting. The firm delivers managed solutions primarily through a platform relationship with Envestnet and supports advisors who recommend MOIS-approved model portfolios and third-party managers.

College savings (529s, UTMA, etc.) Business ownership considerations Retirement plans for business owners (SEP, solo 401k) Wealth management Founder/Business Owner
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Jorge E

Series 63, Series 65

McAllen, TX

Cetera

Jorge Escobedo Jr. is a financial advisor with Cetera, holding Series 63 and Series 65 credentials and 23 years of industry experience. He has worked at Cetera since 2019 and was previously with LPL Financial from 2015 to 2019. Outside of his advisory role, he is a 50% owner of MJ & BOYZ LLC, a rental property business, jointly owned with his wife. Cetera Investment Advisers LLC is an SEC-registered firm serving both individual and institutional clients through a large network of independent advisors. The firm offers a range of portfolio management and financial planning services, utilizing a multi-manager platform that includes affiliated and third-party managers.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Armando O

Series 63, Series 66

McAllen, TX

J.P. Morgan Securities

Armando Ortiz III is a financial advisor at J.P. Morgan Securities with seven years of industry experience. He holds the Series 63 and Series 66 designations. Outside of his advisory role, Ortiz is the owner of Y Fitness, a fitness apparel company, where he manages finance, marketing, and sales. J.P. Morgan Securities provides institutional consulting services to corporations, foundations, and defined contribution plan sponsors, combining large institutional advisory operations with brokerage and investment management capabilities. The firm delivers non-discretionary asset allocation advice and investment recommendations supported by an in-house manager solutions team and a centralized due-diligence framework.

Wealth management Executive Founder/Business Owner
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Sarah C

CFP®, Series 63, Series 65

Boston, MA

Santander Securities LLC

Sarah Currier Barrella is a CFP® professional with 26 years of experience in financial advisory services. She currently works at Santander Securities LLC and Santander Bank, NA, having previously held positions at TD Bank and Citizens Securities, Inc. Barrella is based in Boston, MA. Santander Securities LLC serves a broad retail client base with approximately $3.14 billion in regulatory assets under management across 10,800 client relationships. The firm offers investment advisory services, portfolio management through wrap-fee programs, and financial planning, operating both as a registered investment adviser and a FINRA-registered broker-dealer.

ESG / Sustainable investing Tax-loss harvesting General retirement planning Income planning Founder/Business Owner
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Elanna G

CFP®, Series 66

Cleveland, OH

Cambridge Investment Research Advisors

Elanna Gould is a CFP® professional with six years of experience, currently advising at Cambridge Investment Research Advisors in Cleveland, OH. Her background includes roles at PepsiCo and The Cleveland Clinic Lerner Research Center, as well as academic experience at The Ohio State University. She is also an independent insurance agent for various companies. Cambridge Investment Research Advisors serves a broad client base, including individuals, retirement plans, and charitable organizations, offering financial planning, investment management, and retirement advisory services through a network of independent professionals. The firm provides a range of portfolio management options, proprietary and third-party strategies, and various custody platforms tailored to client objectives.

Wealth management Retirement plans for business owners (SEP, solo 401k) Retirement income strategy Annuities Self-Employed
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Ethan S

CFP®, Series 65

Auburn Hills, MI

Plante Moran FInancial Advisors

Ethan Siekkinen is a CFP® and holds a Series 65 license with Plante Moran Financial Advisors. He has one year of industry experience and previously worked at J Wilson Wealth Management. Outside of financial advising, he has experience in the lawn care business with Rizzo Lawn Care. Plante Moran Financial Advisors serves a diverse client base including individuals, institutions, trusts, estates, and charitable organizations. The firm provides investment advisory, financial planning, and estate-planning services, utilizing a range of investment strategies and managing both discretionary and non-discretionary assets.

Options & derivatives strategies Private / alternative investments Concentrated stock management Wealth management Executive Founder/Business Owner
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Jace H

CFP®, Series 63, Series 66

Rockwall, TX

Rockwall Wealth Management

Jace Hart is a CFP® with nine years of industry experience and currently serves as a financial advisor at Rockwall Wealth Management. His prior experience includes roles at Leo Wealth, LPL Financial, and Fidelity Brokerage Services. Rockwall Wealth Management provides portfolio management, financial planning, and consulting services to individuals, trusts, plans, charitable organizations, and businesses. The firm emphasizes diversified, low-cost ETF model portfolios with a focus on tax efficiency, liquidity, and systematic macro tilts, offering both traditional and advanced investment strategies tailored to client objectives.

Active portfolio management Options & derivatives strategies Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Retirement income strategy
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Jeffrey M

CFP®, ChFC®, Series 66

Greenville, DE

Investment Management & Planning LLC

Jeffrey Macdonald is a CFP® and ChFC® with 17 years of industry experience. He has been with Investment Management & Planning LLC since 2010 and is also affiliated with LPL Financial LLC. Investment Management & Planning LLC provides fee-based investment advisory and comprehensive financial planning primarily for individual and high-net-worth clients, offering portfolio management on both discretionary and non-discretionary bases. The firm emphasizes ongoing account supervision and individualized asset allocation, often utilizing LPL-sponsored platforms and model portfolios.

General retirement planning Business succession planning Tax strategies for small businesses Wealth management Founder/Business Owner Retired Mid-Career Professionals Established Professionals

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