CFP®-certified, equity Recipients (RS/RSU, SOP, ESPP) financial advisors in South San Francisco, CA
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you have equity compensation like RSUs (restricted stock units), stock options, or employee stock purchase plans, you need an advisor who understands how to manage these assets alongside your overall financial picture. A common mistake is treating equity awards like regular investments without considering their unique tax timing and risk.
CFP® certification means these advisors have formal training in financial planning, including tax and investment strategies relevant to equity recipients.
- Tax timing insight. Ask how they plan around vesting schedules and potential tax events to avoid unexpected bills.
- Diversification strategy. Confirm how they help balance your concentrated equity with other investments to manage risk.
- Exercise and sale guidance. Look for advice on when to exercise options or sell shares to optimize your financial goals.
- Integration with your goals. Ensure they consider your equity within your broader retirement, cash flow, and estate plans.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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Heather L
CFP®
San Francisco, CA
Clarity Financial
Heather Liston is a CFP® professional with eight years of experience, specializing in equity compensation such as RSUs, stock options, and employee stock purchase plans, making her well-suited for managing these alongside broader financial goals. Operating independently through Clarity Financial in San Francisco, she offers flat-fee comprehensive plans and focuses on passive, low-turnover portfolios, catering primarily to high-net-worth clients.
Experience: 9 years
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Patrick C
CFP®, ChFC®, Series 63, Series 66
San Francisco, CA
Edward Jones
Patrick Cross is well-equipped to assist equity recipients in South San Francisco with 21 years of experience and CFP® certification, focusing on equity compensation and business succession planning. Affiliated with Edward Jones, a large full-service firm managing over $1 trillion in assets, he offers a comprehensive approach including estate planning and a fee structure up to 1.35% annually, distinguishing him from smaller or less specialized advisors.
Experience: 22 years
Avg account: $246,728
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Sabrina L
CFP®
San Francisco, CA
Second Summit Wealth Management, LLC
Sabrina Lowell is a CFP®-certified advisor in San Francisco with 20 years of experience, specializing in equity recipients and tax-loss harvesting, making her well-equipped to manage RSUs, stock options, and ESPPs. Her firm, Second Summit Wealth Management, serves high-net-worth clients with a 1.00% AUM fee, applying Modern Portfolio Theory and offering consolidated reporting, which distinguishes her from other advisors in the area.
Experience: 20 years
Avg account: $3,938,449
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David M
CFP®
Burlingame, CA
Burlingame Wealth Management, LLC
David Magnuson is a CFP®-certified advisor experienced in managing equity compensation such as RSUs and stock options, with eight years in financial advising. Operating from Burlingame Wealth Management, he serves high-net-worth clients using an evidence-based, diversified investment approach and charges a 1.00% annual fee, distinguishing him from others by combining legal expertise with tailored financial planning.
Experience: 8 years
Avg account: $3,497,194
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Mike B
CFP®
San Francisco, CA
Pixel Financial Planning
Mike Biggica is a CFP®-certified advisor specializing in equity recipients and general retirement planning, with 22 years of experience and a focus on high-net-worth Gen X clients. Based in San Francisco, he offers flat-fee and project-based financial planning through his independent firm, Pixel Financial Planning, providing personalized guidance that balances equity compensation with broader financial goals.
Experience: 22 years
Avg account: $1,329,838
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