Top general estate planning guidance financial advisors in Traverse City, MI

The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.

You need general estate planning guidance when you're organizing your assets and deciding who inherits what, especially if your family has pension-related retirement decisions common in Traverse City. Without clear planning, you risk leaving your estate tied up in probate or creating unintended tax burdens for your heirs.

  • Pension integration. Confirm how the advisor accounts for your pension benefits alongside other assets to create a cohesive plan.
  • Will and trust coordination. Ask how they ensure your wills and trusts work together to avoid conflicts or gaps.
  • Tax impact awareness. Look for advisors who explain how estate taxes might affect your heirs and suggest ways to minimize them.
  • Succession planning insight. If you own a business or family assets, check how they handle passing these on smoothly to the next generation.

Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.

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Trevor F

Series 63, Series 66

Traverse City, MI

Chief Advisors Corp

Trevor Fetters is a financial advisor at CF Advisors LLC with 21 years of industry experience. He holds Series 63 and Series 66 licenses and has worked with several firms, including First Asset Financial Inc. and Massachusetts Mutual Life Insurance Company. CF Advisors LLC provides fee-based investment advisory and portfolio management services to individuals, trusts, retirement accounts, corporations, estates, and nonprofit organizations. The firm manages approximately $62 million for about 98 clients, using a combination of fundamental and technical analysis alongside modern portfolio theory.

General retirement planning
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Mark F

ChFC®, Series 63

Traverse City, MI

ARK Advisors, LLC

Mark Folgmann is a financial advisor at ARK Advisors, LLC with 15 years of industry experience. He holds the ChFC® designation and Series 63 license and has been with ARK Advisors since 2005. ARK Advisors, LLC is a fee-only, holistic financial planning firm serving individuals, families, and pension plan sponsors. The firm emphasizes a passive, long-term investment approach using low-cost, tax-efficient index funds and ETFs, and offers a range of financial planning and portfolio management services on both non-discretionary and discretionary bases.

General retirement planning General tax planning Wealth management College savings (529s, UTMA, etc.)
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Justin N

Series 63, Series 65

Traverse City, MI

Hantz financial Services, Inc.

Justin Neilson is a financial advisor at Hantz Financial Services, Inc. with six years at the firm and a total of one year of industry experience. He holds Series 63 and Series 65 licenses. His prior roles include positions at Limitless Investment and Capital, Northwood University, and North and Kidd. Hantz Financial Services serves a diverse client base including individuals, pension and profit-sharing plans, charitable and corporate clients, and business owners. The firm emphasizes ETF-based model portfolios across multiple risk levels, supplemented by third-party managers and Direct Indexing, and offers a combination of advisory, brokerage, mortgage, and insurance services.

Active portfolio management Passive / index investing Tax-loss harvesting Business ownership considerations Retirement withdrawal strategies Founder/Business Owner Executive

Joel L

Series 66

Traverse City, MI

Edward Jones

Joel Leipprandt is a financial advisor at Edward Jones in Traverse City, MI, holding a Series 66 designation with two years of industry experience. Before joining Edward Jones, he worked in church ministry for seven years. He also coaches the junior varsity boys basketball team for Traverse City Area Public Schools. Edward Jones is a full-service wealth management firm that serves over four million individual and institutional clients, offering a wide range of advisory programs and affiliated investment products. The firm is notable for its extensive retail advisor and branch network, as well as additional services including trust capabilities and securities-based lending.

Retirement income strategy Wealth management Founder/Business Owner
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Michelle B

Series 63, Series 66

Traverse City, MI

J. W. Cole Advisors, Inc.

Michelle Berry is a financial advisor with J.W. Cole Advisors, Inc., holding Series 63 and Series 66 licenses and seven years of industry experience. She has worked at J.W. Cole Advisors since 2021 and previously at Raymond James and Associates from 2017 to 2020. Berry is also involved with Michigan College Planning, providing college and career planning services. J.W. Cole Advisors operates a large network of independent investment adviser representatives and offers fee-based portfolio management, financial planning, retirement plan services, third-party manager platforms, and digital advice for individuals, high-net-worth clients, and institutions. The firm utilizes a variety of investment strategies and platforms while managing accounts on discretionary and non-discretionary bases.

Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.) Retired Founder/Business Owner
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Scott M

Series 63, Series 65

New York, NY

Morgan Stanley

Scott Mahoney is a financial advisor with Morgan Stanley in New York, NY, holding Series 63 and Series 65 credentials and bringing 34 years of industry experience. He has been with Morgan Stanley since 2009, including roles at Morgan Stanley Private Bank, N.A. Outside of his advisory work, he is involved with Giants Foot Cubed LLC. Morgan Stanley Wealth Management is a large SEC-registered investment adviser and broker-dealer that serves both individual and institutional clients. The firm offers a wide range of advisory programs and financial planning services supported by structured planning tools and broad investment resources.

General estate planning guidance
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Kayla S

Series 63, Series 65

Warwick, RI

Mass Mutual Investors Services

Kayla Santos is a financial advisor with Mass Mutual Investors Services in Warwick, RI, holding Series 63 and Series 65 licenses and having 10 years of industry experience. She has worked at Mass Mutual Investors Services since 2017 and previously at MetLife Securities. In addition to her advisory role, Santos is an independent insurance agent, offering life, fixed annuities, disability, long-term care, and health insurance products. Mass Mutual Investors Services, LLC is a broker-dealer and SEC-registered investment adviser that serves individuals, business owners, trusts, estates, charitable organizations, and employers. The firm provides financial planning, asset management, wrap and money-manager programs, and educational seminars, structuring engagements as annual collaborative relationships focused on goal analysis and written recommendations.

Divorce financial planning General estate planning guidance Multi-generational wealth transfer Cash flow / budgeting Founder/Business Owner Attorney Executive Married/Couples/Partners Divorced

Gordon B

Series 66

Luling, LA

Edward Jones

Gordon Brown III is a financial advisor at Edward Jones with 18 years of industry experience. He holds the Series 66 designation and has been with Edward Jones since 2008. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients, with approximately $1.01 trillion in assets under management. The firm offers a range of advisory programs and investment options, operating under a fiduciary standard.

Retirement income strategy General estate planning guidance Multi-generational wealth transfer Wealth management Oil & Gas Engineering Professional
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William S

Series 63, Series 65

College Station, TX

Smith & Wyatt

William Soltow is a financial advisor at Smith & Wyatt with 13 years of industry experience. He holds Series 63 and Series 65 licenses and previously worked at CoreCap Advisors, LLC. Outside of advising, he is the founder of Frontier Wealth Management and serves as an independent insurance agent with Goosehead Insurance. Smith & Wyatt serves individuals, including high-net-worth clients, and corporations, managing approximately $207 million across 724 clients. The firm provides tailored financial planning, discretionary portfolio management, estate-planning consulting, and specialized educational programs, utilizing mutual funds and ETFs as primary investment vehicles.

Government Employee
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Thaddeus P

CFP®, Series 63, Series 65

Grand Rapids, MI

Advance Wealth Management Service, LLC

Thaddeus Phelps is a CFP® professional with 28 years of experience in the financial services industry. He has worked at Advance Wealth Management Service, LLC since 2019 and previously spent 14 years with Ameriprise Financial Services, Inc. In addition to his advisory work, Phelps owns a tax preparation business and an accounting support service, and he serves in fiduciary roles such as trustee and executor. Advance Wealth Management Service, LLC provides investment advisory and financial planning services primarily to individuals, high-net-worth clients, trusts, estates, and business entities. The firm offers discretionary investment management through a wrap asset management program and emphasizes an individualized approach with asset allocation supported by fundamental, sector, and technical analysis, including risk management strategies such as put options and conservative cash instruments.

College savings (529s, UTMA, etc.) Charitable giving & philanthropy General estate planning guidance General tax planning Options & derivatives strategies
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