401K Advisory Group, Inc.
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
About
401K Advisory Group, Inc. advises pension plan sponsors and the participants in their qualified retirement plans, concentrating on 401(k) plan advice and pension consulting for defined benefit and defined contribution plans. The firm delivers fiduciary guidance to plan sponsors and assists employees with personalized investment decisions and financial-wellness coaching tied to the sponsor’s plan.
The brochure describes a conservative, fundamental-analysis approach that emphasizes mutual funds and exchange-traded funds and tailors recommendations through consultations about each client’s goals and circumstances. It reports $205,000 in assets managed on a non-discretionary basis and states that participant-directed trades are generally executed by the employee rather than initiated by the advisor.
Noteworthy aspects include the firm’s exclusive focus on retirement-plan clients and on pension/profit-sharing arrangements, along with participant-level services such as the WellSpring Financial Wellness Coaching program and engagement of ERISA legal consultants. The firm also discloses that it does not take custody of assets, does not accept sales commissions or act as a broker-dealer, and relies on plan-selected recordkeepers and custodians for custody and reporting.
Client services
Expertise
Occupation focus
Fee options
Level Two fee of $3,000
$0 - $250,000: 1.00% $250,001 - $500,000: 0.85% $500,001 - $1,000,000: 0.70% $1,000,001 - $4,000,000: 0.50% $4,000,001 - $8,000,000: 0.25% $8,000,001 - $13,000,000: 0.20%
ERISA Legal Consultant charged at $250 per hour
Minimum fee: Level Two fee: $3,000 plus $250/hour ERISA Legal Consultant Fee-only: As described in Level Two ($3,000 plus $250/hour) and Level Three (tiered basis points) advisory fees
Main office
Sandy Springs GA
Advisors at this office
1
Most active in
Georgia
Also doing business as
401 K Advisory Group, Inc. · Integrative Benefits
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is not active or affiliated with:
-
Insurance agent
They sell insurance products and may earn commissions on those sales.
-
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
-
Bank
They're affiliated with a bank that may offer its own financial products and services.
-
Trust company
They provide trust and estate administration services, typically for separate fees.
-
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
-
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
-
Lawyer
They provide legal services, typically billed separately.
-
Real estate agent
They facilitate real estate transactions and may earn commissions.
-
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Forms ADV
Advisors at this firm
Not sure where to start?
We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor’s Form ADV and do your own diligence before deciding whether to work with them.
Advisor matching and introductions are provided by FinanceHQ LLC (“FHQ”), a wholly-owned subsidiary of Warmer and an SEC-registered investment advisor. We receive compensation from certain participating advisors for introductions or referrals. This creates a conflict of interest because we have an incentive to recommend advisors who compensate us, including those who pay us more. You pay no fee to use our matching service, and advisor fees are not increased because of a referral or introduction. We do not review the ongoing performance of advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
By using our service, you agree to our Terms of Service and Advisory Agreement, and acknowledge our Privacy Policy. Please review FHQ’s ADV Part 2A and Form CRS. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. (“Warmer”)