Aequitas Financial, LLC

Aequitas Financial serves individual and high‑net‑worth clients with fee‑only financial planning and discretionary investment management, delivering tailored ongoing planning engagements and portfolio oversight. The firm operates as a small, single‑advisor practice and provides written or electronic financial plans with implementation support.

The firm’s investment approach is grounded in modern portfolio theory and asset‑allocation, combining passive and active funds, ETFs, and individual securities while offering socially responsible investment options and, when appropriate, derivatives or option strategies to address concentrated positions. Investment management is generally provided alongside ongoing financial planning, with accounts reviewed quarterly and financial plans subject to bi‑annual reviews.

Compared with many independent peers, Aequitas explicitly offers paid educational seminars and speaking engagements in addition to one‑on‑one advisory services, and it structures planning through multi‑tier ongoing engagements with formal progress checks (including potential termination for lack of material progress). The brochure also notes operational features that distinguish the practice for a firm of its size: a requirement that clients custody assets on specific institutional platforms and an outside professional role held by the firm’s principal at a financial‑technology firm.