Alere Planning LLC logo

Alere Planning LLC

Updated today

Client AUM

$204,512,492

Clients

195

Advisors

2

across 2 offices

About

Alere Planning LLC provides personalized financial planning and investment management to individuals, families, trusts, charitable organizations, pension plans and corporations, frequently working with clients undergoing complex life transitions such as retirement, business sale, inheritance, or health-related changes. The firm typically charges percentage-of-assets-under-management fees and also offers standalone financial planning and retirement plan consulting.

Alere manages the vast majority of client assets on a discretionary basis under a limited power of attorney, building tailored asset-allocation guidelines and employing both fundamental and technical analysis across active and passive strategies (growth, income, and core models). The firm offers both wrap-fee and non-wrap arrangements and continues to serve a small number of clients in the SEI Managed Account Solutions (MAS) wrap program, although it is not accepting new MAS clients.

Compared with many peers, Alere discloses several uncommon affiliations: certain professionals are registered representatives of Purshe Kaplan Sterling Investments (PKS), enabling commission-based product sales, and some are separately licensed insurance agents who may receive commissions; the firm also maintains a marketing/referral arrangement with UBANK. The combination of a two-advisor team overseeing more than $200 million in mostly discretionary AUM, continued participation in a sponsored wrap program, and these broker‑dealer, insurance and referral relationships are notable features the firm discloses and addresses in its brochure.

Client services

Financial planning Portfolio management Pension consulting

Expertise

Wealth management Business exit / sale strategy Retirement plans for business owners (SEP, solo 401k) Concentrated stock management

Occupation focus

Founder/Business Owner

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Fee options

Fixed

Financial planning fixed fees generally range from $1,000 to $2,500; monthly fixed fees may be charged for ongoing services

Percentage

$0 - $500,000: 1.25% $500,001 - $1,000,000: 1.00% $1,000,001 - $2,000,000: 0.85% $2,000,001 - $3,000,000: 0.75% $3,000,001+: 0.65%

Commissions

Commissions from securities sales through registered representatives of Purshe Kaplan Sterling Investments, Inc.; commissions from insurance product sales

Project-based

Financial planning services at $300 per hour

Subscriptions

Monthly fixed fees for ongoing financial planning and/or asset management services at discretion of advisor

Other

Account minimum: $150,000 Fee-only: Financial planning fixed fees typically range from $1,000 to $2,500; hourly financial planning at $300 per hour; monthly fixed fees for ongoing services at discretion of advisor

Main office

See office

Isle of Palms SC

Advisors at this office

1

Most active in

Louisiana · Maryland · Pennsylvania · South Carolina · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Anthony A

CFP®, CFA®, Series 63

Plano, TX

Alere Planning LLC

Anthony Assadi is a CFP® and CFA® with 16 years of industry experience. He has worked at Alere Planning LLC since 2017 and previously held a position at NTT Data from 2016 to 2019. In addition to his advisory role, he is licensed as an insurance agent. Alere Planning LLC provides personalized financial planning and investment management services to individuals, families, trusts, charitable organizations, pension plans, and corporations. The firm often serves clients experiencing complex life transitions and manages most client assets on a discretionary basis using tailored asset-allocation strategies across active and passive investment models.

Wealth management Business exit / sale strategy Retirement plans for business owners (SEP, solo 401k) Concentrated stock management Founder/Business Owner
user avatar

William W

Series 66

Isle of Palms, SC

Alere Planning LLC

William Weglein Jr. is a financial advisor with Alere Planning LLC, holding a Series 66 designation and 19 years of industry experience. He has worked at Alere Planning LLC since 2017 and previously held roles at Purshe Kaplan Sterling Investments and Securities America Advisors. His other business activities include acting as an agent for fixed and traditional insurance products. Alere Planning LLC provides personalized financial planning and investment management to individuals, families, trusts, charitable organizations, pension plans, and corporations. The firm focuses on clients experiencing complex life transitions and employs a collaborative planning process, managing assets using tailored allocation models that incorporate both active and passive strategies.

Wealth management Business exit / sale strategy Retirement plans for business owners (SEP, solo 401k) Concentrated stock management Founder/Business Owner
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