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AllPoint Financial Group

Updated today

Client assets under management

$109,344,503

Clients

418

32% high-net-worth

Advisors

4

of 5 employees

Firm type

Supported

1-4 advisors or >$200M in AUM

Clients per advisor

105

Very High

Average account size

$261,590

About

AllPoint Financial Group provides discretionary asset management, financial planning and consulting, and insurance product distribution to individuals, high‑net‑worth clients, pension and trust accounts. The firm delivers portfolio management as well as standalone planning engagements, with planning offered on either hourly or flat‑fee arrangements.

Portfolios are tailored to client objectives and may include individual equities and bonds, mutual funds, ETFs, options and other instruments, with account supervision at least quarterly and discretionary trading authority for many clients. Investment analysis combines fundamental, technical and cyclical methods, and cash balances are typically managed conservatively for liquidity and fee debit purposes.

Distinctive aspects disclosed in the brochure include operating from five separate offices, a structure that is uncommon for comparable team firms, and advisors who are also licensed insurance agents and registered representatives, enabling commissionable insurance and brokerage sales alongside advisory services. The firm further discloses dual registrations and custodial relationships with large broker‑dealers that provide transition assistance and third‑party services, and notes that more than half of its revenue from advisory clients results from commissions and other compensation—conflicts the firm says it manages through oversight and disclosure.

Client services

Financial planning Portfolio management

Expertise

Active portfolio management Options & derivatives strategies

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Fee options

Fixed

Flat fees ranging from $2,500 to $5,000 for financial planning and consulting services

Percentage

1.75% annually

Commissions

Commission-based sales of securities including trail fees from mutual funds by supervised persons registered with LPL Financial

Project-based

$250 per hour

Main office location

AllPoint Financial Group

765 Baywood Drive, Suite 147

Petaluma CA 94954, United States

Number of offices

5

Most active in

California

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Brian M

Series 63, Series 65

Petaluma, CA

AllPoint Financial Group

Brian Monske is a financial advisor with AllPoint Financial Group in Petaluma, CA, holding Series 63 and Series 65 licenses and bringing 20 years of industry experience. He has worked at AllPoint Financial Group since 2021, previously spending six years with SLR Asset Management and over a decade with LPL Financial. Monske serves as treasurer on the board of the Napa Rifle and Pistol Club. AllPoint Financial Group is a four-advisor team managing approximately $84 million for individuals, pension plans, charitable organizations, trusts, and estates. The firm offers discretionary asset management, financial planning, and advanced family office services, employing a mix of fundamental, technical, and cyclical analysis to tailor portfolios that include various public and private securities.

Active portfolio management Options & derivatives strategies
user avatar

Ernest R

Series 63, Series 65

Petaluma, CA

AllPoint Financial Group

Ernest Renner is a financial advisor with AllPoint Financial Group, holding Series 63 and Series 65 licenses and bringing 23 years of industry experience. He previously worked at SLR Asset Management and LPL Financial. Outside of advising, he is the owner of Hey Buddy Software, a business focused on creating mobile gaming apps for iPhone. AllPoint Financial Group is a four-advisor team managing approximately $84 million for individuals, pension plans, charitable organizations, trusts, and estates. The firm offers discretionary asset management, financial planning, and family office services, employing a combination of fundamental, technical, and cyclical analysis with a focus on continuous portfolio supervision and tailored investment strategies.

Active portfolio management Options & derivatives strategies
user avatar

Marck Z

Series 66

Petaluma, CA

AllPoint Financial Group

Marck Zuehlsdorff is a financial advisor with AllPoint Financial Group in Napa, CA, holding a Series 66 designation and six years of industry experience. His prior roles include positions at Edward Jones and Bank of Marin. He provides investment advisory services through AllPoint Financial Group, an independent registered investment advisor. AllPoint Financial Group is a four-advisor team managing approximately $84 million across diverse client types, including individuals, pension plans, and charitable organizations. The firm offers discretionary asset management and financial planning, tailoring portfolios using fundamental, technical, and cyclical analysis with ongoing supervision and quarterly reviews.

Active portfolio management Options & derivatives strategies
user avatar

Bradley S

Series 63, Series 65

Petaluma, CA

AllPoint Financial Group

Bradley Scott is a financial advisor at AllPoint Financial Group with 26 years of industry experience. He holds Series 63 and Series 65 licenses and has worked previously at SLR Asset Management and LPL Financial. In addition to his advisory role, he is involved in tax preparation and accounting services through AllPoint Tax Services. AllPoint Financial Group is a team of four advisors managing approximately $84 million for individuals, pension plans, charitable organizations, trusts, and estates. The firm offers discretionary asset management, financial planning, and family office services, using a tailored investment approach that combines fundamental, technical, and cyclical analysis with a variety of strategies and regular portfolio reviews.

Active portfolio management Options & derivatives strategies
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