Alpha Financial Advisors, LLC
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About
Alpha Financial Advisors, LLC is an SEC‑registered investment adviser that provides personalized financial planning and ongoing discretionary investment management to individuals, families, trusts, estates and small businesses, including high‑net‑worth clients. Advice and planning services described in the brochure include cash‑flow and tax planning, retirement and education planning, estate planning review, investment management, and guidance on employer retirement plans and ERISA engagements.
The firm implements strategic asset allocation across primarily no‑load mutual funds and exchange‑traded funds with an emphasis on global diversification, periodic rebalancing and fundamental analysis, and it may allocate portions of client portfolios to unaffiliated independent managers while retaining oversight. Alpha Financial conducts at least quarterly account reviews, uses custodian relationships (typically recommending Charles Schwab) for execution and custody, and documents client objectives through written investment confirmations.
Noteworthy operational features include a mid‑sized advisor team of six managing about $619 million in assets and a stated relationship framework that ordinarily references a $750,000 minimum while allowing discretionary exceptions. The brochure also discloses less common practices for firms at this scale: formal use of AI tools under an AI policy with human review, routine use of DFA mutual funds (which are generally available primarily through registered advisers), and custody practices—such as retention of certain account passwords and submission to annual surprise CPA examinations—that some peers do not commonly report.
Client services
Expertise
Fee options
Alpha Financial may charge a flat fee or waive fees at its discretion based on client circumstances.
$0 - $1,000,000: 1.00% annually $1,000,001 - $3,000,000: 0.50% annually $3,000,001+: 0.35% annually
Account minimum: $750,000 Minimum fee: Minimum quarterly fee of $1,875 for new clients, equating to a minimum annual fee of $7,500 Fee-only: Fees are based on assets under management as per tiered schedule; no commissions or 12b-1 fees received.
Main office
11325 N Community House Rd, Suite 410
Charlotte NC 28277-0524
Advisors at this office
8
Most active in
Connecticut · Florida · New Jersey · New York · North Carolina · South Carolina · Texas · Virginia
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
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Advisors at this firm
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