San Francisco, CA Keyes Ave Office

Team
Updated today
Ameritas Advisory Services, LLC logo

Ameritas Advisory Services, LLC

Enterprise

Firm-wide stats for Ameritas Advisory Services, LLC

Total advisors

542

Across 269 offices

Clients per advisor

54 Typical

Avg AUM per client

$448,118 Typical

HNW client ratio

3% Low

About

Ameritas Advisory Services, LLC provides investment advisory and planning services to a broad mix of clients, including individuals, high‑net‑worth investors, retirement plans, charitable organizations, and businesses. The firm offers asset management, financial planning and consulting, retirement plan advisory, and variable product subaccount management across discretionary and non‑discretionary programs.

Advisers (IARs) build portfolios using a combination of model portfolios (both firm‑developed and third‑party), mutual funds, ETFs, interval funds, and individual securities, and may engage sub‑advisers or customize models for tax or client‑specific restrictions. The firm operates multiple program platforms (for example, model‑based allocation programs and wrap fee platforms), leverages third‑party technology and managers (including Envestnet and a held‑away retirement platform), and maintains operational practices such as converting holdings to lower‑cost mutual fund share classes when available.

A notable characteristic is its corporate structure: Ameritas is part of a mutual holding company that includes an affiliated broker‑dealer, investment affiliate and insurance company, and its affiliate AIC also functions as a municipal securities dealer, municipal adviser and underwriter — an affiliation that is uncommon among large enterprise advisers and that the firm manages by restricting purchase of municipal securities underwritten by the affiliate. The firm’s product set also includes interval funds and private‑credit or real‑estate‑focused interval strategies and held‑away retirement management, features that expand available investment options but introduce additional liquidity, valuation, and conflict‑of‑interest considerations.

Based on Ameritas Advisory Services, LLC

Expertise

Private / alternative investments Wealth management Retirement plans for business owners (SEP, solo 401k) Retirement income strategy Charitable giving & philanthropy

Based on Ameritas Advisory Services, LLC

Occupation focus

Founder/Business Owner Retired

Based on Ameritas Advisory Services, LLC

Demographic focus

Mid-Career Professionals

Based on Ameritas Advisory Services, LLC

Location

38 Keyes Ave Ste 125

San Francisco CA 94129

Advisors at this office

4

Advisors at this office

user avatar

Ana A

Series 66

San Francisco, CA

Ameritas Advisory Services, LLC

Ana Abraldes is a financial advisor with Ameritas Advisory Services, LLC, holding a Series 66 designation and six years of industry experience. She has been with Ameritas Advisory Services since 2021 and is also involved with Canvas Financial and Boom Planning, both financial planning firms, since 2019. Outside of finance, she is the proprietor of Studio Vidro, an artisan glass production and vending business. Ameritas Advisory Services, LLC provides investment advisory and planning services to a diverse client base, including individuals, high-net-worth investors, retirement plans, charitable organizations, and businesses. The firm employs a range of investment strategies and platforms, combining model portfolios, mutual funds, ETFs, and individual securities, supported by third-party technology and managers to customize client portfolios.

Private / alternative investments Wealth management Retirement plans for business owners (SEP, solo 401k) Retirement income strategy Charitable giving & philanthropy Founder/Business Owner Retired Mid-Career Professionals
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Kristen C

Series 66

San Francisco, CA

Ameritas Advisory Services, LLC

Kristen Chirhart is a financial advisor with Ameritas Advisory Services, LLC, holding a Series 66 designation and 20 years of industry experience. She has worked at Ameritas since 2008 in various capacities and is also involved with Boom Planning and Canvas Financial, where she provides financial planning and strategic marketing direction. Kristan holds a license as an independent insurance agent for fixed insurance products. Ameritas Advisory Services, LLC offers investment advisory and planning services to a diverse client base, including individuals, high-net-worth investors, retirement plans, charitable organizations, and businesses. The firm utilizes multiple program platforms and a wide range of investment products, combining firm-developed and third-party model portfolios with mutual funds, ETFs, and individual securities.

Private / alternative investments Wealth management Retirement plans for business owners (SEP, solo 401k) Retirement income strategy Charitable giving & philanthropy Founder/Business Owner Retired Mid-Career Professionals
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Amy B

CFP®, Series 63, Series 65

San Francisco, CA

Ameritas Advisory Services, LLC

Amy Blodgett is a CFP® with 34 years of industry experience, currently serving as a financial advisor at Ameritas Advisory Services, LLC since 2021. Her prior experience includes roles at Canvas Financial, 20/20 Capital Management, and Carillon Investments, among others. She is also the owner of Boom Planning, a financial planning business she has operated since 2009. Ameritas Advisory Services, LLC provides investment advisory and planning services to individuals, high-net-worth investors, retirement plans, charitable organizations, and businesses. The firm offers a range of asset management and financial planning solutions, utilizing model portfolios, mutual funds, ETFs, and other investment vehicles across discretionary and non-discretionary programs.

Private / alternative investments Wealth management Retirement plans for business owners (SEP, solo 401k) Retirement income strategy Charitable giving & philanthropy Founder/Business Owner Retired Mid-Career Professionals
user avatar

Rita A

Series 63, Series 65

San Francisco, CA

Ameritas Advisory Services, LLC

Rita Abraldes is a financial advisor with Ameritas Advisory Services, LLC in San Francisco, holding Series 63 and Series 65 licenses and 11 years of industry experience. She has worked with Ameritas since 2015 and is also associated with Boom Planning and Canvas Financial, where she prepares financial plans and supports client communications. Ameritas Advisory Services, LLC provides investment advisory and planning services to a diverse client base, including individuals, high-net-worth investors, retirement plans, charitable organizations, and businesses. The firm employs a range of investment strategies and utilizes multiple program platforms, offering asset management, financial planning, and retirement plan advisory with a focus on customizable portfolios and extensive product options.

Private / alternative investments Wealth management Retirement plans for business owners (SEP, solo 401k) Retirement income strategy Charitable giving & philanthropy Founder/Business Owner Retired Mid-Career Professionals
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