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Lakeland, FL Office

Team
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Amerity Wealth Management, LLC logo

Amerity Wealth Management, LLC

Team

Firm-wide stats for Amerity Wealth Management, LLC

Total advisors

19

Across 12 offices

Clients per advisor

39 Low

Avg AUM per client

$446,862 Very Low

HNW client ratio

18% Low

About

Amerity Wealth Management is a multi-advisor fiduciary that serves individual clients — including high‑net‑worth households — as well as businesses, pension and profit‑sharing plans, and trusts; the firm reports roughly $339 million in assets under management across 15 advisors and about 748 clients. It offers asset management, financial planning, retirement consulting, and specialized UK pension transfer and ongoing UK pension management (SIPP/QROPS) services.

The firm typically manages accounts on a discretionary basis and implements third‑party model portfolios, ETFs, mutual funds, individual securities, and variable/index annuity products through multiple platforms and co‑advisors (Foundations, Alternativ, Charles Schwab Marketplace, and other third‑party managers). Amerity also works with held‑away 401(k) accounts via the Pontera Solution Platform, supports multi‑custodian execution (including Charles Schwab and Interactive Brokers for U.S. connected persons abroad), and conducts periodic reviews with tax‑aware considerations.

Noteworthy distinctions include the firm’s use of testimonials in its advertising materials, a practice the brochure notes is uncommon among multi‑team firms. The brochure also highlights the firm’s formal UK pension transfer process — including FCA‑required suitability reports for defined‑benefit transfers (which it states can cost £5,000 or more) — and discloses that many advisory representatives are independent contractors who are licensed insurance agents affiliated with Amerity Financial, with potential commission conflicts when insurance or annuity products are recommended.

Based on Amerity Wealth Management, LLC

Occupation focus

Founder/Business Owner

Based on Amerity Wealth Management, LLC

Location

4740 Cleveland Heights Boulevard, Suite 5

Lakeland FL 33813

Advisors at this office

4

Advisors at this office

user avatar

Lance P

Series 65, Series 66

Lakeland, FL

Amerity Wealth Management, LLC

Lance Pearce is a financial advisor at Amerity Wealth Management, LLC in Lakeland, FL, holding Series 65 and Series 66 licenses with six years of industry experience. His prior roles include positions at Pearce Financial and The Retirement Group, LLC. Amerity Wealth Management serves individual clients, businesses, pension and profit-sharing plans, and trusts, managing approximately $339 million in assets. The firm offers asset management, financial planning, retirement consulting, and specialized UK pension transfer and management services, typically managing accounts on a discretionary basis and utilizing third-party model portfolios and multiple platforms.

Founder/Business Owner
user avatar

Alexander S

Series 65

Lakeland, FL

Amerity Wealth Management, LLC

Alexander Stojkovic is a Series 65-licensed advisor at Amerity Wealth Management, LLC with six years of industry experience. He has held roles at multiple affiliated entities, including Alexander Peter Wealth and international branches, since 2009. Amerity Wealth Management is a multi-advisor fiduciary serving individual clients, high-net-worth households, businesses, pension and profit-sharing plans, and trusts. The firm manages approximately $339 million in assets, offering services such as asset management, financial planning, and specialized UK pension transfer and management solutions.

Founder/Business Owner
user avatar

Brian P

Series 63, Series 65

Lakeland, FL

Amerity Wealth Management, LLC

Brian Pearce is a financial advisor with Amerity Wealth Management, LLC in Winter Haven, FL, holding Series 63 and Series 65 licenses and bringing 40 years of industry experience. His prior roles include leadership at his own firm, Pearce Financial, as well as positions at Retirement Resources of Central Florida, World Equity Group, Inc., and The Retirement Group, LLC. In addition to his advisory work, Pearce is an insurance professional who presents seminars related to annuity products. Amerity Wealth Management is a multi-advisor registered investment adviser serving individuals, high-net-worth households, businesses, trusts, and plan sponsors. The firm offers discretionary asset management, modular financial planning, and specialized services including UK expatriate pension transfers, utilizing third-party model managers and a variety of investment vehicles to implement individualized portfolio strategies.

Founder/Business Owner
user avatar

Joshua F

Series 65

Lakeland, FL

Amerity Wealth Management, LLC

Joshua Fain is a financial advisor with Amerity Wealth Management, LLC, holding a Series 65 designation and bringing nine years of industry experience. He has worked with Amerity Wealth Management since 2022 and previously with Beacon Global Advisor Network and Claraphi Advisory Network. In addition to his advisory role, he is an independent insurance agent in Florida, dedicating significant time to this activity. Amerity Wealth Management is a multi-advisor registered investment adviser serving individuals, businesses, trusts, and plan sponsors. The firm offers discretionary asset management, modular financial planning, retirement-plan consulting, and specialized services including UK expatriate pension transfers, employing a range of investment strategies through multiple custodians and co-advisory arrangements.

Founder/Business Owner
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