Amidon & Petersen Financials, LLC

Amidon & Petersen Financials provides financial planning, discretionary portfolio management, selection of other advisers, and pension consulting to a mix of clients including individuals, pension and profit sharing plans, trusts, estates, charitable organizations, and business entities. The firm offers modular financial planning and ongoing portfolio oversight, and it provides plan education and one-on-one participant meetings as part of its pension consulting services.

The firm's investment process emphasizes tailored portfolios with distinct fixed‑income, equity, and cash components and uses a mix of model portfolios, third‑party managers, and index ETFs in the equity sleeve. It employs structured products (including structured notes and reverse convertibles), leveraged and inverse ETFs, options, and, in limited circumstances, margin and other derivatives in separately managed accounts, while managing concentration risk by limiting exposure (typically 2.5%–5% per security and up to 15% per class) and using tools such as Riskalyze and bond‑laddering for income needs.

Amidon & Petersen is notable among similar independent, small advisory firms for disclosing predecessor performance, hypothetical performance, and performance results in its materials, and for actively serving charitable clients and offering pension plan consulting—each statistically less common for peers. The firm also routinely recommends third‑party advisers and shares in TPA fees, and it documents specific risk‑management limits for structured and derivative positions, which are distinguishing operational features for a firm of its size.