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Anchor Financial Group

Updated today

Client AUM

$102,351,684

Clients

126

Advisors

2

of 2 employees

About

Anchor Financial Group is a small, state‑registered advisory firm founded in 1988 that provides personalized financial planning and discretionary investment management to individuals, trusts, estates, small businesses and other financial professionals. Services described in the brochure include retirement, tax, education and estate planning, with options for comprehensive plans, limited‑scope hourly engagements and ongoing portfolio oversight.

The firm implements strategies based on fundamental analysis and broad diversification, blending passive index/ETF exposure, selectively chosen active funds and a range of alternative investments such as non‑public REITs, business development companies, interval funds, commodity funds and structured notes. Accounts are managed on a discretionary basis, trades are placed under a limited power of attorney, and client assets remain with third‑party custodians rather than held by the firm.

Noteworthy aspects include a two‑advisor ownership structure overseeing roughly 128 households and about $102 million in discretionary assets, and an uncommon referral practice in which the firm pays 50% of advisory fees to solicitors for a very small number of clients. Both principals maintain life and health insurance licenses and may receive commissions on insurance products (with disclosures and internal review), and the firm documents business continuity and succession plans and stores records in the cloud.

Client services

Financial planning Portfolio management
Financial consulting for other professionals and their clients

Expertise

College savings (529s, UTMA, etc.) General retirement planning General tax planning General estate planning guidance Wealth management

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Fee options

Fixed

Financial planning fees range from $1,000 to $3,500, negotiable.

Percentage

$0 - $500,000: 1.25% annually $500,000 - $5,000,000: 1.00% annually $5,000,000+: 0.9% annually

Commissions

Commissions for insurance products only, no commissions on investment products.

Project-based

$250 per hour for limited scope financial planning services.

Main office

500 S. Kraemer Blvd Suite 255

Brea CA 92821

Advisors at this office

2

Most active in

California · Texas

Also doing business as

Anchor Financial Group · Enhanced Security Planning, Inc.

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Stephen K

CFP®, Series 63

Brea, CA

Anchor Financial Group

Stephen Kiernan is a CFP® with 39 years of industry experience and has been with Anchor Financial Group since 1988. He previously worked at NPB Financial Group, LLC from 2012 to 2017. Kiernan holds a California life and health insurance license and is involved in insurance sales on a limited basis. Anchor Financial Group provides personalized financial planning and discretionary investment management to individuals, trusts, small businesses, and retirement plans. The firm combines passive index and ETF exposure with selective active funds and alternative investments, managing roughly $96 million in discretionary assets for a range of clients.

College savings (529s, UTMA, etc.) General retirement planning General tax planning General estate planning guidance Wealth management
user avatar

Joseph R

Series 63, Series 65

Brea, CA

Anchor Financial Group

Joseph Richard is a financial advisor at Anchor Financial Group in Brea, CA, with 23 years of industry experience. He holds Series 63 and Series 65 licenses and has worked with Anchor Financial Group since 1997, previously spending five years at NPB Financial Group, LLC. In addition to his advisory role, he is licensed as a California life and health insurance agent. Anchor Financial Group provides personalized financial planning and discretionary investment management to individuals, trusts, small businesses, and retirement plans. The firm combines passive index and ETF exposure with selectively chosen active and alternative investments, managing approximately $96 million in discretionary assets for both individual and high-net-worth clients.

College savings (529s, UTMA, etc.) General retirement planning General tax planning General estate planning guidance Wealth management
View complete list of advisors at this firm
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