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Apeiron

Updated today

Client assets under management

$807,000,000

Clients

1,178

45% high-net-worth

Advisors

11

of 17 employees

Firm type

Team

5-30 advisors or >$500M in AUM

Clients per advisor

107

Very High

Average account size

$685,059

About

Apeiron RIA provides investment advisory and financial planning services to a mix of individual clients (including high‑net‑worth individuals), trusts, estates, retirement plans, small businesses, churches and other institutional clients. Services include ongoing portfolio management (both discretionary and non‑discretionary), comprehensive financial planning, retirement plan consulting, and the recommendation and sale of insurance products.

The firm takes a holistic and customized approach, using interviews, written assessments or investment policy statements to set asset allocation and may implement portfolios through an in‑house portfolio manager, third‑party money managers, or unified managed account platforms. Its methodology blends fundamental analysis, modern portfolio theory, technical and cyclical analysis, and it has recently added structured products to its list of recommended investments.

Apeiron is distinctive among similar team firms for its affiliation with an accounting firm—one of its representatives is an owner of L&H CPAs and Advisors and the firm compensates that representative for client referrals—and for sponsoring a wrap fee program alongside offering bundled advisory arrangements that can be based on a client’s net worth. The firm also operates at scale relative to many peers, managing approximately $852 million (largely on a discretionary basis) and routinely recommending specific TPMM and UMA platforms such as Envestnet, SEI, and Schwab UMAX.

Client services

Financial planning Portfolio management Pension consulting Selection of other advisers

Expertise

Retirement plans for business owners (SEP, solo 401k) Life insurance needs analysis Business exit / sale strategy General tax planning

Occupation focus

Founder/Business Owner Executive

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Fee options

Fixed

Financial planning fees up to $50,000 (negotiable); estate planning up to $2,000 (may be waived or bundled). Retirement plan consulting fees may be a flat annual fee up to $100,000.

Percentage

$0 - $250,000: 1.95% $250,001 - $500,000: 1.85% $500,001 - $1,000,000: 1.75% $1,000,001 - $2,000,000: 1.65% $2,000,001+: 1.55%

Project-based

Up to $500 per hour for financial planning/consulting services.

Main office location

Apeiron

10000 North Central Expressway, Suite 700

Dallas TX 75231, United States

Number of offices

3

Most active in

California · Colorado · Florida · Georgia · Louisiana · Nebraska · New Mexico · Oklahoma · Oregon · Texas · Washington

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Adam K

CFP®, Series 66

Dallas, TX

Apeiron

Adam Keller is a CFP® professional with 21 years of industry experience, currently serving as an advisor at Apeiron since 2017. Prior to Apeiron, he worked at WFG Investments Inc for seven years. Outside of his advisory role, he is a member-owner of AKRELLA LLC, a business management entity. Apeiron RIA manages approximately $730 million for a diverse client base including individuals, trusts, retirement plans, and institutions. The firm employs a holistic, customized investment process that incorporates multiple analytical methods and offers discretionary portfolio management, financial planning, retirement consulting, and insurance product recommendations.

Retirement plans for business owners (SEP, solo 401k) Life insurance needs analysis Business exit / sale strategy General tax planning Founder/Business Owner Executive
user avatar

Philip A

CFP®, Series 66

Dallas, TX

Apeiron

Philip Athey is a CFP®-credentialed financial advisor with 22 years of industry experience, currently serving clients at Apeiron in Dallas, TX. He has worked at Aperion RIA, LLC since 2017 and previously at WFG Investments, Inc. from 2012 to 2017. In addition to advisory services, he may recommend and sell insurance products as an independent agent, dedicating approximately 10% of his time to this activity. Apeiron RIA manages approximately $730 million for about 746 clients through a team of 11 advisors, serving individuals, trusts, retirement plans, businesses, and institutional clients. The firm employs a holistic investment approach that integrates multiple analytical methods and offers discretionary portfolio management, financial planning, retirement plan consulting, and licensed insurance product recommendations.

Retirement plans for business owners (SEP, solo 401k) Life insurance needs analysis Business exit / sale strategy General tax planning Founder/Business Owner Executive
user avatar

Ryan S

CFP®, Series 63, Series 66

Dallas, TX

Apeiron

Ryan Shea is a CFP® professional with nine years of experience in the financial services industry. He is currently an advisor at Apeiron RIA, where he has worked since 2023. His prior experience includes roles at Merrill Lynch, Bank of America, Charles Schwab, and Fidelity Investments. Apeiron RIA manages approximately $730 million for a diverse client base that includes individuals, trusts, retirement plans, corporations, and institutional clients. The firm employs a holistic, customized investment process utilizing multiple analytical methods and offers discretionary portfolio management, financial planning, and retirement plan consulting.

Retirement plans for business owners (SEP, solo 401k) Life insurance needs analysis Business exit / sale strategy General tax planning Founder/Business Owner Executive
user avatar

Scott H

CFP®, Series 66

Dallas, TX

Apeiron

Scott Hammel is a CFP® with 18 years of industry experience, currently serving as an advisor at Apeiron since 2017. He previously worked at WFG Investments Inc from 2010 to 2017. Hammel also acts as an independent insurance agent and may sell insurance products he recommends to clients, which accounts for about 10% of his time. Apeiron RIA manages approximately $730 million for a diverse client base, including individuals, trusts, retirement plans, and institutional clients. The firm employs a holistic investment process combining multiple analytical methods and offers discretionary portfolio management, financial planning, retirement plan consulting, and licensed insurance product recommendations.

Retirement plans for business owners (SEP, solo 401k) Life insurance needs analysis Business exit / sale strategy General tax planning Founder/Business Owner Executive
user avatar

Colton R

CFP®, Series 65

Dallas, TX

Apeiron

Colton Richards is a CFP® with seven years of industry experience, currently serving as an advisor at Apeiron. Prior to joining Apeiron in 2024, he worked at SEI Investments Management Corp for six years. Apeiron RIA manages approximately $730 million across 746 clients, providing discretionary portfolio management, financial planning, retirement plan consulting, and licensed insurance product recommendations. The firm serves a diverse client base including individuals, trusts, retirement plans, corporations, and institutions, employing a multifaceted investment approach that incorporates fundamental, technical, and cyclical analyses along with various managed account strategies.

Retirement plans for business owners (SEP, solo 401k) Life insurance needs analysis Business exit / sale strategy General tax planning Founder/Business Owner Executive
user avatar

James M

CFP®, Series 66

Dallas, TX

Apeiron

James Marsden is a CFP® with 17 years of industry experience, currently serving as a financial advisor at Apeiron since 2017. Prior to that, he worked at Wfg Investments Inc for seven years. Marsden serves as treasurer for the Highland Village Area Baseball and Softball Association on a volunteer basis. Apeiron RIA manages approximately $730 million for a diverse client base including individuals, trusts, retirement plans, and institutions. The firm employs a holistic investment approach that integrates multiple analytical methods and offers discretionary portfolio management alongside financial planning and insurance product recommendations.

Retirement plans for business owners (SEP, solo 401k) Life insurance needs analysis Business exit / sale strategy General tax planning Founder/Business Owner Executive
user avatar

Kyle W

CFP®, Series 66

Dallas, TX

Apeiron

Kyle Walters is a CFP® with 22 years of industry experience, currently serving as an advisor at Apeiron RIA. He previously worked at WFG Investments Inc. from 2010 to 2017. Walters is also the proprietor of an accounting and tax preparation business, L&H CPA's and Advisors, based in Dallas, TX. Apeiron RIA manages approximately $730 million for a diverse client base including individuals, trusts, retirement plans, and institutional clients. The firm employs a holistic, customized investment approach that integrates multiple analytical methods and offers discretionary portfolio management alongside financial planning and licensed insurance product recommendations.

Retirement plans for business owners (SEP, solo 401k) Life insurance needs analysis Business exit / sale strategy General tax planning Founder/Business Owner Executive
user avatar

Katie B

Series 66

Dallas, TX

Apeiron

Katie Bosler is a financial advisor at Apeiron with six years of industry experience. She holds a Series 66 designation and has worked at firms including Atlas Wealth, Raymond James & Associates, Truist Advisory Services, and BB&T Securities. She is based in Dallas, TX. Apeiron RIA is a multi-team registered investment adviser managing approximately $730 million for a diverse client base that includes individuals, trusts, retirement plans, corporations, small businesses, churches, and other institutional clients. The firm employs a holistic, customized investment approach that integrates multiple analytical methods and offers discretionary portfolio management alongside financial planning and retirement plan consulting.

Retirement plans for business owners (SEP, solo 401k) Life insurance needs analysis Business exit / sale strategy General tax planning Founder/Business Owner Executive
user avatar

Brandon G

CFP®, Series 66

Dallas, TX

Apeiron

Brandon Gibson is a CFP® with 22 years of industry experience, currently serving as an advisor at Apeiron RIA, LLC since 2022. He previously worked for First Financial Equity Corporation from 2009 to 2022. Outside of financial advising, he is a classical singer affiliated with The Dallas Opera. Apeiron RIA manages approximately $730 million for about 746 clients through a team of 11 advisors. The firm serves individuals, trusts, estates, retirement plans, corporations, small businesses, churches, and other institutional clients with a holistic investment approach that integrates multiple analytical methods and offers discretionary portfolio management, financial planning, and retirement plan consulting.

Retirement plans for business owners (SEP, solo 401k) Life insurance needs analysis Business exit / sale strategy General tax planning Founder/Business Owner Executive
user avatar

James C

Series 63, Series 65

Walnut Creek, CA

Apeiron

James Crocker is a financial advisor with Apeiron RIA, holding Series 63 and Series 65 licenses and 19 years of industry experience. He previously worked at Cetera Advisors and Cascadia Advisory Services before joining Apeiron in 2021. Apeiron RIA manages approximately $730 million for a diverse client base including individuals, trusts, retirement plans, corporations, and institutional clients. The firm employs a holistic, customized investment process using multiple analytical methods and offers discretionary portfolio management, financial planning, retirement plan consulting, and licensed insurance product recommendations.

Retirement plans for business owners (SEP, solo 401k) Life insurance needs analysis Business exit / sale strategy General tax planning Founder/Business Owner Executive
user avatar

David D

CFP®, Series 66

Dallas, TX

Apeiron

David Droppo is a CFP® with 20 years of industry experience, currently serving as an advisor at Apeiron since 2017. He previously worked at WFG Advisors, LP and WFG Investments, Inc. from 2014 to 2017. Outside of his advisory role, he owns a business management entity, PAAK-EDGE, LLC, and spends a portion of his time selling recommended insurance products as an independent insurance agent. Apeiron RIA manages approximately $730 million for a diverse client base including individuals, trusts, retirement plans, and institutions. The firm employs a holistic, customized investment approach that integrates multiple analytical methods and offers discretionary portfolio management, financial planning, retirement plan consulting, and licensed insurance product recommendations.

Retirement plans for business owners (SEP, solo 401k) Life insurance needs analysis Business exit / sale strategy General tax planning Founder/Business Owner Executive
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