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Asset Management Financial Services Inc.

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Client assets under management

$78,866,178

Clients

97

38% high-net-worth

Advisors

2

of 2 employees

Firm type

Supported

1-4 advisors or >$200M in AUM

Clients per advisor

49

Typical

Average account size

$813,053

About

Asset Management Financial Services, Inc. provides discretionary portfolio management and related advisory services to individuals (including high‑net‑worth clients), pension and profit‑sharing plans, trusts, estates, charitable organizations, and businesses, managing roughly $79.5 million for about 97 clients. The firm also offers financial and estate planning, due diligence, management consulting and financial administration on a limited basis and may recommend separately managed account programs.

AMFS constructs customized portfolios using a combination of fundamental research and technical analysis, emphasizing human-directed security selection and asset allocation tailored to each client’s time horizon, risk tolerance and objectives. Accounts are generally managed on a discretionary basis with ongoing monitoring, quarterly valuation reports, and the potential use of margin and options trading; the firm may select independent portfolio managers for separately managed accounts.

Notably, the firm is affiliated with another registered investment adviser that operates a private fund investing primarily in non‑public securities, and a member of its staff provides research support to that affiliated adviser — relationships the firm acknowledges as potential conflicts and seeks to manage. AMFS also shares administrative and marketing support with a management support company, segregates advisory files from affiliated activities, and prohibits certain insurance sales by its representatives to AMFS clients to mitigate conflicts of interest.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

Active portfolio management Options & derivatives strategies

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Fee options

Percentage

$0 - $1,000,000: 1.00% $1,000,001 - $2,000,000: 0.90% $2,000,001+: 0.75%

Project-based

Up to $175 per hour for ancillary and consulting services, prorated to 15-minute increments

Other

Minimum fee: Minimum annual fee is $2,500; $50 minimum quarterly fee per account within a household, with an overall household minimum quarterly fee of $625

Main office location

Asset Management Financial Services Inc.

1401 S Fort Harrison Ave

Clearwater FL 33756-2002, United States

Number of offices

1

Most active in

Florida · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Wendy S

Series 65

Clearwater, FL

Asset Management Financial Services Inc.

Wendy Spencer is a Series 65-licensed financial advisor with 13 years of industry experience. She serves as Director, Chairwoman, President, and Chief Compliance Officer at both Asset Management Financial Services, Inc. and Merit Investment Solutions, Inc., where she has been active since 2010 and 2013 respectively. Additionally, she holds a vice president role at Advisor Administrative Services, LLC, a consulting firm that supports investment professionals. Asset Management Financial Services, Inc. provides discretionary portfolio management and advisory services to individuals, trusts, estates, retirement plans, charitable organizations, and businesses. The firm builds customized portfolios using fundamental research and technical analysis, focusing on financially strong companies considered potentially undervalued, and typically manages accounts on a discretionary basis.

Active portfolio management Options & derivatives strategies
user avatar

Helen R

Series 65

Clearwater, FL

Asset Management Financial Services Inc.

Helen Rimensnyder is a financial advisor with Asset Management Financial Services, Inc. in Clearwater, FL, holding a Series 65 credential and 20 years of industry experience. She has worked with Asset Management Financial Services since 2013 and also holds roles at Core Investment Management, LLC and Merit Investment Solutions, Inc. Additionally, she serves as Vice President of Advisor Administrative Services, LLC, an administrative services company supporting investment professionals. Asset Management Financial Services, Inc. provides discretionary portfolio management and advisory services to individuals, trusts, estates, retirement plans, charitable organizations, and businesses. The firm constructs customized portfolios using fundamental research and technical analysis, focusing on financially strong, potentially undervalued companies, and typically manages accounts on a discretionary basis.

Active portfolio management Options & derivatives strategies
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