Asset Protection Group, LLC

The firm is a small independent advisory practice that manages about $8.2 million for roughly 37 clients, providing discretionary portfolio management and comprehensive financial planning services (including tax, insurance, retirement, and estate planning). It serves both high‑net‑worth and non‑HNW individuals as well as pension/profit‑sharing plans, trusts, estates, charitable organizations and other business entities.

The firm describes itself as a fiduciary and primarily uses fundamental analysis, along with asset allocation and modern portfolio theory, to construct portfolios and manage risk, typically with discretionary authority while prohibiting withdrawals from client accounts. Accounts are reviewed formally at least monthly and the brochure includes detailed risk disclosures covering market, liquidity, credit, legislative and foreign‑investment risks.

Notably, the principal maintains a licensed insurance practice and sells insurance products for commissions (the brochure states this activity can occupy about 20% of the adviser’s workweek) and also consults and invests in real estate (up to about 15% of the workweek). The firm further discloses that it may select and monitor other money managers and receive a portion of the fees those managers generate, and it has provided financial counseling in a military context and periodic informational updates—features that are less common among solo independent advisers.