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Asti Financial Management

Updated today

Client AUM

$0

Clients

350

Advisors

2

across 2 offices

About

Asti Financial Management serves individual clients—including high net worth individuals—and small businesses, delivering comprehensive and limited‑scope financial planning through fixed‑fee packages and project engagements. Hourly advisory work is available only to existing or returning clients, and the firm does not impose an asset minimum to engage its planning services.

The firm focuses on financial planning and advice rather than discretionary portfolio management, developing tailored investment strategies and asset allocations as part of a client’s plan but implementing transactions only with client direction. Recommendations may include both actively and passively managed investments, and clients are free to choose custodians or request the firm’s custodial recommendations based on cost and service factors.

Noteworthy distinctions from many peers include the firm’s licensure to sell life and health insurance and the receipt of commissions for insurance sales, a conflict disclosed to clients. Asti also reports that it does not manage client assets or charge percentage‑of‑assets fees, may refer clients to third‑party investment managers (and receive a portion of fees in those arrangements), and does not accept custody or exercise discretionary trading authority.

Client services

Financial planning

Expertise

General retirement planning Cash flow / budgeting College savings (529s, UTMA, etc.) General estate planning guidance

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Fee options

Fixed

Fixed-fee financial planning package for $2,500 including up to five hours of professional advisory services

Project-based

$500 per hour for existing or returning clients only

Other

Fee-only: Fixed fee financial planning package at $2,500; Comprehensive financial planning fees ranging from $4,000 to $15,000 depending on complexity

Main office

See office

1673 Center Road, 1673 Center Road

Novato CA 94947

Advisors at this office

1

Most active in

California

Also doing business as

Asti Financial Management · Asti Financial Management, LLC · Asti, Julie Marie · Julie Annett · Julie Scates

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Quick links

Advisors at this firm

user avatar

Julie A

Series 63, Series 65

Novato, CA

Asti Financial Management

Julie Annett is a financial advisor at Asti Financial Management with 20 years of industry experience. She holds Series 63 and Series 65 licenses and has been with Asti Financial Management since 2005. In addition to her advisory role, she is a licensed Health and Life Agent in California. Asti Financial Management is a small, state-registered advisory firm serving individuals, families, and small businesses, including high-net-worth clients. The firm offers comprehensive and hourly financial planning, developing investment strategies that include both active and passive vehicles, while clients implement recommendations through brokers or third-party managers.

General retirement planning Cash flow / budgeting College savings (529s, UTMA, etc.) General estate planning guidance
user avatar

Eileen L

CFP®, Series 63, Series 66

Novato, CA

Asti Financial Management

Eileen Loustau is a CFP® professional with 14 years of industry experience, currently serving at Asti Financial Management. Her prior roles include positions at Arcadian Associates, Chevron Federal Credit Union, Lending Club, BancWest Investment Services, and Bank of the West. Asti Financial Management is a small advisory firm that offers comprehensive and hourly financial planning services to individuals, families, and small businesses, including high-net-worth clients. The firm develops investment strategies using both active and passive vehicles but does not act as a discretionary portfolio manager, with clients implementing recommendations through brokers or third-party managers.

General retirement planning Cash flow / budgeting College savings (529s, UTMA, etc.) General estate planning guidance
View complete list of advisors at this firm
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