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Back Bay Financial Planning & Investments

Updated today

Client AUM

$119,344,376

Clients

94

Advisors

2

across 2 offices

About

The firm works with individual and high‑net‑worth clients, offering discretionary investment management and project‑based financial planning on a fee‑only basis. It advises on a range of investments — stocks, bonds, mutual funds, ETFs, municipal securities, and cash equivalents — and may refer clients to third‑party professionals and outside managers.

Investment decisions draw on a mix of fundamental, technical, and cyclical analysis framed by Modern Portfolio Theory, with portfolios constructed using both passive and active vehicles and socially responsible options when requested. The firm routinely relies on outside managers and institutional platforms (including model portfolio and marketplace programs) and, notably, engages a sub‑advisor that implements box‑spread options contracts for lending purposes as part of its implementation toolkit.

What is distinctive is the firm’s small, recently established advisory team that operates with concentrated staffing and some solo‑practitioner characteristics despite having more than one registered advisor, and its recent transition to SEC registration. It also departs from many peers by explicitly incorporating fee‑based annuity recommendations through an insurance platform and by disclosing use of specialized lending strategies via an unaffiliated sub‑advisor.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

Annuities Cash flow / budgeting College savings (529s, UTMA, etc.)

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Fee options

Fixed

Fixed fees ranging from $2,500 to $5,000 for project-based financial planning

Percentage

$0 - $500,000: 1.25% $500,000 - $1,500,000: 0.75% $1,500,000 - $3,000,000: 0.65% $3,000,000+: 0.50%

Project-based

$400 per hour after initial 5 hours covered by initial fee

Other

Fee-only: Fee-only firm; compensation solely from clients

Main office

See office

39682 Sunrise Court #303

Bethany Beach DE 19930

Advisors at this office

1

Most active in

Delaware · District of Columbia · Maryland

Also doing business as

Back Bay Financial Planning & Investments · Back Bay Financial Planning & Investments, LLC

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

Robert J

CFP®, CRPC®, TPCP®

Bethany Beach, DE

Back Bay Financial Planning & Investments

At Back Bay Financial Planning & Investments, we specialize in helping individuals and families navigate the transition into retirement—especially those relocating to, or already enjoying life along, the Maryland and Delaware coasts. We provide financial clarity and confidence so you can focus on what really matters: enjoying your life at the beach. What You Can Expect From Us: A Personalized Retirement Roadmap We build your financial plan around your lifestyle goals, values, and priorities. From income strategies to long-term projections, we design a plan built to evolve with you. Tax-Smart Planning We help you make the most of your income and investment withdrawals, with proactive strategies to reduce your tax burden now and in the future. Investment Management Our portfolios are thoughtfully constructed to reflect your retirement timeline and risk preferences—with a focus on keeping costs low and outcomes aligned with your goals. Estate & Legacy Coordination We’ll work alongside your attorney or help you think through your legacy wishes, ensuring your wealth passes smoothly and intentionally to the next generation. Ongoing Support & Real Conversations You’ll have a dedicated partner who explains the complex in plain English, stays in touch proactively, and adapts your plan as life evolves. We limit the number of clients we serve so we can deliver the kind of hands-on, highly personalized advice that bigger firms often can’t match. Our mission is simple: help you retire with confidence and live fully in the coastal community you love.

General retirement planning General tax planning Charitable giving tax strategies Baby Boomers (Born 1946-1964)
user avatar

Matthew O

CFP®, Series 66

Annapolis, MD

Back Bay Financial Planning & Investments

Matthew O'Keefe is a CFP® with 16 years of industry experience, currently serving at Back Bay Financial Planning & Investments since 2026. He previously worked for Equitable Advisors and AXA Advisors, LLC from 2010 to 2026. Outside of his primary role, he is involved with TFG Private Wealth Management, providing investment advisory services and serving on its investment committee. Back Bay Financial Planning & Investments serves individual and high-net-worth clients with discretionary investment management and project-based financial planning on a fee-only basis. The firm employs a blend of fundamental, technical, and cyclical analysis alongside Modern Portfolio Theory to construct portfolios using both passive and active strategies, including socially responsible options when requested.

Annuities Cash flow / budgeting College savings (529s, UTMA, etc.)
View complete list of advisors at this firm
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