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Bankers Life Advisory Services, Inc.

Updated today

Client assets under management

$2,461,873,347

Clients

14,275

0% high-net-worth

Advisors

514

of 514 employees

Firm type

Enterprise

300-3,000 advisors or >$30B in AUM

Clients per advisor

28

Very Low

Average account size

$172,460

About

Bankers Life Advisory Services, Inc. is an SEC‑registered investment adviser that primarily serves mass‑affluent and high‑net‑worth individuals through discretionary portfolio management, non‑discretionary investment consulting, and retirement plan consulting for plan sponsors and participants. The firm offers both wrap and non‑wrap programs, may recommend outside managers, and uses Pershing as the clearing custodian with Bankers Life Securities, Inc. as the introducing broker‑dealer, as described in the brochure.

The firm combines fundamental, technical (charting), and cyclical methods of analysis to develop tailored asset allocations and ongoing portfolio management aimed at clients’ goals, risk tolerances and time horizons, with periodic rebalancing and performance reviews. Advisors may implement strategies on a discretionary basis, accept reasonable client restrictions, and advise across equities, fixed income, mutual funds, ETFs, CDs and other securities as part of customized portfolios.

Distinctive aspects disclosed in the brochure include BLAS’s parentage under CNO Financial Group and a group of affiliates that list 40/86 Mortgage Capital, Inc. and multiple insurance companies, indicating a link to mortgage/real‑estate‑related and insurance businesses that is less common among large advisers. The firm also does not emphasize corporate or general business clients outside its non‑ERISA retirement plan consulting work, and many advisors are dually registered as representatives of the affiliated broker‑dealer or as insurance agents—arrangements the brochure identifies and describes procedures to address.

Client services

Financial planning Portfolio management Selection of other advisers Educational seminars or workshops

Expertise

Wealth management

Occupation focus

Retired

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Fee options

Percentage

0.50% to 2.5% annually (negotiable) for Portfolio Management Services

Commissions

Certain Investment Advisors are registered representatives and earn commissions from brokerage and insurance product sales separately.

Project-based

Hourly fees charged for Investment Consulting Services; specific rates set forth in consulting contracts.

Other

Fee-only: Investment Consulting Services charged on an hourly rate basis, fees negotiable and may be reduced or waived.

Main office location

Bankers Life Advisory Services, Inc.

303 E. Wacker Drive, Ste 500

Chicago IL 60601, United States

Number of offices

137

Most active in

Alabama · Alaska · Arizona · Arkansas · California · Colorado · Connecticut · Delaware · District of Columbia · Florida · Georgia · Hawaii · Idaho · Illinois · Indiana · Iowa · Kansas · Kentucky · Louisiana · Maine · Maryland · Massachusetts · Michigan · Minnesota · Mississippi · Missouri · Montana · Nebraska · Nevada · New Hampshire · New Jersey · New Mexico · New York · North Carolina · North Dakota · Ohio · Oklahoma · Oregon · Pennsylvania · Puerto Rico · Rhode Island · South Carolina · South Dakota · Tennessee · Texas · Utah · Vermont · Virginia · Washington · West Virginia · Wisconsin · Wyoming

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Zachary M

Series 66

Naples, FL

Bankers Life Advisory Services, Inc.

Zachary Metrovich is a financial advisor with Bankers Life Advisory Services, Inc. He holds a Series 66 designation and has three years of industry experience. Prior to his current role, he worked at Marc Joseph New York and held positions at Pelicans Nest Golf Club and Fiddlesticks Country Club. In addition to advising, he serves as a unit field trainer for Bankers Life & Casualty, focusing on recruiting and training insurance agents. Bankers Life Advisory Services, Inc. provides discretionary portfolio management and investment consulting primarily to mass-affluent and high-net-worth individuals. The firm emphasizes customized asset allocation, tax efficiency, and a combination of fundamental and technical analysis in its investment approach.

Wealth management Retired
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Albert P

Series 63, Series 65

Clermont, FL

Bankers Life Advisory Services, Inc.

Albert Preniqi is a financial advisor with Bankers Life Advisory Services, Inc. He holds Series 63 and Series 65 licenses and has nine years of industry experience. His prior work includes positions at ProEquities Inc and Bankers Life Securities, Inc. In addition to his advisory role, he manages a team of agents at Bankers Life & Casualty, Inc., overseeing hiring and training and working with agents on insurance products including Medicare Supplement and annuities. Bankers Life Advisory Services, Inc. provides discretionary portfolio management and investment consulting primarily to mass-affluent and high-net-worth individuals. The firm emphasizes customized asset allocation, tax efficiency, and a mix of fundamental and technical analysis in its investment approach.

Wealth management Retired
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Hayley B

Series 63, Series 65

Pittsburgh, PA

Bankers Life Advisory Services, Inc.

Hayley Brugos is a financial advisor with Bankers Life Advisory Services, Inc., holding Series 63 and Series 65 licenses and over six years of experience in the financial services industry. Her career includes roles at Bankers Life Securities and Bankers Life & Casualty, Inc., as well as prior positions at Express Employment Professional and Value Capture LLC. Bankers Life Advisory Services, Inc. is an SEC-registered investment adviser that serves mass-affluent and high-net-worth individuals through discretionary portfolio management and retirement plan consulting. The firm employs a combination of fundamental, technical, and cyclical analysis to create tailored asset allocations aligned with clients’ goals and risk tolerances.

Wealth management Retired
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Michael S

Series 63, Series 66

Atlanta, GA

Bankers Life Advisory Services, Inc.

Michael Shoemaker is a financial advisor with Bankers Life Advisory Services, Inc. in Atlanta, GA, holding Series 63 and Series 66 licenses and 15 years of industry experience. He has worked at Bankers Life Advisory Services since 2016 and previously spent six years with ProEquities, Inc. Shoemaker is also involved in insurance sales, training, and recruiting agents within Bankers Life. Bankers Life Advisory Services, Inc. provides discretionary portfolio management and investment consulting primarily to mass-affluent and high-net-worth individuals. The firm’s investment approach includes customized asset allocation, tax efficiency, and a combination of fundamental, technical, and cyclical analysis to guide portfolio management.

Wealth management Retired
user avatar

Suneel J

Series 63, Series 65

Charlotte, NC

Bankers Life Advisory Services, Inc.

Suneel Jaitly is a financial advisor with Bankers Life Advisory Services, Inc., holding Series 63 and Series 65 licenses and six years of industry experience. His prior roles include positions at Principal Securities, Bank of America, Merrill, and New York Life. Outside of his advisory work, he serves on the board of a local homeowners association, focusing on irrigation system oversight. Bankers Life Advisory Services, Inc. provides discretionary portfolio management and investment consulting primarily to mass-affluent and high-net-worth individuals. The firm emphasizes customized asset allocation, tax efficiency, and a combination of fundamental and technical analysis in its investment approach.

Wealth management Retired
user avatar

Peter M

Series 63, Series 65

West Allis, WI

Bankers Life Advisory Services, Inc.

Peter Mc Elmeel is a financial advisor with Bankers Life Advisory Services, Inc., holding Series 63 and Series 65 licenses. He has been with the Bankers Life companies since 2020 and has prior work experience at Hy-Vee. Bankers Life Advisory Services, Inc. provides discretionary portfolio management and investment consulting primarily to mass-affluent and high-net-worth individuals, focusing on customized asset allocation, tax efficiency, and a combination of fundamental, technical, and cyclical analysis for portfolio management.

Wealth management Retired
user avatar

Eric K

Series 66

Wilkes Barre, PA

Bankers Life Advisory Services, Inc.

Eric Kumar is a financial advisor with Bankers Life Advisory Services, Inc. He holds a Series 66 designation and has one year of industry experience. Prior to his financial services career, he served four years in the United States Army. Kumar also recruits and trains insurance agents and provides retirement-related sales and service. Bankers Life Advisory Services, Inc. offers discretionary portfolio management and investment consulting primarily to mass-affluent and high-net-worth individuals. The firm’s investment approach includes customized asset allocation, periodic rebalancing, and a combination of fundamental, technical, and cyclical analysis to guide security selection and portfolio management.

Wealth management Retired
user avatar

Hammish P

CFP®, ChFC®, Series 66

West Palm Beach, FL

Bankers Life Advisory Services, Inc.

Hammish Philip is a CFP® and ChFC® with 11 years of experience, currently serving as a financial advisor at Bankers Life Advisory Services, Inc. He has worked with Bankers Life Securities, Inc. since 2016 and previously at ProEquities, Inc. from 2014 to 2016. Outside of his advisory role, he operates a farming enterprise in St. Lucia and offers touristic accommodation and transportation services at his vacation residence on the island. Bankers Life Advisory Services, Inc. provides discretionary portfolio management and investment consulting primarily to mass-affluent and high-net-worth individuals. The firm focuses on customized asset allocation, tax efficiency, and a combination of fundamental and technical analysis to manage client portfolios.

Wealth management Retired
user avatar

William Z

Series 66

Evansville, IN

Bankers Life Advisory Services, Inc.

William Zellers is a financial advisor with Bankers Life Advisory Services, Inc., holding a Series 66 designation and working in the industry since 2024. Prior to joining Bankers Life, he was involved in the home insurance business and the cabinetry industry. Outside of his advisory role, he is also an insurance agent specializing in Medicare, Long Term Care, and Life Insurance products. Bankers Life Advisory Services, Inc. provides discretionary portfolio management and investment consulting primarily to mass-affluent and high-net-worth individuals. The firm focuses on customized asset allocation, periodic rebalancing, and combines fundamental, technical, and cyclical analysis to guide investment decisions.

Wealth management Retired
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Naranchimeg M

Series 66

Farmington, CT

Bankers Life Advisory Services, Inc.

Naranchimeg Mijid is a financial advisor with Bankers Life Advisory Services, Inc., holding a Series 66 designation and four years of industry experience. She has worked with multiple entities affiliated with Bankers Life since 2020 and previously held positions at Charter Oak Financial, Fairfax Data System, Journal Inquirer, Amazon, and Central Connecticut State University. In addition to her advisory role, she is appointed as an insurance sales associate with Bankers Life & Casualty, Inc., where she works with Medicare Supplement, annuity, life, health, and long-term care insurance products. Bankers Life Advisory Services, Inc. provides discretionary portfolio management, investment consulting, and retirement plan consulting primarily to mass-affluent and high-net-worth individuals. The firm’s investment approach includes customized asset allocation, periodic rebalancing, tax efficiency, and a combination of fundamental, technical, and cyclical analysis to guide portfolio decisions.

Wealth management Retired
user avatar

Jennifer G

Series 63, Series 65

West Des Moines, IA

Bankers Life Advisory Services, Inc.

Jennifer Greenleaf is a financial advisor with Bankers Life Advisory Services, Inc., holding Series 63 and Series 65 licenses and five years of industry experience. She has been with Bankers Life and its affiliated entities since 2009, currently serving as a Unit Field Trainer responsible for recruiting and training insurance agents. Bankers Life Advisory Services, Inc. provides discretionary portfolio management and investment consulting primarily to mass-affluent and high-net-worth individuals, focusing on customized asset allocation, tax efficiency, and a combination of fundamental and technical analysis. The firm emphasizes individual client service and integrates brokerage and insurance offerings through affiliated entities.

Wealth management Retired
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Arthur L

Series 66

Pittsford, NY

Bankers Life Advisory Services, Inc.

Arthur Lamborn is a financial advisor with Bankers Life Advisory Services, Inc., holding a Series 66 credential and over 40 years of industry experience. His career includes extensive work as an independent advisor under AH Lamborn from 1980 to 2024 before joining Bankers Life and its affiliated entities. He is also a licensed insurance agent authorized to write Medicare Supplement, annuity, life, health, and long-term care insurance products. Bankers Life Advisory Services, Inc. provides discretionary portfolio management, investment consulting, and retirement plan consulting primarily to mass-affluent and high-net-worth individuals. The firm’s investment approach includes customized asset allocation, periodic rebalancing, and a combination of fundamental, technical, and cyclical analysis to guide portfolio decisions.

Wealth management Retired
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Jacob C

Series 63, Series 65

Pittsford, NY

Bankers Life Advisory Services, Inc.

Jacob Coleman is a financial advisor with Bankers Life Advisory Services, Inc. He holds Series 63 and Series 65 licenses and has two years of industry experience. Prior to joining Bankers Life Advisory, he worked with Bankers Life Securities and Bankers Life & Casualty. Outside of advisory services, he is also an insurance agent for Bankers Life and Casualty Company, assisting clients with life insurance, Medicare, Medicaid, and long-term care planning. Bankers Life Advisory Services, Inc. provides discretionary portfolio management and investment consulting primarily to mass-affluent and high-net-worth individuals. The firm focuses on customized asset allocation, tax efficiency, and a mix of fundamental and technical analysis to guide portfolio management.

Wealth management Retired
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Steven J

Series 63, Series 65

Chicago, IL

Bankers Life Advisory Services, Inc.

Steven Josephson is a financial advisor at Bankers Life Advisory Services, Inc. in Chicago, IL, with 33 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at Bankers Life Advisory Services and Bankers Life Securities since 2017, following a 12-year tenure at Harris Investor Services, Inc. Bankers Life Advisory Services, Inc. provides discretionary portfolio management and investment consulting primarily to mass-affluent and high-net-worth individuals. The firm emphasizes customized asset allocation, tax efficiency, and a combination of fundamental, technical, and cyclical analysis in its investment approach.

Wealth management Retired
user avatar

Joshua H

Series 63, Series 65

West Des Moines, IA

Bankers Life Advisory Services, Inc.

Joshua Hofbauer is a financial advisor at Bankers Life Advisory Services, Inc. with eight years of industry experience. He holds Series 63 and Series 65 licenses and has been affiliated with Bankers Life and its related entities since 1999, currently serving as a Regional Director managing branch managers. Outside of his advisory role, he is involved in farming, raising a herd of 300 buffalo, and is a silent partner in a healthy eating fast food restaurant. Bankers Life Advisory Services, Inc. provides discretionary portfolio management and investment consulting primarily to mass-affluent and high-net-worth individuals. The firm emphasizes customized asset allocation, tax efficiency, and a combination of fundamental and technical analysis in its investment approach.

Wealth management Retired
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