Barnai Asset Management
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
About
Barnai Asset Management provides ongoing, discretionary portfolio management to individual and high‑net‑worth clients, focusing primarily on equity and ETF‑based strategies and related services such as portfolio construction, rebalancing, performance reporting, and advice on held‑away accounts. Clients receive a documented Investment Strategy tailored to their goals, time horizon, and risk tolerance, and the firm implements those strategies under discretionary authority.
The firm employs a top‑down approach grounded in Modern Portfolio Theory with an explicit emphasis on long‑term market cycles (secular bulls and bears) to guide allocations across conservative through speculative model portfolios. Portfolios are ETF‑centric and include ESG‑focused options; for suitable clients the firm may tactically use triple‑leveraged ETFs (UPRO, TQQQ) and actively time and rebalance those positions more frequently than other holdings.
Compared with many peers of similar size, Barnai’s documented practice of holding triple‑leveraged ETFs for months or years, combined with explicit caps by portfolio type and weekly monitoring of those positions, is atypical and carries higher risk as noted in its disclosures. The firm manages all assets in‑house, generally limits its investable universe to equities and ETFs (excluding cryptocurrency, IPOs, annuities and certain other products), and screens clients for suitability to its active, cycle‑oriented strategy.
Client services
Expertise
Occupation focus
Demographic focus
Fee options
$0 - $24,999: 1.75% $25,000 - $49,999: 1.50% $50,000 - $499,999: 1.25% $500,000+: 1.00%
Account minimum: $50,000 for new clients (aggregate of all accounts under client's name or family group); $25,000 for existing clients prior to December 8, 2023
Main office
Boulder CO
Advisors at this office
1
Most active in
Colorado
Also doing business as
Barnai Asset Management · Barnai Asset Management, LLC
Disclosures
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Business activities & affiliations
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Forms ADV
Advisors at this firm
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