BCR Wealth Strategies logo

BCR Wealth Strategies

Updated today

Client AUM

$497,283,936

Clients

354

Advisors

8

across 2 offices

About

BCR Wealth Strategies serves individual clients (including high-net-worth households) and a range of institutional clients such as pension and profit-sharing plans, trusts, charitable organizations, and business entities. The firm offers comprehensive financial planning and consulting (which may include tax-related services, litigation support and expert witness work), as well as discretionary and non-discretionary investment management and retirement plan consulting.

The firm’s investment approach emphasizes long-term, buy-and-hold portfolios built on Modern Portfolio Theory and diversified asset allocation, with primary implementation through mutual funds and ETFs and occasional use of third‑party managers for large fixed‑income mandates. Planning analyses may employ Monte Carlo simulation, clients’ accounts are reviewed at least quarterly, and routine rebalancing is completed before the last week of each quarter; the firm also acts as a fiduciary for retirement‑account advice where applicable.

Compared with many peers, BCR combines a mid‑sized advisory team (eight professionals) managing roughly $528 million with some uncommon practice elements: its brochure notes use of client testimonials in advertising and the firm offers services such as litigation support and expert witness engagements. Operationally it generally custodians client assets through Pershing and discloses that it may be deemed to have custody when it holds client login information, triggering annual surprise audits.

Client services

Financial planning Portfolio management Pension consulting Selection of other advisers

Expertise

General retirement planning Income planning General tax planning Retirement plans for business owners (SEP, solo 401k)

Want help finding the right advisor?

Answer a few questions to see advisors matched to you.

Fee options

Fixed

Fixed fees for financial planning and consulting generally range from $1,500 to $10,000.

Percentage

Up to 1.25% annually (negotiable, charged on assets under management)

Project-based

Hourly rates up to $500 per hour for financial planning and consulting services.

Other

Account minimum: $500,000 Minimum fee: Minimum annual fee of $6,250 Fee-only: Investment management fees are fee-only (no commissions). Financial planning and consulting charged as fixed and/or hourly fees.

Main office

See office

1952 Urban Center Parkway

Vestavia AL 35242-2594

Advisors at this office

7

Most active in

Alabama · California · Florida · Georgia · New Jersey · New York · Texas

Also doing business as

Bcr Employer Plans · Bcr Wealth · Bcr Wealth Strategies · Bcr Wealth Strategies, LLC · Berk Cleveland Rathmell Wealth Strategies, LLC · Professional Asset Strategies, LLC

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Timothy J

Series 63, Series 66

Vestavia, AL

BCR Wealth Strategies

Timothy Jones Jr. is a financial advisor with BCR Wealth Strategies, holding Series 63 and Series 66 licenses and bringing 14 years of industry experience. He has worked with firms including Scottrade, Inc. and TD Ameritrade Investment Management before joining BCR Wealth Strategies in 2021. BCR Wealth Strategies serves individual clients, including high-net-worth households, as well as institutional clients such as pension plans, trusts, and charitable organizations. The firm provides comprehensive financial planning, investment management, and retirement plan consulting, employing a long-term, diversified investment approach primarily using mutual funds and ETFs.

General retirement planning Income planning General tax planning Retirement plans for business owners (SEP, solo 401k)
user avatar

Harold S

CFP®, Series 65

Clifton, NJ

BCR Wealth Strategies

Harold Sasnowitz is a Certified Financial Planner (CFP®) with 19 years of industry experience, currently serving at BCR Wealth Strategies in Clifton, NJ. He has been with Berk Cleveland Rathmell Wealth Strategies, LLC since 2007. BCR Wealth Strategies provides financial planning, investment management, and retirement plan consulting to individual clients, including high-net-worth households, as well as institutional clients such as pension plans and charitable organizations. The firm uses a long-term, buy-and-hold investment approach grounded in Modern Portfolio Theory and diversified asset allocation.

General retirement planning Income planning General tax planning Retirement plans for business owners (SEP, solo 401k)
user avatar

Abigail K

Series 63, Series 65

Vestavia, AL

BCR Wealth Strategies

Abigail Kotarski is a financial advisor with BCR Wealth Strategies in Vestavia, AL, holding Series 63 and Series 65 licenses and three years of industry experience. Her work history includes roles at several firms, such as Innovation Partners LLC and Institutional Capital Network, Inc. Outside of finance, she has experience with the John Newcombe Tennis Ranch. BCR Wealth Strategies serves individual and institutional clients, including high-net-worth households, pension and profit-sharing plans, trusts, charitable organizations, and business entities. The firm focuses on comprehensive financial planning and investment management using a long-term, diversified approach based on Modern Portfolio Theory.

General retirement planning Income planning General tax planning Retirement plans for business owners (SEP, solo 401k)
user avatar

Sandra C

CFP®, Series 66

Vestavia, AL

BCR Wealth Strategies

Sandra Cleveland is a CFP® professional with 23 years of experience in the financial services industry. She has been with Berk Cleveland Rathmell Wealth Strategies, LLC since 2006, following prior roles at Ameritas Investment Company, LLC and The Advisors Group, Inc. Outside of her advisory work, she is a member of RCB Properties, LLC, a real estate holding company associated with her firm. BCR Wealth Strategies serves individual clients, including high-net-worth households, as well as institutional clients such as pension and profit-sharing plans, trusts, charitable organizations, and business entities. The firm provides comprehensive financial planning, consulting, investment management, and retirement plan consulting with an investment approach focused on long-term, diversified portfolios primarily implemented through mutual funds and ETFs.

General retirement planning Income planning General tax planning Retirement plans for business owners (SEP, solo 401k)
user avatar

Spencer L

CFP®, Series 65

Vestavia, AL

BCR Wealth Strategies

Spencer Lawson is a CFP® professional with three years of industry experience, currently serving at BCR Wealth Strategies. His prior work includes roles at the University of Alabama, Glennwood, Weber Mortgage, North River Yacht Club, and Dread River Distilling Co. BCR Wealth Strategies serves individual and institutional clients with comprehensive financial planning, investment management, and retirement plan consulting. The firm emphasizes long-term, diversified portfolios based on Modern Portfolio Theory and employs regular account reviews and rebalancing.

General retirement planning Income planning General tax planning Retirement plans for business owners (SEP, solo 401k)
user avatar

Annelise S

Series 65

Vestavia, AL

BCR Wealth Strategies

Annelise Sutherland is a Series 65 licensed financial advisor at BCR Wealth Strategies with one year of industry experience. Before joining BCR Wealth Strategies, she worked at High Prep Tutoring, LLC and held several roles affiliated with Auburn University. BCR Wealth Strategies serves individual and institutional clients, including high-net-worth households and charitable organizations, offering financial planning, investment management, and retirement plan consulting. The firm uses a long-term, buy-and-hold investment approach based on Modern Portfolio Theory and diversified asset allocation.

General retirement planning Income planning General tax planning Retirement plans for business owners (SEP, solo 401k)
user avatar

Marshall R

CFP®, PFS™, Series 65

Vestavia, AL

BCR Wealth Strategies

Marshall Rathmell is a CFP®, PFS™, and Series 65 credentialed advisor with 17 years of experience. He is affiliated with BCR Wealth Strategies, where he has worked since 2009. BCR Wealth Strategies serves individual clients, including high-net-worth households, as well as institutional clients such as pension and profit-sharing plans, trusts, charitable organizations, and business entities. The firm emphasizes long-term, diversified portfolio management based on Modern Portfolio Theory and offers comprehensive financial planning, consulting, and retirement plan advisory services.

General retirement planning Income planning General tax planning Retirement plans for business owners (SEP, solo 401k)
user avatar

Lindsay B

Series 63, Series 65

Vestavia, AL

BCR Wealth Strategies

Lindsay Birchfield is a financial advisor with BCR Wealth Strategies, holding Series 63 and Series 65 licenses and six years of industry experience. She has worked at BCR Wealth Strategies since 2019 and is also employed by The Vanguard Group. BCR Wealth Strategies serves individual and institutional clients, offering comprehensive financial planning, investment management, and retirement plan consulting. The firm employs a long-term, buy-and-hold investment approach based on Modern Portfolio Theory and diversified asset allocation.

General retirement planning Income planning General tax planning Retirement plans for business owners (SEP, solo 401k)
View complete list of advisors at this firm
Warmer team member

Not sure where to start?

We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.

Find your advisor

For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor’s Form ADV and do your own diligence before deciding whether to work with them.

Advisor matching and introductions are provided by FinanceHQ LLC (“FHQ”), a wholly-owned subsidiary of Warmer and an SEC-registered investment advisor. We receive compensation from certain participating advisors for introductions or referrals. This creates a conflict of interest because we have an incentive to recommend advisors who compensate us, including those who pay us more. You pay no fee to use our matching service, and advisor fees are not increased because of a referral or introduction. We do not review the ongoing performance of advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.

By using our service, you agree to our Terms of Service and Advisory Agreement, and acknowledge our Privacy Policy. Please review FHQ’s ADV Part 2A and Form CRS. Logos provided by Logo.dev

© 2026 Warmer Holdings Inc. (“Warmer”)