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Better Pockets Financial

Updated today

Client AUM

$7,371,283

Clients

36

Advisors

4

across 4 offices

About

Better Pockets Financial primarily works with individual (non‑high‑net‑worth) clients and small employer plan sponsors, providing ongoing financial planning, investment management, project‑based planning, and group retirement/employee benefit services. The firm reports managing approximately $7,284,538 in discretionary assets and $971,693 in non‑discretionary assets as of December 31, 2025, and serves a small client base (about 36 clients) supported by a five‑person advisory team.

The firm structures client relationships around three ongoing planning packages (Cornerstone, Wealth, Capstone) and produces Investment Policy Statements to guide discretionary portfolio management, combining planning and investment advice under its Wealth Management offering. Its investment approach emphasizes asset allocation and Modern Portfolio Theory, employs both passive and active strategies and third‑party strategists, and uses institutional investment platforms with periodic reviews and client meetings keyed to the selected planning package.

Distinctive features relative to many peers include the use of a wrap‑fee investment platform (AssetMark) alongside Altruist and Charles Schwab, and an active program of educational seminars and speaking engagements for groups. The firm also discloses several specialized planning services—real‑estate investing reviews (with additional fees for clients holding multiple rental properties), equity‑compensation analysis, and employer‑focused project work—while not positioning itself to serve high‑net‑worth individuals.

Client services

Financial planning Portfolio management Pension consulting Selection of other advisers Educational seminars or workshops

Expertise

General retirement planning Retirement income strategy Social Security optimization Charitable giving & philanthropy Long-term care insurance

Occupation focus

Founder/Business Owner Retired

Demographic focus

Mid-Career Professionals Approaching retirement Young Families

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Fee options

Fixed

Fixed fees for project-based services for employers ranging from $250 to $100,000

Percentage

$0 - $500,000: 1.00% $500,001 - $1,000,000: 0.75% $1,000,001 - $2,000,000: 0.60% $2,000,001+: 0.25%

Project-based

$250 per hour

Subscriptions

Ongoing Financial Planning packages with monthly fees: Cornerstone Planning ($100/month individual, $150/month couple), Wealth Planning ($200/month individual, $300/month couple), Capstone Planning ($325/month individual, $450/month couple); initial onboarding fee equal to three months of monthly fee

Other

Minimum fee: Minimum fees of $250 per quarter for certain Employee Benefit Plans, $125 per quarter for SIMPLE IRAs Fee-only: Fixed fees for project-based financial planning ranging from $500-$15,000; hourly fees at $250 per hour

Main office

See office

242 Linden St, 1st Floor

Fort Collins CO 80524

Advisors at this office

1

Most active in

Colorado · Louisiana · New York · Ohio · Texas

Also doing business as

Better Pockets Financial · Better Pockets Financial LLC

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Sarah L

Series 63, Series 65

Allen, TX

Better Pockets Financial

Sarah Lassberg is a financial advisor at Better Pockets Financial with six years of industry experience. She holds Series 63 and Series 65 licenses and previously worked at Nylife Securities LLC and New York Life Insurance Company. Outside of her advisory role, Lassberg is the founder and executive director of Elf Army of Light, a nonprofit that provides support to individuals who have experienced pregnancy loss and infant death, and she serves on the board of Women Organizing Women Democrats, a political engagement organization. Better Pockets Financial serves individual clients and small employer plan sponsors with financial planning, investment management, and employee benefit services. The firm combines planning and investment advice using a structured approach that incorporates both passive and active strategies, supported by institutional investment platforms and personalized client engagement.

General retirement planning Retirement income strategy Social Security optimization Charitable giving & philanthropy Long-term care insurance Founder/Business Owner Retired Mid-Career Professionals Approaching retirement Young Families
user avatar

James S

Series 65

Wylie, TX

Better Pockets Financial

James Suttles is a financial advisor at Better Pockets Financial with three years of industry experience. He holds a Series 65 designation and has prior experience at Montoya Wealth and in academic roles at the University of Dallas, University of Texas at Dallas, and Collin College. Better Pockets Financial serves individual clients and employer retirement plans, providing financial planning, investment management, and project-based planning services through structured packages. The firm employs a combination of passive and active investment strategies via third-party platforms and emphasizes public educational seminars and workplace retirement participant support.

General retirement planning Retirement income strategy Social Security optimization Charitable giving & philanthropy Long-term care insurance Founder/Business Owner Retired Mid-Career Professionals Approaching retirement Young Families
user avatar

Joshua N

Series 63, Series 65

Fort Collins, CO

Better Pockets Financial

Joshua Newell is a financial advisor at Better Pockets Financial with 16 years of industry experience. He holds Series 63 and Series 65 licenses and has previously worked at GWFS Equities, Inc., OneAmerica Securities, and America United Life. Better Pockets Financial serves individual clients and small employer plan sponsors, offering financial planning, investment management, and group retirement services. The firm uses a blend of passive and active investment strategies guided by Investment Policy Statements and emphasizes ongoing client education through seminars and speaking engagements.

General retirement planning Retirement income strategy Social Security optimization Charitable giving & philanthropy Long-term care insurance Founder/Business Owner Retired Mid-Career Professionals Approaching retirement Young Families
user avatar

Clinton E

Series 66

Parker, CO

Better Pockets Financial

Clinton Edgar is a financial advisor at Better Pockets Financial with six years of industry experience. He holds the Series 66 designation and has previously worked at Edward Jones, OneAmerica Securities, and the Colorado Department of Education. Outside of advising, he has been involved with Amazon Vine for two years. Better Pockets Financial serves individual clients and employer retirement plans, providing financial planning, investment management, and project-based planning services. The firm uses a combination of passive and active strategies through third-party platforms and offers educational seminars and workplace retirement participant support.

General retirement planning Retirement income strategy Social Security optimization Charitable giving & philanthropy Long-term care insurance Founder/Business Owner Retired Mid-Career Professionals Approaching retirement Young Families
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