Blue Keel Financial Planning
Updated today
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client assets under management
$13,409,723
Clients
18
0% high-net-worth
Advisors
1
of 1 employees
Firm type
Independent
1 advisor with up to 2 employees
Fewer clients per advisor generally means more personalized, proactive service. Higher ratios may reflect streamlined models or lower minimums.
Clients per advisor
18
TypicalAverage account size
$744,985
About
The firm serves individual investors — including high net worth clients — as well as small businesses and trusts, providing comprehensive financial planning, ongoing portfolio management, and business consultation services. In addition to standard planning and investment supervision, the firm makes educational workshops and seminars available to clients and the public, both complimentary and fee-based.
Investment management typically follows a Core + Satellite approach that blends low-cost indexed core holdings with actively managed satellite positions, using mutual funds, ETFs and individual securities to meet client objectives. The firm applies fundamental analysis, seeks tax-aware portfolio construction (including consideration of qualified dividend income), and manages accounts on a discretionary or non-discretionary basis according to client preference.
Compared with many independent solo advisors, the firm maintains a relatively small client base with approximately $13.4 million in discretionary assets under management, indicating higher assets per client and more individualized engagement. It also offers an uncommon level of public-facing education for a firm of its size — periodic complimentary sessions plus paid seminars and speaking engagements — and provides flexible planning arrangements (one-time, retainer, or hourly) alongside implementation support.
Client services
Financial planning
Portfolio management
Educational seminars or workshops
Expertise
Cash flow / budgeting
Retirement withdrawal strategies
College savings (529s, UTMA, etc.)
General estate planning guidance
Active portfolio management
Fee options
Under $1,000,000 - $999,999: 1.25% (125 basis points) annually $1,000,000 - $4,999,999: 1.00% (100 basis points) annually $5,000,000 - $9,999,999: 0.75% (75 basis points) annually Over $10,000,000+: 0.50% (50 basis points) annually
Hourly rate of $250 per hour, billed in 15-minute increments.
Monthly retainer fees ranging from $250 to $2,500; Business consultation monthly fees from $1,500 to $25,000.
Fee-only: Financial planning fees: One-Time Comprehensive Financial Plan fees from $2,000 to $10,000; Monthly retainer fees from $250 to $2,500; Hourly fees at $250 per hour; Business consultation monthly fees from $1,500 to $25,000; Educational seminars fees from $250 to $1,000; Speaking engagements fees from $250 to $5,000.
Main office location
Blue Keel Financial Planning
8 Wright Street, Suite 100
Westport CT 06880, United States
Number of offices
2
Most active in
Blue Keel Financial Planning has reported serving >5 clients in these states in the last 12 months.
Connecticut
Disclosures
Firm disclosures are reported in Form ADV Part 1A, Item 11. They include criminal charges, regulatory actions, civil proceedings, and professional disciplinary events involving the firm or its advisory affiliates.
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
These affiliations may expand the services this firm offers and, in some cases, how they are compensated.
Is not active or affiliated with:
-
Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
-
Trust company
They provide trust and estate administration services, typically for separate fees.
-
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Forms ADV
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