Bruce Colin and Company logo

Bruce Colin and Company

Updated today

Client assets under management

$215,964,337

Clients

35

80% high-net-worth

Advisors

1

of 1 employees

Firm type

Supported

1-4 advisors or >$200M in AUM

Clients per advisor

35

Low

Average account size

$6,170,410

About

Bruce Colin and Company provides financial planning and investment management to a small roster of individual clients and families, including business owners, corporate executives, professionals, and retirees, and manages trusts, IRAs, and taxable portfolios. The firm operates as a fee‑only fiduciary and integrates ongoing planning with portfolio management for many clients.

The firm’s investment approach emphasizes broad diversification, passive exposure to global asset classes, low costs, tax efficiency, and use of mutual funds and ETFs, with each client’s strategy documented in an Investment Policy Statement. Investment management is delivered on a non‑discretionary basis—Bruce Colin obtains client approval before placing trades, does not automatically rebalance accounts, and conducts reviews in conversations with clients, providing quarterly reports through a secure vault.

Noteworthy features relative to peers include an unusually large asset base for a one‑advisor practice (approximately $216 million) and that nearly all assets are managed non‑discretionarily, a combination that is uncommon among similar firms. The firm requires client accounts to be held at Charles Schwab and uses Schwab’s institutional services and marketplace for referrals to third‑party managers, while disclosing that it receives no referral compensation.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

General retirement planning Wealth management Passive / index investing Active portfolio management

Occupation focus

Executive Founder/Business Owner Retired

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Fee options

Fixed

Flat fee for comprehensive financial plan; fee amount based on scope and complexity

Percentage

$0 - $500,000: 1.00% $500,001 - $1,000,000: 0.80% $1,000,001 - $3,000,000: 0.60% $3,000,001 - $10,000,000: 0.40% $10,000,001+: 0.20%

Project-based

$400 per hour for hourly financial planning

Other

Fee-only: Flat fees for comprehensive financial planning; hourly planning at $400/hour

Main office location

Bruce Colin and Company

Rancho Palos Verdes CA, United States

Number of offices

1

Most active in

California · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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