Cerda Munoz Advisors, Inc. logo

Cerda Munoz Advisors, Inc.

Updated today

Client AUM

$261,659,829

Clients

659

Advisors

3

of 7 employees

About

Cerda Munoz Advisors, Inc. works with individual clients, including high‑net‑worth households, to provide discretionary and non‑discretionary portfolio management and comprehensive financial planning. The firm also offers related services such as tax preparation and accounting support, and can assist with implementing life, disability and long‑term care insurance on a needs basis.

The firm’s investment approach is grounded in Modern Portfolio Theory and uses diversified allocations across mutual funds, ETFs, stocks, bonds, REITs and cash, with regular monitoring and rebalancing. Cerda Munoz may allocate client assets to unaffiliated professional investment managers to implement portioned strategies and relies on a custodial platform for trade execution and client reporting.

Noteworthy features relative to peers include a multi‑hundred‑million dollar asset base supported by a small advisory team and the integration of tax and accounting credentials (including CPA/PFS and enrolled agent capabilities) into its service model. The firm also engages in the sale of insurance and other financial products and acts as a solicitor for third‑party managers; these activities are disclosed in its brochure along with stated conflict‑of‑interest mitigations.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

General retirement planning Tax-loss harvesting

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Fee options

Fixed

Financial planning fees range from $3,600 to $15,000 depending on complexity.

Percentage

0.60% - 1.50%

Project-based

$300 per hour for additional financial planning services if circumstances change.

Other

Account minimum: $250,000

Main office

7720 Painter Ave, Suite A

Whittier CA 90602

Advisors at this office

3

Most active in

California · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Aaron M

CFP®, Series 63

Whittier, CA

Cerda Munoz Advisors, Inc.

Aaron Munoz is a CFP® with 14 years of industry experience and is currently a financial advisor at Cerda Munoz Advisors, Inc., where he has worked since 2013. Prior to that, he spent a year each at Cerda Wealth Management and Wealth Management Lab. In addition to his advisory role, Munoz prepares individual income tax returns within the firm. Cerda Munoz Advisors, Inc. serves individual clients including high-net-worth households, providing discretionary and non-discretionary portfolio management along with comprehensive financial planning. The firm uses a Modern Portfolio Theory-based investment approach with diversified allocations and integrates tax and accounting services into its offerings.

General retirement planning Tax-loss harvesting
user avatar

William T

PFS™, Series 63, Series 66

Whittier, CA

Cerda Munoz Advisors, Inc.

William Torres is a financial advisor at Cerda Munoz Advisors, Inc. with 24 years of industry experience. He holds the PFS™ designation along with Series 63 and 66 licenses. Torres has worked at firms including Wright Ford Young and 1st Global Insurance Services, and he serves on the board of directors for the East LA YMCA. Cerda Munoz Advisors, Inc. provides discretionary and non-discretionary portfolio management and comprehensive financial planning for individual and high-net-worth clients. The firm employs a Modern Portfolio Theory-based investment approach with diversified allocations and integrates tax and accounting services into its offerings.

General retirement planning Tax-loss harvesting
user avatar

Hilberto C

CFP®, Series 63

Whittier, CA

Cerda Munoz Advisors, Inc.

Hilberto Cerda is a CFP® professional with 14 years of experience in financial advising. He has worked at Cerda Munoz Advisors, Inc. since 2013 and previously held roles at Cerda Wealth Management and Wealth Management Lab. In addition to his advisory work, he prepares individual income tax returns as a salaried employee. Cerda Munoz Advisors, Inc. serves individual and high-net-worth clients with discretionary and non-discretionary portfolio management and comprehensive financial planning. The firm’s investment strategy follows Modern Portfolio Theory and includes diversified allocations across multiple asset classes, supported by tax and accounting expertise integrated into its service model.

General retirement planning Tax-loss harvesting
View complete list of advisors at this firm
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