Tampa, FL E Henderson Avenue Office
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Cetera
Institution
Firm-wide stats for Cetera
About
Cetera Investment Advisers LLC is an SEC‑registered adviser that distributes its services through a large nationwide network of independent advisors and serves individuals (both non‑HNW and high‑net‑worth), employer‑sponsored retirement plans, corporate and charitable clients, and institutional accounts. Its offerings include discretionary and non‑discretionary portfolio management, financial planning and consulting, ERISA 3(21) and 3(38) retirement services, wrap and non‑wrap program platforms, and access to third‑party money managers.
The firm operates as a multi‑manager platform in which advisors may implement model portfolios provided by an affiliated manager (CIM), select unaffiliated third‑party managers, or construct bespoke strategies; program options range from automated InvestPath allocations to direct indexing, private client overlays, and unified managed accounts. Accounts are run under a mix of discretionary and non‑discretionary authorities and across multiple program structures and custodial relationships, with ongoing supervision and annual client reviews described in the ADV.
Notable features include scale — the ADV reports over $256 billion in assets under management, more than 10,000 advisors and roughly 800,000 clients — and a suite of affiliations (an affiliated trust company, affiliated model provider, strategic fund and ETP partner arrangements, and cash‑sweep programs) that shape product availability and revenue flows. The ADV also discloses recent regulatory settlements with the SEC (described in 2021, 2022 and 2024) and identifies an affiliation with a municipal advisor, both of which prospective clients should review alongside the brochure’s descriptions of revenue‑sharing, sweep arrangements and other program‑level conflicts of interest.
Based on Cetera
Expertise
Based on Cetera
Location
711 E Henderson Avenue
Tampa FL 33602
Advisors at this office
7
Advisors at this office
Alton P
Series 63, Series 65, Series 66
Tampa, FL
Cetera
Alton Pardue is a financial advisor with Cetera who holds Series 63, 65, and 66 licenses and has nine years of industry experience. He has worked at firms including Morgan Stanley, Merrill, and Principal Securities. Outside of financial advising, Pardue is a 50% owner of The Learning Experience, a childcare services business. Cetera Investment Advisers LLC serves individuals, retirement plans, corporate, charitable, and institutional clients through a nationwide network of independent advisors, offering a range of portfolio management and financial planning services with various program structures and access to third-party managers.
Anthony K
CFP®, Series 63, Series 65
Tampa, FL
Cetera
Anthony Kowalski is a CFP®-certified financial advisor with 38 years of industry experience, currently serving at Cetera in Tampa, FL. He has been with Cetera and its related entities since 2015. Outside of his advisory work, he owns Two Toes Woodworking LLC, a business focused on making and selling woodworking products. Cetera Investment Advisers LLC is an SEC-registered firm supporting a large nationwide network of independent advisors, serving individual, retirement plan, corporate, charitable, and institutional clients. The firm offers various portfolio management and financial planning services and operates a multi-manager platform with access to a range of investment strategies and program structures.
Reginald S
Series 66
Tampa, FL
Cetera
Reginald Simmons is a financial advisor with Cetera, holding a Series 66 designation and 25 years of industry experience. He has worked at Cetera and its related entities since 2020, with prior experience at Kestra Investment Services and Provise Management Group. Simmons is based in Tampa, FL. Cetera Investment Advisers LLC serves a broad client base including individuals, employer-sponsored retirement plans, corporate and charitable clients, and institutional accounts. The firm offers a range of portfolio management and financial planning services through a multi-manager platform with access to various investment program options and affiliated third-party resources.
Lauren P
Series 63, Series 66
Tampa, FL
Cetera
Lauren Pepe is a financial advisor with Cetera in Tampa, FL, holding Series 63 and Series 66 credentials and 17 years of industry experience. She has been with Cetera Investment Services LLC and affiliated entities since 2015. Outside of her advisory role, she is involved in a small business related to heat shrink tubing with Seacoast Electronics. Cetera Investment Advisers LLC is an SEC-registered firm that serves a broad client base including individuals, employer-sponsored retirement plans, corporate and charitable clients, and institutional accounts. The firm offers a range of portfolio management and financial planning services through a multi-manager platform that combines affiliated and third-party money managers.
Melvin C
Series 63, Series 65
Tampa, FL
Cetera
Melvin Cardenas is an advisor at Cetera with Series 63 and Series 65 licenses and two years of industry experience. He previously worked at Franklin Templeton for three years and held roles at Verizon, T-Mobile, Sprint, and Best Buy. Cetera Investment Advisers LLC is an SEC-registered firm that serves individual and institutional clients through a large network of independent advisors. The firm offers a range of portfolio management and financial planning services and operates a multi-manager platform with over $256 billion in assets under management.
Joseph D
CFP®, ChFC®, Series 63, Series 65
Tampa, FL
Cetera
Joseph Dellutri III is a CFP® and ChFC® credentialed financial advisor with 25 years of industry experience. He has been with Cetera since 2015 and serves on the Villa Rosa Homeowners Board of Directors. Cetera Investment Advisers LLC is an SEC-registered firm that serves individual, retirement, corporate, charitable, and institutional clients through a large network of independent advisors. The firm offers a range of portfolio management and financial planning services and operates a multi-manager platform with over $256 billion in assets under management.
Brandy C
Series 63, Series 66
Tampa, FL
Cetera
Brandy Canceleno is a financial advisor at Cetera with eight years of industry experience. She holds Series 63 and Series 66 licenses. Prior to joining Cetera, she worked at Wells Fargo Clearing Services and Wells Fargo Bank. Cetera Investment Advisers LLC is an SEC-registered firm that serves individual investors, employer-sponsored retirement plans, corporate and charitable clients, and institutional accounts. The firm offers a range of portfolio management and financial planning services through a multi-manager platform with access to both affiliated and third-party managers.
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